SOCi insights
Supported Operating System(s):
Web browser (OS agnostic)About SOCi
SOCi is a cloud-based marketing solution that enables businesses to streamline processes related to campaign advertisements, online reputation, content management, customer engagement and more. Professionals can utilize the platform to store social media content including videos, images or messages in a centralized repository, create posts and configure workflows to improve team collaboration.
SOCi allows organizations to maintain brand listings, create a single source of truth (SSOT) through various application programming interface (API) integrations and manage localized advertising campaigns across multiple locations. Marketers can utilize the machine learning and natural language processing (NLP) - enabled chatbot to interact with website visitors. Additi...
241 Reviews of SOCi
Average User Ratings
Overall
4.46 / 5 stars
Ease-of-use
4.5
Value for money
4.5
Customer support
4.5
Functionality
4.5
Likelihood to Recommend
Not likely
Very likely
June 2018
Danielle from Bridge Property Management
Verified Reviewer
Company Size: 501-1,000 employees
Industry: Real Estate
Time Used: More than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
June 2018
EASY! It's my one-stop shop for social and reputation!
Pros
Everything I can see in one stop. The Reputation Dashboard is AMAZING!! I love being able to search quickly to see how we are doing on the review platforms. Being able to easily filter by date, platform or key words. LOVE IT!!
Cons
Honestly....nothing to do with the software. I least like it when our team members don't get on and take advantage of it...I love it that much!!
May 2019
Mary Ann from Gene B. Glick Company
Verified Reviewer
Company Size: 501-1,000 employees
Industry: Real Estate
Time Used: More than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
May 2019
I LOVE Soci
Their customer service is spectacular. I love working with them! Getting all of our teams online was a breeze.
Pros
I can give my property managers one login to access all of their social media platforms where they can create custom content to post. The best part is that I can review and approve their content before it goes live online.
Cons
Responding to private messages and comments is a little confusing. Each back and forth message is listed as its own "task" so if someone sends two sentences separately in FB messenger, we have two tasks about the same thing that we have to enter and close.
Reasons for Choosing SOCi
We have a large portfolio that they were able to accommodate without additional charges for user logins., we like the ability to create post graphics with uploaded images, the reporting is great, etc.
February 2020
Anonymous
Verified Reviewer
Company Size: 51-200 employees
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
3.0
Value for money
2.0
Customer support
2.0
Functionality
3.0
February 2020
It is not what was promised.
We use SOCI to post to 20 separate pages. It can be convenient if we want to post one thing to all of our Facebook pages. We also try to use it as a centralized hub for all comments/reviews/questions that come in over so many pages as there are over 10 of us that have access to those pages, and need to know what is and is not being responded to in real-time. The second is not practically functioning.
Pros
It will automatically format a single post for various platforms which gives it a leg up on competitors like Hootsuite.
Cons
So many things. Everything from the inability to copy and paste a post (necessary if you are posting to multiple twitter accounts) to an embarrassing lack of emojis for a social media-based platform, to actual hindrances to social media management as the inability to respond to Yelp reviews from the platform; the lag between a Google review being posted and it being reported, and the fact that updated Google reviews are not counted as new notifications, leading to unanswered reviews.
Reasons for Switching to SOCi
Our corporate office made a deal with SOCI, where we would get a vastly reduced price through them.
Response from SOCi
Replied February 2020
Thank you for taking the time to provide us with feedback. We are disappointed to hear that your experience has been anything less than exceptional and sincerely apologize. We would love the chance to connect with you further as your input is instrumental to our success. Please contact your CSM at your earliest convenience.
May 2019
Jessica from American Family Care
Verified Reviewer
Company Size: 1,001-5,000 employees
Industry: Hospital & Health Care
Time Used: Less than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
May 2019
SOCi Solves Social
Pros
The ease of use for our franchisees! We wanted to be able to scale our social strategy but also give franchisees a feeling of local control and SOCi solves for both! Plus there's so many unique features that I didn't find in other platforms like dynamic text insertion, peak time posting, content scoring, etc.
Cons
I'd like to be able to post videos to Instagram but that's part of their product improvements for later this year anyways.
Reasons for Choosing SOCi
SOCi was the most robust platform for managing multi-locations with the ability to control location-specific views. The pricing module was transparent and the support was exceptional from the beginning!
March 2020
Laura from Onnix Apartments
Company Size: 11-50 employees
Industry: Real Estate
Time Used: More than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
March 2020
Love SOCI
Being able to see the analytics is great. I like seeing how we are improving our online presence.
Pros
I like how easy it is to manage and the upload process is great. I love being able to schedule our calendar ahead.
Cons
I would like to be able to delete posts that are no longer valid in bulk.
Reasons for Choosing SOCi
This was in place when our company took over the property.
Response from SOCi
Replied March 2020
Thank you for the stellar review, Laura!
