Excellent email marketing tool

I have been able to communicate with my customers and stay connected with them. Omnisend has made it possible to send emails with ease, set up campaigns and monitor traffic on my store.

Pros

Email marketing has always been one task I love to avoid because I thought it required a lot of settings. When I got introduced to Omnisend, it has been a relief. I love its simplicity and it doesn't require setting ups. Its quick to start with and most importantly its user friendly. Omnisend allows me to grow my business through email marketing and also have the ability to build landing pages.

Cons

It would be great to have RSS integrated email for blog posts. It would also save time to tag your group of customers instead of creating a separate list.

Is Omnisend right for you?

Omnisend has made my email marketing automated so I spend less time on the emails.

Pros

I have been using several email campaign providers for the past 10 years yet none have had the best customer service, a simple set up and amazing templates that you can customize. As a newbie to the software it can be intimidating but the youtube videos are so helpful. If you get stuck Omnisend has great customer service very polite and they respond very quickly. It was also easy to set up. I had to use an API to transfer my information to Omnisend so I just followed the directions. The Omnisend directions give you print screens so it makes it that much easier to follow. Lastly, Omnisend has easy to use templates just drag and drop. Thank you, creators, of Omnisend for taking the time to hear what the email marketers need!

Cons

This software is easy to use and can feel that you are doing something wrong. Also if you need major tech support they do take a day to answer and that can be stressful if you need them as soon as possible.

Promising, but still a lot of work to do.

Meh is the best way to describe it. I'm using a number of the features but do not have confidence I'm using it correctly or well. Getting support in a timely and sufficent manner is abysmal at best. Chat doesn't cut it for the depth of insight I'm looking for. Not nearly as resposonsive or interactice as it can and should be.

Pros

The apps integration with Shopify is what appealed most to me, and it appears to be fairly full featured. I was transitioning from MailChimp and needed a solution that offered turnkey engagment tools i.e. pop-up, automation workflows and email.

Cons

Frankly, it's not nearly as intuitive as it should be, not the tools of the help system.

Omnisend is a clear winner for us

Overall it's been a pretty solid one.

Pros

I really like that omnisend is so easy to get up and start using and not to mention it's also so much cheaper than it's alternatives.

Cons

If anything their platform is a bit newer so integrations are not as plentiful compared to others.

Easy newsletter for shopify customers and not only

Pros

Omnisend allows you to define complex automatic communication workflow with different channels: email, SMS, push, facebook, you name it. The template editing is not the best, but still quite powerful and intuitive.

Cons

The signup workflow from Shopify works only for customers signed up via the form, not for customers that signed up during an order. This cause quite a lot of friction, I hope they will add the order as a trigger in the future. To use the more advanced channels like SMS, push notification and Facebook messages, you need to pay a more expensive plan. For a small business, it may be not possible.