All Monetate Reviews
1-25 of 31 Reviews
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Michael
Retail, 5,001-10,000 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed November 2019
Powerful, Flexible Personalization tool
Improve conversion and AOV
PROSCertona Experience Manager is a powerful End-User Tool that allows me to update strategies, and A/B test regularly and get reporting to optimize the experience and drive conversion.
CONSOccasionally CEM glitches, gets hung up puts me in blacklist mode a bit too often, would like to be able to copy individual strategies to separate containers, to same container for modification. Tagging logic , REc Demand logic was difficult to confirm with other analytics software like Omniture.
Reason for choosing Monetate
Performed well in test, including engineering hours for special projects.
Reasons for switching to Monetate
Bakeoff with Rich Relevance and internal tool, ROI
Gail
Retail, 1,001-5,000 employees
Used weekly for more than 2 years
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed November 2019
Solid tool for personalization and engagement, with some minor flaws
They make it very easy to see where they are driving revenue and engagement, which I appreciate. Their testing and reporting is thorough and easy to follow. The account management and customer success teams are helpful and friendly. They always have a list of new ideas to test so that your strategies don't get stale, rather than just setting something up and then forgetting about it.
PROSPersonalization engine and algorithm are strong Team supports frequent testing to ensure that your strategies are working optimally Account managers are thorough and easy to work with There is great continuity among account staff - you don't get bounced from one rep to another Team makes lots of suggestions for improvements and how to best optimize your use of the software
CONSSome pieces are not as easily customizable as I would like On some things, support queue can be very long Building some reports in the portal can be tedious or difficult to get to
Reason for choosing Monetate
Price, reviews, overall system value and length of time in the marketplace
Suzanne
Wholesale, 201-500 employees
Used daily for more than 2 years
OVERALL RATING:
3
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2019
Certona Recommendations
I did enjoy working with the Certona team and loved the recommendations, but it was a set it and forget it plan as we couldn't track the results and/or make any additional changes as we wouldn't know if it would hurt the bottom line or help us.
PROSI loved the ability to customize the software to meet the Company's needs on all of our devices: website, iPad app, CRM, and analtyics package. We had the ability to download the information to work on an off-line mode as well.
CONSWhile the recommendations were good, we lacked the ability to track our results - we were unable to measure ROI, run A/B tests, as well as make upgrades, such as content recomendations. This was our developer's 'fault' due to incredibly high costs, but in a nutshell without results - we're unable to make decisions.
Reason for choosing Monetate
The overall options available to us in terms of strategies, personalization, content and connectivity over multiple platforms to create an omnichannel experience.
Charles
Wholesale, 51-200 employees
Used daily for less than 6 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed March 2023
Simple and Complex at the same time
Easy to understand and get actions, experiences, targeting set up for production.Their testing features really help fine tune and trying out new ideas to see if they work.
CONSIt would be nice if the users could implement some of the custom attributes from datasets into the actions themselves instead of having to rely on Monetate.
Reasons for switching to Monetate
Contact was running out and we were looking at a product that would be different and would increase our site speed as well.
Michelle
Retail, 201-500 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed March 2023
Asset for Content Managers
Customer support is quick with responses and always gives an easy to understand resolution. I appreciate that.
PROSFor a Digital Merchant with no technical background the tool is very easy to use. I have a nerd-like affection for kicking off new A/B tests and appreciate the Real-time insights data which quickly allows me to check and make sure sessions/events are firing as I expect. The Recommendations Beta reporting is valuable for Monthly reports to show ROI. Recommendations have a been a valuable feature to upsell customers on coordinating products. My favorite thing about Monetate is it's ability to update my website without the need for IT support - on occasion we might publish a bad link that cannot get updated until the next day. Using my "magic Monetate wand", I can correct errors on the fly and save the company lost revenue.
CONSThere is a way to organize experiences by folders but we didn't attempt to start using them until many years later. There should be a way to assign experiences to folders when you create them, not after the fact - this would save precious time. We basically don't use that feature because most everything remains Unfiled.These are minor bugs and should probably be reported to Support. 1) If you're looking for old content the Search feature within that library doesn't reset your filters. 2) When adding secondary metrics search feature does not always match on expected keywords.
Mark
Apparel & Fashion, 201-500 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed March 2023
Monetate - more than a testing tool!
We have used Monetate not only as an AB testing tool, but to provide hot-fixes on our website which we can deploy outside of our monthly dev release cycle. It is an easy to use tool and offers us the opportunity to test out ideas, setup product recommendations and soon have social proofing.
PROSAbility for the teams to try out ideas, have multiple variants of tests and to create personalised experiences based on user age / gender / previous purchases and lead source. We work with a testing partner who run all tests in monetate and provide comprehensive analytics to back up the results.
CONSI can honestly say, there is nothing I don't like about Monetate!
Reason for choosing Monetate
We used Taggstar for social proofing, however the large cost for a single piece of functionality and a contractual obligation to not AB test it against other products led to us leaving and looking for another solution, it turns out we already had a better social proofing solution with our Monetate package. Thanks to our account manager, we will now be using this instead.
Anonymous
51-200 employees
Used daily for less than 2 years
OVERALL RATING:
2
EASE OF USE
2
VALUE FOR MONEY
1
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed January 2018
Excellent features and support, but need to be a very large organization to see ROI
The features to customize messaging and personalize a user's experience are endless. They are fun to use, and you can learn some neat things from them about your audience, how to message to them, and what they tend to respond to (just not neat enough in my opinion). The support is absolutely fantastic. If you're a very large organization, I can see the tool providing value though.
CONSThe features, such as weather triggered ads, messaging to certain customer segments, and the ability to alter appearance of a website based upon the location of the user's IP, are all awesome in theory. However, in order to truly take advantage of the tool, you need to be a very large organization in my opinion to see ROI. You need statistically significant samples to make potentially major changes in strategy. This would be ideal for retail, such as a clothing company or maybe even a travel company. Your website will need to see a ton of traffic. Then, once a change is implemented how long will this perhaps slight upgrade break even or contribute significantly from an economic standpoint? I bring this up due to the high price tag of the platform. Not a good choice unless a form of company as noted above. Platform is also not easy to use, a large learning curve comes with it.
Alice
Consumer Goods, 201-500 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed October 2019
Time saving recommendation tool
Manually setting up recommendations is impossible given our staffing. The support from the Certona team has been exceptional in the last several months.
PROSThe software with the assistance of our Certona team has done a great job making product recommendations across our 3 unique sites. Using Certona has allowed us to spend less time and effort on manually setting up recommendations in addition to providing better results than a manual or simple algorithm could provide.
CONSIt took several months to achieve optimum results given the complexity of our data.
Reason for choosing Monetate
We had a history with Certona, and I like the hands-on support from your team.
Moises
Consumer Electronics, 5,001-10,000 employees
Used weekly for less than 2 years
OVERALL RATING:
5
EASE OF USE
1
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed March 2023
Monetate Feedback
when I stated to use Monetate it was very overwhelming, but there is documentation on how to use this product as well as training on their site if you need it. Also our contact over in Monetate helps us a lot. She recommended us training modules and it help us a lot with using Monetate.
CONSWhen I started to use the Monetate product it was a little over whelming. there are some parts where I would like for it to become more user friendly. For example when creating an experience you have to go all the way to the right instead of clicking on experience and going through the steps you manually have to go though datasets -> product recommendation ->experiences. Another example is when you click on preview instead of going to the exact experience it will go to your homepage and you will need to manually navigate through my site to find my experience.
Dorothy
Retail, 10,000+ employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2019
Excellent Customer Service
Certona has allowed us to create a more personalized experience for the customer on our website and within emails. They generate additional demand by subtly suggesting products to shoppers based on past and like behaviors.
PROSWe have loved working directly with our client success team. They are constantly working to optimize our strategies via very thorough testing.
CONSThe platform has always been a bit clunky to work with, but their teams are always available to help work through any questions we have.
Rajaguru
Information Technology and Services, 1,001-5,000 employees
Used daily for more than 2 years
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
FUNCTIONALITY
4
Reviewed May 2023
Monetate Review On My Experience
Ab Testing feature And Recommendation strategy is my favourite features in monetate. It is very easy to use and directly we can able to track the conversion rate for that particular feature released.
CONSPerformance needs to be improved, It takes lot of time to render the webpage. Reset Password I can able to observed if we tap enter on URL. It will resume with existing password.
Sagar
Information Technology and Services, 201-500 employees
Used daily for more than 2 years
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
2
FUNCTIONALITY
4
Reviewed May 2023
My Experience with Monetate
Helps A/B testingHelps feature customizationHelps to get product recommendationsAnalytics gives good insights to conclude the feature
CONSResponse time is highAlgorithms are limitedLittle complex to understand in the first goResponse is inconsistent
Steven
Automotive, 10,000+ employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
5
Reviewed December 2019
Certona Product Review
Overall our experience is positive and enjoy the benefit of this product across our site.
PROSThe majority of the software is very customized. We use the software for running recommendations across the website which has worked well to increase customer experience and shoppability.
CONSThere has been frequent technical issues where implementations have been delayed and need time to spend investigating issues. Overall some of these technical issues have slowed us down.
pablo
Airlines/Aviation, 10,000+ employees
Used daily for more than 2 years
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed March 2023
Good product
The machine learning features and the performance.
CONSNew targeting & segment definition & edition. Make the integration more outside from the client site.Add functionality to the analytic tool
Erik
Retail, 1,001-5,000 employees
Used weekly for more than 2 years
OVERALL RATING:
4
EASE OF USE
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
3
Reviewed October 2019
Tweakable, good performing recommendations
After several tests we're convinced that Certona recommendations perform better compared to hand-picked products. Once you did implement the code and know the software it's quite easy to use.
PROSThe product recommendations: we did several tests and the recommendations perform better compared to hand-picked products. The use of strategies to setup recommendations: it's not a complete black box, but you can actually tweak the settings.
CONSNo lay-out flexibility: Each recommendation 'container' has just 1 lay-out (template). It would be nice if you can switch lay-outs using the parameters in the URL. Example usecase: we can't use product image1 in the first recommendation and product image2 in the second recommendation. This cannot be solved using 2 containers, because they aren't attuned to each other.
Jack
Leisure, Travel & Tourism, 1,001-5,000 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed November 2019
Good product with great customer service
The team at Certona are excellent - very attentive and always willing to help or proactively come up with a workaround. The product itself works very well for the needs of our site, something which can only be built on as we roll out their visual search.
CONSThe back end operating systems are quite dated and confusing
Brent
Retail, 5,001-10,000 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed November 2019
Certona Review
From an email standpoint, I appreciated the flexibility of how you can utilize the recommendation containers within the email.
CONSFrom an email standpoint, I do wish there was an easier way to A/B split test different strategies within the email. On the website you can do this easily but not so much with Email.
Anonymous
51-200 employees
Used daily for less than 2 years
OVERALL RATING:
4
EASE OF USE
3
FUNCTIONALITY
3
Reviewed November 2019
Algorithm works well
Overall, experience has been pretty good ROI - however, I wish turnaround times would be quicker and during holidays it can take up to a month or longer for technical issues to be resolved.
PROSThe algorithm has been tested across many companies and people, and seems to work well for basic product recommendations in the normal placements across the site.
CONSThe UX is not the best - CEM is a little archaic and the reports are very basic excel outputs and not organized in the best way.
Miguel
Automotive, 11-50 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
3
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2019
Let the AI do it's thing!
We want to offer better and more meaningful recommendations to our customers.
PROSIt's feature rich and can do just about anything you want from a product recommendation engine.
CONSThe UI of the dashboard is a bit confusing and cumbersome to navigate. Takes some time to learn how to get the most out of it.
Irina
Verified reviewer
Apparel & Fashion, 51-200 employees
Used weekly for less than 2 years
OVERALL RATING:
5
EASE OF USE
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2019
Efficient platform to build your marketing campaign
I worked with montage while being a web content management specialist at a large retail company. We used it to add promotional banners and product labels reflecting promos, and we also performed A?B testing of our banners. I liked working with the tools especially when being results of the campaign and figuring out what approach to promotion was more effective.
PROSMonetate allows to efficiently add and track marketing elements to your site's pages thus to see how effective your campaign is. You can create and add custom content to the pages with promo details, specify audience, perform A/B testing, and see how the campaign performs all in the same place.
CONSCreating proper queries to specify the exact pages where the promos should appear may be a bit challenging.
Sundar
Retail, 10,000+ employees
Used weekly for less than 2 years
OVERALL RATING:
5
EASE OF USE
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed October 2019
Great Software Amazing Support
The tool is built to support generation of product recommendation on a massive scale. And services the Homedepot website brilliantly. The customer support provided by Rep Grossness is beyond compare. He is always very kind and helpful in his interactions with us and has provided us all the support and training that we needed in using the tool effectively.
CONSThe tool does not support multiple languages, In Canada it is mandatory for every website to be in English and French.
Anonymous
10,000+ employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed October 2019
Oldie but a goodie
Solid long-standing platform with an excellent customer success team
CONSAll customization requires development $ from integrator
Laura
Luxury Goods & Jewelry, 501-1,000 employees
Used weekly for more than 2 years
OVERALL RATING:
5
EASE OF USE
3
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed October 2019
Great Service - personalizations
Support, customer service, engineering are always available, coming up with help, suggestions, optimizations and I love the fact that they are based in Europe.
PROSI really like that personalizations are updated constantly. That means customers are getting recommendations dynamically.
CONSThe CEM platforms is not really customer friendly, a bit old style.
Kristen
Retail, 10,000+ employees
Used more than 2 years
OVERALL RATING:
4
EASE OF USE
4
FUNCTIONALITY
4
Reviewed November 2019
software review
extent of attribution and strategies to inform algorithms and recommended products
CONSUI is improving but still needs work for "plug and play" set up
Gareth
Retail, 501-1,000 employees
Used weekly for less than 12 months
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed October 2019
The most precisely configurable tool on the market
Certona is very configurable, whic enables us both to apply our merchandising guidelines and to provide very curated recommendations to the end users.
CONSSome of the administrators woul dlike to be able to set the initial settings themselves, but the complexity of the Certona software means the Certona Team does the initial setting