---
title: "FigPii Software Reviews, Demo & Pricing - 2026"
description: "Review of FigPii Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/polling/figpii-profile/"
page_type: "product"
language: "en"
---

[Home](https://www.softwareadvice.com/)

/

[Heatmap Software](https://www.softwareadvice.com/heatmap/)

/

FigPii

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

Overview

# FigPii Review

From $49.99-$339.99/month Free trial 4 plans

Wondering if FigPii is right for your organization?

Our Heatmap Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    
-   Popular Comparisons
    

## Overview

FigPii

4.8

[(22)](https://www.softwareadvice.com/polling/figpii-profile/#reviews)

Pricing

Starting at $49.99 per month

### About FigPii

FigPii is a cloud-based user experience (UX) platform designed to help businesses interact with visitors, capture email addresses and analyze behavior on the website. Features include session replay, polls, customer segmentation, coupon management and analytics.

The application enables marketers to determine the performance of webpages through A/B and split URL testing and create goals to measure campaign success for the targeted audience. Using the heatmaps, marketing teams can visualize visitor's clicks and scrolling patterns, helping them identify the placement of elements. Users can also record and view visitor's actions, check the start and end points and retrieve data based on selected date ranges, duration, page type and more.

FigPii offers integration with various third-party applications such as Magento, Google Tag Manager, Drupal, Joomla, Wix and more. It is available on monthly subscriptions and support is provided via documentation and online measures.

Wondering if FigPii is right for your organization?

Our Heatmap Software selection experts can help you in 15 minutes or less.

## FigPii User Interface

## Popular FigPii Alternatives

Main Product

FigPii

4.8

[(22)](https://www.softwareadvice.com/polling/figpii-profile/#reviews)

Ratings Breakdown

-   4.91Ease of use
-   4.64Value for money
-   4.86Customer support
-   4.73Functionality

Pricing

Starting at $49.99 per month

Get Price

Alternative Product

[Mida](https://www.softwareadvice.com/ab-testing/mida-so-profile/)

4.6

[(56)](https://www.softwareadvice.com/ab-testing/mida-so-profile/reviews/)

Ratings Breakdown

-   4.68Ease of use
-   4.55Value for money
-   4.57Customer support
-   4.41Functionality

Pricing

Starting at $399.00 per month

Get Price

Alternative Product

[ConvertCart](https://www.softwareadvice.com/web-analytics/convertcart-profile/)

4.8

[(45)](https://www.softwareadvice.com/web-analytics/convertcart-profile/reviews/)

Ratings Breakdown

-   4.71Ease of use
-   4.80Value for money
-   4.91Customer support
-   4.76Functionality

Pricing

Available upon request

Get Price

Alternative Product

[Instapage](https://www.softwareadvice.com/website-builder/instapage-profile/)

4.5

[(365)](https://www.softwareadvice.com/website-builder/instapage-profile/reviews/)

Ratings Breakdown

-   4.58Ease of use
-   4.03Value for money
-   4.32Customer support
-   4.25Functionality

Pricing

Starting at $79.00 per month

Get Price

Alternative Product

[Unbounce](https://www.softwareadvice.com/ab-testing/unbounce-profile/)

4.5

[(257)](https://www.softwareadvice.com/ab-testing/unbounce-profile/reviews/)

Ratings Breakdown

-   4.46Ease of use
-   4.21Value for money
-   4.39Customer support
-   4.35Functionality

Pricing

Starting at $74.00 per month

Get Price

Alternative Product

[Echobox](https://www.softwareadvice.com/ab-testing/echobox-profile/)

4.7

[(102)](https://www.softwareadvice.com/ab-testing/echobox-profile/reviews/)

Ratings Breakdown

-   4.79Ease of use
-   4.65Value for money
-   4.73Customer support
-   4.67Functionality

Pricing

Available upon request

Get Price

## FigPii Pricing and Plans

FigPii has four plans. Starter is $49.99/mo billed monthly. Small is $99.99/mo billed monthly. Medium is $199.99/mo billed monthly. Large is $339.99/mo billed monthly.

Free trial

Starter

$49.99

per month

Plan allows 10,000 visitors per month.

Starter plan includes:

-   Unlimited AB Tests
-   Unlimited Heatmaps
-   Unlimited Polls
-   Unlimited Recordings
-   Unlimited Users

Small

$99.99

per month

Plan allows 30,000 visitors per month.

Small plan includes:

-   Priority Support
-   Unlimited AB Tests
-   Unlimited Heatmaps
-   Unlimited Polls
-   Unlimited Recordings
-   Unlimited Users

Medium

$199.99

per month

Plan allows 60,000 visitors per month.

Medium plan includes:

-   Priority Support
-   Unlimited AB Tests
-   Unlimited Heatmaps
-   Unlimited Polls
-   Unlimited Recordings
-   Unlimited Users

Large

$339.99

per month

Plan allows 100,000 visitors per month.

Large plan includes:

-   Figpii Recommendations
-   Priority Support
-   Unlimited AB Tests
-   Unlimited Heatmaps
-   Unlimited Polls
-   Unlimited Recordings
-   Unlimited Users

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

### How does FigPii pricing compare to alternatives?

FigPii's starting price is $49.99/month. Explore how its pricing and plan options compare with top alternatives below.

| Product | Starting price | Free trial | Free version | Value for Money |
| --- | --- | --- | --- | --- |
| FigPii4.8[(22)](https://www.softwareadvice.com/polling/figpii-profile/reviews/) | $49.99 /mo | Available | Not available | 4.6 |
| [Mida](https://www.softwareadvice.com/ab-testing/mida-so-profile/)4.6[(56)](https://www.softwareadvice.com/ab-testing/mida-so-profile/reviews/) | $399.00 /mo | Available | Available | 4.5 |
| [ConvertCart](https://www.softwareadvice.com/web-analytics/convertcart-profile/)4.8[(45)](https://www.softwareadvice.com/web-analytics/convertcart-profile/reviews/) | Free | Available | Available | 4.8 |
| [Instapage](https://www.softwareadvice.com/website-builder/instapage-profile/)4.5[(365)](https://www.softwareadvice.com/website-builder/instapage-profile/reviews/) | $79.00 /mo | Available | Not available | 4.0 |
| [Unbounce](https://www.softwareadvice.com/ab-testing/unbounce-profile/)4.5[(257)](https://www.softwareadvice.com/ab-testing/unbounce-profile/reviews/) | $74.00 /mo | Available | Not available | 4.2 |

FigPii4.8[(22)](https://www.softwareadvice.com/polling/figpii-profile/reviews/)

* * *

Starting price

$49.99 /mo

Free trial

Available

Free version

Not available

Value For Money

4.6

-   [Mida](https://www.softwareadvice.com/ab-testing/mida-so-profile/)4.6[(56)](https://www.softwareadvice.com/ab-testing/mida-so-profile/reviews/)
    
    * * *
    
    Starting price
    
    $399.00 /mo
    
    Free trial
    
    Available
    
    Free version
    
    Available
    
    Value For Money
    
    4.5
    
-   [ConvertCart](https://www.softwareadvice.com/web-analytics/convertcart-profile/)4.8[(45)](https://www.softwareadvice.com/web-analytics/convertcart-profile/reviews/)
    
    * * *
    
    Starting price
    
    Free
    
    Free trial
    
    Available
    
    Free version
    
    Available
    
    Value For Money
    
    4.8
    
-   [Instapage](https://www.softwareadvice.com/website-builder/instapage-profile/)4.5[(365)](https://www.softwareadvice.com/website-builder/instapage-profile/reviews/)
    
    * * *
    
    Starting price
    
    $79.00 /mo
    
    Free trial
    
    Available
    
    Free version
    
    Not available
    
    Value For Money
    
    4.0
    
-   [Unbounce](https://www.softwareadvice.com/ab-testing/unbounce-profile/)4.5[(257)](https://www.softwareadvice.com/ab-testing/unbounce-profile/reviews/)
    
    * * *
    
    Starting price
    
    $74.00 /mo
    
    Free trial
    
    Available
    
    Free version
    
    Not available
    
    Value For Money
    
    4.2
    

## FigPii Features

-   Popular features found in Heatmap
    
    Data Visualization
    
    For Sales Teams/Organizations
    
    For Science
    
    Heatmaps
    
    Real-Time Analytics
    
    Reporting & Statistics
    
    Visual Analytics
    
    Website Analytics
    
-   More features of FigPii
    
    A/B Testing
    
    Activity Dashboard
    
    Activity Tracking
    
    Audience Targeting
    
    Behavioral Analytics
    
    Behavior Tracking
    
    Campaign Segmentation
    
    Conversion Rate Optimization
    
    Customer Segmentation
    
    Customizable Branding
    
    Dashboard
    
    Dynamic Content
    
    Element Analytics
    
    Feedback Management
    
    Geotargeting
    
    Live Results Sharing
    
    Multiple Question Types
    
    Online Polling
    
    Presentation Tools
    
    Pulse Surveys
    
    Radial Mapping
    
    Reporting/Analytics
    
    Search/Filter
    
    Skip Logic
    
    Split Testing
    
    Statistical Analysis
    
    Survey/Poll Management
    
    Surveys & Feedback
    
    Territorial Mapping
    
    Third-Party Integrations
    
    Visual Editor
    

## FigPii Integrations

Drupal

Integration rated undefined from -1 review

Adobe Commerce

Integration rated undefined from -1 review

BigCommerce

Integration rated undefined from -1 review

PrestaShop

Integration rated undefined from -1 review

Unbounce

Integration rated undefined from -1 review

WooCommerce

Integration rated undefined from -1 review

See all 16 integrations

## FigPii User Reviews

## FigPii customer ratings

- Overall rating: 4.8/5
- Total reviews: 22

### Rating distribution

- 5 stars: 18 reviews (82%)
- 4 stars: 4 reviews (18%)
- 3 stars: 0 reviews (0%)
- 2 stars: 0 reviews (0%)
- 1 star: 0 reviews (0%)

### Secondary ratings

- Ease of use: 4.9/5
- Value for money: 4.6/5
- Customer support: 4.9/5
- Functionality: 4.7/5

---

Have you used FigPii and would like to share your experience with others?

### Optimize The Conversion Rate

- Overall rating: 4/5
- Reviewer: Rajesh C.
- Industry: Writing and Editing
- Company size: 2-10 employees
- Product usage: less than 1 year · weekly
- Reviewed: November 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

My overall experience with Figpii is awesome so far. They have a strong support team and they try to solve every customer issue with sincerity and utmost care. Besides, they try to consider any important feature request. That's why Figpii is gradually improving in terms of functionality. If you want to get a great level of user experience with an increased conversion rate, Figpii could be one of the best options for you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

There is no doubt that "Figpii" is the tool that will dramatically increase the conversion rate. When it comes to analyzing user behaviors and increasing the conversion, Figpii will give you an optimum solution. The Heatmap function of this tool is so much easy to use. On top of that, it will not provide you with unnecessary data so that you can focus on the right information. Besides, the simple and excellent video recording tool will make your day even shiny. Another noticeable thing is the customer support of Figpii. Whatever challenges or issues you face with Figpii, the dedicated customer support team will always be there to help you out. Most importantly, the pricing of this product is so generous and affordable. I just can't believe that I am getting this level of functionality at this price range.

#### Cons

There is no denying that Figpii is an awesome software to understand user behavior. However, there is some room for improvement as well. First of all, I would love to use heatmaps and videos on several AB test versions. The figpii team is yet to develop this feature. I think they can make the poll management system more intuitive. Another problem I face with Figpii is click maps don't work properly. Although the issue is not frequent, all kinds of bugs should be improved.

---

### Feature rich well priced, high quality, good docs. Amazing support.

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Retail
- Company size: 5001-10000 employees
- Product usage: a free trial · daily
- Reviewed: August 2025
- Review source details: This review was submitted organically. No incentive was offered

The best A/B platform I've used in >7years of web development and I've tried all the big ones. Shout out to Reza for the awesome customer support.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The customer support on FigPii and Dev docs have been really amazing, I've tested 4 other A/B testing platforms and they are either super expensive or poor in features. FigPii checked all the boxes with an amazing support via email and slack.

#### Cons

I had some temporary invitation issue when onboarding but the FigPii team really showed up and helped unblocking our team trial.

---

### Solid Alternative to Google Optimize

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: less than 1 year · weekly
- Reviewed: December 2023
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

FigPii was fairly straightforward to setup, had a fast load time for showing test variants and displayed test results in a clean, easy to digest format.

#### Cons

FigPii lacked any way of adding a hypothesis to go along with particular tests, or to record notes/findings after conducting an experiment. Some way to create a roadmap and record experiment ideas & findings would go a long way. Some technical glitches occurred preventing tests from running - the support was helpful to try find a resolution.

---

### Easy to use, gives insightful information about the users’ journey on our website.

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Research
- Company size: 51-200 employees
- Product usage: 3-5 years · weekly
- Reviewed: September 2022
- Review source details: This review was submitted organically. No incentive was offered

The price of this product is especially generous and reasonable. I just find it hard to believe I'm getting this level of functionality at this cheap.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The tool that will significantly raise the conversion rate is without a doubt Figpii. Figpii will provide me with the best option for evaluating user behavior and boosting conversion. This tool's Heatmap feature is extremely user-friendly. Additionally, it won't give me any information that is not necessary so I can concentrate on the important data. The straightforward and superior video capturing feature will also brighten my day. The customer service offered by Figpii is something else to note. The committed customer support team will always be there to assist me, no matter what difficulties or problems I may encounter with Figpii.

#### Cons

First and foremost, I would like using heatmaps and movies on various AB test versions. This functionality is still being developed by the figpii team. I believe they can improve the poll management system's usability. Click maps don't function properly, which is another issue I have with Figpii. Even if it doesn't happen often, bugs of all kinds need to be improved.

---

### Complete conversion rate optimization toolset

- Overall rating: 5/5
- Reviewer: Wynne P.
- Industry: Online Media
- Company size: 2-10 employees
- Product usage: less than 1 year · daily
- Reviewed: September 2020
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I'm extremely happy with the tool. So much so I'm recommending all my marketing friends to start using it.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I love figpii. It has VERY slick AB testing functionality, which in my opinion is better than Unbounce in this regard and on-part with Convertize. Embed the Figpii pixel using HTML or Google Tag Manager. Choose a URL you want to split test. QUICKLY Create variants using the onscreen WYSIWYG editor. Choose an objection (option, purchase, page visit, button click, etc). Then hit the "go" button. Simple. Powerful. Get's the job done with no fuss. It has similar qualitative CRO functionality to Mouseflow, CrazyEgg, or Hotjar, with heatmaps, session recording, and polls. Comes with GDPR and CCPA compliance, which is essential these days when marketing in USA or Europe.

#### Cons

To be honest, I don't think I've found a negative yet.

---

### It satisfied me to track the visitors' activities.

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Research
- Company size: 51-200 employees
- Product usage: 1-3 years · daily
- Reviewed: October 2022
- Review source details: This review was submitted organically. No incentive was offered

The high conversion rate and low bouncing rate convinced me to use Figpii.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

As analyst, I need to observe our visitor data. That’s why I need to monitor user’s activity and Figpii helps me a lot to track visitors. The heatmap, AB testing, and videos help me see what works and what doesn't on that page and thus I am capable of for suggesting our teammates regarding our website content. It helps to increase Conversion rate. Since it is easy to use, I can manage the session recording successfully.

#### Cons

Trial period may be extended. It price plan may be revised which will be excellent for small organization. It is difficult for me to delete Heatmap video.

---

### It boosts the conversion rate and is easy to use and deploy.

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Education Management
- Company size: 501-1000 employees
- Product usage: less than 1 year · daily
- Reviewed: November 2023
- Review source details: This review was submitted organically. No incentive was offered

Excellent client assistance than other competitors.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

Its heatmaps and video recording feature help me a lot to serve my purpose. It is very easy to use. more attractive price than others.

#### Cons

Bug problems should be taken care of to improve its functionality.

---

### It is helpful for tracking qualitative research based training participants with its features.

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Education Management
- Company size: 51-200 employees
- Product usage: 3-5 years · weekly
- Reviewed: August 2022
- Review source details: This review was submitted organically. No incentive was offered

We track our users like never before. FigPii is a great tool to get necessary insights about training participants use and journey. We can track our participants' journey and improve it using heatmaps and session recording.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Easy to use, gives insightful information about the users’ journey on our website for research based training, workshop, seminar etc.

#### Cons

I’ve faced some technical issues that the support helped me with.

---

### Marketing Swiss knife

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Information Technology and Services
- Company size: 11-50 employees
- Product usage: less than 1 year · weekly
- Reviewed: February 2020
- Review source details: This review was submitted organically. No incentive was offered

I'm happy with the features that FigPii provides. I see, that guys work hard and add new features to the system. The support is on a high level - they are ready to answer any questions, consider any feature request we send, and explain things that are not clear.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

FigPii is an excellent combination of tools for analyzing user's behaviors. Heatmaps is one of the best that I saw before - it's really simple in use and doesn't overload you with unnecessary data. Video Recording - my next favorite tool in FigPii package. Easy to use and powerful. Also, I would like to note that the product has a very competitive price for such functionality.

#### Cons

It would be really cool to see heatmaps or videos for the different AB test versions but this functionality is missed. The functionality of creating and managing of Polls might be more intuitive.

---

### FigPii Made Me Provide The Best User Experience To My Customers!

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Information Technology and Services
- Company size: Self-Employed
- Product usage: less than 1 year · daily
- Reviewed: November 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Since I am a content marketer and monetize my blogs with affiliate links, I have to read the mind of the users. I mean I must know what the users are looking for and whether I can deliver that to them or not. This is where FigPii is helping me with its analytics. I was a bit skeptical about the capability of this product. They are a relatively new company. But I was totally impressed just after my first week of using FigPii. This is an all in one package for knowing the user behaviors and interactions. The heatmap, AB testing, and videos give me an overview of the strength and weaknesses of that particular page. I can easily fix them by those data and increase the conversion rate. My revenues are gradually improving and all the credit goes to this awesome tool.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The first thing I like about FigPii is their features. I get all the necessary features that are needed for an online business to understand the users better. Therefore, I don't have to pay for individual subscriptions of different tools. The heatmap and session recording are the most used feature in my case. The tool is also very fast and fluid. I am not a developer or tech geel. But I didn't have to go through tough learning curve to use this. I appreciate the developers for such kind of user experience.

#### Cons

FigPii has all the necessary features. It has got a powerful split tester too. I have to change designs and add features to my client's website and use A/B testing a lot for this purpose. But the controls are somewhat limited and sometimes it's glitchy. If the developers could add some more parameters and granular control in the A/B testing feature especially for the affiliate marketers, it would be awesome.

---

Showing 1 - 10 of 22 Reviews

Load More Reviews

## FigPii Popular Comparisons

[VWO Testing vs FigPii](https://www.softwareadvice.com/polling/figpii-profile/vs/vwo-testing/)

## Other Top Recommended Heatmap Software

[Tableau](https://www.softwareadvice.com/bi/tableau-profile/)

**4.6** (2364)

Recently recommended **0** times

[JIRA Service Management](https://www.softwareadvice.com/help-desk/jira-service-management-profile/)

**4.5** (779)

Recently recommended **0** times

[Hotjar](https://www.softwareadvice.com/website-monitoring/hotjar-profile/)

**4.6** (546)

Recently recommended **0** times

[Instapage](https://www.softwareadvice.com/website-builder/instapage-profile/)

**4.5** (365)

Recently recommended **0** times

Stuck Between Options?

Our experts can help you compare FigPii with other top options, so you can find the best fit for your needs.

## See what companies are saying about Software Advice