About PowToon

Powtoon is a visual communication platform designed to help businesses to create animated videos & presentations for marketing, HR, IT, training & more. With a large variety of pre-built templates & a drag and drop editor, Powtoon allows businesses and teams to create fully customized presentations.

Powtoon is a visual communication platform for creating engaging, animated videos and presentations with zero design skills or technical background. Users can choose from a range of over 200 ready-to-use templates and customize them with company branding, content, and visuals. With Powtoon, users also have access to a library of royalty-free music, objects, and videos to enhance their creations!

Powtoon Business can be used across HR, IT, customer support, int...


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281 Reviews of PowToon

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January 2020

User Profile Picture

Ummar from WebSOL

Verified Reviewer

Company Size: 2-10 employees

Industry: Telecommunications

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

January 2020

Interactive Animated Presentations

Interactive storytelling in presentations took shorter time than before.

Pros

Powtoon is simple, interactive and provides all basic functions for motion graphics to be used as a presentation.

Cons

It's web-based to due which browser got very heavy when working on larger projects.

Reasons for Choosing PowToon

Due to visual characters and animation as compared to simple textual animation.

October 2019

Mich from Assemblers, Inc.

Company Size: 1,001-5,000 employees

Industry: Retail

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

3.0

Functionality

5.0

October 2019

Powtoons is Amazing

I have created dozens of videos for internal comms, advertising, recruiting and training. It has made my life so easy and with great reward and outcome.

Pros

This is a super simple app to create fun and vibrant communications pieces either with cartoons or video.

Cons

I think customer service could be much better. I don't think I've ever gotten ahold of a live person.

Reasons for Switching to PowToon

I didn't exactly make a total switch because I still need to edit some video before dropping it in to Powtoons, but the functionality of Powtoons and its ability to drag and drop anything into the video at any time is so cool. And it has a huge database of photos, video, and other tidbits.

April 2021

User Profile Picture

Manan from Fiverr

Verified Reviewer

Company Size: 1 employee

Industry: Design

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

4.0

Functionality

3.0

April 2021

SO EASY!!!!

It's a very nice software and helps me create daily content for my college and my own youtube channel. It is simple to use which helps in better efficiency and save time for other stuff. This software will make your life better but they could work on their pricing and features available in the free version.

Pros

It is very easy to use and gets a daily content creator's job done. As a Youtuber, I can say that it doesn't require a lot of experience in video editing. I have used high-end softwares in the past but this gets my basic video editing job done. It has a lot of preloaded effects and transitions. Great for content creation and basic animations.

Cons

There isn't really a lot of customization available on this software. Also, I was using the paid version and it is pretty expensive for a person who doesn't make any money through his/her content. Many people can't pay for softwares when they're starting.

Reasons for Switching to PowToon

I didn't actually switch but I use this software instead of the after-effects for basic animations projects.

October 2019

riley from TriumpHealth

Company Size: 11-50 employees

Industry: Hospital & Health Care

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

2.0

Value for money

1.0

Customer support

3.0

Functionality

1.0

October 2019

Powtoon

Not great they say they would be creating new content and we have had the service for 6 months with absolutely no content updates

Pros

You can put multiple layers of text on one slide and customize where it will show up.

Cons

They have absolutely zero content. They say they have marketing videos but they are only 10 seconds long and random. We no longer use this software.

Reasons for Choosing PowToon

We ended up purchasing promo as well because promo has a wide range and variety of videos and music that works a lot better than Powtoon. Very disappointed in Powtoon.

February 2021

User Profile Picture

Alain Jove from Sales Retention Services

Verified Reviewer

Company Size: 501-1,000 employees

Industry: Telecommunications

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

4.0

Functionality

5.0

February 2021

Powtoon for Power Cartoon Graphics

Overall, it is really fun putting crazy ideas to life in this app. The templates save time from creating your own vector graphics and animation, or toying around with other photo or video editing/ creation tools which is very taxing when time is of the essence. The output looks fantastic as it is very smooth and the resolution is really fitting for any setup such as branding of products, personal promotions, and any other creative endeavors.

Pros

This is an outstanding app that I've used and is still using since it has powerful customizable templates for designing cartoon storyline. As opposed to just comic style speech bubble presentation, this brings more life to it than the old school approach. Although it still works, the this new approach works better and provides more life - but most of all, an eye catcher to the social media age of today. I like this app because it provides a lot of customizable templates for characters, backgrounds, props, images, and other elements. All of them are customizable down to changing the character's gender and outfit, sceneries that change as your storyline progresses, moving objects like cars and buses, including other animated elements like traffic lights and blinking lights. In addition, you have several audio to choose from to fit the storyline, and has several zoom/pan effect for added touch.

Cons

In my opinion, your own imagination is the only thing that hinders you from getting into your end product. If you're stuck, you can always do a Google lookup and find ideas from other Powtoon animations to keep you going with your project. As far as loading times are concerned, there is no lag at all even if the elements already stack up.

Reasons for Choosing PowToon

Although the other products I consider using are comparable to this, they have a different flavor in showing the same ideas. I am also using them depending on the mood or theme of the project as they are also outstanding in their own way. Honestly, I had a hard time choosing them that's why I toyed around with all of them.

November 2019

DEYSON from DBT Sites

Company Size: 2-10 employees

Industry: Marketing and Advertising

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2019

Very Good Animation Software

I reaaly like this software and using for create good promotionals campaigns for may customers.

Pros

Easy to use for very good quality job results.

Cons

The characters don't have a 'walk' animation as option ...

Reasons for Choosing PowToon

Because PowToon effer what I need, PowToon is different than others and, maybe need more features, but I believe in the good future for this software.

December 2019

Natalie from Jonahs Project CIC

Company Size: 2-10 employees

Industry: Non-Profit Organization Management

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

4.0

Functionality

4.0

December 2019

If you want easy animation software for presentations look no further!!

Excellent!! creating meaningful videos that are young people friendly has been so much easier with this software.

Pros

This has been a recent addition to us, we came across it by accident looking for new characters for our powerpoint videos. This software has everything prepared and ready to go, with any type of animated creation it still takes time but having all the tools built-in ready and to hand saves a lot of time and frustration. Creating mini-presentations for young people has been a lot easier since we signed up.

Cons

The only con I have is that there could be more ethnic characters, this can be a little limiting for us as most of our client base are ethnic we like to use characters that look like them.

Reasons for Switching to PowToon

More variety, scenes and characters to hand

November 2020

User Profile Picture

Rebekah from Comeet

Verified Reviewer

Company Size: 11-50 employees

Industry: Computer Software

Review Source: Capterra


Ease-of-use

5.0

Customer support

5.0

Functionality

5.0

November 2020

Had to make a video for a presentation and loved using powtoon

All in all it was a very positive experience and I hope to use the platform again

Pros

I had to create a interactive video for a presentation and someone on the design team suggested using powtoon. I am so glad I did it was a free trial but offered so many features and was so easy to use!

Cons

In general making videos is difficult and requires a lot of time. The site was easy to use but still took me a very long time to create what I needed to make

April 2021

Jevon from Church Teachers College

Company Size: 1 employee

Industry: Education Management

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

3.0

Value for money

5.0

Customer support

3.0

Functionality

5.0

April 2021

Use this Software for Your Videos.

My experience has been good. Powtoon is definitely the video making application to consider. Use it and use it well.

Pros

Powtoon is an excellent software to create excellent videos for whatever occasion you might have. It allows me to create my videos in record time, even as a beginner. It is very easy to use and makes my videos very creative.

Cons

I have nothing to dislike about the software. It makes my life very easy. Video creation is much more fun with this.

March 2021

User Profile Picture

Linwood from GameCargo

Verified Reviewer

Company Size: 11-50 employees

Industry: Entertainment

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

March 2021

A creative way to capture the attention of customers!

I heavily recommend PowToon as the software has captivated our audience with the animations that we have created with it and our company has used several to effectively teach students as well.

Pros

The software allowed us to create very cute animations with characters that lip-synched recordings that were uploaded by our studio's voice-actors. PowToon was also very user-friendly with a helpful guide that our interns benefited from.

Cons

A few more designs and backgrounds would be nice as we would like to implement more scenarios for clients overseas, however, everything else is fantastic!

November 2020

Cleo from CipherSpace

Company Size: 11-50 employees

Industry: Information Technology and Services

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

2.0

Customer support

5.0

Functionality

2.0

November 2020

Not really useful unless you go Pro+

It's really easy to quickly create something that's, let's be honest, kind of corny, but for many situations that's fine. The tools are a joy to use and you can add your own artwork so you aren't really that limited. My biggest complaint (as I mentioned above in Cons) is that the tools are corrupted by the upsell items for Pro+. Just don't show me Pro+ features if I've already paid for Pro. Or at least give me a way to turn them off. Find another way to upsell.

Pros

Seriously easy to use. Using a template with its own audio, I was amazed at how smoothly the audio adjusted as you changed slide lengths. The tools are intuitive and things [transitions, modifications, adding/removing time, etc.] that are difficult in a lot of video editing packages are simple. There may be fewer features to tweak but in some ways that what makes it so easy to use. I like that you can add your own graphics - this makes it a powerful base if you want to deviate from the more cutesy look that's provided by default.

Cons

I'm constantly annoyed at the ongoing upsell to Pro+. I'm tricked into being disappointed at every turn. Choices of characters, items, templates, etc are shown but often it's not until you click on them that you discover they are only available to Pro+ plans. In a grid of possible templates, there were 54 Pro+ I couldn't use - I had to scroll over each one to discover they were Pro+. I asked Support if there was a way to hide the features that I couldn't access (turn off all Pro+) but they said no. Paying over $200 for Pro seems like a lot these days and I would be more satisfied with my purchase if I weren't constantly shown all the things I can't get with that money.

Reasons for Choosing PowToon

I had a good experience in the trial but later realized that was due to the trial having the full feature set of Pro+. Pro+ was too expensive for my company to reimburse me so I chose Pro. But I'd almost rather use the Free version than settle for the small hand-out of features that are available on the Pro plan while being teased by the Pro+ content.

August 2019

Randy from Instructional Design

Company Size: 1,001-5,000 employees

Industry: E-Learning

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

5.0

Functionality

5.0

August 2019

Great Features and Easy to Use

Overall, I am satisfied with this tool. It has some minor issues, but none of those issues are deal breakers for me.

Pros

Easy to Start: It only takes me ~20 min to gain basic proficiency and ~60 min to gain advanced proficiency. Time-Saving Templates: It has several templates ready to be used, which saves time. Beautiful built-in assets: Animated avatars, objects, short videos, graphics, audios, etc. Basically anything you could possibly want in a multimedia product--PowToon has it already built-in. Ease of Future Maintenance/Update: The way Powtoon's interface is designed allows for ease of future edits. You can easily swap in/out vectors/audio/texts if your video ever needs an update in the future.

Cons

Minor Glitch: Sometimes, objects (vectors, geometric shapes) would move to the wrong place by mouse drags. This is more of a minor nuisance than a real problem. Lack of Audio Editing Feature: It has very little audio-editing capability. Because it has a built-in voice-over recording feature, this feature would be more useful if audio editing ability can be available.

Reasons for Switching to PowToon

Powtoon has more features than videoscribe.

January 2017

Patti from Makino

Company Size: 501-1,000 employees

Industry: E-Learning

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

January 2017

Fun and easy to use

I am an instructional designer/developer and I use PowToon as part of eLearning courses and to communicate changes to end users. The premade templates make PowToon really easy to use. I find a look I like then modify with my content. Each template has its own music but I may upload my own music and upload images to personalize the video even more. If I have a question, I can chat directly with the support team (and I have had lots of questions). I had some trouble understanding the timing of objects when I first started. (Hint: where the thumbnail displays on the time line has Nothing to do with the exit time) and was frustrated by the lack of technical information about how the product works. This is because they depend on their support team to help users. Generally this is good but I would like to see Some documentation, even if it were just voiceovers on a PowToon to explain something. I found using a PowToon to communicate a recent system change to end users resulted in about a 70% view rate instead of a close to 10% read rate for just an email for a previous communication. I host the video on our SharePoint site and provide a link so it's easy to track the views. I just extended my subscription for another year and look forward to new features, new images, and new templates.

Pros

Easy to use, fun. Produces very professional looking videos.

Cons

It is difficult to select objects and edit if they overlap. I would like to be able to add tags to the images so I could easily find those I want to use multiple times. When changing the sizes of objects, both the width and height change proportionately. It would be good to be able to change just one, especially boxes.

June 2019

User Profile Picture

Jefry from globant

Verified Reviewer

Company Size: 501-1,000 employees

Industry: Computer Software

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

4.0

Functionality

5.0

June 2019

Easy Presentations

From my experience with the program I can say that I have not had greater difficulties than to find myself a little disoriented at first, but thanks to its easy use and interactivity, I can learn at once and I can create my video. I would say that I would have difficulty uploading or sharing the video, because there are not enough options or the ones I want are blocked and I must pay. It would be good if the tool would allow you to share those videos over Whatsapp for free.

Pros

It is a simple and easy to use program. The presentations have many details and customization, being a very good point because it allows creating multiple videos and they do not look alike. It offers free and paid tools, also offers different ways to export or publish it; it is good the point and manages to make known the tool and the jobs and that many people can use it, either by paying or for free.

Cons

The program looks very limited at times because they don't have other tools to change the style of their videos with respect to the format, that is, it follows established parameters and does not allow recording videos to be uploaded and edited with the tools already available, but it limits itself to that format already established and in a certain way causes the authors of the videos to be somewhat limited in the subject of creativity.

January 2018

Anonymous

Verified Reviewer

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

January 2018

My favorite presentation software

We make a lot of marketing videos, and this software makes it very easy to throw together a high-quality presentation very quickly, saving time and money in design work.

Pros

This is my go-to presentation creation software, far better than Power-Point slides. It is clear they are constantly improving their platform with new features and updates appearing regularly in the system, and I've watched over the years how the platform has continued to improve. I've not been able to find anything comparable in price and features on the market.

Cons

Occasionally there is a delay in the uploading of content, likely processing time for information to communicate between servers. Also, I wish there were an improvement on the way to render/download a mp4 file. Currently it renders it on the server and sends an email to download. I wish there were just a simple render/download button available on the program.

February 2019

Binyamin from Galil Soil Farm

Company Size: 1 employee

Industry: Farming

Review Source: Capterra


Ease-of-use

2.0

Value for money

3.0

Customer support

2.0

Functionality

3.0

February 2019

Expected A Lot But Disappointed

If you are somebody who is moderately gifted/skillful in animation or you are committed to the learning curve demanded of Powtoon it is a great, and I could see it as being a really fun, animation marketing platform.

Pros

Using Powtoon a marketer can, at an affordable price, tell the story behind their company and their product in such a way that it comes alive and captivates the viewer. The animation becomes real and pulls the viewer in. It is a well constructed and professional tool. Besides conveying a story in a powerful way, Powtoon also imparts a feeling of professionalism. It shows the viewer that you as a company, as a product creator, cares and takes pride in that which you wish to sell/impart. It sends of message of creativity and above-and-beyond pride in your product.

Cons

Although I will be the first to admit that I am not tech savvy, nevertheless there are many products on the market that are made for people like myself, so much so that people are often amazed at how much tech I'm able to navigate with so little aptitude. However, Powtoon was not one of them. When I first discovered Powtoon I was excited, when I first logged-in to Powtoon I was revved up to start creating. From the get-go it was as if I was trying to climb a very tall and vertical wall. It was more than a bit frustrating, especially given that Powtoon was touted as an easy to use creation platform. If I had been heavily invested in learning to use Powtoon I'm sure I could have, but it clearly was going to take more than a day or two of serious learning. A learning curve I was not interested in pursuing.

December 2018

User Profile Picture

Deepika from NextPage IT Solutions

Verified Reviewer

Company Size: 51-200 employees

Industry: Information Technology and Services

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

3.0

Functionality

4.0

December 2018

Great to use

Pros

Being a graphic designer, I use this for animated videos & presentations almost everyday. powtoon has so many templates & animation effects which make it very useful to make quick videos. I love this software because it has a clean interface. Colors & design are very user friendly . I would recommend this product to everyone who wants to make animated videos & presentations.

Cons

The hardest part of this product is it sometimes takes way too much time to upload images & add videos to timeline. This is a heavy product, which hangs alot, that makes it very irritating at times. One thing I want in this product is options to arrange the saved files in folders or as we want because the minus point is when we mistakenly open a file it comes to number one which bothers the order of the files & makes it difficult to keep a check.

February 2020

User Profile Picture

Karna from Saint Luke's Health System

Verified Reviewer

Company Size: 10,000+ employees

Industry: Hospital & Health Care

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

February 2020

Makes creating just-in-time learning quick and easy

We've had a great experience with Powtoon, and have continually opted in to be early adopters for their new features. Their customer service is fantastic, and the chat-bot allows you to have your questions answered quickly.

Pros

It has a very low learning curve. Once you know what you are trying to capture, the software is incredibly intuitive at helping you make your content visually appealing to your end users. They also continually make updates that enhance the creator's experience, including additional templates and new functionality.

Cons

There's not really anything to improve- it meets our needs for providing just-in-time learning content. We are able to customize as much or as little as we want, add sound, add proprietary images, and then download in a format that makes it easy to share.

Reasons for Choosing PowToon

We chose Powtoon because it was cost-effective and we have stayed with it because it meets all our just-in-time content creation needs.

October 2018

Anonymous

Verified Reviewer

Company Size: 1 employee

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Functionality

5.0

October 2018

Making presentations fun

I used Powtoon for many school presentations where the assignment was to make ad campaigns or short promos. Yes, Powtoon can make a presentation exciting enough to look like a commercial. I LOVE this software. It’s so usable and full of many features. It is handy for so many purposes and will certainly do the trick if you’re not interested in researching clunkier software with a bigger learning curve.

Pros

Having photos and icons that can move and appear on a timer is my favorite thing about Powtoon. This simple feature allows me to make my presentations way more interactive and entertaining. Searching or uploading images is super easy and Powtoon has a great database of basic graphics. Adding music is also incredibly easy to do.

Cons

Powtoon is not the place for detailed voiceovers. There’s really only an option to add one single audio file and when you’re working with many different slides, that can get pretty complicated. The big “Powtoon” logo in the bottom corner of the presentation also totally takes away from a professional look.

June 2018

User Profile Picture

ulises from Fundación Infocentro

Verified Reviewer

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

June 2018

Animated, creative and unique videos to develop your ideas

An educator should always be preparing and never stop studying or preparing. That is why whenever I can take a course I do it in this case it was an elearning course and I was presented with this tool and from that moment on every occasion I can use it I develop my videos through it.

Pros

This tool is great since the environment is very friendly which allows us to devote to the development of the video without worrying about technical difficulties, as well as the possibility of inserting characters, templates and emoticons that allow us to draw the attention of the viewer by remembering that from time to time the viewer loses attention is why we have to find that in that moment that loses attention is also part of our explanation.

Cons

This tool has incredible potential to come to shape the ideas in unique and wonderful ways because in addition to having a large repertoire for the help of the video developer has the ability to add all that audiovisual element that we consider the only difficulty is that it is dependent of the Internet and without it you can not work but that reason does not detract from its great potential