---
title: "Smartlook Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of Smartlook. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Smartlook is a good fit for you!"
source_url: "https://www.softwareadvice.com/product-analytics/smartlook-profile/reviews/"
page_type: "reviews"
language: "en"
---

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Smartlook Reviews

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# Smartlook User Reviews

## Reviews summary

- Overall rating: 4.7/5
- Total reviews: 136

### Secondary ratings

- Ease of use: 4.7/5
- Customer support: 4.5/5
- Value for money: 4.5/5
- Functionality: 4.6/5

### Rating distribution

- 5 stars: 100 reviews (74%)
- 4 stars: 30 reviews (22%)
- 3 stars: 5 reviews (4%)
- 2 stars: 1 reviews (1%)
- 1 star: 0 reviews (0%)

### Most mentioned pros

- The Integration is super easy, we can get new information about user behavior every time when we check the tool, it is a good software to analyze, improve and implement the content and services on a Platform (web or app)
- It enables me to gather, record, observe, and analyze visitor behavior on our website.
- Owners of interactive websites that want to employ qualitative analytics to enhance the performance of their platform can use Smartlook.

### Most mentioned cons

- I don't have the possibility to organize the recordings into folders or tag them.
- There is one problem I have faced while using smart look, sometimes i see for real-time visitors it shows a little late like around 5min late.
- It´s a scam and ridiculous - they do NOT have unsubscribe button in account settings.

## Smartlook customer reviews

Showing reviews 1-25 of 136 (page 1).

### Great way of deriving customer insights

- Overall rating: 4/5
- Reviewer: Aliya W.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 10000+ employees
- Product usage: Used weekly for less than 2 years
- Reviewed: October 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall I am having an amazing experience of using this tool. This software has provided ways to the users like never before in terms of user behavior. This is a software that just feeds and records all of the users surfing over websites and in mobile apps which is a great thing because this innovative feature allows users to inculcate and derive information by filtering out millions of recordings in absolutely no time.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Moving on to the pros of this platform, this software is a great solution due to so many things. First of all, the heatmaps within the software are so useful. Moreover, this software is always showing important information like IP addresses and even country data on the user interface so that it gets easier for the users. Also, this platform provides an easy way of recording all of the user sessions which I find very useful and insightful which can help me in the later stages when it would come to explore consumer insight.

#### Cons

The mobile applications need more improvement in the sense that new updates are required which work well with phones as this can facilitate the overall experience a lot and can take the user experience a few notches higher. Moreover, the dashboard needs to be improved as well so that the user interface feels more convenient and easy too.

---

### Clever software shame about the after sales service

- Overall rating: 4/5
- Reviewer: Kevin S.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: September 2018
- Review source details: This review was submitted organically. No incentive was offered

I found it very disappointing that I was only offered a credit and not a refund of the VAT that should not have been charged to a UK based business. After several emails to their support team they no longer even reply. BEWARE!

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 1/5
- Functionality: 4/5

#### Pros

The insight to offers to client on boarding is invaluable.

#### Cons

If you are a European customer and don't want to be charged VAT that you cannot recover the sign up flow is very misleading. Although the VAT is offered as a credit note they refused a refund.

#### Vendor response

Hi Kevin, we are sorry for misunderstanding in communication with our customer care team. After checking ticket where you discussed the issue with VAT, we came to a conclusion that this problem was caused by not filling VAT ID in your order and thus VAT 20% was automatically included. In case our customers forget to add VAT ID and later on ask for a refund, it has an impact on our accounting and thus we try to agree on credit settlement. However, when a customer doesn't agree with credit, we refund the VAT back to the credit card. In your case, we have already sent you credit (we cannot undo this operation), but we understand this was not accepted by you and thus we just sent a refund on your credit card too. Thank you for your understanding. Dalibor Houfek, COO at Smartlook

Replied September 2018

---

### Not impressed

- Overall rating: 3/5
- Reviewer: Marcel V.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: Used monthly for less than 12 months
- Reviewed: March 2021
- Review source details: This review was submitted organically. No incentive was offered

I must say I am disappointed.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 2/5
- Customer support: 1/5
- Functionality: 3/5

#### Pros

Solid app for website traffic recording and easy to implement but there are cons with it...

#### Cons

There are better apps for monitoring website traffic than this one. If you want to end a trial or a month subscription, just be careful to write them that you wish so in advance otherwise they will charge you even if you have removed your payment card in the account settings. It´s a scam and ridiculous - they do NOT have unsubscribe button in account settings. They don´t even bother sending notifications about ending period. Also, if you want to stick to free trial, you should know that with a decent traffic on your website your recording will end very very fast. Futhermore, this app has a good review because they offer you a free 14 days or even a month free in exchange for a great customer review on review sites.

---

### Great qualitative analytics tool

- Overall rating: 5/5
- Reviewer: Michal P.
- Verified reviewer: Yes
- Industry: Internet
- Company size: 51-200 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: May 2019
- Review source details: This review was submitted organically. No incentive was offered

Smartlook is a great addition to Google Analytics. It provides answers that you can't get from your quantitative data. A must-have for marketing analysts and UX designers.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Smartlook doesn't sample their recordings in comparison with most competitors. Their support and account management is top notch, wouldn't even consider a change because of them.

#### Cons

There are some bugs now and then but nothing too annoying. And I always get answers whenever I report them, it doesn't get unnoticed and they work on fixing them. User management is a bit clumsy at the moment but it should get better in the future.

#### Vendor response

Hi Michal, really thank you for your review. Actually we are working on a new user management , to make it more clear. Thanks for your review, Lukas CMo at Smartlook

Replied June 2019

---

### Great asset!

- Overall rating: 5/5
- Reviewer: Shawn B.
- Verified reviewer: Yes
- Industry: Retail
- Company size: Self-Employed
- Product usage: Used daily for less than 12 months
- Reviewed: September 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I got Smartlook to help build my conversion rate. I wanted to see what customers are clicking on and what they are not so I could improve my website to increase sales.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Functionality: 5/5

#### Pros

I loved how you can see heat maps on what visitors click on the most and what they avoid. I like that it literally records the visitors session to show you how to make improvements. I also like the fact if you pay for the entire year you get 2 months for free.

#### Cons

The only thing that can be changed is a lower price, maybe a smaller package. I have a small Business and it can get costly.

#### Vendor response

Hi Shawn, thanks for your reviw. Lukas CMo at Smartlook

Replied September 2019

---

### Getting analytics from the visitant view is a great tool nowadays.

- Overall rating: 5/5
- Reviewer: Grisell M.
- Verified reviewer: Yes
- Product usage: Used weekly for less than 12 months
- Reviewed: March 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

With this type of solutions we can know if our visitors have problems when making a purchase, or find a button, for example, as well as verify the most common actions within a specific page. Record even the visits made from phones and tablets, always leaving the videos saved for 3 days in the app (you can extend the number of days by inviting friends to use the solution) and for three months in the cloud (videos that we consider more tools). In addition to the video we will also see the visitor's IP address, location, browser, traffic source and time spent on the page, so it is a perfect complement to analize.

#### Cons

The limit is too short, but it's enough if your website don't have millars of visits. Lately the tool has not recorded several sessions. Now blocks checkout page on free version. A world map of all the users connections, would be usefull.

#### Vendor response

Thank you very much

Replied March 2018

---

### Good tool to record videos of customer's visits

- Overall rating: 5/5
- Reviewer: Roman Y.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: November 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

SMartlook is a good and reliable solution to record how users interact with your website. You can try the trial version to check how this product is working and fits your needs. Usable function to set up your own goals and filter visits using them.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

- Can record videos with users behavior on your website - Tracking clicks and interaction with the website's elements - You can filter visits by geolocation, platforms, devices, etc. - Dashboard with main metrics on main screen - Have trial version and free version with 1000 recordings per month - You can set up your own goals and filter visits with them

#### Cons

- Limit of 1000 visits in free version - It's not a cheap solution - Supports integration with CRM systems, but you don't have ready ones and you need to write your own

#### Reasons for choosing Smartlook

Smartlook is more reliable solution

#### Vendor response

Hi Roman, thank you for your review! Lukas CMo at Smartlook

Replied November 2019

---

### Manage your website easily

- Overall rating: 5/5
- Reviewer: Abdur R.
- Verified reviewer: Yes
- Industry: Apparel & Fashion
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: August 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We can see what our visitor is doing on our website and improve it by seeing their action on it.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Smart look is brilliant to see what your visitor is doing on your site it really helps us in improving our website and making it user freindly.

#### Cons

The smart look is fine but they give very little space option for free users kindly improve that so free user can also experince the real touch of it.

#### Vendor response

Hi Abdur, thanks for your review. Lukas CMO at Smartlook

Replied August 2019

---

### Easy setup, reporting, and sharing capabilities — even on the free version!

- Overall rating: 5/5
- Reviewer: Sean M.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used weekly for free trial
- Reviewed: November 2020
- Review source details: This review was submitted organically. No incentive was offered

Overall, I feel this is a great tool for gaining insight into how users are experiencing websites. Within a few minutes, I can now spot where users get confused and our team can think of ways to encourage action.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I like that this product makes me look credible to my clients. Many people fear using screen recording because they think it is hard to do, but I can easily set this up and share recordings with my clients in minutes... for free. Also, the ability to set up filters is great; which is also free.

#### Cons

I do not like that all data is blocked after 1500 monthly visits on the free version — for all websites contained in one account. I would like it better if this number were specific to each website.

#### Vendor response

Thanks you for your review

Replied November 2020

---

### Powerful tool for a website optimalization

- Overall rating: 5/5
- Reviewer: Luká D.
- Verified reviewer: Yes
- Product usage: Used weekly for less than 12 months
- Reviewed: October 2017
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Smartlook is a very helpful software, easy to use with a big value for me and my customers. I like the recording, which helped me to avoid many problems on my websites.

#### Vendor response

Hi Luká¿, thank you very much for your review. Lukas Mehnert, CMO at Smartlook

Replied October 2017

---

### The best User Experience Tracking Software

- Overall rating: 5/5
- Reviewer: Kapil M.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 11-50 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: February 2023
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

it helps in understanding website user behavior, tracking the analytics and supporting in Improving the content on the website.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

The Integration is super easy, we can get new information about user behavior every time when we check the tool, it is a good software to analyze, improve and implement the content and services on a Platform (web or app)

#### Cons

not much, it is good and keep on updating

#### Reasons for choosing Smartlook

It is's Better UI and fuctionality.

---

### The idea to look how our customers use our websites is brilliant. I'm always very excited to replay.

- Overall rating: 4/5
- Reviewer: Márton P.
- Product usage: Used daily for less than 12 months
- Reviewed: August 2017
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

I have spotted out several typos and failures on my site just by looking what my visitors had seen. It provides the best insight as well regarding the customers behaviour, it is not comparable to anything else I was using (google analytics, path recording). I ve discovered a new world with Smartview and can't help spending hours playing back then recordings, and checking what and hiw the visitors were doing.

#### Cons

On a smartphone the right panel (offering other other recordings if the same visitor ) takes up a considerable amount of space, and it takes too much clicks and precise zoom to hide it. Itwould be better to be able to switch it off from the profile settings, (or simply deactive it for the free package) Its also a big painpont, that there is no option to filter out the recording from direct (not facebook, google etc), as this info is also not visible on the smartphone listing

#### Vendor response

Hi Márton, thank you very much for your review. We will change Smartlook in future and it will be much more mobile friendly. You can filter the visitor recordings in the advanced filters. Under Visitor behaviour is the option referer. Enjoy Smartlook Lukas Mehnert, CMO at Smartlook

Replied August 2017

---

### Great tool for viewing visitor actions

- Overall rating: 5/5
- Reviewer: Michael R.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for less than 6 months
- Reviewed: September 2018
- Review source details: This review was submitted organically. No incentive was offered

The main goal is to improve the conversion rate. Easy to set up and use. Learning curve on understanding the data. Think it will be a great tool.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The recordings are a great way to see how a visitor interacts with your site. You can view new or returning visitors. Shows referral source, path through site, device used and even browser. Also location.

#### Cons

Trying to parse and understand all the data is a bit challenging. Would be nice if there was some kind of automated summaries. Lot of data to digest and interpret.

#### Vendor response

Hi Michael, We are actively working on some automation ;-) Thank you very much for your nice review. Lukas CMO at Smartlook

Replied September 2018

---

### Really really easy to use and perfect to know how visitors use our store.

- Overall rating: 5/5
- Reviewer: Azad H.
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: Used daily for less than 2 years
- Reviewed: July 2018
- Review source details: This review was submitted organically. No incentive was offered

Watching how i can make my site better for my visitors

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

That it has a free version of the product. I wouldnt have tried it if it was paid at first. I was one of the first to try this product when it launched.

#### Cons

That the play button is 0.5x speed. Also that alot of the elements on my site not loading on the recorder. I have cleared cache multiple times and made my friends go on my site, and they always load every file, but for some reason it wont load in the recorder. Most of the time its the image thats not loaded but other images are.

#### Vendor response

Hi Azad, thank you for your review! Lukas CMO at Smartlook

Replied January 2021

---

### I am freelance developer. I am using Smartlook to follow the projects for which I am bidding.

- Overall rating: 5/5
- Reviewer: Madalin B.
- Industry: E-Learning
- Company size: Self-Employed
- Product usage: Used daily for less than 12 months
- Reviewed: August 2017
- Review source details: This review was submitted organically. No incentive was offered

Reliable clients and cost-effective projects. I am freelance developer. I am using Smartlook to follow the projects for which I am bidding. It is very simple to guess what the customer is looking at and how adapted is the interface to customer requirements and experience. This way I get to focus on important projects and push the right price.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 3/5

#### Pros

It is very simple to guess what the customer is looking at and how adapted is the interface to customer requirements and experience. This way I get to focus on important projects and push the right price.

#### Cons

I often use canvas and iframes. I know it's a security rule but I need a minimum information about that content.

#### Vendor response

Hi Madalin, thank you very much for your review. Lukas Mehnert, CMO at Smartlook

Replied August 2017

---

### ABSOLUTELY PHENOMENAL

- Overall rating: 5/5
- Reviewer: Freedom D.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 2-10 employees
- Product usage: Used daily for free trial
- Reviewed: August 2019
- Review source details: This review was submitted organically. No incentive was offered

We are solving IT issues, abandoned carts, seeing heat maps. Smartlook should be a piece of software that every company has.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I absolutely love smart look not only for the amount of features that it packs into it but how good those features are, we generally use it for spotting technical issues or seeing the heat maps but its also allowed us to see the main points at which people abandon carts and although we can see that through GA, Smartlook allows us to see what they are looking at when the do it which helps us to narrow down why they left. All of the other features are phenomenal and I just cant fault the support and everything to do with them 😊

#### Cons

I had no issues with Smartlook at all 😊

#### Vendor response

Hi Doran, thank you for your review! Lukas CMO at Smartlook

Replied August 2019

---

### This is what SaaS should always be like

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Retail
- Product usage: Used monthly for more than 2 years
- Reviewed: May 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

A fantastic free tier with tonnes of features is available through smartlook. For small companies this is a godsend

#### Cons

Honestly nothing to dislike here except maybe the logo is a but rubbish? In terms of functionality it's amazing

#### Vendor response

Hi, thank you for your Review! I will think about your your cons(Logo). Lukas CMO at Smartlook

Replied May 2018

---

### Great Tracking

- Overall rating: 5/5
- Reviewer: Andrea C.
- Verified reviewer: Yes
- Industry: Leisure, Travel & Tourism
- Company size: 201-500 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: November 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Still improving our setup, anyway i think it's really awesome for b2c and ecommerce with main cms

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

- really easy to deploy - recording let you understand a lot from customers - Heatmaps are really powerful to get info at a glance

#### Cons

- It doesn't always work well with custom websites, for example on event tracking, something isn't right with my numbers. - Price is affordable but it could be better. Otherwise they could somehow let you download historic data.

#### Vendor response

Hi Andrea, thank you for your review. If something seems not right with event tracking, please reach out to our support. They are more then happy to help! We are working on more export features. Stay tuned :-) Lukas CMO at Smartlook

Replied November 2019

---

### A tool with good results.

- Overall rating: 4/5
- Reviewer: Jorge J.
- Industry: Food & Beverages
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: August 2017
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Easy to use tool, free plan with good storage capacity, good functionality, advanced search, heatmaps.

#### Cons

Lately the tool has not recorded several sessions. Now blocks checkout page on free version. That's it.

#### Vendor response

Hi Jorge, thank you very much for your review. Lukas Mehnert CMO at Smartlook

Replied August 2017

---

### I Love GetSmartLook

- Overall rating: 5/5
- Reviewer: Daniel S.
- Industry: Consumer Electronics
- Company size: 201-500 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: July 2017
- Review source details: This review was submitted organically. No incentive was offered

nice

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

What I like best is the possibility that I have to be able to follow each step that the customer gives in our e-commerce and quickly identify and correct any mistakes we may have on our site.

#### Cons

Unfortunately they have a very limited free version and sometimes when I really need the software it is already full and I have to clean and wait to fill it again to be able to analyze.

#### Vendor response

Hi Daniel, thank you very much for your review. Lukas Mehnert CMO at Smartlook

Replied July 2017

---

### I recommend Smartlook

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: January 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

- records the behavior of users on the site; - make heatmaps; - free

#### Cons

I dont see any disadvantages in this program.

#### Vendor response

Thank you for your review! Lukas M. CMO at Smartlook

Replied January 2019

---

### It's simple & easy to use!

- Overall rating: 5/5
- Reviewer: Lukas D.
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: June 2017
- Review source details: This review was submitted organically. No incentive was offered

I can see my website through the customer's eyes which it's really useful for revealing of mistakes and find what to improve!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Like a web designer I was looking for this simple, but useful tool for a years! Makes it easy for you to understand your website visitor's behavior for FREE. Their new Heatmaps are also very simple and easy to use, even for mobile devices and tablets.

#### Cons

There is a lot of recordings on my website, so it would be nice to have some of them recommended by system.

#### Vendor response

Hi Lukas, thank you very much for your review. Lukas Mehnert CMO at Smartlook

Replied June 2017

---

### Excellent for making decisions about site functionality.

- Overall rating: 5/5
- Reviewer: Lucia S.
- Product usage: Used daily for less than 12 months
- Reviewed: July 2017
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

I follow the step-by-step navigation and the preference of the products by potential customers, so I can make decisions about the site.

#### Cons

Because I'm in the free plan, I can not see the completion of my site users, so I lose performance on the site.

#### Vendor response

Hi Lucia, thank you very much for your review. Lukas Mehnert CMO at Smartlook

Replied July 2017

---

### Very helpful, I recommend

- Overall rating: 5/5
- Reviewer: Martin M.
- Industry: Consumer Goods
- Company size: 2-10 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: July 2017
- Review source details: This review was submitted organically. No incentive was offered

I have mentioned it before, but I have to again emphasize that it is powerful marketing tool and also very important instrument for improving functions of your e-shop.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The basic version is free (so you can try all important functions for free) It is very easy to understand how it works It helps me to improve my internet eshop. I could not see many faults of my eshop without this system. It is also very powerful marketing tool, you can easily watch the behaviour of your customers (where they come from, what time they spent on particular page, what was the reason why they left your eshop etc.

#### Vendor response

Hi Martin, thank you very much for your review. Lukas Mehnert CMO at Smartlook

Replied July 2017

---

### Best app for UX testing and & user journey analysis

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Market Research
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: April 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Very easy setup, you can see any action of every user so you learn the problems in user journeys. We quickly identified many difficulties during the sign-up process of our customers which would never come to our mind. Really worth to try.

#### Cons

No important cons found yet. There are limits for the free version, but I can understand they need to offer something more in paid plans.

#### Vendor response

Hi, thank you for your review! Lukas CMO at Smartlook

Replied January 2021

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Smartlook Reviews, Pros and Cons - 2026 Software Advice