--- title: "Brightidea Reviews, Pros and Cons - 2026 Software Advice" description: "Reviews of Brightidea. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Brightidea is a good fit for you!" source_url: "https://www.softwareadvice.com/product-roadmap/brightidea-profile/reviews/" page_type: "reviews" language: "en" --- 1 million+ businesses helped. Get advice Get Free Advice [Home](https://www.softwareadvice.com/) / [Product Roadmap Software](https://www.softwareadvice.com/product-roadmap/) / [Brightidea](https://www.softwareadvice.com/product-roadmap/brightidea-profile/) / Brightidea Reviews Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. [Overview](https://www.softwareadvice.com/product-roadmap/brightidea-profile/) Reviews [Alternatives](https://www.softwareadvice.com/product-roadmap/brightidea-profile/alternatives/) # Brightidea User Reviews ## Reviews summary - Overall rating: 4.4/5 - Total reviews: 106 ### Secondary ratings - Ease of use: 4.3/5 - Customer support: 4.6/5 - Value for money: 4.2/5 - Functionality: 4.1/5 ### Rating distribution - 5 stars: 51 reviews (48%) - 4 stars: 49 reviews (46%) - 3 stars: 5 reviews (5%) - 2 stars: 1 reviews (1%) - 1 star: 0 reviews (0%) ### Most mentioned pros - Overall, the app do exactly whats stated, not big surprises and easy to setup for any it manager. ## Brightidea customer reviews Showing reviews 1-25 of 106 (page 1). ### Very flexible and reliable application that gets better and better - Overall rating: 5/5 - Reviewer: Steve H. - Company size: 10000+ employees - Product usage: Used unspecified for more than 2 years - Reviewed: November 2017 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It’s so simple to set up and managing the challenges we run is first-rate, the support offered is top rate and the portal has a wealth of information. The ideas space where fellow Innovation programme managers share ideas is a place to see what other organisations are looking at rolling out. Finally, the user experience is very simple which is essential. #### Cons Whilst we can get all of the reporting data we need out of the Brightidea application - improving the real-time dashboards would be something I would like to see improved further --- ### One of the best ideation platforms out there! - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Product usage: Used daily for more than 2 years - Reviewed: July 2018 - Review source details: This review was submitted organically. No incentive was offered Great customer service, abundance of out-of-the box features as well as a company that listens to Customer feedback. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Outside of the the great customer service the company provides, the ease of use and features are what make Brightidea stand out. Our customers have especially enjoyed the back-end idea management interface to be able to rank, sort, and group ideas that have come in from solvers. With a large company and thousands of ideas flowing in, this is a key features that other platforms have failed to address meaningfully. #### Cons The one potential disadvantage of the tool is that advanced customizations will require professional services support which add up. Out of the box, however, the platform will service 90%+ of the Customer base so that may not be a big issue. --- ### Unique but cumbersome - Overall rating: 3/5 - Reviewer: Timothy S. - Verified reviewer: Yes - Industry: Consumer Electronics - Company size: 10000+ employees - Product usage: Used weekly for less than 2 years - Reviewed: September 2019 - Review source details: This review was submitted organically. No incentive was offered I like how you can customize the entire thing. It's a proper web application. You can make it as advanced, simple, or personally branded as you need. I also greatly enjoyed and appreciate the BI support. I generally think it is too cumbersome, and it took me a while to learn how to use, at least the backend. Maybe that is the nature of backends. At first Brightidea felt like I was in a pilot's cockpit, with too many knobs and buttons to keep track of. The features also make the backend slow and not snappy like a fun/good piece of software. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 3/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros I like how you can customize the entire thing. It's a proper web application. You can make it as advanced, simple, or personally branded as you need. I also greatly enjoyed and appreciate the BI support. #### Cons I generally think it is too cumbersome, and it took me a while to learn how to use, at least the backend. Maybe that is the nature of backends. At first Brightidea felt like I was in a pilot's cockpit, with too many knobs and buttons to keep track of. The features also make the backend slow and not snappy like a fun/good piece of software. #### Reasons for choosing Brightidea We are using Brightidea specifically to stoke innovation into our various business centers, from Connected Car services to Personal Audio products. In lieu of more rigorous R&D across various departments, we have found value in collecting all of our employees' ideas from the ground up. --- ### Platform Usage - Overall rating: 4/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Telecommunications - Company size: 1001-5000 employees - Product usage: Used daily for more than 2 years - Reviewed: August 2018 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros The ease of use of the tool. The ability for the end users to collaborate and share ideas across all work streams. The platform captures all submissions and allows the end user group to tailor to their needs what the whole submission and evaluation process consist of. #### Cons When viewing submissions the ease of use can be challenging. When viewing submission within the pipeline you are not able to see the specific number attached to the submission without hovering over the specific submission. Being able to tailor the layout of the submission form to meet the end users needs. --- ### The Leader in the Industry, but come with a price if you want to innovate - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Education Management - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: January 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. I had no issues when use, but the price tag is an issue and there are cheaper solutions out there to almost the some. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 3/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros Overall, the app do exactly whats stated, not big surprises and easy to setup for any it manager. #### Cons The App is Pricey and you really need to check first the ROI. #### Vendor response Thanks so much for the review and feedback. We actually have products that start as low as $5/mo. and we would love to discuss some of our entry level offerings with you and your team if those are more suited to your price point. Please reach out at support@brightidea.com or directly to your Customer Success Manager. Stay Bright! Replied January 2022 --- ### We have been using this tool in our project to put forth improvement ideas for our team. - Overall rating: 5/5 - Reviewer: Deepashu Reshi B. - Verified reviewer: Yes - Industry: Insurance - Product usage: Used weekly for less than 12 months - Reviewed: July 2018 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. This has become a part of our team activity where we log our ideas, comment on other's ideas and track the ideas to closure thus improving the overall functioning of the team. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros One of our track leads introduced this tool to our team around one year back. Since then, team has raised around 56 ideas and it has led to many process improvements in the team. Team is very happy with the tool because of its ease of use. Email notifications to the wider team audience helps get useful review comments on the ideas. Bright Idea moderators help to move the ideas forward to closure. Overall, the team is happy to use the tool and make a difference to their routine work. #### Cons The email notification feature is very good, however, if it is feasible to include the whole comment in the email, it will help save time to login to the bright idea site just to see the comments. --- ### Lots of great features, solid UX, curious what a more curated platform might look like. - Overall rating: 4/5 - Reviewer: Ahmad H. - Verified reviewer: Yes - Industry: Automotive - Product usage: Used daily for less than 6 months - Reviewed: October 2017 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 3/5 - Value for money: 5/5 - Customer support: 3/5 - Functionality: 3/5 #### Pros It works! Right now. #### Cons So many features and multiple ways to turn on and turn off those features that it is difficult to know if you did it right or wrong. For example the software sent 60 emails to my company's Executive Vice President and I thought I had emails turned off but turns out that was only at the challenge level not enterprise level. Not great. #### Vendor response Thanks for the review Ahmad, I'm sorry to hear about all of the emails that went to the Executive Vice President. Let's chat soon so we can figure out how to prevent that from happening to you again, and to other customers. -Daniel Replied October 2017 --- ### Good experience so far! - Overall rating: 5/5 - Reviewer: Jacob H. - Verified reviewer: Yes - Industry: Building Materials - Company size: 1001-5000 employees - Product usage: Used daily for less than 6 months - Reviewed: September 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. We are still in the early stages and are yet to conclude our first initiative. However, the idea generation and collaboration displayed so far has been really promising. #### Ratings breakdown - Ease of use: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Being a multiple site organisation, I love how employees can share and discuss ideas with other employees within the organisation. People that they may otherwise never have spoken with or even met. #### Cons Initial interaction with the platform has been good, but encouraging all employees to go completely paperless and buy into the online platform has been a challenge, particularly as a large percentage of our workforce do not have regular access to a computer or mobile phone during working hours. --- ### Practical software helps corporate innovators do their jobs best - Overall rating: 5/5 - Reviewer: Fatih K. - Verified reviewer: Yes - Industry: Airlines/ Aviation - Product usage: Used daily for less than 2 years - Reviewed: October 2017 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros A lot of useful and plug and play options in it. It helps corporate innovators easily start idea competitions and gives opportunity to practically managing idea pipeline #### Cons Not much customizable for specifical needs. Customer support can be much creative in solving problems. #### Vendor response Thank you for your review, Fatih! We do believe that the Brightidea innovation platform is the most customizable solution available on the market. Please reach out to us on Ideaspace if there is particular area where you are getting stuck. https://bi.brightidea.com/ideas Replied October 2017 --- ### Bright Idea is excellent software for crowding sourcing and managing your innovation pipeline. - Overall rating: 5/5 - Reviewer: Brett M. - Verified reviewer: Yes - Industry: Financial Services - Product usage: Used weekly for more than 2 years - Reviewed: July 2018 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It provides comprehensive and very useful features & functionality. They offer a suite of apps to use for different innovation initiatives and robust reporting & insights. #### Cons The software has so much to offer that it can be overwhelming at times to determine the right tool for the right job. --- ### Jumpstart your innovation program - Overall rating: 4/5 - Reviewer: Anthony V. - Verified reviewer: Yes - Industry: Law Practice - Company size: 5001-10000 employees - Product usage: Used daily for more than 2 years - Reviewed: September 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Excellent team to work with, clearly experienced and supporting clients in the field getting things done! #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros - Will support you on your innovation program journey as it matures, covering nearly all possible activities in your program with templates and guidance for each! - Mobile app! - can be tailored to match what we want to achieve - overall analytics and pipeline management from idea to delivery #### Cons Its visual identity option (themes and css) are effective but a bit too much work to my liking! It does require you to consider properly the user journey on its homepage in particular. #### Reasons for choosing Brightidea We reviewed the market in detail with Gartner’s help; focusing on comprehensive innovation program rather than partial idea collection solutions. --- ### Hack App for the win! - Overall rating: 4/5 - Reviewer: Shauna C. - Verified reviewer: Yes - Industry: Computer Networking - Company size: 10000+ employees - Product usage: Used daily for less than 2 years - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Brightidea makes it easy to set up initiatives for our Global Hack Day program. Submitting a project is simple for our employees and the voting/comments features allow for great interaction among colleagues. As an administrator, I'm able to customize pages easily with widget editor. #### Cons BrightIdea is always improving their platform, but as an admin, it does have its quirks. Sometimes matching fonts size and color on an HTML widget can be frustrating. There are so many capabilities, that it is overwhelming in the beginning and some features don't seem very intuitive, but after awhile, you get the hang of it. --- ### Leader In Innovation Challenge Software - Overall rating: 4/5 - Reviewer: Mike M. - Industry: Construction - Company size: 10000+ employees - Product usage: Used daily for less than 2 years - Reviewed: July 2016 - Review source details: This review was submitted organically. No incentive was offered Using BrightIdea to help run our innovation challenge program has been a wonderful experience. The software is easy to use for both admin's and most importantly users. Their features cover all aspects of the innovation life-cycle allowing for everything to be completed and tracked in one place. And their customer support has exceed our expectations, they have done a fantastic job and helping us scale our program in the right ways. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros It's extremely easy for users to understand and use it, thereby making engagement an easy sell. The features they support are also extensive and they continue to add new ones to support a growing program. #### Cons A few bugs have made setup from an admin standpoint more time consuming then they should be, but work around are available and they are quick to respond to our needs. --- ### It is very flexible and has a lot of great apps for your specific challenge needs. - Overall rating: 4/5 - Reviewer: Serafettin Cemil S. - Product usage: Used daily for less than 2 years - Reviewed: October 2017 - Review source details: This review was submitted organically. No incentive was offered A lot of profit' cost saving and innovative thinking. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros This Platform has and easy to use interface and customizability just great for tweaking it for your specific needs. #### Cons It would be great to give out some minor admin permissions like dashboard view access and reporting to ordinary users for limited times. This would allow the people learn more about the system and get involved even more while making life a little bit easier for the system and web storm admins. #### Vendor response Thanks for the review, Serafettin! Many customers leverage our Moderator role to assign light administrative permissions to users. This role is restricted to viewing reporting and light submission management. I hope this will be helpful to you! Replied October 2017 --- ### Robust tools with lots of features. - Overall rating: 5/5 - Reviewer: Kalvin M. - Industry: Sporting Goods - Company size: 10000+ employees - Product usage: Used daily for less than 12 months - Reviewed: October 2017 - Review source details: This review was submitted organically. No incentive was offered Successful launching of Open Innovation Program. It's hard to tell the story and show proof of engagement without this tool. Thank you! #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Great customer support from the BrightIdea team, from sales to technical support and training. Wonderful support on boarding new customer and tremendous value. #### Cons User interface design can be a bit more simplistic. e.g. like Apple website, or aesthetics of Apps like Slack. #### Vendor response Thank you for your feedback, Kalvin! It is part of our design process to stay abreast of the modern design landscape - not just within B2B but also for B2C products like Slack - to identify opportunities to continually evolve and update our product. We are also continuing to invest in growing our product design team. We hope you will like the UI/UX for the latest round of product updates that we've made. Over time, we will also be cascading our updated style guide to more parts of our existing platform. Replied October 2017 --- ### Good user interface on the front end, back end is a bit trickier. - Overall rating: 5/5 - Reviewer: Sarah J. - Product usage: Used daily for less than 12 months - Reviewed: October 2017 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros The software is easily scalable and easily accommodates our many users. We enjoy being able to launch many different challenges fairly frequently. #### Cons We would love to have more support for 'open ideation' platforms at a large scale. It is valuable for companies to engage their employees beyond ROI of their ideas by making them feel heard and listened to. #### Vendor response Thanks for reviewing, Sarah! We're glad to hear that you find the software easily scalable. We offer a few apps for engaging a broad employee base. The Discuss app allows you to create a dialogue among a large number of employees about important company topics. The Suggest app is meant to support a company-wide idea management process. Please let us know on Ideaspace if you have other opportunities that we should consider. https://bi.brightidea.com/ideas Replied October 2017 --- ### Innovation and Bright Idea tool compliments each other. - Overall rating: 5/5 - Reviewer: Shivkant Y. - Verified reviewer: Yes - Industry: Information Technology and Services - Company size: 5001-10000 employees - Product usage: Used weekly for more than 2 years - Reviewed: June 2018 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Already mentioned in Pros section of the tool. Better engagement of my folks and fostering Innovation culture in my Org #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros This tool is properly structured with defined process flow, metrics and stuff which makes our life easy. Driving Innovation and Ideation event through this tool is very easy and we are leveraging this tool to foster Innovation culture in our Organization #### Cons We can think of defining a process flow to promote Education and learning through this tool. Rest the experience is good and no other feedback for Cons --- ### In the infancy stages of learning! - Overall rating: 4/5 - Reviewer: Lisa L. - Product usage: Used daily for less than 12 months - Reviewed: October 2017 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros I appreciate the feel and look of the sight. When you are in the application, it does not feel like "work"...like you are completing a task that you have to do...that you are told you must complete. The collaborative feel and functionalities that are available make the innovation process easier to manage. #### Cons At times, there are limitation to the admin adjustments that we can create on our end (i.e. color schemes, pixel adjustments, hiding of functionality, etc) #### Vendor response Thank you for your review, Lisa! You can likely make the adjustments you need by leveraging our "Custom CSS" functionality. Please reach out if this does not address your needs! Replied October 2017 --- ### Expanding Possibilities - Overall rating: 5/5 - Reviewer: Sathya V. - Industry: Transportation/ Trucking/ Railroad - Company size: 10000+ employees - Product usage: Used daily for less than 12 months - Reviewed: August 2016 - Review source details: This review was submitted organically. No incentive was offered BrightIdea has been a great find. I have experience working with a host of leading solutions, including the likes of Spigit, Imaginatik, Hype, Hyve, etc. but I found BrightIdea to be a cut above the rest. They are passionate and offer you more than just a solution. They bring out the psychology behind actions that help turn around an organization. They are passionate about innovation rather than just merely interested in pushing their product. They are keen to see you become successful using it. They are also patient about letting you get up to speed. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Ease of setup and configuration Ease of use (for the user) Ability to scale up with different use cases of the platform --- ### Great Platform, awesome support - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Financial Services - Product usage: Used monthly for more than 2 years - Reviewed: July 2018 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Has a lot of customizable features that are pretty easy to customize and use, the API is pretty robust and can be used to do whatever you want that the UI doesn't support #### Cons There is a project manager functions that are built in the software that are underutilized but can be good investment and part of the idea management process. --- ### great software - Overall rating: 5/5 - Reviewer: Michael C. - Verified reviewer: Yes - Industry: Financial Services - Company size: 5001-10000 employees - Product usage: Used weekly for less than 2 years - Reviewed: August 2020 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. their onboarding team was great in explaining how everything worked. plus the ability to save the webexes for future use helped a lot. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros bright idea is extremely intuitive and easy to setup. We use it for multiple use cases. #### Cons The inability for Boolean logic in the rules engine is somewhat annoying but manageable. #### Reasons for choosing Brightidea feature set and pricing. --- ### Highly recommend Brightidea - Overall rating: 5/5 - Reviewer: Sarah R. - Verified reviewer: Yes - Industry: Design - Company size: 10000+ employees - Product usage: Used weekly for more than 2 years - Reviewed: September 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 3/5 - Customer support: 4/5 - Functionality: 3/5 #### Pros This software has a nice user interface and a variety of different apps to customize your innovation management program. #### Cons There are a few items that would be nice to have that are currently not available for free, but must be customized (which is fairly expensive) --- ### Great platform, great support - Overall rating: 4/5 - Reviewer: Lisa H. - Verified reviewer: Yes - Industry: Financial Services - Company size: 10000+ employees - Product usage: Used weekly for more than 2 years - Reviewed: September 2019 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 3/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros The platform is very helpful to collect and manage our Innovation concepts. We had been using a manual process in the past, and this tool has simplified the management of our projects. #### Cons It could be a little more user-friendly. --- ### Best Innovation Tool - Overall rating: 5/5 - Reviewer: Becky S. - Verified reviewer: Yes - Industry: Financial Services - Company size: 1001-5000 employees - Product usage: Used monthly for more than 2 years - Reviewed: May 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Functionality: 5/5 #### Pros I love that our organization uses this software as a tool for us to submit innovative ideas to improve our experiences and processes. We've had BIG ideas come from a team member's Bright Idea submission that has turned into sister companies! It worth having for sure! It also makes team members feel engaged and empowered! There's also options to brand your own Bright Idea "portal" specific to your organization. #### Cons I have zero complaints or "cons" about this software. It's amazing! --- ### Powerful and robust tool - Overall rating: 4/5 - Reviewer: Carly C. - Verified reviewer: Yes - Industry: Railroad Manufacture - Company size: 10000+ employees - Product usage: Used daily for less than 6 months - Reviewed: September 2019 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 2/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros I like that there is so much to offer in terms of capabilities and that as an admin you can instantly update and edit widgets live without having to go through many steps #### Cons Since there are multiple layers of code build (from a previous phase of our project), it makes us more dependent on the Brightidea developers and designers and takes away the autonomy of the admin to make quick changes. ## More reviews [Next reviews](https://www.softwareadvice.com/product-roadmap/brightidea-profile/reviews/?page=2) --- Brightidea Reviews, Pros and Cons - 2026 Software Advice