---
title: "Ada Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of Ada. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Ada is a good fit for you!"
source_url: "https://www.softwareadvice.com/product/171805-Ada-Support/reviews/"
page_type: "reviews"
language: "en"
---

1 million+ businesses helped. Get advice

Get Free Advice

[Home](https://www.softwareadvice.com/)

/

[Customer Service Software](https://www.softwareadvice.com/crm/customer-service-comparison/)

/

[Ada](https://www.softwareadvice.com/product/171805-Ada-Support/)

/

Ada Reviews

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

[Overview](https://www.softwareadvice.com/product/171805-Ada-Support/)

Reviews

# Ada User Reviews

## Reviews summary

- Overall rating: 4.7/5
- Total reviews: 15

### Secondary ratings

- Ease of use: 4.4/5
- Customer support: 4.6/5
- Value for money: 4.3/5
- Functionality: 4.3/5

### Rating distribution

- 5 stars: 13 reviews (87%)
- 4 stars: 1 reviews (7%)
- 3 stars: 0 reviews (0%)
- 2 stars: 0 reviews (0%)
- 1 star: 1 reviews (7%)

## Ada customer reviews

Showing reviews 1-15 of 15 (page 1).

### Easiest Chat Platform

- Overall rating: 5/5
- Reviewer: Chris M.
- Verified reviewer: Yes
- Industry: Non-Profit Organization Management
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: November 2018
- Review source details: This review was submitted organically. No incentive was offered

The team at Ada have been very supportive whenever we have encountered any problems. Their team have been quick to respond and helpful.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Ada's biggest asset is that it is EASY to use. If you value software that has a low barrier to entry and is highly inclusive of non-technical staff then this is one of the bets choices you can make. They are adding new features all the time and rapidly catching up to other chat platforms but that ease of use if what will keep us loyal.

#### Cons

In the time that we have been using Ada it has been good for basic conversations and supporting decision tree answers, however, their update in October 2018 seems to have added many new features. We cannot say we have used them yet but their segmentation features will be crucial to helping us personalise the chatter experience.

---

### Very happy with Ada

- Overall rating: 5/5
- Reviewer: Evelina H.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 11-50 employees
- Product usage: Used monthly for less than 2 years
- Reviewed: February 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Great and fast support from Ada when needed!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I like how easy it is to navigate the platform and how much you can do on your own. It's very user-friendly!

#### Cons

I actually haven’t come across much that I don’t like. If I had to mention something, it would be that when you create a flow in, for example, English, and include quick replies (where you haven’t written a custom text), then when you add a new language, the quick reply responses get translated automatically—but that’s not what you want. You’d prefer the field to be empty, just like in English. And maybe that adding flows requires a lot of manual work, but a solution for that would be switching to the AI bot.

#### Reasons for choosing Ada

Fully integrated with Zendesk Offers easy integrations with our other systems We can easily transfer order information, tracking, payment methods, and more Full support Easily managed/updated by customer service

---

### Two of the products I use started using this and the experience was shitty both times

- Overall rating: 1/5
- Reviewer: Pavel Z.
- Verified reviewer: Yes
- Industry: Education Management
- Company size: 1001-5000 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: August 2022
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

It looks fine and the landing is okay. I guess it's cheaper as well.

#### Cons

It works like s-t Clickup and Zoom started using Ada Before it was intercom and it was gorgeous. Never had issues with it. Ada is a total disappointment — the agents don't see what I sent them, the bot scenarios are cranky, slow and frustrating, I can't send images and videos properly. I hate Ada, bring intercom back. I'm not affiliated with intercom in any way — just a frustrated user.

---

### Innovative customer support software solution

- Overall rating: 5/5
- Reviewer: Anna J.
- Verified reviewer: Yes
- Industry: Transportation/ Trucking/ Railroad
- Company size: 501-1000 employees
- Product usage: Used daily for less than 2 years
- Reviewed: October 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Overall, I am very satisfied and, after more than two years, I still believe that this is the right solution for our needs.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I particularly like the fact that Ada is always super fast when it comes to integrating the latest innovations into the software solution. The solution is also very intuitive and meets all my personal requirements for a good conversational AI. The support from the employees is also very good.

#### Cons

The fact that there are sometimes language barriers in the software solution. We are active in the European market and need languages other than English. The main language of the software is English, which makes sense as it comes from the US, but sometimes it takes a little longer to adapt the solution for other languages.

#### Reasons for choosing Ada

Mainly because you can integrate with React Native.

---

### Ada a real Partner

- Overall rating: 5/5
- Reviewer: Tiago N.
- Verified reviewer: Yes
- Industry: Entertainment
- Company size: 501-1000 employees
- Product usage: Used daily for more than 2 years
- Reviewed: October 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Working with Ada since 2021 and has been amazing. The product helped decrease the number of agents needed and help thousands of clients. The experience could not have been more positive.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Super user friendly, team amazing in helping out

#### Cons

New features can take sometime to appear

#### Reasons for choosing Ada

The product is more advanced and more user friendly to set up

---

### Ada’s Impact on Customer Service at Busbud: A Valuable Tool

- Overall rating: 5/5
- Reviewer: Silvia H.
- Verified reviewer: Yes
- Industry: Transportation/ Trucking/ Railroad
- Company size: 51-200 employees
- Product usage: Used daily for less than 2 years
- Reviewed: October 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

My overall experience with Ada has been excellent. Their team is highly responsive, consistently attentive, and always willing to help whenever needed. Ada's support ensures we can get the most out of the platform, making them a fantastic partner for our customer service needs.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

What I like most about Ada is its ability to significantly reduce the volume of inquiries that our human agents need to handle. The AI agent provides highly accurate, precise responses by efficiently utilizing our Help Center resources. This has not only streamlined our customer support operations but also enhanced our team's overall productivity.

#### Cons

The main challenge with Ada is that integrating new features or adding additional channels can be complex, requiring significant time and resources. This can sometimes slow down our ability to expand Ada’s functionality as quickly as we’d like.

---

### Big fan of Ada

- Overall rating: 5/5
- Reviewer: Bret J.
- Verified reviewer: Yes
- Industry: E-Learning
- Company size: 201-500 employees
- Product usage: Used daily for less than 2 years
- Reviewed: October 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Fantastic team from day one until now (1 year 4 months).

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The product and frequency of feature and software updates is amazing. Beyond the product itself, their support and onboarding teams are fantastic!

#### Cons

I think the UI of the chatbot itself could be updated.

#### Reasons for choosing Ada

Support team and dedication to our success.

---

### Automate Your Data Collection And Analysis Using ADA

- Overall rating: 5/5
- Reviewer: Mohamed B.
- Verified reviewer: Yes
- Industry: Education Management
- Company size: 201-500 employees
- Product usage: Used daily for free trial
- Reviewed: November 2022
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Functionality: 5/5

#### Pros

ADA is a great product to work with .I love using this tool because it really is easy to use, the support team is awesome and very fast in helping with any minor problems that come up.The advanced functionalities features increase and automate my workflows and save my time.Last ,I love that we've been able to expand our use cases with the bot and show how it can fit perfectly into any data-driven business.

#### Cons

I hope Ada can customize the response. For example, if someone mentions a product in the chat, I can easily select which one I'd like to receive.

---

### Ada is AMAZING!

- Overall rating: 5/5
- Reviewer: Michael L.
- Verified reviewer: Yes
- Industry: Financial Services
- Company size: 51-200 employees
- Product usage: Used daily for less than 6 months
- Reviewed: July 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Love love love them!

#### Ratings breakdown

- Ease of use: 3/5
- Functionality: 3/5

#### Pros

Huge fan of Ada. We built out and integrated the Adachatbot to drive call volume down while increasing response times. Managed a customer support transformation with under 30 days from launch to ROI. Created operational efficiency, reducing average wait times by 50% and increasing chat length by 20%. Their sales team as well as their onboarding team are absolutely the best.

#### Cons

Setup and actually digging in deep to make this tool work is time consuming, but worth it.

---

### Best chat platform

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 201-500 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: April 2023
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Functionality: 5/5

#### Pros

Ada is a platform that is very easy to understand. Good for beginners and non technical person.

#### Cons

No issues with Ada as of the moment, it is very good to use.

---

### Powerful AI tool with great development outlook

- Overall rating: 5/5
- Reviewer: Rina K.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 201-500 employees
- Product usage: Used daily for more than 2 years
- Reviewed: September 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall, it has been a great experience from initial setup (very intuitive) to ongoing maintenance and admin. The team is great about keeping in touch and making sure they're addressing any needs, as well as proactively offering suggested areas of improvement. There are always new feature rollouts and have experienced very few significant technical issues - very reliable software.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Ada is very user-friendly with a clean UX and intuitive design. From what I have seen and had experience with, Ada's AI also does seem to be more advanced than other chatbot tools. Additionally, as the admin, I do not need to pull in my tech team for any day-to-day needs (very light on code). The Ada team behind it is very dedicated and friendly and always works to improve the product, which gives me confidence in continued improvements and feature rollouts to improve our user experience.

#### Cons

As an admin/publisher I would like to see scheduling and drafting features so that I can make proactive changes rather than having to go in at the time that a change needs to be implemented. There are many reports and insights that aren't always available in Ada's analytics dashboard; that said, the team is always quick to respond to manual report requests and have built out some additional internal dashboards that have been very helpful.

---

### Highly Recommend Ada!

- Overall rating: 5/5
- Reviewer: Celia D.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 1001-5000 employees
- Product usage: Used daily for less than 2 years
- Reviewed: July 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

The people at Ada are knowledgeable, friendly, and great to work with! The support team is very responsive and helpful as well!

#### Cons

We've experienced some turnover with our Solutions Consultants which is a bummer since we've enjoyed working with all of them!

#### Vendor response

Hi Celia, Thank you for your wonderful review and for highly recommending Ada! We're thrilled to hear that you find our team knowledgeable, friendly, and great to work with. Your kind words about our support team mean a lot to us, and we're delighted to know that we've been able to assist you effectively. We appreciate your feedback regarding the turnover of our Solutions Consultants. We're always striving to provide a consistent and excellent experience for our customers, and we'll take your comments to heart as we work on improving in this area. Thank you again for your valuable feedback and for being a part of the Ada community!

Replied August 2024

---

### This is the best and most fun technology that we've implemented for chat deflection and self-help.

- Overall rating: 5/5
- Reviewer: Jason B.
- Verified reviewer: Yes
- Industry: Education Management
- Company size: 1001-5000 employees
- Product usage: Used daily for less than 12 months
- Reviewed: June 2020
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

We launched our chatbot in March 2020, which was incredibly helpful as the pandemic began to affect our customers. Our chatbot has been able to address nearly 70% of the requests it gets, leaving more of our support agents available to help customers who need more assistance, and Ada seamlessly brings in one of our live agents in Zendesk when the customer needs more help. We can easily make modifications to the bot, and its use of machine learning makes it incredibly easy to quickly get the information we need to out to our customers.

#### Cons

There isn't a con I can list at the moment. We've worked very closely with [SENSITIVE CONTENT HIDDEN] from the Ada team to fast track our adoption of their product. They worked very closely with our bot manager to make this a very healthy experience for us. We used the out-of-the-box features to drop Ada into our Help Center. We then expanded into the advanced features to unlock some amazing features, conditional workflows, and variables that have made a world of difference to deliver personalized and meaningful responses to our end-users.

---

### Ada is a customer service automation platform

- Overall rating: 4/5
- Reviewer: shivasish s.
- Verified reviewer: Yes
- Industry: Market Research
- Company size: 501-1000 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: March 2023
- Review source details: This review was submitted organically. No incentive was offered

Ada aims to give businesses an optimized and economical way to offer top-notch customer service while enhancing client satisfaction and adherence.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

It uses artificial intelligence (AI) to help businesses automate their customer support processes.Ada combines machine learning and natural language processing (NLP) to understand customer inquiries and deliver tailored responses.

#### Cons

Personal data about customers may be collected and kept by Ada. In particular, if the platform is not properly secured and maintained, this raises privacy and security issues.

---

### Ada helped us scale without hiring and training new people

- Overall rating: 5/5
- Reviewer: Guillermo T.
- Industry: Financial Services
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: October 2018
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Before Ada, we struggled with hiring and managing support staff to accommodate our unpredictable support volumes. Now with Ada, we can scale to meet the needs of our growing customer base with instant support. By automating 75% of our inbound inquiries in 2018, Ada has helped us to provide an exceptional self-serve solution, while allowing our agents to take on more complex customers issues, and grow our business.

#### Cons

It's a software in development, so we missed some features that we thought important, though when we asked for them the team delivered surprisingly quickly.

---

Ada Reviews, Pros and Cons - 2026 Software Advice