# ZoomInfo Sales Software Reviews, Demo & Pricing - 2026

> Review of ZoomInfo Sales Software: system overview, features, price and cost information. Get free demos and compare to similar programs.

Source: https://www.softwareadvice.com/product/200338-ZoomInfo-sales

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ZoomInfo Sales

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Overview

[Reviews](https://www.softwareadvice.com/product/200338-ZoomInfo-sales/reviews/)[Alternatives](https://www.softwareadvice.com/product/200338-ZoomInfo-sales/alternatives/)

# ZoomInfo Sales 2026: Benefits, Features & Pricing

Wondering if ZoomInfo Sales is right for your organization?

Our Lead Generation Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pros and Cons
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    
-   Popular Comparisons
    

## Overview

ZoomInfo Sales

4.1

[(319)](https://www.softwareadvice.com/product/200338-ZoomInfo-sales/reviews/)

Pricing

Pricing available upon request

### About ZoomInfo Sales

ZoomInfo Sales is the modern go-to-market platform for B2B companies. We have the biggest, most accurate, and most frequently refreshed database of insights, intelligence, and purchasing intent data about companies and contacts.

We layer additional tools on top of that intelligence—such as conversation intelligence (Chorus), sales engagement (Engage), and data orchestration (RingLead)—to help you engage with prospects and customers.

By integrating these tools with the other key systems you use, your go-to-market teams will be more prepared and well-equipped to close more deals and hit their number.

Wondering if ZoomInfo Sales is right for your organization?

Our Lead Generation Software selection experts can help you in 15 minutes or less.

## ZoomInfo Sales User Interface

## Popular ZoomInfo Sales Alternatives

Main Product

ZoomInfo Sales

4.1

[(319)](https://www.softwareadvice.com/product/200338-ZoomInfo-sales/reviews/)

Ratings Breakdown

-   4.32Ease of use
-   3.55Value for money
-   3.81Customer support
-   4.25Functionality

Pricing

Available upon request

Get Price

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[Seamless](https://www.softwareadvice.com/marketing/seamless-ai-profile/)

4.5

[(549)](https://www.softwareadvice.com/marketing/seamless-ai-profile/reviews/)

Ratings Breakdown

-   4.54Ease of use
-   4.27Value for money
-   4.35Customer support
-   4.47Functionality

Pricing

Available upon request

Get Price

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4.7

[(171)](https://www.softwareadvice.com/customer-data-platform/useartemis-profile/reviews/)

Ratings Breakdown

-   4.78Ease of use
-   4.86Value for money
-   4.56Customer support
-   4.61Functionality

Pricing

Starting at $29.00 per month

Get Price

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4.7

[(477)](https://www.softwareadvice.com/crm/dripify-profile/reviews/)

Ratings Breakdown

-   4.68Ease of use
-   4.29Value for money
-   4.62Customer support
-   4.43Functionality

Pricing

Starting at $39.00 per month

Get Price

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[Cognism](https://www.softwareadvice.com/crm/cognism-profile/)

4.7

[(257)](https://www.softwareadvice.com/crm/cognism-profile/reviews/)

Ratings Breakdown

-   4.75Ease of use
-   4.46Value for money
-   4.63Customer support
-   4.65Functionality

Pricing

Starting at $1000.00 per month

Get Price

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Ratings Breakdown

-   4.47Ease of use
-   4.85Value for money
-   4.85Customer support
-   4.82Functionality

Pricing

Starting at $15.00 per month

Get Price

## ZoomInfo Sales Pros and Cons

We analyzed 319 verified reviews for ZoomInfo Sales to find out what actual users really think.

Select to learn more

Efficient Prospecting Workflows

With ZoomInfo Sales, building prospect lists and finding decision-makers is straightforward. The platform offers tools to identify and organize leads, automate prospect imports, and provide detailed company insights. Frequent data updates and easy CRM integration help sales teams target and connect with new prospects quickly.

Streamlined Sales Team Operations

ZoomInfo Sales supports sales teams by centralizing contact data, automating workflows, and offering customizable dashboards. Integration with popular sales tools and reliable buyer intent data help teams identify opportunities, track performance, and improve productivity throughout the sales cycle.

Robust Contact Data Access

ZoomInfo Sales gives you quick access to accurate contact details, including direct dials, emails, and company info. Frequent updates help keep data current, and integration with platforms like LinkedIn and Salesforce makes it easy to find and verify contacts. Users save time and reach more prospects with reliable information.

High And Confusing Pricing

Many users find ZoomInfo Sales expensive, with costs often exceeding budgets for individuals and small businesses. Pricing structures can be unclear, and annual subscriptions limit flexibility. Some feel the value does not justify the high price, especially when compared to competitors with lower costs.

Inconsistent Data Reliability

Users report that ZoomInfo Sales sometimes provides outdated or inaccurate contact and company information, especially for EMEA regions and small businesses. Issues like duplicate entries, missing direct lines, and unreliable intent data can hinder outreach and require frequent verification from secondary sources.

## ZoomInfo Sales Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Sales

Pricing available upon request

Plan includes:

-   Accurate email addresses, direct dial phone and mobile phone numbers
-   Company insights and buying intent signals
-   Engagement apps and integrations

Marketing

Pricing available upon request

Plan includes:

-   Essential contact data and advanced company insights
-   Digital marketing solutions for display advertising, website chat and form management
-   Plug-and-play and flexible integrations

Talent

Pricing available upon request

Plan includes:

-   Advanced candidate search with accurate contact data
-   Sourcing intelligence with candidate alerts and company scoops
-   Engagement apps and integrations

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## ZoomInfo Sales Features

-   Popular features found in Lead Generation
    
    Campaign Management
    
    CRM
    
    Data Import/Export
    
    Landing Pages/Web Forms
    
    Lead Nurturing
    
    Lead Qualification
    
    Lead Segmentation
    
    Lead Verification/Validation
    
    Pipeline Management
    
    Reporting & Statistics
    
-   More features of ZoomInfo Sales
    
    Activity Dashboard
    
    Activity Tracking
    
    Alerts/Notifications
    
    API
    
    B2B Lead Generation
    
    Behavior Tracking
    
    Campaign Segmentation
    
    Communication Management
    
    Competitive Analysis
    
    Contact Database
    
    Contact Management
    
    Content Marketing
    
    Conversation Intelligence
    
    Customer Activity Tracking
    
    Customer Database
    
    Customer Profiles
    
    Customer Segmentation
    
    Dashboard
    
    Data Integration
    
    Data Visualization
    
    Email Management
    
    Email Tracking
    
    Event Triggered Actions
    
    For Sales Teams/Organizations
    
    GDPR Compliance
    
    Generative AI
    
    Intent Data
    
    Interaction Tracking
    
    Lead Capture
    
    Lead Generation
    
    Lead Management
    
    Lead Notifications
    
    Marketing Automation
    
    Multi-Channel Attribution
    
    Multi-Channel Communication
    
    Predictive Analytics
    
    Prioritization
    
    Prospecting Tools
    
    Real-Time Analytics
    
    Real-Time Data
    
    Real-Time Notifications
    
    Real-Time Updates
    
    Recommendations
    
    Reminders
    
    Reporting/Analytics
    
    Sales Automation
    
    Sales Pipeline Management
    
    Search/Filter
    
    Target Account Identification
    
    Third-Party Integrations
    
    Trend Analysis
    
    Visitor Tracking
    
    Website Visitor Tracking
    
    Workflow Management
    

## ZoomInfo Sales Integrations

Salesforce Sales Cloud

Integration rated 4.6 from 28 reviews

HubSpot CRM

Integration rated 4.7 from 24 reviews

Marketo Engage

Integration rated undefined from -1 review

Bullhorn ATS & CRM

Integration rated undefined from -1 review

Pipedrive

Integration rated undefined from -1 review

Zoho CRM

Integration rated undefined from -1 review

See all 16 integrations

## ZoomInfo Sales User Reviews

Overall Rating

4.1

Ratings Breakdown

5

49%

4

29%

3

13%

2

3%

1

6%

Secondary Ratings

Ease of Use

4.3

Value for money

3.5

Customer support

3.8

Functionality

4.2

Erik S.

Verified reviewer

Transportation/ Trucking/ Railroad

11-50 employees

Used daily for free trial

Review source

Reviewed February 2025

Zoom Info Sales Review.

5

This system is great for larger scale businesses that have sales teams.

Ratings Breakdown

5

Ease of use

1

Value for money

4

Customer support

5

Functionality

Pros:

The conversation intelligence feature is the best with the sales automation.

Cons:

Pricing is the only thing that is a big pill to swallow.

Reasons for choosing ZoomInfo Sales

I tried the trial to try the product and test it.

Read More

Florence B.

Verified reviewer

Computer Software

51-200 employees

Used weekly for less than 12 months

Review source

Reviewed January 2021

Good for your outbound SDRs

4

Good experience, CSM and AE always helpful. Will likely continue using Zoominfo in the future.

Ratings Breakdown

4

Ease of use

3

Value for money

5

Customer support

4

Functionality

Pros:

Easy to build lists and export across to Salesforce. In North America, the contact quality has turned out to be pretty good. Websights has also been interesting to gain insights on non converting companies on our website.

Cons:

Sometimes the UX around searches vs lists is a bit tricky when you compare it to other modern prospecting products. This workflow could be a bit more seamless, and I'd love better connectivity to platforms like Slack to enable our SDRs to receive notifications a bit more proactively.

Reasons for choosing ZoomInfo Sales

Better contact quality in NA (according to peers)/.

Read More

gs

george s.

Verified reviewer

Construction

11-50 employees

Used monthly for less than 2 years

Review source

Reviewed May 2025

Highly Aggressive Commercial Terms, Disappointing Product – SME Buyers Beware

1

Our experience with ZoomInfo has been overwhelmingly negative. We engaged in good faith, found the product lacking, attempted to exit appropriately, and were then subjected to aggressive and inflexible enforcement, despite ZoomInfo having confirmed in writing that the renewal was void. They have since ignored that position entirely. This feels less like a technology partner and more like a commercial trap. Their approach appears intentionally structured to exploit SMEs who may lack the legal resources to contest their tactics. The level of customer care is virtually nonexistent, and any conversation quickly turns contractual. For additional context, their Trustpilot rating is currently 1.6 out of 5. That alone should serve as a significant warning to others. Our recommendation is simple: avoid ZoomInfo. There are better products, better commercial practices, and better companies to deal with.

Ratings Breakdown

1

Ease of use

1

Value for money

1

Customer support

1

Functionality

Pros:

In fairness, the user interface is well presented, and the breadth of integrations and feature marketing is impressive on paper. The onboarding process was structured, and initial contact with their sales team was professionally handled.

Cons:

The reality of using the product was a sharp contrast to its presentation. The intent data, heavily marketed as a core value proposition, proved consistently inaccurate and ultimately unusable by our outbound team. Despite significant internal efforts, we saw little to no meaningful return, and our team quickly stopped using the platform altogether. Far more concerning, however, is ZoomInfo's commercial posture. Despite providing a written communication confirming that our renewal had been voided, they later reversed their position and began aggressively pursuing payment for a further year of service. This is despite full knowledge that we do not use, and do not want, the product. Their actions demonstrate a complete absence of commercial integrity and reflect a business model built on rigid enforcement rather than value delivery. Their pricing tactics are similarly problematic – initial proposals run into five figures per month, only to be heavily discounted under pressure. Even at the reduced rate, the product failed to justify its cost. Their entire operation appears structured to extract maximum revenue with minimal accountability, and to lock businesses into unfavourable terms with no regard for the actual experience or outcome.

Read More

Max S.

Verified reviewer

Telecommunications

11-50 employees

Used daily for less than 6 months

Review source

Reviewed February 2021

Zoominfo the Holy Grail For Sales

5

My experience with Zoominfo has been amazing, I was able to find out when people are looking for our services and reach out to them to close some bussiness.

Ratings Breakdown

5

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

What is not a pro of this tool! it has everything!! I'm able to find all my contacts for a business and everything I need to know about them. Helping my closing right when talking to new clients.

Cons:

There are no cons with this platform, this tool is amazing for sales teams to get more new clients, and able to see what they are looking to buy.

Reasons for switching to ZoomInfo Sales

Was able to get more details, you have to pay per contact with lead forensics

Read More

MW

Marissa W.

Verified reviewer

Computer Software

1001-5000 employees

Used daily for less than 2 years

Review source

Reviewed January 2026

ZoomInfo for B2B Software Sales

4

Overall, ZoomInfo has been a crucial part of my day to day in sales with prospecting and allows me to not only easily import contact information into the CRM I use (Salesforce) but it also allows me to focus on target accounts.

Ratings Breakdown

5

Ease of use

3

Value for money

3

Customer support

5

Functionality

Pros:

I have to prospect a lot in my role and gathering contact information, specifically emails and mobile numbers, has been a huge help. In addition, I'm able to apply settings to specific accounts to receive alerts on company updates that are relevant to my role - making it easier to reach out.

Cons:

Very frequently, the information is outdated. I find mobile numbers can be incorrect, and there are a lot of privacy concerns from individuals when I reach out using the information ZoomInfo has collected.

Read More

MK

Matt K.

Verified reviewer

Computer Software

201-500 employees

Used daily for more than 2 years

Review source

Reviewed May 2025

Great enrichment tool for scaling GTM Orgs

4

Ratings Breakdown

5

Ease of use

4

Value for money

5

Customer support

5

Functionality

Pros:

ZoomInfo makes it super simple for us to enrich our CRM account and contact data, and helps us prioritize our accounts based on key information

Cons:

The cost is high compared to it's counterparts, and we find edge cases of data being incorrect which they are keen to fix

Read More

SC

Sean C.

Verified reviewer

Health, Wellness and Fitness

11-50 employees

Used daily for less than 2 years

Review source

Reviewed May 2025

Zoominfo, it good I just wish it was better

3

I've been a Zoominfo user in the last two companies I've been with. Although it's not the cheapest platform, it does a good job in finding the companies and contact I need.

Ratings Breakdown

4

Ease of use

2

Value for money

3

Customer support

4

Functionality

Pros:

Great access to company and employee contact information. It was easy to integrate with HubSpot and the contact filters are plentiful.

Cons:

I would guess about 5%-10% of the contact I've downloaded were no longer with the company. It doesn't have the ability to review other users lists but there is a filter to help prevent creating a list without pulling down previously downloaded contacts. Also, the credit system seems a bit archaic.

Read More

SS

Shahbaz S.

Verified reviewer

Information Technology and Services

5001-10000 employees

Used weekly for more than 2 years

Review source

Reviewed April 2025

Honest Review

4

very good 8/10 easy to use portal is clear & concise Support offered is great additional features, enrichment, form complete & websights are all very good

Ratings Breakdown

4

Ease of use

4

Value for money

5

Customer support

4

Functionality

Pros:

Great contact information & excellent for searching for prospects

Cons:

EMEA data is not as strong as USA. Public sector contacts lack contact information

Read More

PJ

Peter J.

Verified reviewer

Hospital & Health Care

11-50 employees

Used daily for less than 12 months

Review source

Reviewed December 2024

Overall, ZoomInfo Sales is Great!

5

Overall, I am a big ZoomInfo Sales fan. The user friendly design is intuitive, and it has lots of tools to help me find people I often didn't even know. I was looking for. However, when compared with other people-finding tools its information is occasionally out of date.

Ratings Breakdown

5

Ease of use

4

Value for money

4

Customer support

5

Functionality

Pros:

ZoomInfo Sales is the only place I know I can go and regularly get the phone numbers of the folks I'm trying to contact. It's also very user friendly, offering me helpful suggestions to expand or narrow my search as needed.

Cons:

When cross referenced with other people-finding tools (e.g. LinkedIn Sales Navigator or Hunter.io) ZoomInfo Sales sometimes has conflicting/inaccurate information. This is not the norm by any means though.

Read More

TL

Thomas L.

Verified reviewer

Information Technology and Services

11-50 employees

Used weekly for less than 2 years

Review source

Reviewed August 2025

Okay data solution although more cost effective solutions exist

3

Okay experience and not a bad solution but feel that there are more cost effective tools on the market.

Ratings Breakdown

4

Ease of use

2

Value for money

3

Customer support

3

Functionality

Pros:

Data quality was okay, particularly for the US. Good search tools within the platform (although prefer Cognism UI)

Cons:

Felt like it was an expensive option compared to other products on the market and sales team constantly trying to upsell new expensive addons & features. Not as strong with EU contact data. Never saw anything of value from intent feature.

Read More

Showing 1 - 10 of 319 Reviews

[See All Reviews](https://www.softwareadvice.com/product/200338-ZoomInfo-sales/reviews/)

## ZoomInfo Sales Popular Comparisons

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