---
title: "ZoomInfo Sales Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of ZoomInfo Sales. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if ZoomInfo Sales is a good fit for you!"
source_url: "https://www.softwareadvice.com/product/200338-ZoomInfo-sales/reviews/"
page_type: "reviews"
language: "en"
---

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ZoomInfo Sales Reviews

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# ZoomInfo Sales User Reviews

## Reviews summary

- Overall rating: 4.1/5
- Total reviews: 322

### Secondary ratings

- Ease of use: 4.3/5
- Customer support: 3.8/5
- Value for money: 3.5/5
- Functionality: 4.2/5

### Rating distribution

- 5 stars: 156 reviews (48%)
- 4 stars: 94 reviews (29%)
- 3 stars: 41 reviews (13%)
- 2 stars: 10 reviews (3%)
- 1 star: 21 reviews (7%)

### Most mentioned pros

- In addition, I'm able to apply settings to specific accounts to receive alerts on company updates that are relevant to my role - making it easier to reach out.
- The WebSights tool has yielded more visibility into our website visitors than ever before, and the automation tools automatically send potential prospects into our CRM system.
- We've been using ZoomInfo Sales for about four years, and overall it's been a valuable tool for lead generation and prospecting.

### Most mentioned cons

- Some contacts were outdated or no longer with the organization, so we still had to spend time verifying leads before reaching out.
- Then at the end of 12 months, when you haven't been able to acquire the number of records you purchased in advance BECAUSE THEY DRAGGED THEIR FEET EVERY TIME YOU ASKED FOR RECORDS, the contract period is up and you are SOL.
- We engaged in good faith, found the product lacking, attempted to exit appropriately, and were then subjected to aggressive and inflexible enforcement, despite ZoomInfo having confirmed in writing that the renewal was void.

## ZoomInfo Sales customer reviews

Showing reviews 1-25 of 322 (page 1).

### Zoominfo is great for lead and contact data

- Overall rating: 5/5
- Reviewer: Scott B.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: 501-1000 employees
- Product usage: Used daily for more than 2 years
- Reviewed: August 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

My experience with ZoomInfo Sales has been overwhelmingly positive. The depth and accuracy of their contact database have made prospecting significantly easier, and I’ve been able to connect with decision-makers I likely wouldn’t have found otherwise. The platform’s search and filtering tools are intuitive, allowing me to quickly build targeted lists that match my ideal customer profile.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I appreciate the intent data and company insights - it’s like having a window into which accounts are actively in the market. This has helped me prioritize outreach and focus my time on high-potential opportunities. The integration with our CRM has been smooth, which means less time on admin work and more time selling.

#### Cons

While the data quality is strong overall, there are occasional inaccuracies or outdated contacts, which can be frustrating when you’re relying on it for high-volume outreach.

---

### Zoom Info Sales Review.

- Overall rating: 5/5
- Reviewer: Erik S.
- Verified reviewer: Yes
- Industry: Transportation/ Trucking/ Railroad
- Company size: 11-50 employees
- Product usage: Used daily for free trial
- Reviewed: February 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

This system is great for larger scale businesses that have sales teams.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 1/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

The conversation intelligence feature is the best with the sales automation.

#### Cons

Pricing is the only thing that is a big pill to swallow.

#### Reasons for choosing ZoomInfo Sales

I tried the trial to try the product and test it.

---

### Highly Aggressive Commercial Terms, Disappointing Product – SME Buyers Beware

- Overall rating: 1/5
- Reviewer: george s.
- Verified reviewer: Yes
- Industry: Construction
- Company size: 11-50 employees
- Product usage: Used monthly for less than 2 years
- Reviewed: May 2025
- Review source details: This review was submitted organically. No incentive was offered

Our experience with ZoomInfo has been overwhelmingly negative. We engaged in good faith, found the product lacking, attempted to exit appropriately, and were then subjected to aggressive and inflexible enforcement, despite ZoomInfo having confirmed in writing that the renewal was void. They have since ignored that position entirely. This feels less like a technology partner and more like a commercial trap. Their approach appears intentionally structured to exploit SMEs who may lack the legal resources to contest their tactics. The level of customer care is virtually nonexistent, and any conversation quickly turns contractual. For additional context, their Trustpilot rating is currently 1.6 out of 5. That alone should serve as a significant warning to others. Our recommendation is simple: avoid ZoomInfo. There are better products, better commercial practices, and better companies to deal with.

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

In fairness, the user interface is well presented, and the breadth of integrations and feature marketing is impressive on paper. The onboarding process was structured, and initial contact with their sales team was professionally handled.

#### Cons

The reality of using the product was a sharp contrast to its presentation. The intent data, heavily marketed as a core value proposition, proved consistently inaccurate and ultimately unusable by our outbound team. Despite significant internal efforts, we saw little to no meaningful return, and our team quickly stopped using the platform altogether. Far more concerning, however, is ZoomInfo's commercial posture. Despite providing a written communication confirming that our renewal had been voided, they later reversed their position and began aggressively pursuing payment for a further year of service. This is despite full knowledge that we do not use, and do not want, the product. Their actions demonstrate a complete absence of commercial integrity and reflect a business model built on rigid enforcement rather than value delivery. Their pricing tactics are similarly problematic – initial proposals run into five figures per month, only to be heavily discounted under pressure. Even at the reduced rate, the product failed to justify its cost. Their entire operation appears structured to extract maximum revenue with minimal accountability, and to lock businesses into unfavourable terms with no regard for the actual experience or outcome.

---

### ZoomInfo is the comfortable, reliable, familiar

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: September 2021
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Overall I like ZoomInfo. I selected them because of prior experience and its brand recognition. That being said, while they offer a lot of capabilities and products, specializing in one area is just not their M.O. - at least that's what it feels like. Because of that, competitors who focus on providing one service (i.e. buyer intent) oftentimes are of higher quality (and much cheaper). They are the essence of "comfortable," which may or may not be the most important factor when deciding on your overall tech stack.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

The continual acquisitions to improve their product and company. The accuracy of their contact data is pretty good. Their company data is really good. Integration with Salesforce is pretty straightforward. Lots of features and capabilities to choose from.

#### Cons

Customer support takes a long time. Their contact data is not always up to date especially with linkedin. No "left company" update/alert that I know of. Not a very robust integration/sync with Linkedin. Enrichment feature has been failing recently.

#### Reasons for choosing ZoomInfo Sales

They included other products which we were also in the market for... and they were familiar to us making them the "comfortable" choice.

---

### Good for your outbound SDRs

- Overall rating: 4/5
- Reviewer: Florence B.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 51-200 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: January 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Good experience, CSM and AE always helpful. Will likely continue using Zoominfo in the future.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Easy to build lists and export across to Salesforce. In North America, the contact quality has turned out to be pretty good. Websights has also been interesting to gain insights on non converting companies on our website.

#### Cons

Sometimes the UX around searches vs lists is a bit tricky when you compare it to other modern prospecting products. This workflow could be a bit more seamless, and I'd love better connectivity to platforms like Slack to enable our SDRs to receive notifications a bit more proactively.

#### Reasons for choosing ZoomInfo Sales

Better contact quality in NA (according to peers)/.

---

### Zoominfo the Holy Grail For Sales

- Overall rating: 5/5
- Reviewer: Max S.
- Verified reviewer: Yes
- Industry: Telecommunications
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: February 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

My experience with Zoominfo has been amazing, I was able to find out when people are looking for our services and reach out to them to close some bussiness.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

What is not a pro of this tool! it has everything!! I'm able to find all my contacts for a business and everything I need to know about them. Helping my closing right when talking to new clients.

#### Cons

There are no cons with this platform, this tool is amazing for sales teams to get more new clients, and able to see what they are looking to buy.

#### Reasons for switching to ZoomInfo Sales

Was able to get more details, you have to pay per contact with lead forensics

---

### The perfect way to understand your prospects.

- Overall rating: 5/5
- Reviewer: Patrick C.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 51-200 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: May 2026
- Review source details: This review was submitted organically. No incentive was offered

We've used ZoomInfo for several years. It's been vital for us to build out our contact database and to better understand the dynamics within our potential customers.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Functionality: 5/5

#### Pros

Zoominfo is a great way to go deep into any contact or organization that you are interested in connecting with. It has a wealth of features such as intent signals, and a great depth of data.

#### Cons

It's a great product but you need to put in the time and effort to get a good return on the annual cost.

---

### Sales Reps Best Friend

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Pharmaceuticals
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: August 2025
- Review source details: This review was submitted organically. No incentive was offered

I first used ZoomInfo Sales in 2018. Since then I have worked for three companies, and two of them bought it after I showed them what it could do. I must be a huge ZoomInfo Champion or just want my companies to succeed.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

I love that you can find out direct lines and email addresses from the people you need to contact as a sales representative.

#### Cons

The cost can be a burden to some, but I dislike that phone numbers are not updated enough to the point 10% are probably wrong.

---

### Great enrichment tool for scaling GTM Orgs

- Overall rating: 4/5
- Reviewer: Matt K.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 201-500 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

ZoomInfo makes it super simple for us to enrich our CRM account and contact data, and helps us prioritize our accounts based on key information

#### Cons

The cost is high compared to it's counterparts, and we find edge cases of data being incorrect which they are keen to fix

---

### Zoominfo.com

- Overall rating: 4/5
- Reviewer: Steve P.
- Verified reviewer: Yes
- Industry: Commercial Real Estate
- Company size: 11-50 employees
- Product usage: Used daily for free trial
- Reviewed: August 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Very positive so far but need to keep an eye on credits and wary of their contracutal stance regarding cancellation.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Nice clean interface and extensive features with quality data. Pretty easy to setup and a great tool for lead generation

#### Cons

Is costly and will need time to properly extract real value. Need to be careful with credits as they mount up quickly

#### Reasons for choosing ZoomInfo Sales

Better quality data although more expensive

---

### Zoominfo Review

- Overall rating: 5/5
- Reviewer: Ben O.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 51-200 employees
- Product usage: Used daily for more than 2 years
- Reviewed: April 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Zoominfo has been an incredible resource. I have implemented at 3 different sales departments and will continue to require it as part of my sales tool set. I was surprised to find that in outing previous contact databases for Zoominfo, the company was paying about the same, if not more, for databases of half the size and little-to-no direct contact info. There are some startups with a fraction of the database that may be a better price-fit for individual users, but I think you're doing it wrong, if you're using: - Insideview or Dun&Bradstreet (not even comparable for direct contact info, for around the same price) - Rainking (great tool for companies targeting IT Departments, has similar detail in contact info, but not as extensive of database)

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The accuracy of the data. Zoominfo has more direct dials, including cell phone numbers and desk extensions, than any contact database on the market. Zoominfo also provides emails for just about all of the contacts in it's database and does a good job of verifying/updating these contacts/emails regularly.

#### Cons

Zoominfo has very detailed data across all firmographics, but their employee count for small businesses (between 5-15 employees) is often inaccurate. For instance, in populating a list of companies with 10 or more employees, a lot of those 10-person companies may only have one or two... Not a big deal, in considering their accuracy for companies with over 20 employees and all the other pros. It use to be a 'steal', but the pricing has continued to increase since Discoverorg purchased it. Still a very reasonable price for it's value, but it is becoming frustrating as the costs continue to increase significantly. They have a minimum, which amounts to ~$5,000/yr, which makes it inaccessible to individual users.

#### Reasons for choosing ZoomInfo Sales

Rainking does not have the same depth for contacts. It has extensive contacts within IT departments and identifies c-level contacts at a lot of companies, but not nearly as extensive of a database. Worth considering if only targeting IT professions. Has the same comparable level of direct contact info and a cool feature for viewing department diagrams for hierarchy of employees.

#### Reasons for switching to ZoomInfo Sales

For reasons stated above. Zoominfo has far greater direct contact info. Insideview is comparable for emails (although not as accurate), but can not be compared for direct phone numbers (they mainly only provide company phone).

---

### A must have prospecting tool if you want to target qualified leads with better accuracy

- Overall rating: 5/5
- Reviewer: Abhisek P.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 501-1000 employees
- Product usage: Used daily for less than 2 years
- Reviewed: February 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Business problems we are solving: Getting more qualified leads (outbound) with signals synced to our SF for our marketing to prospect in an automated way Benefits realized: Higher productivity; Better contact rate Overall experience: Excellent

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Most impactful feature of ZoomInfo I would say is its contact and company database which is not only filled with millions of records but also very very accurate. And to top that, they have scoops, and org chart which clearly tells us signals of any new activities going on in our target companies. And all of this delivered to our inbox every day or as new feeds so we dont need to specifically search for the, Product was very easy to set up, implement, self-train and use consistently.

#### Cons

There are few features within ZoomInfo-SF integration wherein some of the field values in ZoomInfo are not customisable and thus we have to do a small bit of workaround to get that integrated with SF. Moreover, I would love if the contacts export limitation is increased (without extra charge) or made free to sue just like their legacy platform.

#### Reasons for choosing ZoomInfo Sales

Better brand value; Better accuracy; Higher no. of quality leads

---

### Zoominfo Helps Us Zoom

- Overall rating: 5/5
- Reviewer: Melissa P.
- Verified reviewer: Yes
- Industry: Oil & Energy
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: September 2021
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

The ease to use the software is what I liked best. Zoominfo is great.

#### Cons

Training videos/information needs to be meatier. It's cool but lacks some meat. Engage is in its infancy compared to other software programs out there.

#### Reasons for choosing ZoomInfo Sales

The Discovery.org part was the most interesting and compelling.

#### Reasons for switching to ZoomInfo Sales

The integration between the platforms

---

### Honest Review

- Overall rating: 4/5
- Reviewer: Shahbaz S.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 5001-10000 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: April 2025
- Review source details: This review was submitted organically. No incentive was offered

very good 8/10 easy to use portal is clear & concise Support offered is great additional features, enrichment, form complete & websights are all very good

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Great contact information & excellent for searching for prospects

#### Cons

EMEA data is not as strong as USA. Public sector contacts lack contact information

---

### Need stronger database in EMEA

- Overall rating: 4/5
- Reviewer: Randy P.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 1001-5000 employees
- Product usage: Used monthly for less than 2 years
- Reviewed: May 2025
- Review source details: This review was submitted organically. No incentive was offered

Strong features across the board and handy for prospecting, but again it needs to be stronger in EMEA prospecting data

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

In general the tool offers good data sourcing for prospecting in markets like AMER. Handy to create lists and things like that.

#### Cons

For EMEA the data is often inaccurate or missing, so as a EMEA based sales rep I find myself barely using it anymore.

---

### Overall, ZoomInfo Sales is Great!

- Overall rating: 5/5
- Reviewer: Peter J.
- Verified reviewer: Yes
- Industry: Hospital & Health Care
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: December 2024
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall, I am a big ZoomInfo Sales fan. The user friendly design is intuitive, and it has lots of tools to help me find people I often didn't even know. I was looking for. However, when compared with other people-finding tools its information is occasionally out of date.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

ZoomInfo Sales is the only place I know I can go and regularly get the phone numbers of the folks I'm trying to contact. It's also very user friendly, offering me helpful suggestions to expand or narrow my search as needed.

#### Cons

When cross referenced with other people-finding tools (e.g. LinkedIn Sales Navigator or Hunter.io) ZoomInfo Sales sometimes has conflicting/inaccurate information. This is not the norm by any means though.

---

### ZoomInfo is the best data platform- but not the best bang for your buck

- Overall rating: 4/5
- Reviewer: William G.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 1001-5000 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: December 2024
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I think it is a really powerful platform with a lot of really great information

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 2/5
- Customer support: 3/5
- Functionality: 5/5

#### Pros

Zoominfo Is great for finding contact information and the org charts come in really handy

#### Cons

Sometimes contact information is dated or wrong. I also think a lot of the new bells and whistles are not necessary for most people and "noisy"

---

### Tons of contacts, a bit clunky and expensive

- Overall rating: 3/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Insurance
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: February 2023
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

It helped me find prospects that I can reach out to with cold email campaigns and I didn't have to spend hours and hours generating my own lists, so it saved me tons of time. Before ZoomInfo, I would spend 4-5 hours generating a manual list of 50 folks. Post ZoomInfo, I could pull a list of 500 people in 5 minutes.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 3/5
- Customer support: 3/5
- Functionality: 3/5

#### Pros

There are a tons of accurate contact information in the platform, which is great. It was very easy to set up lists for different parts of the country so I could come in every day and pull prospect lists of folks that I want to reach out to. It was also very easy to go in and find one-off contact information for folks that I may stumble upon on LinkedIn or something.

#### Cons

ZoomInfo charges you a per contact fee and the filtering is difficult to funnel out folks that aren't applicable to me. Often times my list still has folks that aren't my ideal prospect. And filtering them out again before I export to Excel and am charged a credit is nearly impossible and very cumbersome. I wish that piece was easier.

---

### Biggest disappointment of the year

- Overall rating: 1/5
- Reviewer: Cory C.
- Verified reviewer: Yes
- Industry: Telecommunications
- Company size: 51-200 employees
- Product usage: Used daily for less than 6 months
- Reviewed: March 2022
- Review source details: This review was submitted organically. No incentive was offered

This has to be the biggest disappointment, and I would never recommend this tool, it's extremely pricey, and when we reached out to our Account Manager for help, he kept saying “well, I remind you, you're on a contract”. We don't feel like we're being listened at. We are still waiting for options to fix this issue, or to cancel this tool that has been of zero use to us. Furthermore, we've gotten training where they keep repeating the same and the same, taking little value from it.

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

Integration with Hubspot seemed to work fine

#### Cons

Where do I start? Since the beginning we express our concerns to the AE assigned to us, that ZoomInfo could be “too big for us”, since we target mainly small to medium companies; after we were reassured that the Data was updated and taken from several channels, we decided to go ahead with the solution. Three months in (almost four), and we haven't gotten one single good lead. Some of the issues are, but not limited to 1) a lot of the information for small business was not up-to-date, 2) "Small businesses" that always end up being part of a bigger company, 3) Mixed information from companies from the Intent because the signal and the suggested contacts are pulled from different companies with the same name, 4) it can take up to an hour to clean ONE contact, since the information is mixed, and as stated before, many times the data is not updated, many people who "doesn't work there anymore", 5) When using the Intent feature and calling the lead, they rarely know what we're talking about, or they got a solution “weeks ago”, 6) Intent topics are locked, and you can change them only a few times during the year, so you want to be extra mindful with those, but of course, these topics are NOT open to you. They give you a long excel list with a thousand of topics for you to “select”. This is so complicated and takes so much time, when it would be easier to do it with on a sharing screen meeting, so 7) will be lack of support.

#### Reasons for choosing ZoomInfo Sales

Lusha was too simple, and Apollo's team would take too long to reply. Also, when we did a small trial, we realized there was no live support, making it very complicated to get any kind of help.

---

### A Competitive Advantage

- Overall rating: 5/5
- Reviewer: Meredith B.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 51-200 employees
- Product usage: Used daily for less than 2 years
- Reviewed: October 2021
- Review source details: This review was submitted organically. No incentive was offered

It has helped us generate lots of new business and help arm our salespeople so that they feel more confident

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

There are a ton of features and functions that provide so much information on current and potential customers. It makes use of all the data that can be mined through Google and other sources and provides them in a way that is useful and easy to consume.

#### Cons

It is a pricey product and it can be hard to get buy-in but the ROI definitely make it worth it

---

### ZoomInfo BDR user

- Overall rating: 3/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 1001-5000 employees
- Product usage: Used daily for less than 2 years
- Reviewed: July 2023
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Happy user. Supporter. Like the export capabilities.

#### Ratings breakdown

- Ease of use: 4/5
- Functionality: 5/5

#### Pros

There is so much information On lots of peopleGenerates contact info/intent/history/company infoIntent works - I have contacted people and said I saw them search XYZ and they confirmedGood export capabilities

#### Cons

Some outdated infoMore information than competitors, but less accurate Quantity over quality sometimes (in relation to contact info)Sometimes extension just doesn’t work

---

### Unleashing the Power of Data

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 501-1000 employees
- Product usage: Used daily for less than 2 years
- Reviewed: June 2023
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

ZoomInfo SalesOS has truly impressed me as a passionate advocate, thanks to its outstanding organizational features and remarkable contact identification capabilities. The platform's curated information and data surpass those of its competitors, making it the clear leader for my company's needs. Moreover, the seamless import/export functionalities provided by the platform are a massive time-saving asset, seamlessly integrating with our existing CRM system.

#### Cons

It is vital to recognize that data accuracy may not always reach 100%. Hence, it becomes imperative to ensure that your website administrator possesses a thorough understanding of all the available features. Failing to do so could potentially impede your ability to extract the platform's full potential and reap its benefits. By equipping your site administrator with a comprehensive comprehension of the platform's capabilities, you can optimize its usage and maximize the value derived from it. This proactive approach will enable you to make the most informed decisions and leverage the platform to its fullest extent.

---

### Reliable software for lead generation

- Overall rating: 4/5
- Reviewer: Selena Q.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 1001-5000 employees
- Product usage: Used daily for less than 12 months
- Reviewed: August 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

95%+ of the contact numbers and emails are accurate from my experience as a BDR. I like the linkedin page function as well, which takes me directly to the contact's profile. Software is very functional and easy to use in general.

#### Cons

Many contacts i find are focused within the US regions. There are far less contacts within the EMEA & APAC regions for example, not to mention countries outside of these regions.

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### A Fantanstic Business to Business Lead Generation & Contact Finder!

- Overall rating: 5/5
- Reviewer: Michael P.
- Verified reviewer: Yes
- Industry: Music
- Company size: 2-10 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: September 2022
- Review source details: This review was submitted organically. No incentive was offered

Overall ZoomInfo Sales OS has done wonders for my small business! It opened up a world of contacts and doors that we would not have been able to open on our own. It's simply a great idea and one that no other company is doing that I'm aware of, at least not on this scale. If you deal with a lot of business to business sales, this is really a must have. Even if you are just looking for certain contacts in your industry, ZoomInfo will really help you out. Highly recommended to businesses of all kinds!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

ZoomInfo SalesOS is unlike any other software I've used! Gone are the days of spending countless hours searching for leads or contacts manually...Simply use SalesOS to get a whole database of relevant info quickly and safely. Other than the great concept of ZoomInfo in general, and the great info you can get from them, I have to say the thing I like the most is their customer service. They are very attentive and available to help you make sure you get the most out of the platform.

#### Cons

I honestly don't have anything really negative to say about ZoomInfo Sales OS! If anything, it can be a little confusing at first because they have many different pricing options and packages to choose from. But fear not! If you need help deciding what's best for you business, their great customer service team will guide you every step along the way.

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### No.1 choice of a Sales Manager

- Overall rating: 5/5
- Reviewer: Saya K.
- Verified reviewer: Yes
- Industry: Hospital & Health Care
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: November 2022
- Review source details: This review was submitted organically. No incentive was offered

Pleased. As a Director of Sales and MArketing, ZoomInfo is like my right hand. Whether you are a start-up or an established organization, choose ZoomInfo to arm your sales process with the right ammunition.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Lead qualification, Intent and lead extraction directly into CRM

#### Cons

the database needs to be updated more frequently

## More reviews

[Next reviews](https://www.softwareadvice.com/product/200338-ZoomInfo-sales/reviews/?page=2)

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ZoomInfo Sales Reviews, Pros and Cons - 2026 Software Advice