# Primer Software Reviews, Demo & Pricing - 2026 > Review of Primer Software: system overview, features, price and cost information. Get free demos and compare to similar programs. Source: https://www.softwareadvice.com/product/239369-Primer --- [Home](https://www.softwareadvice.com/) / [Art Gallery Software](https://www.softwareadvice.com/art-gallery/) / Primer Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/product/239369-Primer/reviews/) # Primer 2026: Benefits, Features & Pricing On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - Integrations - User Reviews - Popular Comparisons ## Overview Primer 5.0 [(33)](https://www.softwareadvice.com/product/239369-Primer/reviews/) Pricing Starting at $45.00 per month ### About Primer Primer is a cloud-based solution that helps art galleries, artists, collectors, and non-profit organizations streamline processes related to sales, inventory tracking, transaction monitoring, and more on a centralized platform. It enables staff members to create product profiles with details, such as images, names, dimensions, authentication certifications, and other relevant notes. Primer allows team members to maintain a client database with information, such as phone, email, past offers, sales history, and other interactions. It lets supervisors manage and track transactions with billing addresses, shipping addresses, payment currency, tax, fees, and commissions, among other information. Additionally, it lets employees sort inventory data, delete logs, create new records, and track sales processes across multiple exhibitions from within a unified platform. Primer allows administrators to import data, store documents, convert file sizes, and schedule data back-ups. It is available on monthly subscriptions and support is extended via email, documentation, and other online measures. ## Primer User Interface ## Popular Primer Alternatives Main Product Primer 5.0 [(33)](https://www.softwareadvice.com/product/239369-Primer/reviews/) Ratings Breakdown - 4.91Ease of use - 4.97Value for money - 5.0Customer support - 4.97Functionality Pricing Starting at $45.00 per month Alternative Product [ArtCloud](https://www.softwareadvice.com/retail/artcloud-profile/) 4.8 [(72)](https://www.softwareadvice.com/retail/artcloud-profile/reviews/) Ratings Breakdown - 4.60Ease of use - 4.67Value for money - 4.90Customer support - 4.52Functionality Pricing Starting at $99.00 per month Alternative Product [Argus](https://www.softwareadvice.com/museum/argus-profile/) 4.8 [(5)](https://www.softwareadvice.com/museum/argus-profile/#reviews) Ratings Breakdown - 4.20Ease of use - 4.40Value for money - 5.0Customer support - 4.40Functionality Pricing Starting at $2500.00 per year Alternative Product [Proficio and Proficio Elements](https://www.softwareadvice.com/art-gallery/proficio-and-proficio-elements-profile/) 4.5 [(4)](https://www.softwareadvice.com/art-gallery/proficio-and-proficio-elements-profile/#reviews) Ratings Breakdown - 3.75Ease of use - 4.50Value for money - 4.75Customer support - 4.25Functionality Pricing Starting at $65.00 per month Alternative Product [Artwork Archive](https://www.softwareadvice.com/museum/artwork-archive-profile/) 4.9 [(107)](https://www.softwareadvice.com/museum/artwork-archive-profile/reviews/) Ratings Breakdown - 4.79Ease of use - 4.82Value for money - 4.91Customer support - 4.76Functionality Pricing Starting at $8.00 per month Alternative Product [ITgallery](https://www.softwareadvice.com/art-gallery/itgallery-profile/) 4.9 [(23)](https://www.softwareadvice.com/art-gallery/itgallery-profile/reviews/) Ratings Breakdown - 4.91Ease of use - 4.81Value for money - 4.95Customer support - 4.61Functionality Pricing Starting at €49.00 per month ## Primer Pricing and Plans Starting price: $45.00 per month Free Trial Free Version Basic $45.00 flat rate, per month No plan information available ## Primer Features - Popular features found in Art Gallery Billing & Invoicing Consignment Management Contact Management Inventory Management Online Viewing Rooms - More features of Primer Catalog Creation Catalog Management Commission Management Contact Database Customizable Branding Customizable Fields Customizable Reports Data Import/Export Data Storage Management Document Management Document Storage Document Templates Drag & Drop Filtering For Art Galleries Image Library Interaction Tracking Inventory Tracking Invoice Management Location Tracking Marketing Automation Multi-Currency Online Catalog Price/Margin Management Product Catalog Records Management Reporting & Statistics Sales Reports Search/Filter Secure Data Storage Stock Management Summary Reports ## Primer Integrations Stripe Integration rated undefined from -1 review ## Primer User Reviews Overall Rating 5.0 Ratings Breakdown 5 97% 4 3% 3 0% 2 0% 1 0% Secondary Ratings Ease of Use 4.9 Value for money 5.0 Customer support 5.0 Functionality 5.0 CC Courtney C. Verified reviewer Arts and Crafts 2-10 employees Used daily for less than 12 months Review source Reviewed March 2022 The most valuable investment an artist can make 5 Primer was created by people that truly understand the needs of artists and galleries. This translates into a database that is functional, modifiable, and with a great use value. I recommend this to every artist I know. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: I've been using Primer for close to a year now, it has completely changed how I function as an artist and administrator. I no longer dread when someone asks me to send them a pdf of my work. In a matter of moments I can put together an online viewing room. Primer makes sales, inventory management, and contact management super easy. It can really be used by artists at every level. I have lots of experience with other inventory management systems and Primer is one of the only ones that makes keeping track of production costs, exhibitions, press and sales very simple. Cons: There are really no cons in my eyes. The software is so valuable to me. I could see how someone would be intimidated by the complexity of the database. But that's really not an issue because of their AMAZING support team. Read More CC Claire C. Verified reviewer Arts and Crafts Self-Employed Used daily for less than 2 years Review source Reviewed October 2020 Amazing Software Has Revolutionized the Way I Run My Business 5 The customer service has been exceptional. While I don’t have to get in touch too often given how straight forward their software is, whenever I have a question pop up, someone is always available to answer my question thoughtfully and thoroughly. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: The ease and functionality of Primer is by far the most valuable asset to me. I am not particularly savvy in complicated database software and I find Primer to be efficient, detailed and intuitive. Additionally, given the circumstances we are facing today and that much of my work is now being done remotely, I am given great peace of mind knowing any and all information about my business, clients and inventory is a click away. Cons: I have absolutely nothing negative to say about this software- it has revolutionized my business and how I run it. It has enabled me to work smarter, not harder. Reasons for choosing Primer Initially, it was the team behind Primer that gave me considerable confidence in the software. Once I signed on and started using Primer, I was blown away by the detail and consideration that was put in to its development. It was only after I started using Primer that I realized my previous database software was missing major functions that I now am using everyday as a result of the switch. Read More JR Jessann R. Verified reviewer Retail 2-10 employees Used daily for more than 2 years Review source Reviewed May 2024 Easy to use and very functional! 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: I use this program daily and it is very easy to use. You can keep track of everything in once place. Also the customer service is great and responds quickly, Cons: Nothing! Primer is a great software, I'd recommend it to any gallery or artist to keep track of their inventory. Read More BC Blair C. Verified reviewer Fine Art 2-10 employees Used daily for more than 2 years Review source Reviewed April 2023 Blair Clarke at Voltz Clarke Gallery 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: \[sensitive content hidden\] is the most personable business owner. Always answers the phone or gets back immediately to help with a question. Our gallery has tried many databases over the years and never has enjoyed customer service until Primer. Primer is constantly updating their systems and improving ways to sell artwork efficiently. Couldn't recommend enough! Cons: I don't have a problem with anything regarding the ease of use and the Database of Primer. Read More SP Serena P. Verified reviewer Fine Art 2-10 employees Used daily for less than 2 years Review source Reviewed January 2024 Strongly recommend Primer 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Primer is excellent for maintaining inventory and document formation. It definitely saves us a ton of time when creating checklists, consignment agreements, invoices, artist statements, etc. Cons: It was a bit tricky to learn the interface at first but the customer support team is incredibly hands on and responsive. Read More LS Lisa S. Verified reviewer Arts and Crafts 2-10 employees Used weekly for more than 2 years Review source Reviewed November 2021 Exceptional Software Saves Me Time, Money & Stress 5 Primer has delivered more than I could have expected and more than I realized I needed. It's clear that the developers have thought of everything I might need and then some. When you add the thoughtfulness of the development to the exceptional service and functionality of the software, I could not be happier. I just wish I could have implemented Primer even sooner because it pays for itself tenfold each time I use it. This software has been a game changer for me and how I conduct business. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: I was blown away by the ease of use of Primer. In a gallery or art fair setting, I'm often in need of information quickly and seamlessly. I have all of the information from multiple locations in one clear and easy to use database with Primer. Having all of the information I might need to access wherever I may be has been critical during the last year or two. I've never wanted to spend a lot of time learning difficult software and with Primer it has been very intuitive and simple to use. The customer service is always helpful and efficient if/when I have questions. Cons: Honestly, I love everything about this software. It has saved me so much time and energy that I can now put towards my clients. Read More VT Vadis T. Verified reviewer Arts and Crafts Self-Employed Used weekly for less than 2 years Review source Reviewed January 2023 Primer for the WIN 5 I have never used anything like this before. It took me a while to get my entire inventory uploaded. But now I know where everything is and have the info and history for each piece at the ready. Ultimately, it saves me a lot of time searching my computer when I want to deliver something well and on the quick. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Frankly, it makes me look good and it keeps me organized. Lots of galleries use it and its always a plus, and super easy for everyone, when I have the same program as they do. Cons: That it can't read my mind and I have to make time to update my content. Read More SO Scott O. Verified reviewer Arts and Crafts 2-10 employees Used daily for more than 2 years Review source Reviewed March 2022 Primer Archives software review 5 We use Primer everyday, all day. It manages our inventory, billing, contacts, vendor payments and everything else. We could not have grown as a business without it. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: I love that every aspect of my business, which is an art gallery, can be handled and managed on this single platform. It feels like a gallery-owner made the software so it is engineered to be of the most use to me. Cons: There is a slight learning curve in the beginning, but there are a lot of online tutorials to get you started as well as the Primer team is always eager to help with direct tutorials and help. Read More ED Elsa D. Verified reviewer Arts and Crafts 2-10 employees Used daily for more than 2 years Review source Reviewed September 2020 Perfectly designed for a gallery 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Primer is a fantastic tool to manage our inventory and our contacts. It provides all the functions a gallery can need. We can create all types of transactions and presentations including online viewing rooms and payments to artists. It's complete and easy to use. What I like the most with Primer is that each new version of it is better than the previous one. It keeps improving based on our feedbacks. It suits our gallery needs perfectly and the customer service is amazing! Cons: Primer is so complete, that there are several functions that I haven't explored yet. The only thing that bothers me sometimes is the word processing when creating the PDF of a transaction. There is not so much flexibility around that but I'm sure it will improve soon! Read More AC Alistair C. Verified reviewer Fine Art 2-10 employees Used daily for more than 2 years Review source Reviewed April 2023 Alistair Clarke at Voltz Clarke Gallery 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Primer is a consistent Database that my team and I use daily to manage our inventory. We enjoy using Primer and all it has to offer and keeps our management easy to use. Cons: There is nothing I dislike about Primer. Read More Showing 1 - 10 of 33 Reviews [See All Reviews](https://www.softwareadvice.com/product/239369-Primer/reviews/) ## Primer Popular Comparisons [ArtCloud vs Primer](https://www.softwareadvice.com/compare/239369-Primer/vs/243150-artcloud/)[Artwork Archive vs Primer](https://www.softwareadvice.com/compare/231112-artwork-archive/vs/239369-Primer/)[Artlogic vs Primer](https://www.softwareadvice.com/compare/102482-artlogic/vs/239369-Primer/)[Artsystems vs Primer](https://www.softwareadvice.com/compare/200311-artsystems-pro/vs/239369-Primer/) ## See what companies are saying about Software Advice