--- title: "MailPoet Software Reviews, Demo & Pricing - 2026" description: "Review of MailPoet Software: system overview, features, price and cost information. Get free demos and compare to similar programs." source_url: "https://www.softwareadvice.com/product/449977-MailPoet/" page_type: "product" language: "en" --- [Home](https://www.softwareadvice.com/) / [Email Marketing Software](https://www.softwareadvice.com/email-marketing/) / MailPoet Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/product/449977-MailPoet/reviews/) # MailPoet Review Wondering if MailPoet is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - User Reviews - Popular Comparisons ## Overview MailPoet 4.0 [(31)](https://www.softwareadvice.com/product/449977-MailPoet/reviews/) Pricing Pricing available upon request ### About MailPoet MailPoet is an email marketing plugin designed for WordPress websites. This plugin is used by website owners to communicate with subscribers and grow their audience. MailPoet caters to a range of industries and businesses that use WordPress, from bloggers and small business owners to larger e-commerce stores powered by WooCommerce. The plugin offers features to automate and streamline email marketing. Users can create customized email newsletters, post notifications, and automated marketing campaigns for WooCommerce without any design or coding skills. MailPoet provides pre-built email templates that can be easily personalized to match the user's brand and content. MailPoet makes it easy to manage email lists, segment subscribers, and track campaign performance all from the WordPress dashboard. With its user-friendly interface and robust set of features, MailPoet serves an email marketing solution for WordPress users looking to effectively communicate with their audience. Do you work for MailPoet? [Manage this product listing](https://www.g2.com/products/mailpoet/claim_requests/new?auto=true) Wondering if MailPoet is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. ## MailPoet User Interface ## Popular MailPoet Alternatives Main Product MailPoet 4.0 [(31)](https://www.softwareadvice.com/product/449977-MailPoet/reviews/) Ratings Breakdown - 4.32Ease of use - 3.86Value for money - 3.58Customer support - 3.97Functionality Pricing Available upon request Get Price Alternative Product [Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/) 4.6 [(3527)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) Ratings Breakdown - 4.57Ease of use - 4.49Value for money - 4.52Customer support - 4.49Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [MailerLite](https://www.softwareadvice.com/marketing/mailerlite-profile/) 4.7 [(2343)](https://www.softwareadvice.com/marketing/mailerlite-profile/reviews/) Ratings Breakdown - 4.59Ease of use - 4.71Value for money - 4.77Customer support - 4.54Functionality Pricing Starting at $12.00 per month Get Price Alternative Product [Success.ai](https://www.softwareadvice.com/email-marketing/success-ai-profile/) 4.8 [(418)](https://www.softwareadvice.com/email-marketing/success-ai-profile/reviews/) Ratings Breakdown - 4.82Ease of use - 4.74Value for money - 4.75Customer support - 4.80Functionality Pricing Starting at $33.00 per month Get Price Alternative Product [EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/) 4.8 [(657)](https://www.softwareadvice.com/marketing/emailoctopus-profile/reviews/) Ratings Breakdown - 4.73Ease of use - 4.83Value for money - 4.77Customer support - 4.50Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/) 4.6 [(2574)](https://www.softwareadvice.com/crm/activecampaign-profile/reviews/) Ratings Breakdown - 4.25Ease of use - 4.34Value for money - 4.39Customer support - 4.46Functionality Pricing Starting at $15.00 per month Get Price ## MailPoet Pricing and Plans MailPoet has one plan. is free. Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ### How does MailPoet pricing compare to alternatives? Explore how MailPoet's pricing and plan options compare with top alternatives below. | Product | Starting price | Free trial | Free version | Value for Money | | --- | --- | --- | --- | --- | | MailPoet4.0[(31)](https://www.softwareadvice.com/product/449977-MailPoet/reviews/) | Pricing available upon request | Not available | Not available | 3.9 | | [Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/)4.6[(3,527)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) | $9.00 /mo | Not available | Available | 4.5 | | [MailerLite](https://www.softwareadvice.com/marketing/mailerlite-profile/)4.7[(2,343)](https://www.softwareadvice.com/marketing/mailerlite-profile/reviews/) | $12.00 /mo | Available | Available | 4.7 | | [Success.ai](https://www.softwareadvice.com/email-marketing/success-ai-profile/)4.8[(418)](https://www.softwareadvice.com/email-marketing/success-ai-profile/reviews/) | $33.00 /mo | Available | Not available | 4.7 | | [EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/)4.8[(657)](https://www.softwareadvice.com/marketing/emailoctopus-profile/reviews/) | $9.00 /feature/mo | Not available | Available | 4.8 | MailPoet4.0[(31)](https://www.softwareadvice.com/product/449977-MailPoet/reviews/) * * * Starting price Pricing available upon request Free trial Not available Free version Not available Value For Money 3.9 - [Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/)4.6[(3,527)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) * * * Starting price $9.00 /mo Free trial Not available Free version Available Value For Money 4.5 - [MailerLite](https://www.softwareadvice.com/marketing/mailerlite-profile/)4.7[(2,343)](https://www.softwareadvice.com/marketing/mailerlite-profile/reviews/) * * * Starting price $12.00 /mo Free trial Available Free version Available Value For Money 4.7 - [Success.ai](https://www.softwareadvice.com/email-marketing/success-ai-profile/)4.8[(418)](https://www.softwareadvice.com/email-marketing/success-ai-profile/reviews/) * * * Starting price $33.00 /mo Free trial Available Free version Not available Value For Money 4.7 - [EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/)4.8[(657)](https://www.softwareadvice.com/marketing/emailoctopus-profile/reviews/) * * * Starting price $9.00 /feature/mo Free trial Not available Free version Available Value For Money 4.8 ## MailPoet Features - Popular features found in Email Marketing A/B Testing Autoresponders Campaign Analytics Campaign Scheduling CAN-SPAM Compliance Contact Management Customer Segmentation Email Tracking Event Triggered Actions Subscriber Management WYSIWYG Editor - More features of MailPoet Click Tracking Customizable Branding Customizable Fields Email Campaign Management Engagement Tracking GDPR Compliance List Management Newsletter Management Personalization Product Recommendations Reporting/Analytics Template Management Third-Party Integrations ## MailPoet User Reviews ## MailPoet customer ratings - Overall rating: 4/5 - Total reviews: 31 ### Rating distribution - 5 stars: 14 reviews (45%) - 4 stars: 9 reviews (29%) - 3 stars: 4 reviews (13%) - 2 stars: 2 reviews (6%) - 1 star: 2 reviews (6%) ### Secondary ratings - Ease of use: 4.3/5 - Value for money: 3.9/5 - Customer support: 3.6/5 - Functionality: 4.0/5 --- ### MailPoet - A must have for SMB businesses to keep customers engaged. - Overall rating: 4/5 - Reviewer: Tony D. - Verified reviewer: Yes - Industry: Computer & Network Security - Company size: 2-10 employees - Product usage: Used weekly for less than 2 years - Reviewed: May 2024 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. 99% positive. Love the plug-in, will continue using it daily and we continue recommending the plug-in. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 3/5 - Functionality: 4/5 #### Pros I like the list management, I like that everything you really need is bundled in a single plugin, and it's free. Yes, there are add-ons, and you will need to upgrade for high-volume emailing, but for a small business to send out a weekly newsletter to a moderate-sized list, it's the way to go. #### Cons There isn't much. I do wish that the signup widgets were more customizable and a bit more intuitive, but it's nothing you can't figure out with a little work. #### Reasons for choosing MailPoet Cost, and once I tried it, I found out it is even easier to create beautiful emails with that MailChimp, in my opinion. --- ### More Expensive for Less Features - Overall rating: 4/5 - Reviewer: Melle P. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used weekly for less than 2 years - Reviewed: November 2022 - Review source details: This review was submitted organically. No incentive was offered Overall, if you have a super small list and you're just starting out, it's a great way to use the WordPress interface to do one more thing. It's got a straightforward editor (albeit a bit basic) that lets you do more or less what you need to do with a mailer. You can schedule your emails, set up welcome and follow-up emails from woo-commerce and even set up some basic re-engagement. It also does a great job of teaching beginning users about email list rules and etiquette, which is a nice touch. We set it up for plenty of clients, and I haven't heard a lot of negative feedback (until their lists grow and pricing becomes an issue). #### Ratings breakdown - Ease of use: 5/5 - Value for money: 3/5 - Customer support: 2/5 - Functionality: 3/5 #### Pros Super easy to use interface, lots of great guidance for mailing list management, great (and time saving integration with WordPress) #### Cons It is INCREDIBLY expensive for the feature list. There's really nothing advanced about it. If the price point were different, I would say that it's a good starter program for someone looking to start building their mailing list, but the truth is, some more feature rich competitors have a much better starter package. It's also a bit buggy. Sending (or getting it to send) can be a pain. The analytics aren't good enough to really learn much about your audience and the complexity of the builder leaves a bit to be desired. --- ### If you are considering it, don't. Move your head to better options - Overall rating: 2/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Arts and Crafts - Company size: 2-10 employees - Product usage: Used weekly for less than 12 months - Reviewed: November 2024 - Review source details: This review was submitted organically. No incentive was offered I would not raccomand it due to incredible bugs inside its email edior that will make you scream internally #### Ratings breakdown - Ease of use: 3/5 - Value for money: 2/5 - Customer support: 3/5 - Functionality: 3/5 #### Pros It's directly integrated inside of Wordpress, so you can manage your email campaign directly from your website. But a part from that is a mess #### Cons The editor, the email editor is something so hateful, so stressing, so frustrating I stopped using it. #### Reasons for choosing MailPoet I moved from MailPoet to Acumba at the end --- ### MailPoet - Overall rating: 5/5 - Reviewer: Ngenge Y. - Verified reviewer: Yes - Industry: Computer Software - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: August 2022 - Review source details: This review was submitted organically. No incentive was offered Overall, MailPoet is good for building nice sign-up and newsletters. Try it. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros MailPoet is a pretty nice WordPlugin to design attractive signup forms. I love every single quality of premade forms available and they're easily customization. The plugin provides equally offers video guides which are very helpful. the price is affordable and the customer support service is quite a proactive than expected. It's an awesome tool for building nice in-line and pop-up forms #### Cons Block editing using get too associated with Gutenberg and sometimes becomes a little bit laggy. --- ### High-quality drag and drop Newsletter plugin you can use within WordPress - Overall rating: 4/5 - Reviewer: Justin Z. - Verified reviewer: Yes - Industry: Information Technology and Services - Company size: Self-Employed - Product usage: Used weekly for less than 2 years - Reviewed: February 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Pretty satisfied. User-friendly interface. Easy deployment. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Functionality: 3/5 #### Pros It saves a lot of time and removes technical hurdles for many users from dealing with several different software to be able to send nice and professional newsletters. WordPress notification emails can be sent using MailPoet service, so your emails going to spam problem is now gone. #### Cons Its segmentation and integrations are limited to WordPress core features and WooCommerce only. You can use automation tools like Zapier, but it is strange you sending data out to Zapier and send back to WordPress. Majority of users running WordPress are not on managed platforms, it would encounter technical and performance problems, I believe. It does not support Multisite, that really let me down. It does not support multilingual either. --- ### Good but limited - Overall rating: 3/5 - Reviewer: Spenser R. - Verified reviewer: Yes - Industry: Writing and Editing - Company size: Self-Employed - Product usage: Used weekly for more than 2 years - Reviewed: August 2024 - Review source details: This review was submitted organically. No incentive was offered I used it with multiple website to manage email list for Homeowners Associations.. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 1/5 - Functionality: 4/5 #### Pros It works well with Wordpress and is simple to add #### Cons Need technical knowledge to set up seamlessly --- ### Newsletter and transactional emails solution for WordPress that works out of the box - Overall rating: 5/5 - Reviewer: Miguel D. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used monthly for more than 2 years - Reviewed: November 2022 - Review source details: This review was submitted organically. No incentive was offered MailPoet was my first newsletter solution and it worked just great, I used it for clients too and we have not complained, even my not-techy clients figured out how to use the platform. My account was paused once because they thought there may be a spam issue with my account but after verification, it went back to normal.This is not an email marketing solution since the automation part is limited, but it is a great tool for newsletters and e-commerce. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros -They have their own sending system-Can be integrated with Woocommerce for transactional emails-Different styles for the sign-up form-Automatic emails once you publish an entry #### Cons -They are very strict with anti-spam policies and sometimes your account may be paused-Limited email templates --- ### Great Emailing Tool - Overall rating: 5/5 - Reviewer: Jose Manuel L. - Verified reviewer: Yes - Industry: E-Learning - Company size: Self-Employed - Product usage: Used monthly for less than 2 years - Reviewed: February 2022 - Review source details: This review was submitted organically. No incentive was offered I really like this software, because it is very easy to use and it works perfectly with Wordpress. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros It is very easy to use. You don't need to spend so much time to learn how to use this software #### Cons If you have 2 or more lead magnets, you can't develop different emails for each these leads. In other words to register people from different lead magnets will mean that they will receive the same emails. #### Reasons for choosing MailPoet I bought it with an appsumo lifetime deal. --- ### Best choice for sending mails by Wordpress - Overall rating: 4/5 - Reviewer: Jos W. - Verified reviewer: Yes - Industry: Writing and Editing - Company size: Self-Employed - Product usage: Used monthly for more than 2 years - Reviewed: October 2022 - Review source details: This review was submitted organically. No incentive was offered Nice integration between CMS (Wordpress) and ESP #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Functionality: 4/5 #### Pros You can send a lot of (unbranded) e-mails right within Wordpress. Very cool that you can use you're site members as yout sendlist. #### Cons You always need to go to Wordpress backend to send your mail campaigns. #### Reasons for choosing MailPoet I use other ESP for sending mails. I only use Mailpoet if integration with Wordpress offers benefits --- ### Sending email from Wordpress made easy - Overall rating: 5/5 - Reviewer: Jack S. - Verified reviewer: Yes - Industry: Religious Institutions - Company size: 2-10 employees - Product usage: Used daily for less than 12 months - Reviewed: September 2022 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros You connect your Wordpress to the visitors trough mailpoet! This made life easier to collect email and be in touch with people easily! #### Cons Please bring more templates! Great product and hope they will bring more templates! --- Showing 1 - 10 of 31 Reviews [See All Reviews](https://www.softwareadvice.com/product/449977-MailPoet/reviews/) ## MailPoet Popular Comparisons [Brevo vs MailPoet](https://www.softwareadvice.com/compare/18887-brevo/vs/449977-MailPoet/) ## Other Top Recommended Email Marketing Software [emfluence Marketing Platform](https://www.softwareadvice.com/marketing/emfluence-profile/) **4.7** (51) Recently recommended **4** times [SalesAndMarketing.ai](https://www.softwareadvice.com/product/529885-SalesAndMarketing-ai/) **0.0** (0) Recently recommended **4** times [Paminga](https://www.softwareadvice.com/email-marketing/net-results-profile/) **4.6** (33) Recently recommended **3** times [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) **4.5** (6261) Recently recommended **2** times Stuck Between Options? 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