About Qualtrics CoreXM

Qualtrics CoreXM is a cloud-based platform designed to help organizations generate sales insights and optimize product prices through analysis of customer experiences in real-time. Key features include feedback collection, concept testing, product prioritization, opportunity assessment and reporting. The solution helps businesses collect feedback via pre-configured surveys, analyze open text responses using Text iQ, and measure customer sentiments through scoring. It comes with a statistical analysis tool Stats iQ, which lets team members forecast sales and identify anomalies through data visualizations. Additionally, employees can use the solution to monitor surveys and receive suggestions regarding a broken question logic, mobile incompatibility, or compliance is...
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Qualtrics CoreXM User Reviews

OVERALL RATING

SECONDARY RATINGS

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Showing 1 - 5 of 358 reviews

User Profile

Andrew

University of Arizona Phoenix

Verified reviewer

Company size: 201-500 employees

Industry: Higher Education

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ease-of-use

3

Value for money

4

Customer support

4

Functionality

5

Reviewed September 2019

Designed to Advance your metrics

This tools is fantastic for working with our Faculty and Researchers. They expect in-depth analysis and appreciate the power of Qualtrics. Our staff and administrative personnel have all learned to use Qualtrics and most of my co-workers find it easy to use and can adapt it to their various needs. This is a great option for anyone looking for a variety of analytics for surveying, and can be adapted to simpler projects as well.

Pros

The most useful part of Qualtrics is the depth of analytics you receive on your surveys, questionnaires, and other tools. In real time, as you develop your surveys you are given insights into how your data can be analyzed. It is designed to help you get the data you need back without asking unnecessary questions. The menu for building out surveys is very easy to use and the number of options and variety in types of questions gives you the ability to develop them exactly how you want. Conditional formatting is easy to implement, and there are many ways to incorporate other media into your survey/questionnaire. The surveys are built to be compatible in mobile without any additional design input as well.

Cons

At times Qualtrics is a more powerful tool than you need. I find that there are some users who adapt to Qualtrics quickly, but others simply do not need it. If you are asking straight-forward surveys and only need basic analysis, you can find easier and lower cost tools. Some people can be overwhelmed by the options and the "analysis" that come with the variety of question-types. That being said, this can be a one-size-fits-all solution, but there will be some training and trial and error involved.

Reasons for switching to Qualtrics CoreXM

Conditional logic and analysis was not as simple, required additional add-ins, and did not provide us the flexibility we needed.

Stewart

Evolve Research

Verified reviewer

Company size: 2-10 employees

Industry: Market Research

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ease-of-use

5

Value for money

4

Customer support

4

Functionality

5

Reviewed January 2021

Cadillac of Survey Software

We've been using Qualtrics for over 8 years now. As a boutique market research firm, we were looking for a full-featured online survey tool that was also cost effective. We were impressed with everything Qualtrics had to offer right off the bat, and I've continued to be impressed with the innovations and improvements they've deployed over the years. Our one complaint is that the price has crept up over the years to the point that it's significantly higher than we were paying 4-5 years ago. But that being said, we have yet to find another survey software that is as fully-featured and easy to use as Qualtrics.

Pros

Qualtrics is very user-friendly and makes it easy to program and manage complex surveys that are mobile-friendly. We can program advanced routing and conditional logic, incorporate media into the surveys to test, and export the data into the various formats and reports we need.

Cons

The costs have increased significantly over the years, and their customer support team will not help with some advanced programing capabilities, such as incorporating javascript into the surveys (you can use javascript, but you're on your own if you encounter issues).

Reasons for choosing Qualtrics CoreXM

Qualtrics was more affordable and easier to use.

Reasons for switching to Qualtrics CoreXM

We were constrained by their design limitations, both for question types and how the surveys looked on the screen to the respondents (e.g. Snap looked very outdated and cheap). As our company grew, we realized the need to have a more full-featured online survey tool that had a modern look and feel.

Frances

UIC

Verified reviewer

Company size: 10,000+ employees

Industry: Higher Education

Time used: Less than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ease-of-use

5

Customer support

5

Functionality

5

Reviewed September 2021

Qualtrics is beginner friendly!

As a relatively new user of Qualtrics, I am definitely a fan. It was easier to learn with the help of their email and chat support. Their online help topics are also very helpful!

Pros

I had never used an online survey software and working with Qualtrics was user friendly. I could set up several national surveys using skip logic and survey flow to address various conditions. The customer service is top-notch! I believe in every case that I had to contact them; they could answer my questions. Qualtrics even updated their interface since I started using it and the additional features were also user friendly.

Cons

I am not sure if this is a university policy or a Qualtrics policy but limiting the use of matrix formats, which adds time to the survey for both the builder and participant. But I understand that readability is important.

User Profile

Steve

Refinitiv

Verified reviewer

Company size: 10,000+ employees

Industry: Financial Services

Time used: Less than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ease-of-use

4

Value for money

3

Customer support

3

Functionality

4

Reviewed October 2019

An adequate tool for measuring customer experience

Qualtrics offers a nice dashboard that shows all of your current projects. It is intuitive to create new projects and offers a diverse array of options for those projects. However, I find that it is not as easy to create "advanced" projects in Qualtrics as in other software.

Pros

Easy to configure an NPS question and link into existing studies, offers industry standard studies like SUS "out of the box." (Or our administrator made templates that look like built-in features)

Cons

It was more difficult to customize the questions in Qualtrics than in other products used to manage user surveys.

Anonymous

Verified reviewer

Company size: 11-50 employees

Time used: Less than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ease-of-use

4

Functionality

4

Reviewed July 2021

Powerful Surveying Tool

Awesome. Qualtrics has provided reputability and security to our data collections.

Pros

The features that allow branching in surveying is powerful. This allows you to collect data from distinct groups of people all in one survey. The basic data reports generated by the software provide real time updates on progress and basic understanding of the data immediately. I appreciate all of the customization options in both the survey and report functions.

Cons

If you are just collecting emails addresses, t-shirt sizes, etc. you should use something simpler and quicker, like Google forms. It is just not fast and user-friendly for simple surveying. Also, it does not always give data outputs in excel, etc. in a super convenient way. You definitely have to do some data clean up. It takes awhile to learn all of the features, but once you learn them, Qualtrics is a powerful tool.

Reasons for switching to Qualtrics CoreXM

increased options and functionality

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