Is Visual Matrix PMS right for your business?
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What is Visual Matrix PMS?
Visual Matrix PMS is a property management solution that helps hotels streamline operations related to online bookings, onboarding and payment processing. It enables businesses to create financial strategies, manage revenue streams, offer discounts to customers and optimize room prices via a unified platform.
Visual Matrix PMS allows managers to run marketing campaigns, send promotional messages to guests via email or text messages and view hotel’s occupancy rate based on current and historical data. It offers a variety of features including data visualization, a client portal, forecasting, yield management, reporting, reservation management and more. Additionally, maintenance engineers can utilize mobile applications to view and track work orders and analyze key p... read more
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User Review Highlights
4.43
23 Reviews
Ease-of-use
out of 5Customer Support
out of 5Value for money
out of 5Functionality
out of 5"Love the great features of VisualMatrix especially the mobile app. The mobile app allows me to manage the housekeeping and maintenance department with an ease of putting rooms in the system."
"I have implemented this property management software at two properties now and our teams adapted quickly. Technical support is friendly and easy to contact."
"Accessibility, love being able it from anywhere."
"There are areas of the reporting that are weak. Weather it is the timeframe that data can be accessed or the variation of information available in the reporting."
"In our hotel we have a sundry market and its a little difficult compare to opera. You have to do more steps in this software."
"There are always going to be a few small annoyances with any system but none that are a deterrent in this case."
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How much does Visual Matrix PMS cost?
Contact Image Technology Systems for pricing details.
Starting price
$195.00
Free trial
Not Available
Free version
Not Available
Which features does Visual Matrix PMS offer?
Core features:
Built-in AccountingChannel ManagementCRMCustomer HistoryData Import/ExportData SynchronizationElectronic PaymentsEmployee ManagementExtended StayFront Desk ManagementShow more features +
Other Top Recommended Property Management Software
How easy is Visual Matrix PMS to use and deploy?
Visual Matrix PMS supports all deployment options, including: Cloud, SaaS, Web-based, iPhone, iPad, Android, Windows, Linux, Windows.
4.43/5 out of 23 Reviews
Showing 1 - 5 of 23 reviews
John
Company size: 11-50 employees
Industry: Hospitality
Time used: More than 2 years
Review Source: Capterra
January 2021
User Friendly
Pros
Visual Matrix is very user friendly, and in most cases there are multiple ways to do something giving options to the team as a whole.
Cons
I believe Visual Matrix could do more to update the program on a regular basis with suggestions from their users. I know this is something they are working on now more than ever.
Reasons for switching to Visual Matrix PMS
Cost effectiveness and the reporting capabilities of Visual Matrix are so much better

Response from Visual Matrix PMS
Thank you for taking the time to share your thoughts and experience with us. Please feel free to use the "Feature Request" function in Visual Matrix to send us any requests you have, or reach out directly. We love feedback!
Replied January 2021
Ashley
Company size: 11-50 employees
Industry: Hospitality
Time used: Less than 2 years
Review Source: Capterra
January 2021
A year into VM Cloud
Cloud base is amazing and I love being able to log in from anywhere. Programing rates is very labour intensive and discounts are not as flexible as we would like.
Pros
Accessibility, love being able it from anywhere.
Cons
Training was very confusing at first even with the videos. I found that the demo was difficult because it was not reflective of how we would use our system. Our old PMS was great for training because it would let you practice with the system in real time without effecting it.
Reasons for switching to Visual Matrix PMS
Prestige uses it and it is helpful to have support from other properties

Response from Visual Matrix PMS
Thanks for your review! We appreciate you taking the time to share your thoughts and experience.
Replied January 2021
Anonymous
Company size: 1,001-5,000 employees
Time used: Less than 2 years
Review Source: Capterra
This review was submitted organically. No incentive was offered
February 2019
Not the easiest to use
It's a tool. It helps get the job done, but it could be more user friendly.
Pros
I like the fact it helps me do my job. Some of the functions are pretty straightforward and easy to use.
Cons
Not really all that user friendly. You can't really go back and look at something in the middle of a problem, like a price or anything like that, without going through a million other steps. It would be a lot easier if you could pull the originally window up to look at details rather than having to process something. I see that "balance needs to be 0 before you can exit this screen" a lot!

Response from Visual Matrix PMS
We are sorry to hear that you had some trouble with Visual Matrix Desktop. If you are a multi-tasker, you may benefit from Visual Matrix Cloud, which gives a much greater degree of flexibility for multi-tasking. Reach out to us at 214-291-4000 for info!
Replied January 2021
TOBE
Company size: 11-50 employees
Industry: Hospitality
Time used: Less than 2 years
Review Source: Capterra
January 2021
Easy To Use Software - Great Customer Service!
Overall, Visual Matrix is an easy to use program (compared to the others I have used in the past; Micros Fidelio, Opera). It is also a robust software in my opinion and provides the necessary functions in an easy to use format. We went from 'zero' to 'hero' in no time using this software for the first time back when we opened our first Best Western Plus property in 2019. I was in touch with [SENSITIVE CONTENT HIDDEN] the Implementation Coordinator over at Visual Matrix who helped us set up the software for our new property just a couple of months back. [SENSITIVE CONTENT HIDDEN] is courteous and very knowledgeable about the product he offers. He always took the time to answer my numerous questions and was always willing to explain the set up procedure every step of the way. He also helped coordinate other stakeholders. He really did go above and beyond and made the sign up process very easy. I must also applaud the Visual Matrix Technical Support team. They are also very responsive and willing to help each time we call in with any query. If an agent doesn't quite have the right answers to your questions, they politely ask if they can put you on hold and go in search of someone else who can help out. Keep up the good work guys!
Pros
It is quite easy to get around Visual Matrix. Each function is also easy to locate. The most impactful for me is the Front Office/Reservations function. I just like the way all the options are laid out at the top of the screen making navigation very easy and seamless. We take calls each day from guests wanting to book rooms and find out availability. You'll agree with me that there is the need to have a program that gives you the power to move from one screen to the other with the smallest number of mouse clicks. Visual Matrix integration with our existing business processes has been quite easy I must say. For instance, I have the power to work off two instances of the program simultaneously. This comes in pretty handy if I ever need to provide a guest with information without interrupting what I was doing on the first page. Now this is flexibility!
Cons
Lately, there has been the need for us to post voucher pre-payments for guests who haven't quite booked their stays yet on Visual Matrix. It has been quite a challenge handling such pre-payments on Visual Matrix and the question for me has been where to post such payments given that there is no booking to attach it to. I would appreciate it very much if the necessary function that would allow us to do this could be introduced. There also seems to be an integration issue between Visual Matrix and Intello our Guest WiFi provider that should be looked into. Our guests are still unable to connect to the hotel wiFi using their check in credentials (Last Name & Room Number).

Response from Visual Matrix PMS
Thanks for taking the time to share your thoughts with us. I agree, the coordinator assigned to your account is a rockstar! I will have someone from our support team reach out to you regarding your interface and posting questions. Thanks again!
Replied January 2021
Angie
Company size: 11-50 employees
Industry: Hospitality
Time used: More than 2 years
Review Source: Capterra
January 2021
Visual Matrix Competent Product
The messaging and profile features have been very helpful for improving our team communication and quality of service for our guests.
Pros
Visual Matrix is easy to learn with the video training provided. Training new staff members is a simple process. I have implemented this property management software at two properties now and our teams adapted quickly. Technical support is friendly and easy to contact.
Cons
Revenue management tools are not efficient when not a member of Best Western. having worked with Best Western and independent properties; there is a missed opportunity for independent properties to manage their rates and make the most of the tools provided.
Reasons for switching to Visual Matrix PMS
Previous systems were outdated and not keeping up with the changes in the industry.

Response from Visual Matrix PMS
Thanks for your review! It seems like you would benefit greatly from our new Revenue Management Live module, included free with Visual Matrix. Please give me a call directly at 214-291-3994. I'd love to discuss it with you.
Replied January 2021
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