---
title: "Prowly Software Reviews, Demo & Pricing - 2026"
description: "Review of Prowly Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/public-relations/prowly-profile/"
page_type: "product"
language: "en"
---

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Prowly

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Overview

[Reviews](https://www.softwareadvice.com/public-relations/prowly-profile/reviews/)[Alternatives](https://www.softwareadvice.com/public-relations/prowly-profile/alternatives/)

# Prowly Review

From $258-$589/year Free trial 4 plans

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    

## Overview

Prowly

3.8

[(19)](https://www.softwareadvice.com/public-relations/prowly-profile/reviews/)

Pricing

Starting at $258.00 usage based per year

Top Alternatives

### About Prowly

Prowly is a public relations management platform for growth-focused professionals who want to enhance their organic visibility and storytelling through earned media. From finding contacts, creating pitches, comprehensive engagement analytics, media monitoring and delivering reports to clients and stakeholders, Prowly blends creative spirits with industry-relevant technology through personalization features, custom recommendations and actionable insights based on concrete data. With a commitment to exceptional customer service, we’re dedicated to understanding and meeting our clients' every unique need.

## Prowly User Interface

## Popular Prowly Alternatives

Main Product

Prowly

3.8

[(19)](https://www.softwareadvice.com/public-relations/prowly-profile/reviews/)

Ratings Breakdown

-   3.79Ease of use
-   3.63Value for money
-   3.72Customer support
-   3.68Functionality

Pricing

Starting at $258.00 per year

Alternative Product

[Brand24](https://www.softwareadvice.com/marketing/brand24-profile/)

4.7

[(255)](https://www.softwareadvice.com/marketing/brand24-profile/reviews/)

Ratings Breakdown

-   4.67Ease of use
-   4.51Value for money
-   4.75Customer support
-   4.42Functionality

Pricing

Starting at $199.00 per month

Alternative Product

[Agility PR Solutions](https://www.softwareadvice.com/public-relations/agility-pr-solutions-profile/)

3.3

[(10)](https://www.softwareadvice.com/public-relations/agility-pr-solutions-profile/reviews/)

Ratings Breakdown

-   3.30Ease of use
-   3.0Value for money
-   3.0Customer support
-   3.30Functionality

Pricing

Available upon request

Alternative Product

[MediaHQ](https://www.softwareadvice.com/marketing/mediahq-profile/)

4.6

[(80)](https://www.softwareadvice.com/marketing/mediahq-profile/#reviews)

Ratings Breakdown

-   4.69Ease of use
-   4.24Value for money
-   4.81Customer support
-   4.47Functionality

Pricing

Available upon request

Alternative Product

[Prezly](https://www.softwareadvice.com/public-relations/prezly-profile/)

4.7

[(67)](https://www.softwareadvice.com/public-relations/prezly-profile/reviews/)

Ratings Breakdown

-   4.66Ease of use
-   4.21Value for money
-   4.88Customer support
-   4.36Functionality

Pricing

Starting at $100.00 per month

Alternative Product

[Cision](https://www.softwareadvice.com/marketing/cision-profile/)

3.8

[(89)](https://www.softwareadvice.com/marketing/cision-profile/reviews/)

Ratings Breakdown

-   3.76Ease of use
-   3.55Value for money
-   3.73Customer support
-   3.93Functionality

Pricing

Starting at $1.00 per month

## Prowly Pricing and Plans

Starting price: $258.00 per year

Free Trial

Free Version

Basic Annual

$258.00

usage based, per year

Plan includes:

-   500 Media database contacts
-   Add own contacts to CRM
-   Send, schedule and analyze 1,000 per month
-   Track 10,000 online media mentions per month
-   Create 1 online newsroom
-   Live chat support
-   AI Assistant

Basic

$369.00

per user, per month

Plan includes:

-   500 Media database contacts
-   Add own contacts to CRM
-   Send, schedule and analyze 1,000 per month
-   Track 10,000 online media mentions per month
-   Create 1 online newsroom
-   Live chat support
-   AI Assistant

Pro

$589.00

usage based, per month

Plan includes:

-   Store 1,500 Media Database contacts in our PR CRM
-   Add own contacts to CRM
-   Send, schedule and analyze 3,000 emails per month
-   Track 50,000 online media mentions per month
-   Social Media Listening
-   Create unlimited reports for multiple brands
-   Dedicated Customer Success Manager
-   AI Assistant

Pro Annual

$416.00

usage based, per month

Plan includes:

-   Store 2,000 Media Database contacts in our PR CRM
-   Send, schedule and analyze 5,000 emails per month
-   Track 80,000 online media mentions per month
-   Social Media Listening
-   Create unlimited reports for multiple brands
-   Add own contacts to CRM
-   Dedicated Customer Success Manager
-   AI Assistant

## Prowly Features

-   Popular features found in Public Relations
    
    Campaign Analytics
    
    Campaign Planning
    
    Clippings Management
    
    Communication Management
    
    Digital Asset Management
    
    Email Distribution
    
    Monitoring
    
    Multi-Channel Distribution
    
    Multi-Channel Marketing
    
    Press Monitoring
    
    Press Release Builder
    
    Reporting & Statistics
    
-   More features of Prowly
    
    Activity Tracking
    
    Article Author Database
    
    Auto Update
    
    Campaign Management
    
    Contact Management
    
    Content Library
    
    Customizable Reports
    
    Data Import/Export
    
    Data Visualization
    
    Direct Mail Management
    
    Media Monitoring
    
    Real-Time Data
    
    Scheduling
    
    Search/Filter
    
    Social Media Integration
    
    Social Media Monitoring
    

## Prowly Integrations

Instagram

Integration rated undefined from -1 review

Google Analytics 360

Integration rated undefined from -1 review

Twitter/X

Integration rated undefined from -1 review

Vimeo

Integration rated undefined from -1 review

## Prowly User Reviews

## Prowly customer ratings

- Overall rating: 3.8/5
- Total reviews: 19

### Rating distribution

- 5 stars: 13 reviews (68%)
- 4 stars: 0 reviews (0%)
- 3 stars: 0 reviews (0%)
- 2 stars: 1 reviews (5%)
- 1 star: 5 reviews (26%)

### Secondary ratings

- Ease of use: 3.8/5
- Value for money: 3.6/5
- Customer support: 3.7/5
- Functionality: 3.7/5

---

### Great product for PR on a budget!

- Overall rating: 5/5
- Reviewer: Ellie G.
- Verified reviewer: Yes
- Industry: Entertainment
- Company size: 11-50 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: July 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall for the price I am very happy with this product

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Pricing is great. Database is pretty good, really easy to use.

#### Cons

Still kind of new so database isnt huge, emails can be sent out through the platform in bulk but when someone responds it goes to your personal email and you have to respond individually, which is good for some situations but time consuming and not efficient in some cases.

#### Reasons for choosing Prowly

Price and features, mostly ease of use.

#### Vendor response

Thank you for your review, Ellie! An in-app inbox is one of the features that are in our plans for the future.

Replied July 2020

---

### No brainer

- Overall rating: 5/5
- Reviewer: Brad D.
- Verified reviewer: Yes
- Industry: Public Relations and Communications
- Company size: 2-10 employees
- Product usage: Used daily for less than 6 months
- Reviewed: February 2020
- Review source details: This review was submitted organically. No incentive was offered

As newsrooms get cut, our job of connecting with reporters gets harder and harder. Prowly allows for targeted campaigns and one-off releases with metrics on open rates and clicks. The Prowly team is incredibly responsive and has been very helpful as I learned how to best use the tool (I need to do more of this).

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Prowly is a solid media database that helps me target journalists, bloggers and even the elusive freelance reporters we all struggle to find. It's distribution feature gives me valuable metrics allowing me to show clients exactly what we've done to get them coverage. Plus - it is very affordable especially when looking at SaaS like Cision.

#### Cons

There is a lot of horsepower to Prowly, and a few months in, I'm not sure I'm using it to full effect. I probably needed to spend more time on training.

#### Reasons for choosing Prowly

I have used both Cision and Meltwater in the past, and Prowly's customer service, affordability win the day. Their UI is mostly intuitive and their database of journalists is comparable.

#### Vendor response

Thank you for your review, Brad! Our Customer Success team will be more than happy to have another training session with you so you can make the most out of Prowly.

Replied March 2020

---

### Lack of transparency

- Overall rating: 1/5
- Reviewer: Mathieu L.
- Verified reviewer: Yes
- Industry: Financial Services
- Company size: 11-50 employees
- Product usage: Used monthly for less than 2 years
- Reviewed: December 2024
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 3/5
- Customer support: 1/5
- Functionality: 3/5

#### Pros

Good capture of social media insights, good dashboards.

#### Cons

Lack of renewal transparency. Without any warning, not prior agreement, your licence will renew (not even a confirmation of communication, just the charge on your credit card) Good luck getting a refund. This is not a way to do business.

#### Reasons for choosing Prowly

Price

---

### Great Monitoring Tool For Medium Sized Businesses With Large Online Presence

- Overall rating: 5/5
- Reviewer: Dawn G.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: January 2021
- Review source details: This review was submitted organically. No incentive was offered

Overall, Prowly has done exactly what I hoped it would do- make me more efficient when using my own social media marketing platforms for my business. I do wish I could find a software program that allowed me to do exactly what Prowly does while also allowing me to completely manage my social medias. But for the price, and the intuitive interface- I'm very happy with Prowly.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Functionality: 4/5

#### Pros

My biggest issue as a small business owner who markets their brand primarily online has been making sure that I respond to all social media complaints. We often receive questions and comments from customers that I just don't see- because I'm not actively searching for them every day. Meltwater actually alerts me to times when my business is mentioned- when questions are asked or when problems arise. This helps ensure my customers get the fastest response possible, essentially making my online image appear more customer oriented and professional.

#### Cons

The application is essentially ONLY for monitoring. It doesn't necessarily help you manage your social media- it just makes you aware of aspects within different social media platforms that impact your business. Times your business is mentioned or analytics regarding your business niche.

---

### Modern and effective place for brand positioning

- Overall rating: 5/5
- Reviewer: Marta K.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 201-500 employees
- Product usage: Used daily for less than 2 years
- Reviewed: February 2020
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I notice many positive aspects when using the PRowly press office. Apart from the obvious, i.e. intuitiveness, transparency and modernity. This tool allows me to build a strong image of a professional brand. The design of the office itself, the possibility of displaying the brand and, at the end, joining it with journalists is a brilliant and industrial solution for me. I recommend to test - after this period it is impossible to give up this tool!

#### Cons

There is one thing which is rarely hard to do - matching photos from my partners to the 1260x600 format. I always get 1200x600 and there is a challange to resize it.

---

### Buggy Platform, Terrible Support

- Overall rating: 2/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for less than 6 months
- Reviewed: April 2021
- Review source details: This review was submitted organically. No incentive was offered

Very dissatisfied with support and platform. Specifically support whose response to why my email didn't go out for 2 days was that they experienced technical issues however these were never relayed to customers and they refuse to refund when their system had technical issues.

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 3/5

#### Pros

N/A - i purchased this because I use SEMRush who recently acquired them however as a PR tool Prowly has many bugs and doesn't compare at all to other products available.

#### Cons

Having used other PR platforms, this one is very buggy and support is terrible. Their 7-day trial doesn't give you a good feel for the product, so I had to purchase a month to evaluate..and then the system failed to send a PR pitch i had queued up for two days, and after putting in 2 support tickets and emailing our sales rep, we got no reply. Stay away! Other platforms might be a bit more pricey but are reliable and have great service.

#### Reasons for switching to Prowly

I thought (wrongly) this would be a better platform

---

### Terrible Experience

- Overall rating: 1/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: Used other for less than 6 months
- Reviewed: December 2020
- Review source details: This review was submitted organically. No incentive was offered

I'm incredibly unhappy with my experience given the fact that the functions I would've like to work didn't work for me. In addition it was my understanding Prowly was a newswire service which is really what I was looking for. I signed up for the service just a few days ago, had a call with the consultant and when I realized it wasn't what I wanted or needed I asked to cancel and for a refund. The consultant simply told me they wouldn't return my money, even though I have gotten absolutely no value from the software and was charged over $300 for something I won't use. Very disappointed. Also I saw ads that Prowly has $115 services so again I don't know why I was charged so much. The company just seems deceptive. Tip for Prowly going forward: Most software companies reach out prior to the purchase to do a demo and answer questions before a purchase is made. IF that was done then I wouldn't have had this problem.

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

There's really nothing about the software that worked for me.

#### Cons

1) It was my understanding I was signing up for a newswire service. Perhaps that's my fault, however the way that my cancellation was handled is unacceptable to me, as a small business owner. Treat the customer in a way that you can win them back, not the opposite. 2) I'm not sure if they outright advertise as a newswire service but the fact that they come up in Google along with other newswires shows that they are using the "newswire" term in SEO to compete with other services, which again, to me is wrong. 3) The functions I actually used did not work for me - analytics (was not able to see exactly who clicked etcd) and the data export function.

#### Reasons for choosing Prowly

For some reason I thought PRowly had more to offer because of the advertisement I saw. I obviously didn't do enough research prior to purchasing.

---

### A big FIASCO

- Overall rating: 1/5
- Reviewer: Alex C.
- Verified reviewer: Yes
- Industry: Education Management
- Company size: 11-50 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: June 2024
- Review source details: This review was submitted organically. No incentive was offered

Almost $800 in the garbage in one month and one week, don’t waste your precious money.

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 3/5
- Functionality: 1/5

#### Pros

Absolutely nothing. I was initially excited to have found a good program but it is nothing I would recommend to anyone

#### Cons

As soon as I terminated my membership, they pulled out all the published press releases (they were published only on their server) and, while I was paid up for an additional two weeks, they pulled the plug as soon as I cancelled my membership.

#### Vendor response

Dear Alex, We apologize for your disappointing experience. Please know you can always bring your concerns to our customer support team Vicky

Replied June 2024

---

### Easy&Fun

- Overall rating: 5/5
- Reviewer: Urszula P.
- Verified reviewer: Yes
- Industry: Public Relations and Communications
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: March 2020
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I save a lot of time and can monitor the effects of my shipment

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Prowly helps me create texts in an attractive form and facilitates their mass distribution. At the same time, it gives journalists a sense of personalisation of their messages.

#### Cons

I don't like the fact that I can't add attachments to the email, but I understand that it makes the email less likely to get into spam

#### Reasons for choosing Prowly

I do not know others ;)

#### Vendor response

Thank you, Urszula! We really appreciate your kind words.

Replied March 2020

---

### The best tool for communications pros!

- Overall rating: 5/5
- Reviewer: ¿ukasz G.
- Industry: Online Media
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: March 2017
- Review source details: This review was submitted organically. No incentive was offered

Prowly makes it all. CRM, pitch, media, stories. The product is everything I need in my everyday work. I have space to write, to promote, to send, to analise. I can't imagine my job without it.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

---

Showing 1 - 10 of 19 Reviews

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