---
title: "Cauliflower Software Reviews, Demo & Pricing - 2026"
description: "Review of Cauliflower Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
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Cauliflower

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Overview

[Reviews](https://www.softwareadvice.com/qualitative-data-analysis/cauliflower-profile/reviews/)[Alternatives](https://www.softwareadvice.com/qualitative-data-analysis/cauliflower-profile/alternatives/)

# Cauliflower Review

From €100-€150/month Free trial 4 plans

Wondering if Cauliflower is right for your organization?

Our Data Visualization Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    

## Overview

Cauliflower

4.9

[(12)](https://www.softwareadvice.com/qualitative-data-analysis/cauliflower-profile/reviews/)

Pricing

Starting at €100.00 flat rate per month

### About Cauliflower

Cauliflower is an AI-native insights platform built for market research teams and insights agencies. It brings survey data preparation, quantitative analysis, open-ended text analytics, dashboards, AI-supported exploration, and PowerPoint reporting into one connected workflow, reducing the need to move between SPSS, Excel, separate text analytics tools, BI dashboards, and presentation software.

After importing SPSS or CSV files, the platform interprets the dataset semantically. It detects question types such as single choice, multiple choice, open-ended questions, scales, and matrix batteries; identifies demographic and weighting variables; generates item labels and question texts; and organizes the study into logical sections, keeping the underlying dataset intact.

For open-ended responses, Cauliflower codes verbatims automatically with a proprietary in-house clustering model, with sentiment analysis, AI-generated summaries, editable codebooks, and support for bring-your-own codebooks. A flexible knowledge layer sits on top of the raw data, so teams can adapt aspects, aspect categories, labels, and interpretation structures without changing the original dataset.

For quantitativ...

e research, the platform supports cross-tabulation, table books, weighting, automatic base and sample handling, significance testing, and driver analysis. Dashboards offer classic chart types and research-specific visualizations for NPS, tracking studies, brand performance, comparisons, and trend analysis. Flexible filters, preconfigured filter options, variants, and smart search support exploration across questions, segments, markets, brands, and waves. A built-in AI Agent answers questions in natural language, generates charts and dashboard views, and helps refine titles, comments, and summaries. Results can be exported as native PowerPoint charts using a customer's own master template, as well as CSV, Excel, PNG, and PDF files. Cauliflower is EU-hosted and built for GDPR-compliant workflows, with enterprise options such as SSO, on-premise deployment, private cloud, and bring-your-own LLM credentials. Core European languages are supported, with additional languages available on request. Pricing is seat-based and includes AI credits, with a text analytics plan from EUR 19 per seat per month and full platform plans from EUR 49 per seat per month. Viewer licenses are free, and a 14-day free trial is available. Founded in 2019 in Hamburg, Germany, Cauliflower serves enterprises and research agencies across Europe.

Do you work for Cauliflower? [Manage this product listing](https://www.g2.com/products/cauliflower/claim_requests/new?auto=true)

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## Cauliflower User Interface

## Popular Cauliflower Alternatives

Main Product

Cauliflower

4.9

[(12)](https://www.softwareadvice.com/qualitative-data-analysis/cauliflower-profile/reviews/)

Ratings Breakdown

-   4.50Ease of use
-   4.89Value for money
-   5.0Customer support
-   4.50Functionality

Pricing

Starting at €100.00 per month

Get Price

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-   5.0Ease of use
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Available upon request

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Ratings Breakdown

-   4.66Ease of use
-   4.86Value for money
-   4.86Customer support
-   4.71Functionality

Pricing

Starting at $199.00 per month

Get Price

## Cauliflower Pricing and Plans

Starting price: €100.00 per month

Free Trial

Free Version

Single User

€100.00

flat rate, per month

Plan includes:

-   Unlimited Job
-   1,000 credits per month
-   Upload formats: CSV, XLSX, SAV, JSON
-   Smart column selector, recoding, language detection
-   Visualizations: stacked bar, donut charts, scatterplots
-   Export options: PNG, PDF, XLSX, CSV
-   Analysis functions: aspect analysis, sentiment analysis, driver analysis (SHAP, R², significance filter)
-   Project summary & co-occurrence graph

Team

€150.00

per user, per month

Plan includes:

-   Unlimited Job
-   750 credits per user per month
-   Shared projects and collaboration with roles & permissions
-   Upload formats: CSV, XLSX, SAV, JSON
-   Smart column selector, recoding, language detection
-   Visualizations: stacked bar, donut charts, scatterplots
-   Export options: PNG, PDF, XLSX, CSV
-   Analysis functions: aspect analysis, sentiment analysis, driver analysis (SHAP, R², significance filter)
-   Project summary & co-occurrence graph

Enterprise

Pricing available upon request

Plan includes:

-   Unlimited Job
-   Upload formats: CSV, XLSX, SAV, JSON
-   Smart column selector, recoding, language detection
-   Visualizations: stacked bar, donut charts, scatterplots
-   Export options: PNG, PDF, XLSX, CSV
-   Analysis functions: aspect analysis, sentiment analysis, driver analysis (SHAP, R², significance filter)
-   Project summary & co-occurrence graph
-   Shared projects and collaboration with roles & permissions
-   Custom LLMs & embeddings
-   Fine-tuning options (e.g. Surveybot, aspect prioritization)

Read More

API

Pricing available upon request

Plan includes:

-   Full API access for analyses
-   Optional dashboard integration
-   Custom export pipelines
-   Dedicated support & key account management
-   Upload formats: CSV, XLSX, SAV, JSON
-   Smart column selector, recoding, language detection
-   Analysis functions: aspect analysis, sentiment analysis, driver analysis (SHAP, R², significance filter)
-   Custom LLMs & embeddings
-   Fine-tuning options (e.g. Surveybot, aspect prioritization)

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## Cauliflower Features

-   Popular features found in Data Visualization
    
    Data Connectors
    
    Data Import/Export
    
    Drag & Drop
    
    Multiple Data Sources
    
    Relational Display
    
    Scheduled/Automated Reports
    
    Search/Filter
    
    Third-Party Integrations
    
    Visual Analytics
    
-   More features of Cauliflower
    
    Activity Dashboard
    
    Ad hoc Analysis
    
    Ad hoc Reporting
    
    AI/Machine Learning
    
    API
    
    Categorization/Grouping
    
    Charting
    
    Collaboration Tools
    
    Commenting/Notes
    
    Computer Assisted Coding
    
    Contextual Search
    
    CRM
    
    Customer Experience Management
    
    Dashboard
    
    Dashboard Creation
    
    Data Analysis Tools
    
    Data Classification
    
    Data Cleansing
    
    Data Coding
    
    Data Mapping
    
    Data Preparation
    
    Data Security
    
    Data Storage Management
    
    Data Transformation
    
    Data Verification
    
    Data Visualization
    
    Deep Learning
    
    Document Classification
    
    Engagement Tracking
    
    Entity Analysis
    
    Feedback Management
    
    Filtering
    
    For eCommerce
    
    For Sales Teams/Organizations
    
    Full Text Search
    
    Generative AI
    
    Language Detection
    
    Machine Learning
    
    Monitoring
    
    Multi-Language
    
    Natural Language Processing
    
    Natural Language Search
    
    No-Code
    
    Performance Metrics
    
    Predictive Analytics
    
    Predictive Modeling
    
    Quantitative Analysis
    
    Reporting/Analytics
    
    Reporting & Statistics
    
    Role-Based Permissions
    
    Secure Data Storage
    
    Self-paced Learning
    
    Self-service Analytics
    
    Self Service Data Preparation
    
    Semantic Search
    
    Sentiment Analysis
    
    Statistical Analysis
    
    Storytelling
    
    Summarization
    
    Surveys & Feedback
    
    Tagging
    
    Text Analysis
    
    Topic Clustering
    
    Trend Analysis
    
    User Management
    
    User Research Analysis
    
    Visual Discovery
    
    Visualization
    
    Workflow Automation
    

## Cauliflower Integrations

Google Translate

Integration rated undefined from -1 review

DeepL Pro

Integration rated undefined from -1 review

## Cauliflower User Reviews

## Cauliflower customer ratings

- Overall rating: 4.9/5
- Total reviews: 12

### Rating distribution

- 5 stars: 11 reviews (92%)
- 4 stars: 1 reviews (8%)
- 3 stars: 0 reviews (0%)
- 2 stars: 0 reviews (0%)
- 1 star: 0 reviews (0%)

### Secondary ratings

- Ease of use: 4.5/5
- Value for money: 4.9/5
- Customer support: 5/5
- Functionality: 4.5/5

---

### Really Great! Smart, flexible, high-end consultancy. One of a kind!

- Overall rating: 5/5
- Reviewer: Frank K.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 1001-5000 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: September 2021
- Review source details: This review was submitted organically. No incentive was offered

Extremely dedicated to the exact need of the project, extremely clever in understanding the core requirements, enriching the results by really clever, proactive contribution. Simply excellent! :-)

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Extremely intuitive and easy to use with sophisticated features, such as the codebook, which can be used to easily group clusters together even after analysis and which can be applied to several projects at the same time.

#### Cons

That we didn´t start earlier to use it. :-)

#### Reasons for choosing Cauliflower

Because of the combination of the performance of Cauliflower and the attitude when it comes to running project, as it is really one of a kind.

---

### Begeistert von dem Vorhersagetool von Cauliflower

- Overall rating: 5/5
- Reviewer: Marco W.
- Verified reviewer: Yes
- Industry: Market Research
- Company size: 10000+ employees
- Product usage: Used daily for less than 2 years
- Reviewed: April 2021
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Das Team von Cauliflower ist sehr sympathisch und ich kann sehr gut mit ihnen zusammenarbeiten. Bei Ihnen wird Dienstleistung großgeschrieben.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Die Software kann Produkte, die sich nicht gut abverkaufen werden, ca. ein Jahr im Voraus erkennen. Dies ist bisher einzigartig auf diesem Gebiet. Die umfassenden Rechenschritte im Hintergrund (unter Einsatz von KI) münden in eine sehr einfache zu bedienende Software. Auch die internen Auftraggeber empfinden die Bedienung als sehr intuitiv.

#### Cons

Sobald ich Optimierungen bezüglich der Software Cauliflower vorschlage, werden diese sehr zeitnah umgesetzt. Daher gibt es von meiner Seite aus keine weiteren Kritikpunkte.

#### Reasons for choosing Cauliflower

Die Software von Cauliflower war die beste Software die ich auf dem Markt in dem Bereich kennengelernt habe.

#### Reasons for switching to Cauliflower

Cauliflower hat durch ihre Software eine höhere Vorhersagegüte erreicht.

#### Vendor response

Thank you, Marco, for your great review. We really appreciate working with you and Tchibo!

Replied April 2021

---

### Highly committed Cauliflower Team customized and tailored the programm for our needs

- Overall rating: 4/5
- Reviewer: Sibylle S.
- Verified reviewer: Yes
- Industry: Market Research
- Company size: 2-10 employees
- Product usage: Used monthly for free trial
- Reviewed: August 2021
- Review source details: This review was submitted organically. No incentive was offered

The Cauliflower Team is characterised by a true entrepreneurial start-up spirit - they are extremely responsive and tailored the programme perfectly to our needs. Highly professional and engaged, driven by the desire of delivering true quality.

#### Ratings breakdown

- Ease of use: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

The software helps us to do qualitative analysis of semi-quantitative studies. It's great for visualising the output, particularly finding relevant patterns in comparing breakouts and focussing our qualitative analysis on the big themes emerging.

#### Cons

We had the priviledge to use the software in a pretty early stage where the algorithms were still in an earlier learning phase. Therefore, the results in the beginning contained some minor bugs, but the Cauliflower team was able to quickly resolve all issues and make the output really useful for us and our clients.

---

### Impressive toolset for a better understanding of your customer's needs

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: Self-Employed
- Product usage: Used weekly for less than 12 months
- Reviewed: September 2021
- Review source details: This review was submitted organically. No incentive was offered

I recommend Cauliflower and it's services a lot to my business partners. I love the approach of Cauliflower to provide an easy and user friendly access to AI-based analytics. I'm excited for all the upcoming features to come. I strongly recommend anyone to benefit from their Free Trial.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I really like the navigation of the user area as it's super easy to use and clear in it's functionality. The speed in which uploaded data is being processed is pretty fast. I'm also impressed by the insights as they are extremly valuable for future product development and marketing decisions.

#### Cons

Nothing. Small bugs are being challenged quickly and solved within a short amount of time.

---

### Klare Sicht auf komplexe Sachverhalte im CX-Prozeß

- Overall rating: 5/5
- Reviewer: Marc B.
- Verified reviewer: Yes
- Industry: Management Consulting
- Company size: 2-10 employees
- Product usage: Used monthly for less than 12 months
- Reviewed: May 2021
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Die BMB Deutschland GmbH optimiert in der DACH-Region alle digitalen und analogen Kundenschnittstellen eines Unternehmens seit fast 25 Jahren. Selbstverständlich nimmt die Analyse von Kunden- und Firmenkommunikationen einen großen Raum in unserer Arbeit ein. Daher sind wir naturgemäß an einer Weiterentwicklung der Analytik naturgemäß interessiert. Vor diesem Hintergrund ist Cauliflower nicht nur ein Tool, um Zeit und Ressourcen zu sparen, sondern auch sehr umfangreiche Kundendialoge eines Unternehmens einfach, prägnant und schnell zu erfassen. Für das Monitoring relevanter CX Themen ist Cauliflower nicht nur uneingeschränkt zu empfehlen, sondern auch ein nicht wegzudenkender Monitoring-Baustein der BMB Deutschland GmbH.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Mit Hilfe der Cauliflower-Software ist eine einfache Analyse umfangreicher Kommunikationsinhalte möglich. Ganz bequem Texte, Dialoge, Social Media oder Internet Assets im Backend uploaden und zwischen verschiedenen Möglichkeiten der Anzahl von Buzzwords und unterschiedlicher Darstellungen wählen.

#### Cons

Eine Weiterentwicklung der Software in Richtung Spracherkennung mit textueller Auswertung wäre eine tolle Sache, aber nicht zwingend notwendig

---

### The future of text analysis - powered by AI

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Market Research
- Company size: 51-200 employees
- Product usage: Used monthly for less than 12 months
- Reviewed: August 2021
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

In market research, open-ended questions are amazing to get unbiased and detailed feedback from participants. However, their analysis can take quite long and is prone to bias or inaccuracy. Cauliflower helps us save a lot of time by simplifying this analysis, identifying the most important topics, their relevance, and relationships. Beyond their the solution, the service at Cauliflower is outstanding as well!

#### Cons

There is nothing I could complain about.

---

### Große Hilfe bei der Auswertung von Texten und super Kundenservice!

- Overall rating: 5/5
- Reviewer: Christopher D.
- Verified reviewer: Yes
- Industry: Market Research
- Company size: 51-200 employees
- Product usage: Used other for less than 12 months
- Reviewed: May 2021
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Tolle Software und ein tolles Team - weiter so! Freue mich schon auf kommende Projekte mit euch. :)

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Analysen sind wirklich hilfreich und der Service ist Klasse. Es wird immer schnell geantwortet und geholfen, sodass man direkt mit den Ergebnissen weiterarbeiten kann.

#### Cons

Mir fällt auf Anhieb nichts ein, dass schlecht war.

---

### Wenn schnell eine valide Marktstimmung eingefangen werden muss

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Design
- Company size: Self-Employed
- Product usage: Used monthly for less than 6 months
- Reviewed: May 2021
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Für mich war es noch nie so einfach und schnell möglich herauszufinden, wie ein Markt/eine Nutzergruppe tickt/über ein Produkt/Marke/Kategorie etc. denkt. Damit konnte ich meine Arbeitsprozesse sehr viel effizienter gestalten.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Alles ist darauf ausgerichtet, dass große Datenmengen schnell ausgewertet werden können. Das macht Spaß, da die Nutzerführung keine Fragen offen lässt. Keine Funktion zu viel, nichts verwirrt.

#### Cons

Es fehlen noch kleinere Funktionen, die das Nutzererlebnis verbessern können. Daran arbeitet das Cauliflower Team aber sicher schon.

---

### Very helpful analyses, friendly support

- Overall rating: 5/5
- Reviewer: Vanessa T.
- Verified reviewer: Yes
- Industry: Market Research
- Company size: 51-200 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: November 2021
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 3/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

I liked that it helped us analyse a very specific research question and gave us valuable additional insights.

#### Cons

Not sure, not a tableau user, therefore that was new to me but easy to use.

---

### verbatim coding

- Overall rating: 5/5
- Reviewer: Benjamin B.
- Verified reviewer: Yes
- Industry: Market Research
- Company size: 1001-5000 employees
- Product usage: Used monthly for free trial
- Reviewed: August 2021
- Review source details: This review was submitted organically. No incentive was offered

short response time, good orientation on results, constructive trouble shooting if needed;

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

fast turnaround, reliable results, focus on solutions;

#### Cons

in some cases manual adjustments are necessary.

---

Showing 1 - 10 of 12 Reviews

[See All Reviews](https://www.softwareadvice.com/qualitative-data-analysis/cauliflower-profile/reviews/)

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