Referral Factory

RATING:

4.78

(9)

About Referral Factory

An incredibly easy-to-use referral marketing solution that's the perfect fit for marketers AND any business of any size. Build your own referral program in less than 5 minutes by using one of 1000 pre-built referral program templates to suit your business OR build your own referral program from scratch. What makes Referral Factory unique is that you don't need to install tracking scripts on your website - this means you don't require any developers or coding experience to launch your campaign....
Campaign Builder To Build Referral Programs
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Referral Factory Reviews

Overall Rating

4.78

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

5

Value for money

4.5

Functionality

4.5

Showing 9 reviews

Murray

Verified reviewer

Company size: 11-50 employees

Industry: Marketing and Advertising

Time used: Less than 6 months

Review Source: Capterra 

This review was submitted organically. No incentive was offered

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

April 2021

Referral Factory helps us grow our customer base with the right types of clients

Customers that trust and believe in our service are our best advocates for growth. They refer their network, so our new wave of customers is easier to onboard, trusts our product, is happy to pay for the value, and stays retained for longer. We're grateful for this kind of customer growth.

Pros

The software is easy to use and have a campaign up and running in a few minutes. Once you start generating referrals, you can manage and monitor them easily, and track your growth through a visual dashboard.

Cons

The software fulfiled all of our campaign needs, but sadly there's no ability to pay a reward to qualifying referrals. Perhaps this is a product feature for the future.

Leigh Ann

Company size: 1 employee

Industry: Marketing and Advertising

Time used: Less than 12 months

Review Source: Capterra 

This review was submitted organically. No incentive was offered

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

January 2023

The Referral Factory was an excellent discovery for me.

Using Referral Factory It was exciting to find out that I can generate referral links for all of my contacts in Pipedrive and automate the whole workflow!

Pros

The Customer Support team was great while helping me to set up my Pipedrive integrationWe don't have a big budget for marketing and don't use many channels and setting up a widget on our website was a great way of promoting to the right audience. At the end of the month, I was surprised when I noticed that we spent less on the referral campaign than we did for other marketing channels. Also, from my personal experience, leads that come from referral campaigns are much more loyal than those from other marketing channels.

Cons

We had a few minor issues, but they were all resolved.

Lisa

Company size: 2-10 employees

Industry: Food & Beverages

Time used: Less than 6 months

Review Source: Capterra 

This review was submitted organically. No incentive was offered

EASE OF USE

4

VALUE FOR MONEY

3

FUNCTIONALITY

4

April 2021

Great Service

I've realised the benefits of using my existing customers to get to new customers - I've needed this for ages

Pros

I love that the customizations let the programme have the same look and feel of my website!

Cons

There wasnt a template for my specific business

Sandra

Company size: 2-10 employees

Industry: Education Management

Time used: Less than 6 months

Review Source: Capterra 

This review was submitted organically. No incentive was offered

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

January 2023

Very good experience

Referral Factory's support was very very helpful! Appreciate it. Also, we use the widget in our website and it becomes much more easier for us to generate referrals.

Pros

Referral Factory's staff is very easy to communicate with. I got a full platform demo from one of team members and it was great! I was able to add my teammates to the account and this was a way for me to save money.

Cons

Actually when you want to issue rewards you will need to pass 2-3 steps before paying for them. I think that this process is long, maybe it is done for security reasons, I don't know.

Stacey

Company size: 1 employee

Industry: Writing and Editing

Time used: Less than 6 months

Review Source: Capterra 

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

March 2021

Super easy to use and great customer support

Pros

Referral Factory makes it so simple to implement a referral programme, especially for those of us who aren't that tech-savvy. Funnily enough, Referral Factory was referred to me by a colleague in my industry. When she first mentioned it, I was concerned that it would be too much work and might involve some coding experience. It turns out they built the software for people exactly like me. The ease of use is definitely my favourite aspect, but I was also so pleasantly surprised by the level of support offered in the early stages of setting up my campaign. The team helped me think through how to reward my customers and incentivise them to refer their friends. I highly recommend this software for small business owners!

Cons

I have only recently started using the software, and since I have a small business, I haven't had any problems with connecting the software to my online platforms. I am yet to see a major increase in my leads, but I think that what makes this marketing approach really work is that it can grow exponentially once the referrals start picking up.

Response from Referral Factory

Thank you so much for the great review Stacey. We really appreciate the feedback and are happy to help you get more quality leads.

Replied April 2021

Melissa

Verified reviewer

Company size: 2-10 employees

Industry: Design

Time used: Less than 6 months

Review Source: Capterra 

This review was submitted organically. No incentive was offered

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

December 2022

Genius and brilliance referral marketing!

My overall experience would have to be superb referral marketing in a program!

Pros

I like most about this program is that it makes everything seem graspable and achievable.

Cons

Who is the least appealing about this program spending money on it.

Reasons for choosing Referral Factory

Because it stuck out and it was simple.

Reasons for switching to Referral Factory

Going crazy trying to figure out how to make money for my referrals.

Taron

Company size: 1,001-5,000 employees

Industry: Information Technology and Services

Time used: Less than 6 months

Review Source: Capterra 

This review was submitted organically. No incentive was offered

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

January 2023

Explored referral marketing for me

It was the first time that I used any referral marketing tool for my business and I was really surprised to see the results of my campaign! It helped my business to grow over the last 3-4 months.

Pros

This tool is good both for experienced referral campaign runners and beginners. As I was a beginner in this sphere I book a demo with the team and [SENSITIVE CONTENT] really helped us to feel more confident with using the tool. Also, I could make the campaign's design fully on-brand due to the customizing options that the software offers, cool!

Cons

One of the cons for me about this software was the fact that Referral Factory does not have an app.

Chris

Company size: 2-10 employees

Industry: Apparel & Fashion

Time used: Less than 6 months

Review Source: Capterra 

This review was submitted organically. No incentive was offered

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

May 2021

Easiest Way To Run An eCommerce Referral Program

Referral Factory allows me to easily run a referral program for my e-commerce store without needing to hire a developer to add any code. I can now identify which of my customers are referring friends to buy from my store and when they need a reward.

Pros

I found a template for ecommerce which made it even easier to launch a referral program. I didn’t need a developer to help me at all.

Cons

I had to reset my password which took a while as I didn’t get the email link

Craig

Verified reviewer

Company size: 2-10 employees

Industry: Telecommunications

Time used: Less than 6 months

Review Source: Capterra 

This review was submitted organically. No incentive was offered

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

May 2021

Easy to use referral platform for small businesses

Pros

I didn’t need help from external sources - I could create a referral program by myself in a few minutes. Very user friendly and uncomplicated. Very affordable for a small business owner like myself.

Cons

I haven’t found any issues with the software so far