--- title: "ReferralCandy Reviews, Pros and Cons - 2026 Software Advice" description: "Reviews of ReferralCandy. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if ReferralCandy is a good fit for you!" source_url: "https://www.softwareadvice.com/referral-management/referralcandy-profile/reviews/" page_type: "reviews" language: "en" --- 1 million+ businesses helped. Get advice Get Free Advice [Home](https://www.softwareadvice.com/) / [Brand Management Software](https://www.softwareadvice.com/marketing/brand-management-comparison/) / [ReferralCandy](https://www.softwareadvice.com/referral-management/referralcandy-profile/) / ReferralCandy Reviews Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. [Overview](https://www.softwareadvice.com/referral-management/referralcandy-profile/) Reviews [Alternatives](https://www.softwareadvice.com/referral-management/referralcandy-profile/alternatives/) # ReferralCandy User Reviews ## Reviews summary - Overall rating: 4.5/5 - Total reviews: 387 ### Secondary ratings - Ease of use: 4.4/5 - Customer support: 4.9/5 - Value for money: 4.5/5 - Functionality: 4.4/5 ### Rating distribution - 5 stars: 251 reviews (65%) - 4 stars: 102 reviews (26%) - 3 stars: 28 reviews (7%) - 2 stars: 2 reviews (1%) - 1 star: 4 reviews (1%) ### Most mentioned pros - rewards flexibility is great, many options to choose from, with cash rewards also an option it helps turn customers into affiliates. - I can create a referral program that doesn't require a customer account or website plugins. - Professional, they have everything I need to launch a referral program, which saves me a lot of time. And the customer service is great! ### Most mentioned cons - Not able to customize the discount code. - We had to suspend our use of the product because we can't have coupons which give discounts to both one time purchase products and subscription products with the Shopify Checkout with Recharge, which unfortunately makes the product totally useless for our business. - The setup is not that easy if you are working with a foreign language which is not listed in their languages. ## ReferralCandy customer reviews Showing reviews 1-25 of 387 (page 1). ### Platform needs tweaks but worth it - Overall rating: 4/5 - Reviewer: Mitch B. - Verified reviewer: Yes - Industry: Environmental Services - Company size: 201-500 employees - Product usage: Used daily for less than 2 years - Reviewed: May 2024 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Customer support is fantastic! [sensitive content hidden] is always available to answer my questions despite the time difference. We love that it syncs with Klaviyo. #### Cons Customized landing pages are painful. They require ultra specialized web devs to tweak more than just the plain text. If you want the actual look/feel of the email to be different at all, you will need a web dev to do it. --- ### Best Support! - Overall rating: 4/5 - Reviewer: Mauricio C. - Verified reviewer: Yes - Industry: Food & Beverages - Company size: 2-10 employees - Product usage: Used daily for free trial - Reviewed: March 2020 - Review source details: This review was submitted organically. No incentive was offered The Support with the guys is incredible, today I was attended by [SENSITIVE CONTENT HIDDEN] and she was very kindly! Even she call me to another side of world to explain some things #### Ratings breakdown - Ease of use: 3/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 3/5 #### Pros The most important feature is you can setting up all text. I´m understanding a checking the software yet. #### Cons Where are the dashboard for each advocate can see it own tracking of rewards, use of personal links, goals accomplish and statistics ? #### Reasons for choosing ReferralCandy Separate the options of Rewards to choice; for example: 1st.- Give a coupon discount for advocates just for 1st..2...3 etc purchase and with that condition, so 2nd.-Get %$ por each 2nd..3..4..etc purchase onwards 3rd.- Complete X NUMBERS of purchase and win XXXX DISCOUNT or $$$$ ON CASH --- ### Avoid - Overall rating: 1/5 - Reviewer: Jason M. - Verified reviewer: Yes - Industry: Hospital & Health Care - Company size: Self-Employed - Product usage: Used daily for less than 2 years - Reviewed: December 2020 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 1/5 - Value for money: 2/5 - Customer support: 1/5 - Functionality: 2/5 #### Pros The concept of Referral Candy is good, however their solution is problematic. #### Cons Firstly it took ages to set up - integration was not straight forward, customer service took ages to help - lots of misunderstanding and back and forth. Then we started getting fraudulent commissions occurring - customer service originally said these were fine. We finally blocked the multiple fraudulent commissions which were 'unexplainable'. Finally just when you think things are okay, our account get's hacked/taken over despite us having a sophisticated password - somehow they changed the email address to theirs via Referral Candy's software. All I get is emails saying an attempt has been made to change my email, if this was not me please get in touch... we then could not access the account, and surprise surprise, Rererral Candy customer service is off work for the weekend. So much for the 'if this email change was not you, please get in touch urgently'. --- ### Great & Fast Set Up - Overall rating: 5/5 - Reviewer: Tannia N. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used weekly for free trial - Reviewed: February 2023 - Review source details: This review was submitted organically. No incentive was offered So far so good. The Success team especially has been fantastic. Thanks to [sensitive content hidden], for all the assistance so far. Your quick responses are much appreciated too @[sensitive content hidden]. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Yes integration with my current business systems was made easy thanks to the teams both at Referral Candy and at Lodgify. I was able to get assistance with my custom store. I am so excited to deploy this campaign and see how it goes. #### Cons So far all is moving well. I have not yet deployed the campaign so cannot give a full review. #### Reasons for choosing ReferralCandy They offered a trial month, and also monthly subscription plans without an exorbitant set up fee. For our growing small business like us, who are deploying a referral campaign for the first time, they made the perfect match. We can try out, and grow together. --- ### Customer Support is Great - Overall rating: 4/5 - Reviewer: Amanda P. - Verified reviewer: Yes - Industry: Arts and Crafts - Company size: 2-10 employees - Product usage: Used other for free trial - Reviewed: April 2020 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 3/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 3/5 #### Pros Being completely new to this type of software and having some difficulty setting it up, I was relieved to be able to have a virtual meeting with a real live person to hash out any roadblocks. Customer support was great! #### Cons I wish there was a direct integration with Moonclerk so that a coupon could be automatically applied to a checkout form via the ReferralCandy link. Additionally, it is disappointing that the advocates cannot have a credit automatically applied to their Moonclerk account, and that we have to manually send their rewards. Overall it provides less automation that I expected, and leaves a lot to be desired. #### Reasons for choosing ReferralCandy Tapfiliate seemed to be more geared towards Affiliate Marketing -- for bloggers and influencers who would want to have a dashboard to log in to check on their rewards with multiple different companies. We are more interested in friends referring their friends, which ReferralCandy seemed perfect for. --- ### Eyecan Athletics - Overall rating: 3/5 - Reviewer: Richard F. - Verified reviewer: Yes - Industry: Events Services - Company size: 2-10 employees - Product usage: Used daily for free trial - Reviewed: December 2023 - Review source details: This review was submitted organically. No incentive was offered its been fair experience but it definitely could have been better #### Ratings breakdown - Ease of use: 4/5 - Value for money: 3/5 - Customer support: 5/5 - Functionality: 3/5 #### Pros The customer service in the chat was really good #### Cons onboarding process of initial campaign isnt clear enough for a novice user #### Reasons for choosing ReferralCandy its compatible with acuity scheduler that we use --- ### Easy to use, affordable & great support - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Education Management - Company size: 2-10 employees - Product usage: Used weekly for free trial - Reviewed: September 2020 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I was able to set up my referral campaign within 24 hours! Their ready made templates, intuitive software, easy to understand help documents and quick live support made installing and going live a seamless experience! #### Cons No integration with Zapier & no LinkedIn social sharing option #### Reasons for choosing ReferralCandy It was much cheaper for what I wanted to use it for and it seemed that they had better support! --- ### Insanely good support staff - Overall rating: 5/5 - Reviewer: Steve E. - Verified reviewer: Yes - Industry: Health, Wellness and Fitness - Company size: 2-10 employees - Product usage: Used daily for less than 6 months - Reviewed: May 2025 - Review source details: This review was submitted organically. No incentive was offered Incredible, friendly, great immediate support. Can't say enough good things about Ina #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The support! [sensitive content hidden] was incredible, very friendly and got me started and set up in no time. Also helped with trouble shooting #### Cons So far no complaints! No issues at all using it. --- ### Super application! - Overall rating: 5/5 - Reviewer: Tigran K. - Verified reviewer: Yes - Industry: Health, Wellness and Fitness - Company size: 11-50 employees - Product usage: Used weekly for less than 2 years - Reviewed: April 2025 - Review source details: This review was submitted organically. No incentive was offered Great experience with a friendly staff who always there to help you out #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Affordable yet effective with great customer support #### Cons A little bit hard to understand the app intially. --- ### Amazing service from Lariza - great product! - Overall rating: 5/5 - Reviewer: Michael B. - Verified reviewer: Yes - Industry: Food & Beverages - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: April 2025 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Fantastic service from [sensitive content hidden], really impressed with ReferralCandy so far, I reviewed all of the Referral apps and ReferralCandy offers the best features and service! #### Cons There's nothing so far that I have identified that I don't like. --- ### My honest review - Overall rating: 5/5 - Reviewer: Greg G. - Verified reviewer: Yes - Industry: Health, Wellness and Fitness - Company size: 2-10 employees - Product usage: Used monthly for less than 6 months - Reviewed: July 2025 - Review source details: This review was submitted organically. No incentive was offered Overall, I like the app and there is not much to add. The price is quite decent as well, which I am happy about. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 3/5 #### Pros They have great customer support team - [sensitive content hidden] is the best. Otherwise it is quite a useful app for affiliate marketing. #### Cons Manually adding affiliates is quite challenging so this can definitely be improved with the next updates. --- ### Great product and great customer support - Overall rating: 5/5 - Reviewer: Stacey P. - Verified reviewer: Yes - Industry: Hospitality - Company size: Self-Employed - Product usage: Used daily for less than 6 months - Reviewed: January 2025 - Review source details: This review was submitted organically. No incentive was offered I was having problems with my DKIM in email setup and the customer support team were incredibly helpful and stayed in touch with me until the issue was resolved. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It's easy to setup and the customer service is excellent #### Cons So far, I can't find anything wrong with it --- ### Love it, highly recommended - Overall rating: 5/5 - Reviewer: Matthias C. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: February 2025 - Review source details: This review was submitted organically. No incentive was offered Love it. Worked with a client to migrate their referral candy to another shopify store and they helped us out a lot! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Support was great, would recommend it to my clients. #### Cons Nothing! Everything was flawless and the help was great --- ### Great experience - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Sports - Company size: 2-10 employees - Product usage: Used monthly for less than 6 months - Reviewed: November 2024 - Review source details: This review was submitted organically. No incentive was offered Great experience, and super reactive customer support! #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Great customer support help, easy to implement. #### Cons Can be hard to follow the referrals report, as some might missed (vs Shopify) --- ### A software to grow your business thanks to your own customers - Overall rating: 4/5 - Reviewer: Francesca A. - Verified reviewer: Yes - Industry: Internet - Company size: 11-50 employees - Product usage: Used weekly for less than 2 years - Reviewed: February 2022 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros What I like the most about ReferralCandy is that it makes the business grow while making the customers happy, and their friends too! It let this happen through a handful of contents that are partially customizable, and all the rewards to the advocates and their friends are sent out automatically, asking no more effort than to choose which are the discounts that you want to give to the customers, and what are the rules that make the discounts applicable (for example the minimum order value). Plus, the support team is very quick and helpful in answering doubts and questions and giving useful tips to make the most of this software! :) #### Cons I would say that the things I liked least about ReferralCandy are: - that I am not able to deeply customize the contents through the HTML exposed - that I am not able to understand how the contents performs singularly (for example how many links are shared from the post-purchase pop-up, or through the first email, the reminder email and so on) --- ### Definitely Recommended - Overall rating: 4/5 - Reviewer: Jessica P. - Verified reviewer: Yes - Industry: Consumer Goods - Company size: 2-10 employees - Product usage: Used monthly for more than 2 years - Reviewed: April 2023 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I like ReferralCandy as a customer referral program. It's very easy to use and they have FABULOUS customer service! [sensitive content hidden] went above and beyond for me and helped to provide valuable solutions for us. She was always really quick to reply and offered amazing customer service. Customer service goes such a long way as there are many apps that do not provide the same level of support. I'm really grateful for the team at ReferralCandy! #### Cons I would love to see the revenue generated split by first-time customers vs. returning customer transactions. We only offer payouts on first-time customers so seeing returning customer sales doesn't help us to see how well our campaign is performing. --- ### Referral Candy Review - Overall rating: 5/5 - Reviewer: senu s. - Verified reviewer: Yes - Industry: Accounting - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: December 2021 - Review source details: This review was submitted organically. No incentive was offered We used Referral Candy to track multiple referral campaigns and grow our brand #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Referral Candy has plethora mind-blowing functionalities. When it comes to tracking of referrals, no other referral marketing tool is even close. It's one of our favorite tools that we have used to skyrocket our startup to 6 figures. It campaign setup is very simple as ABCD. It only takes few minutes #### Cons They need to do better with their customer support --- ### Customer support - Overall rating: 5/5 - Reviewer: Shahid B. - Verified reviewer: Yes - Industry: Computer Software - Company size: 11-50 employees - Product usage: Used daily for less than 6 months - Reviewed: February 2024 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The customer support has been amazing. [sensitive content hidden] from customer was very cooperative and supportive. She along with the engineering team helped us a lot setting up a very custom integration for Referral Candy. I am very very happy with the support they provided and would surely recommend Referral Candy to others. #### Cons Nothing specific. Referral Candy meets almost all our referral program needs. Just a small suggestion that if the API could be made more extensive. --- ### Great Value - Overall rating: 5/5 - Reviewer: Mea C. - Verified reviewer: Yes - Industry: Food & Beverages - Company size: 11-50 employees - Product usage: Used daily for less than 6 months - Reviewed: July 2023 - Review source details: This review was submitted organically. No incentive was offered ReferralCandy has great customer support. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros ReferralCandy has helped us save when it comes to having a referral program to serve our customers. #### Cons Given we have subscriptions, we had a big hiccup with the integration with Recharge that the ReferralCandy team helped resolve. It would have been great if that was already smooth before we launched. #### Reasons for choosing ReferralCandy Ultimately it came down to ease, simplicity, and cost --- ### Magnifi RC Review - Overall rating: 3/5 - Reviewer: Ian M. - Verified reviewer: Yes - Industry: Financial Services - Company size: 51-200 employees - Product usage: Used daily for less than 6 months - Reviewed: October 2023 - Review source details: This review was submitted organically. No incentive was offered Despite some of the short comings with tracking, I'm quite happy at the moment. The cost is definitely worth the effort. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 3/5 #### Pros I love how easy it is to implement. Also the customer service is responsive which is helpful for a first time user. #### Cons I wish there were better tracking options. Outside of integrations there aren't too many ways to track performance. --- ### Excellent Support & Flexible Applications to Boost Growth - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Retail - Company size: 2-10 employees - Product usage: Used weekly for less than 12 months - Reviewed: December 2020 - Review source details: This review was submitted organically. No incentive was offered Outstanding - we use a large number of applications but they have hands down the most amazing team when it comes to stepping in and really solving problems, even going so far as to proactively adjust our usage of the platform to make sure we're getting the most out of it ^_^ #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros By far the BEST thing about Referral Candy is how flexible the team is when it comes to how you want to use it. With programmes that allow us to flexibly manage high volume referrals while also offering something straightforward and simple for customers to get behind, we have been able to really drive home our messaging and get our community excited about spreading the word. #### Cons We have a bad habit of wanting applications (and teams!) we like to do more than they ever meant to - but an increased level of flexibility when it comes to offering incentives to advocates and their friends would be our top ask :) --- ### Customer Service Help - Cris - Overall rating: 4/5 - Reviewer: Christina P. - Verified reviewer: Yes - Industry: Consumer Goods - Company size: 2-10 employees - Product usage: Used weekly for more than 2 years - Reviewed: April 2023 - Review source details: This review was submitted organically. No incentive was offered Very good. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Transferring customers into our newsletter program to include all new sign ups. #### Cons Have not been able to easily transfer customers as of the last 2 weeks. --- ### We love ReferralCandy - Overall rating: 5/5 - Reviewer: Justin T. - Verified reviewer: Yes - Industry: Food & Beverages - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: March 2022 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It is an easy way to manage our referral program. [SENSITIVE CONTENT] was incredibly helpful in getting our program setup. #### Cons There could be more technical features built out, but then would likely be more expensive. --- ### Proactive Customer Support - Overall rating: 5/5 - Reviewer: Rebecca M. - Verified reviewer: Yes - Industry: Wine and Spirits - Company size: 2-10 employees - Product usage: Used weekly for less than 12 months - Reviewed: May 2023 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Referral Candy integrated easily into our Shopify store. It's easy to use, and the customer support is proactive and helpful. Shout out to [sensitive content hidden] who spotted an issue with our Referral Candy before we had noticed and reached out directly so that we could fix it. #### Cons When we first started there seemed to be some errors with issuing rewards, but customer support was able to assist quickly. --- ### Great experience in ReferralCandy - Overall rating: 5/5 - Reviewer: yu ting k. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 51-200 employees - Product usage: Used daily for less than 12 months - Reviewed: March 2023 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Amazing customer service.Big thanks to [sensitive content hidden], he is helpful and kind to help me to resolve issues.I would highly recommend this app! #### Cons None, I think all the functions for ReferralCandy are good. ## More reviews [Next reviews](https://www.softwareadvice.com/referral-management/referralcandy-profile/reviews/?page=2) --- ReferralCandy Reviews, Pros and Cons - 2026 Software Advice