---
title: "Shopper Approved Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of Shopper Approved. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Shopper Approved is a good fit for you!"
source_url: "https://www.softwareadvice.com/reputation-management/shopper-approved-profile/reviews/"
page_type: "reviews"
language: "en"
---

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Shopper Approved Reviews

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

[Overview](https://www.softwareadvice.com/reputation-management/shopper-approved-profile/)

Reviews

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# Shopper Approved User Reviews

## Reviews summary

- Overall rating: 4.9/5
- Total reviews: 132

### Secondary ratings

- Ease of use: 4.8/5
- Customer support: 4.8/5
- Value for money: 4.7/5
- Functionality: 4.7/5

### Rating distribution

- 5 stars: 115 reviews (87%)
- 4 stars: 16 reviews (12%)
- 3 stars: 1 reviews (1%)
- 2 stars: 0 reviews (0%)
- 1 star: 0 reviews (0%)

### Most mentioned pros

- Teaming up with such a respected third-party entity to gather and distribute our feedback has been highly advantageous for our business.
- Easy to use and love all the amazing features that allows you to show your reviews.
- Shopper Approved is excellent because it makes collecting and showing customer reviews easy, which helps build trust with potential buyers.

### Most mentioned cons

- the layout a little but clunky to navigate
- so, this question doesnt really apply to me.
- Not able to roll up reviews for variant products into a parent product.

## Shopper Approved customer reviews

Showing reviews 1-25 of 132 (page 1).

### Great choice, good price, amazing customer support

- Overall rating: 5/5
- Reviewer: Eszter D.
- Verified reviewer: Yes
- Industry: Automotive
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: September 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We are satisfied with Shopper Approved because it centralizes our reputation and review management and the dashboard is very easy to use for our customer service team. The Q&A service provides a great tool for our customers to ask questions and our responses stay on the page (helping future customers) and building valuable SEO keywords.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

The integration was very easy although we our website is somewhat custom built, Shopper Approved's implementation team took care of everything from coding to styling. We had multiple styling change request and they had no problem working with us until we made it perfect. They did such a great job with the review management (seller rating and product reviews) service that we expanded and subscribed to the Q&A feature as well and could not be happier with the results.

#### Cons

It would be nice if customers could filter reviews on a product page.

#### Reasons for choosing Shopper Approved

Great pricing, excellent customer service.

---

### Shopper Approved helps us get more high quality reviews

- Overall rating: 5/5
- Reviewer: Matts J.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 51-200 employees
- Product usage: Used daily for more than 2 years
- Reviewed: June 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

The post-purchase pop-up that Shopper Approved developed for BigCommerce allowed us to get substantially more merchant reviews than a competing solution. And the survey questions themselves prompt high quality responses that are very useful for business insights. In addition, the Survey Destinations feature has been really successful at getting our reviews spread around most of the other major review sites.

#### Cons

The product reviews feature is average, as far the number of reviews it generates.

#### Reasons for switching to Shopper Approved

Better pricing + significantly more merchant reviews due to the post-purchase pop-up.

---

### Good Review Platform with Some Room for Improvement

- Overall rating: 4/5
- Reviewer: Heather E.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: July 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall, Shopper Approved is a decent product for the price point. It is very affordable, so we overlook the inconveniences.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 4/5
- Customer support: 3/5
- Functionality: 3/5

#### Pros

The reviews from Shopper Approved integrate nicely into our site, providing our customers with both overall site reviews and product reviews. The fact that all of the reviews are from authorized customers is also a benefit.

#### Cons

It would be VERY helpful to be able to tell Shopper Approved that an item has actually shipped, and send out the follow-up email based on actual ship date, rather than based on an overall estimation. From time-to-time, we have items that are on backorder, and Shopper Approved sends out the survey before the product is received, causing confusion and frustration for our customers.

#### Reasons for choosing Shopper Approved

We chose Shopper Approved because it had the richest feature set in its price category. It is a good "starter" review platform.

---

### Very good company.

- Overall rating: 5/5
- Reviewer: Fran F.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: December 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Excellent

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Ease of use. The customers really enjoy leaving reviews, very easy for them as well.

#### Cons

Really I have no complaints. I can't think of anything I would say needs improved right now.

#### Reasons for choosing Shopper Approved

Their customer service and response in answering my questions.

#### Reasons for switching to Shopper Approved

They were extremely expensive, and poor customer service.

---

### Great Review Aggregate!

- Overall rating: 5/5
- Reviewer: Trent T.
- Verified reviewer: Yes
- Industry: Business Supplies and Equipment
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Excellent!

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 3/5
- Functionality: 5/5

#### Pros

Easy to use, transparent, easy for businesses to respond to review.

#### Cons

That Google does not accept initial customer reviews. Overpriced on sitejabber syndication.

#### Reasons for choosing Shopper Approved

price and gave company more options to respond and hide reviews that were irrelevant.

#### Vendor response

Hi Trent! Thank you for the feedback. Shopper Approved's Seller ratings and reviews are easy to use to help you attain a Google Seller Rating, and we are glad you think so, too! Please contact Shopper Approved directly to go over any concerns you have about the initial reviews or pricing.

Replied May 2021

---

### Good Software

- Overall rating: 5/5
- Reviewer: Adam M.
- Verified reviewer: Yes
- Industry: Law Enforcement
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: July 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Good company to work with.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

We use this software to gather customer insight into their experience using our website. Some of our customers are directed to review in Shopper Approved and some are sent a link to leave us a review on google. This is a great feature and has helped us get over 200 honest reviews on our google page.

#### Cons

It all works fine. I do not have dislikes about this software.

#### Reasons for choosing Shopper Approved

I don't remember specifically. We have been using Shopper Approved for a very long time now.

---

### Best decision we've ever made

- Overall rating: 5/5
- Reviewer: Georgia T.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for less than 12 months
- Reviewed: January 2023
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Support and service are top notch, great job Shopper Approved team.

#### Cons

Nothing we do not like. Software works great!

#### Reasons for switching to Shopper Approved

Constantly losing connection to our site without proactive notification. Customer support is lacking.

#### Vendor response

Wow, thank you for this review. Shopper Approved's support and dev teams rock. You are right, it is imperative to have a trustworthy seller reviews, product reviews, and video reviews partner to help leverage your user-generated content. Thanks for trusting us to help you display your trust signals!

Replied March 2023

---

### Great Product

- Overall rating: 5/5
- Reviewer: Paul G.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: February 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

We have been using Shopper Approved just over a year and already have over 7000 reviews. These reviews definitely give customers to confidence to shop on our site and we can easily justify the cost with the additional sales it has generated.

#### Cons

I can't think of anything that I don't like about this product.

#### Reasons for switching to Shopper Approved

More robust review engine and reviews are vetted to insure they are legitimate

---

### Everything we hoped for

- Overall rating: 5/5
- Reviewer: Eric M.
- Verified reviewer: Yes
- Industry: Luxury Goods & Jewelry
- Company size: 11-50 employees
- Product usage: Used monthly for less than 2 years
- Reviewed: August 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Fantastic. After a few initial bumps getting it installed and working properly (customer support was great to work with), this has been functioning really, really well for us.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Shopper Approved has boosted our Merchant, Product, and Google Business reviews by huge numbers. The Google reviews was especially helpful because despite our overwhelmingly positive customer feedback, a few upset customers left us negative Google reviews and we were having a hard time directing others there to balance them out. Shopper Approved made it super easy and our Google ratings are through the roof. The Customer Care/Resolution process is also a really nice touch, enabling our customer service team to proactively engage with customers that were not totally satisfied.

#### Cons

The default styling on displaying reviews on a product page is a little gaudy - BUT we have the ability to customize it, so I can't complain too loudly.

#### Reasons for choosing Shopper Approved

We felt at the time - and still feel - that we got the most bang for the buck from Shopper Approved.

#### Reasons for switching to Shopper Approved

Our results were fine, but we knew we could do better.

---

### Choose Shopper Review!

- Overall rating: 5/5
- Reviewer: Ron D.
- Verified reviewer: Yes
- Industry: Environmental Services
- Company size: 2-10 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: March 2022
- Review source details: This review was submitted organically. No incentive was offered

Great so far!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It gives the customer a chance to leave a review at checkout based on the shopping experience.

#### Cons

I don't have anything negative to say about Shopper Approved.

#### Reasons for choosing Shopper Approved

Less expensive and more recognized.

#### Reasons for switching to Shopper Approved

Trustpilot was too expensive and did not engage our customers to leave reviews.

---

### Indispensable to Our Business!

- Overall rating: 5/5
- Reviewer: Afshin Y.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: September 2021
- Review source details: This review was submitted organically. No incentive was offered

ShopperApproved is indispensable to our business. With ecommerce companies like ours, especially, we need to prove trust and customer reviews do that!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Our customers tell us all the time that the ShopperApproved reviews were a key decision making factor in purchase with us. It is very intuitive and easy to use and the design and branding is excellent. Customer service is also beyond reproach!

#### Cons

There really isn't anything, other than restrictions that come from Google. But even that is understandable. I really love ShopperApproved, nothing negative to say honestly. It's been great and we've been with them for many, many years!

#### Reasons for choosing Shopper Approved

Trustpilot approaches me all the time to try to get our business switched over to them and I deny them every time. ShopperApproved is far superior in every way.

---

### Shopper Approved - Worth Every Penny

- Overall rating: 5/5
- Reviewer: Lonny M.
- Verified reviewer: Yes
- Industry: Arts and Crafts
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: December 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Review marketing is not an optional component in an overall on-line marketing plan. I have been with Shopper Approved almost since they launched their platform, which is effectively a lifetime in the web world. They are excellent partners, and have helped me grow my business by effectively managing our customer experience, which was always high level, but not leveraged in a functional manner through our site. Having a third party company, acknowledged by Google as a premier partner, can make a big difference in your bottom line. If you are doing a good job with your clients Shopper Approved will make sure visitors to your site know it, and that they will be meaningful and trustworthy. They also have gone out of their way to include our company in programs and partnerships that at our size we would never have the possibility of encountering. There are not a lot of companies that look out for anything much more than their bottom line. Shopper Approved has proven many times in the past that not only is what they do for us important, but that the overall success of our business is meaning to them as well. I cannot recommend them more highly.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Shopper Approved is a great company to work with. In almost all of my correspondences they are quick to respond, well trained, and care about your relationship with them. The software and implementation is easy to accomplish and they have excellent technical support if needed. The software is reasonably priced especially when you consider the value of effective implementation of review marketing.

#### Cons

There are some technical flaws with the back office that could be improved. The search routine is not ideal and can be annoying when trying to search for reviews. Also, the follow up methodology to contact your clients for resolution can be cumbersome, and only allows one follow up to the client to amend. After that you have to contact their customer service.

---

### Shopper Approved is A+++

- Overall rating: 5/5
- Reviewer: TOm K.
- Verified reviewer: Yes
- Industry: Building Materials
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: August 2023
- Review source details: This review was submitted organically. No incentive was offered

Outstanding!!!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The team at Shopper Approved is AMAZING! Within 2 weeks of being "live" we received over 80 5 star reviews on our company. Their team is very knowledgeable and made the transitions seamless.

#### Cons

My only regret is not partnering with them 5 years ago!!!!

---

### Overall, great app & support

- Overall rating: 5/5
- Reviewer: Denise B.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Shopper Approved gave us a means of sharing honest customer comments and reviews with potential customers.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Competitive cost, interfaces with BigCommerce, good support, Google Authorized aggregator.

#### Cons

Difficult to implement more advanced elements of software with our website without the help of a developer. Can't modify a merchant comment after it has been posted (i.e., when reaching out to a customer, if you realize you misspelled word afterwards, you can't edit). Can't modify layouts of popups. Can't leave review directly from email (it redirects users to a website).

#### Reasons for choosing Shopper Approved

price

#### Vendor response

It's great you are seeing the comments of your customers with Google Seller Ratings and Reviews and able to display them to the prospects to prove trust and earn the sale more often. We have a team of developers to help, so please reach out to Shopper Approved at support@shopperapproved.com should you ever need additional support with integrations.

Replied May 2021

---

### Shopper Approved provides proof of concept

- Overall rating: 5/5
- Reviewer: Tom B.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: August 2021
- Review source details: This review was submitted organically. No incentive was offered

Overall experience is good. We recommend this product to other companies. Proof of concept for our customers is extremely important and Shopper Approved provides us with a platform to do so. We have over 500 views and are able to update the views of the customers on our website see. We also really like being able to "counter" reviews that do not apply to our product or are non-customers that are angry and trying to spam.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Integration was a little bit difficult, but we were able to figure it out with the implementation team. Probably it is easy to use and dashboard is extremely friendly. We have upgraded our software with Shopper Approved once already!

#### Cons

Implementation was difficult. We have had issues with Google showing our stars.

---

### Excellent website review service

- Overall rating: 5/5
- Reviewer: Trent B.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: July 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Shopper Approved has been a pretty painless integration over the years. It works! Customers use it and it gives us great feedback and social proof to help conversion rates.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Shopper Approved has been integral in helping us gain more reviews from our customers. Our customers love to share their experience and this platform makes it super easy for them to do this. We also love how the reviews are sent to us several times per day and it give us timely feedback to see if our website is having issues, or other things that may need to be addressed. Bottom line, it give our customers a voice and we listen which means we all win!

#### Cons

The video reviews seems like they don't function as well as desired. Very few people complete. I'm not sure how to fix this but it is a new feature.

#### Reasons for choosing Shopper Approved

Better user experience, syndicated reviews, and liked the overall platform.

---

### Shopper Approved is the best review solution for small business

- Overall rating: 5/5
- Reviewer: Tristan C.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 51-200 employees
- Product usage: Used daily for more than 2 years
- Reviewed: March 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We wanted an online review service that wasn't run by Don Corleone. Shopper Approved gave us all the features we needed, with integrity and great service. There isn't a better online review system on the internet.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

What we like most about Shopper Approved, is their consistency. Too many review services up their prices once you're hooked in, then hold those reviews over your head in a old school mafia protection play. Shopper Approved has had the same pricing since we started. Their integrity is what we like most. It doesn't hurt that it works great and is easy to use.

#### Cons

The interfaces are a little tricky getting used to, but they are being improved all the time.

---

### Happy Customer

- Overall rating: 5/5
- Reviewer: Albert G.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: September 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We are very pleased with the software. We are probably under utilizing some of the features.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It is very user friendly. I feel it's a great value for the price. It's also a well known review software so many customers have heard of the company which helps validate the reviews.

#### Cons

I didn't like the full year having to be paid upfront. Currently they made an exception and allowed a quarterly plan for me. Starting out, it was a bit of a turn off to have to pay the full year up front.

#### Reasons for choosing Shopper Approved

Trust Pilot was much pricier. Since choosing shopperapproved I have been turned off by their aggressive strategy to try and get retailers to register on their platform as well as utilizing our business name to benefit their search standings.

---

### Great Company to Work With

- Overall rating: 5/5
- Reviewer: Justin S.
- Verified reviewer: Yes
- Industry: Sporting Goods
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: April 2024
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Syndication to Google channels. Customer service and support is one of the best I have worked with.

#### Cons

Not able to roll up reviews for variant products into a parent product.

---

### Helpful for Post-Transaction Reviews

- Overall rating: 5/5
- Reviewer: Lynn S.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: June 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I feel that my store's reviews on Shopper Approved help overall with our SEO and to increase consumer confidence in our small company.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It pops up only after the shopper completes their purchase. It is only a few simple questions. Shoppers don't need to give their full name or opt in to the complete survey. All of this makes it easy for the shopper to submit a quick review.

#### Cons

I would like the ability to veto more reviews if possible.

#### Reasons for choosing Shopper Approved

At the time I purchased it, it was highly recommended by several developers that I worked with. I feel that the value for money is good and that overall it helps my online business stay competitive.

---

### Shopper Approved is excellent at spreading the word about our wiper blades store.

- Overall rating: 5/5
- Reviewer: Bill G.
- Verified reviewer: Yes
- Industry: Automotive
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: September 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Their interface with our customers is very quick and easy to use so we get a high rate of responses. We also the ability to respond to customer comments is great so now we can show future potential customers who read the "bad reviews" that we assist even our fussiest clientele.

#### Cons

The Merchant tools interface is moderately confusing. Even after 3 years I still have trouble finding what I'm looking for.

#### Reasons for choosing Shopper Approved

Better features

---

### A must have for any Small Business!

- Overall rating: 5/5
- Reviewer: Mark G.
- Verified reviewer: Yes
- Industry: Furniture
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: May 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Customer service has always been responsive and helped when we had difficulty. A+

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I like the ability to customize this to your individual needs. The daily reviews help bring confidence and being able to highlight the ones that show first are a great to show potential customers. We have this loaded on every product page, footer of our website with the dynamic icon with number of reviews. What a great product!

#### Cons

I wish there was an ability to have more veto reviews on the dashboard.

#### Vendor response

Response: First off, thank you for the opportunity to serve you for the past 10 years, time really flies. I'm glad you are seeing the benefits of implementing our seller reviews and ratings into your strategy. The interaction you are having with your customers makes a measurable impact on building trust, social proof, and your customer's life-time value (LTV).

Replied May 2021

---

### Shopper Approved is a valuable asset to our company

- Overall rating: 5/5
- Reviewer: Joel P.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for less than 12 months
- Reviewed: September 2023
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Easy to use, improves sales, great to deal with their staff

#### Cons

Haven't found any yet. Everything has been terrific

---

### The only Review Software you Need

- Overall rating: 5/5
- Reviewer: Peter L.
- Verified reviewer: Yes
- Industry: Food & Beverages
- Company size: 51-200 employees
- Product usage: Used daily for more than 2 years
- Reviewed: June 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Easy is the best way to describe it. Support is always fast to respond, program is easy to use, and it generates more reviews than I could imagine.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I am huge advocate to Shopper Approved. There are too many review sites to keep track of and generate reviews for and they take care of everything for us. Thousands of new reviews and easy and quick ways to respond or handle.

#### Cons

I can't think of anything. Majority of the program can be a set and forget but they have all of the benefits of diving in as deep as you want. It's been a complete program year after year for us.

---

### Great Review Management Company

- Overall rating: 5/5
- Reviewer: Chris H.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: August 2021
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

They do a great job of managing our reviews and have great customer support.

#### Cons

No problems with the software or company.

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Shopper Approved Reviews, Pros and Cons - 2026 Software Advice