What are Omnia Dynamic Pricing users saying about the software?
Read what people like you have said about using Omnia Dynamic Pricing software through verified user reviews
User Review Highlights
4.62
13 Reviews
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Showing 1 - 13 of 13 reviews

Shawn
Verified reviewer
Company size: 1 employee
Industry: Retail
Time used: Less than 12 months
Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
November 2019
Works fantastic
I use DynamicPricing for my products prices. It helps me get the most profit from sales by comparing with competitors pricing.
Pros
I like that it automates your pricing to help you make the most money based on competitors pricing. You can even price based on location. It’s very easy to use.
Cons
The only thing is that it’s kind of expensive.
Malva
Company size: 10,000+ employees
Industry: Hospital & Health Care
Time used: Less than 12 months
Review Source: Capterra
This review was submitted organically. No incentive was offered
December 2019
A leapfrog forward through dynamic pricing!
Always the latest market dynamic reflected in the prices, through a fully automated process without human intervention across all markets.
Pros
- The flexibility of the tool: every pricing strategy is possible or made possible - Reliability of scraping information. - Transparency through the market trends and show me why functionality, to understand which pricing strategy is applied.
Cons
- Working in multiple portals is not that straightforward. Therefore standardization across portals (for multiple markets) is not in place yet. - Analytics on assortment level needs to be done outside of Omnia.
Reasons for choosing Omnia Dynamic Pricing
The collaboration with Omnia is a treat. On top of the topics, a can do mentality and pro-active communication is what we are benefitting from.
An
Company size: 10,000+ employees
Industry: Health, Wellness and Fitness
Time used: Less than 2 years
Review Source: Capterra
This review was submitted organically. No incentive was offered
May 2020
Great solution for dynamic pricing
Flexible to build business rules.
Pros
Great benchmark data, easy to adapt to new markets,
Cons
Not all benchmarks were in place and took some time to add.
Reasons for choosing Omnia Dynamic Pricing
Good support during implementation/ roll-out in all the different countries. Learn and improve.

Joris
Verified reviewer
Company size: 501-1,000 employees
Industry: Retail
Time used: More than 2 years
Review Source: Capterra
This review was submitted organically. No incentive was offered
January 2020
Value for money and easy to use
Dynamic pricing is a necessary aspect in your online commerce strategy especially in a competitive and seasonal market with large volume SKU catalogues.
Pros
- User interface simplicity - Integration with all major Dutch comparison websites - Does exactly what it needs to do - Great and fast support
Cons
- No A/B testing possibilities available to proof value of dynamic pricing - Pricing of software when having significant volume of SKU's
Paul
Company size: 51-200 employees
Industry: Retail
Time used: Less than 12 months
Review Source: Capterra
This review was submitted organically. No incentive was offered
July 2020
Dynamic Pricing Review
Positive
Pros
The software has a lot of options to insert (competitive) pricing data and to maintain different pricing strategies. Moreover, google page impressions can be linked in an automated way to pricing strategy.
Cons
As a dashboarding tool, the software provides little summary on (for example) price indices and other paterns.
Onno
Company size: 1 employee
Industry: Retail
Time used: Less than 2 years
Review Source: Capterra
This review was submitted organically. No incentive was offered
January 2020
Good pricing software for setting up dynamic pricing
Pros
Highly customisable for your pricing strategy Interface is very user friendly Great support
Cons
Some pricing tactics are complex to build in such as rounding rules
Julien
Company size: 1,001-5,000 employees
Industry: Retail
Time used: Less than 6 months
Review Source: Capterra
This review was submitted organically. No incentive was offered
May 2020
Great software and support
Pros
The Dynamic pricing software helped us to implement our new pricing strategy and get our prices dynamic. The software is easy to use, got really a lot of features and is getting new improvements on a very frequent basis. Beside of the software the implementation went very well by the help of the people of Omnia Retail.
Cons
At the moment no cons. There were some parts of the pricing strategy we couldn't implement at the beginning. But with some workarounds and help of the product team we got everything worked.
Miljan
Company size: 201-500 employees
Industry: Internet
Time used: Less than 12 months
Review Source: Capterra
This review was submitted organically. No incentive was offered
May 2019
Very Good and Simple Tool for automatic-pricing
Pros
After learning how to deal with that tool, its relative easy to set up prices according to your needs.
Cons
Adjustment of settings is sometimes too slow
Sander
Verified reviewer
Company size: 51-200 employees
Industry: Retail
Time used: Less than 12 months
Review Source: Capterra
This review was submitted organically. No incentive was offered
May 2019
Ecommerce essential
Pros
-Easy -Complete -Good support One tool for multeple purposes always have my preference.
Cons
setyp needs some technical skills, but this was expected

Andrés
Verified reviewer
Company size: 2-10 employees
Industry: Packaging and Containers
Time used: Less than 12 months
Review Source: Capterra
This review was submitted organically. No incentive was offered
October 2020
Great for minor eCommerce retailers
I used Dynamic Pricing by Omnia when my company was starting. It was a great journey ad I recommend it 100%.
Pros
Dynamic Pricing is a great and modern platform by Omnia that helps you to increase your sales by updating prices. I recommend this app to minor retailers, it's great for that.
Cons
Unfortunately this app wasn't what we needed when the company started to grow at gigantic steps.
Marcha
Company size: 10,000+ employees
Industry: Information Technology and Services
Time used: Less than 6 months
Review Source: Capterra
This review was submitted organically. No incentive was offered
September 2017
Easy to set-up pricing automation tool which optimizes your product prices every hour.
Pros
What I like most about this software, is that it is very flexible. You can make adjustments and controle the algorithm in a way that the 'rules' follow your own unique pricing strategy. Furthermore, I like that the tool is very transparant. You can click on 'show me why'-buttons, which explain all the steps the tool took to decide on the advice price.
Cons
Omnia's Dynamic Pricing software is relatively expensive for small retailers (with lower revenue).
Anthony
Company size: 10,000+ employees
Industry: Health, Wellness and Fitness
Time used: Less than 6 months
Review Source: Capterra
This review was submitted organically. No incentive was offered
December 2019
Great new capability for our stores!
Pros
The flexibility is great. We're able to both standardize and customize as needed for our different markets.
Cons
There is some functionality missing that I hope will be introduced in the future, such as the ability to send reports to multiple recipients, more easily fix prices for multiple products, build rounding rules, etc.
Laura
Time used: Less than 6 months
Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
March 2018
Helps find the sweet spot - at first I regarded it as a novelty app until I became convinced by it.
Pros
Experiment...experiment...experiment. It helps me experiment with market positioning through dynamic pricing, at the same time explaining to me how the algorithm works and the factors that inform the software's recommendations. This empowers me to keep tweaking as I go until I find the sweet spots for my products. Brilliant!
Cons
Still early days for me, trying to get to grips with the reporting. As a sidenote, I'd have liked their own pricing for the software to be more transparent on their website as the lack of this info made them seem at first somewhat of an exclusivist company and it felt like a bit of an effort for me to make the extra steps to enquire about it.
