--- title: "Brevo Software Reviews, Demo & Pricing - 2026" description: "Review of Brevo Software: system overview, features, price and cost information. Get free demos and compare to similar programs." source_url: "https://www.softwareadvice.com/scheduling/brevo-profile/" page_type: "product" language: "en" --- [Home](https://www.softwareadvice.com/) / [Email Marketing Software](https://www.softwareadvice.com/email-marketing/) / Brevo Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/)[Alternatives](https://www.softwareadvice.com/scheduling/brevo-profile/alternatives/) # Brevo Review From $9-$449/month Free version 4 plans Wondering if Brevo is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pros and Cons - Pricing and Plans - Features - Integrations - User Reviews - Popular Comparisons ## Overview Brevo 4.6 [(3514)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) FrontRunner 2026 Pricing Starting at $9.00 usage based per month ### About Brevo Brevo is a cloud-based email marketing tool suited for organizations of all sizes. It offers marketing automation, email campaigns, transactional emails and SMS messages functionalities within a suite. Brevo allows users to create mobile-responsive emails using design tools. Users can also schedule and automate marketing campaigns and pre-test messages’ deliverability before sending campaigns. Transactional emails may be sent via Brevo's SMTP service or API. The contact management functionality allows for importing contacts, categorizing lists, collection forms, behavioral forms and more. Brevo also features reporting, which allows users to create reports on basic statistics, such as open rate, click-throughs and more. Other reporting features include per ISP, exporting results into Excel or PDF and heat maps. Brevo can be integrated with organizations’ websites and management tools. Brevo plugin is also available to be installed with other content management and e-commerce systems such as WordPress, PrestaShop, Drupal, WooCommerce or Magento. Wondering if Brevo is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. ## Brevo User Interface ## Popular Brevo Alternatives Main Product Brevo 4.6 [(3514)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) Ratings Breakdown - 4.56Ease of use - 4.49Value for money - 4.53Customer support - 4.49Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [Mailchimp](https://www.softwareadvice.com/crm/mailchimp-profile/) 4.5 [(17681)](https://www.softwareadvice.com/crm/mailchimp-profile/reviews/) Ratings Breakdown - 4.38Ease of use - 4.35Value for money - 4.17Customer support - 4.36Functionality Pricing Starting at $13.00 per month Get Price Alternative Product [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) 4.5 [(6252)](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/reviews/) Ratings Breakdown - 4.33Ease of use - 4.18Value for money - 4.38Customer support - 4.41Functionality Pricing Starting at $15.00 per month Get Price Alternative Product [MailerLite](https://www.softwareadvice.com/marketing/mailerlite-profile/) 4.7 [(2322)](https://www.softwareadvice.com/marketing/mailerlite-profile/reviews/) Ratings Breakdown - 4.59Ease of use - 4.71Value for money - 4.77Customer support - 4.54Functionality Pricing Starting at $12.00 per month Get Price Alternative Product [ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/) 4.6 [(2568)](https://www.softwareadvice.com/crm/activecampaign-profile/reviews/) Ratings Breakdown - 4.24Ease of use - 4.34Value for money - 4.40Customer support - 4.46Functionality Pricing Starting at $15.00 per month Get Price Alternative Product [Constant Contact](https://www.softwareadvice.com/marketing/constant-contact-profile/) 4.3 [(2945)](https://www.softwareadvice.com/marketing/constant-contact-profile/reviews/) Ratings Breakdown - 4.33Ease of use - 4.11Value for money - 4.23Customer support - 4.20Functionality Pricing Starting at $12.00 per month Get Price ## Brevo Pros and Cons We analyzed 3,514 verified reviews for Brevo to find out what actual users really think. Select to learn more Intuitive Interface For All Users Navigating Brevo is simple, with a user-friendly dashboard and clear instructions that help both beginners and experienced users. Setting up campaigns, managing contacts, and accessing features is straightforward, and helpful resources are available for onboarding. The platform’s intuitive design reduces the learning curve and streamlines daily tasks. Affordable Plans And Free Tier Brevo offers a competitive pricing structure with a robust free plan, making it accessible for startups and small businesses. You can start for free, explore features, and upgrade as your needs expand. The pay-per-send model and clear pricing help control costs, while the value provided matches what you pay for at each tier. Flexible And Scalable Email Delivery Brevo makes sending emails straightforward, with a generous free tier and scalable paid options. You can send bulk emails, automate campaigns, and use transactional email features without being charged by contact count. Integration with platforms like WordPress is smooth, and deliverability rates are reliable, making it easy to manage campaigns as your needs grow. Account Suspension And Credit Issues Users report frustration with unexpected account suspensions, unclear reasons for blocks, and slow support responses. Purchased credits may expire if unused, and billing or plan details can lack transparency. Domain authentication and account setup can be challenging, leading to interruptions and confusion during account management. Cumbersome Contact Organization Managing contacts in Brevo can be confusing and time-consuming, particularly with large lists. Adding, editing, or merging contacts often requires extra steps, and the interface for organizing or segmenting contacts is less intuitive than in some competitors. Bulk actions, filtering, and advanced segmentation can be difficult to execute efficiently. Limited Customization And Flexibility Designing emails and forms in Brevo can feel restrictive, especially for users wanting advanced customization. The editor has limited options for fonts, colors, and layout adjustments, and some features like spacing, image editing, and header styles are basic or hard to use. Experienced designers may find the tools less flexible compared to other platforms. ## Brevo Pricing and Plans Starting price: $9.00 per month Free Trial Free Version Starter $9.00 usage based, per month Plan includes: - From 5,000 emails/month - Email & SMS - Drag & Drop email editor - AI content generator - Email templates - Advanced segmentation - Forms - Basic reporting & analytics - Email support Standard $18.00 usage based, per month Plan includes: - Everything in Starter - From 5,000 emails/month - Marketing automation - AI send time optimization - Landing pages - A/B Testing - Advanced Statistics - Phone support Professional $449.00 usage based Plan includes: - Everything in Standard - 150,000 emails per month included - WhatsApp, Popups, Mobile & Web Push - Multi-user access - Contact scoring - Advanced ecommerce features - AI segmentation - AI Data Analyst - Phone support Enterprise Pricing available upon request Plan includes: - Everything in Professional - 1 million emails per month included - Multi-account management - Custom objects - Brevo Mobile Wallet - Custom loyalty engine - Custom data integrations - Dedicated IP - SSO & SAML - Tailored onboarding Read More Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## Brevo Features - Popular features found in Email Marketing A/B Testing Autoresponders Campaign Analytics Campaign Scheduling CAN-SPAM Compliance Contact Management Customer Segmentation Email Tracking Event Triggered Actions Subscriber Management WYSIWYG Editor - More features of Brevo Activity Dashboard Alerts/Notifications API Archiving & Retention Availability Management Calendar Management Campaign Management Campaign Planning Campaign Segmentation Channel Management Click Tracking Collaboration Tools Confirmations/Reminders Contact Database Content Management CRM Customer Journey Mapping Customer Surveys Customizable Branding Customizable CTAs Customizable Fields Customizable Forms Customizable Reports Customizable Templates Customization Data Import/Export Data Recovery Data Security Drag & Drop Drip Campaigns Dynamic Content Email Campaign Management Email Distribution Email Management Email Marketing Email Monitoring Email Templates Engagement Tracking Form Builder For Startups GDPR Compliance HTML Editor Image Library Interaction Tracking Landing Pages/Web Forms Lead Capture Lead Engagement Lead Management Lead Nurturing Lead Qualification Lead Segmentation List Management Live Chat Marketing Automation Meeting Management Message Personalization Mobile Access Mobile Optimization Multi-Campaign Multi-Channel Communication Multi-Channel Marketing Online Booking Performance Metrics Personalization Pipeline Management Preview Functionality Queue Management Real-Time Analytics Real-Time Data Reminders Reporting/Analytics Reporting & Statistics Response Management ROI Tracking Routing Sales Pipeline Management Sales Reports Scheduling Segmentation Shared Inboxes Signature Management Simple Mail Transfer Protocol (SMTP) SMS Marketing SMS Messaging Social Marketing Social Media Integration Spam Blocker Subscription Management Tagging Task Management Template Management Third-Party Integrations Unsubscribe Database User Management Web-based Deployment Website Analytics Website Publishing Options Website Visitor Tracking Whitelisting/Blacklisting Widgets ## Brevo Integrations WordPress Integration rated 4.6 from 156 reviews WooCommerce Integration rated 4.6 from 51 reviews Zapier Integration rated 4.8 from 34 reviews Shopify Integration rated 4.5 from 23 reviews HubSpot CRM Integration rated 4.9 from 16 reviews Google Analytics 360 Integration rated 4.6 from 14 reviews See all 54 integrations ## Brevo User Reviews ## Brevo customer ratings - Overall rating: 4.6/5 - Total reviews: 3,514 ### Rating distribution - 5 stars: 2,529 reviews (72%) - 4 stars: 784 reviews (22%) - 3 stars: 117 reviews (3%) - 2 stars: 28 reviews (1%) - 1 star: 56 reviews (2%) ### Secondary ratings - Ease of use: 4.6/5 - Value for money: 4.5/5 - Customer support: 4.5/5 - Functionality: 4.5/5 --- ### Value for money - Overall rating: 5/5 - Reviewer: Mariano M. - Verified reviewer: Yes - Industry: Events Services - Company size: Self-Employed - Product usage: Used daily for free trial - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered The experience, overall, is quite good. I would recommend it to anyone that is trying to manage marketing campaigns. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It allows me to have my own email address with my own domain without having to pay a monthly subscription. I had an issue on setting it up but the customer service helped me to solve it very fast. #### Cons I have nothing to say. If I have to say something that is not ok is that I couldn't remove the tracking email feature that may send my emails to spam. --- ### Powerful owned-channel platform — with support that actually makes you a better sender - Overall rating: 5/5 - Reviewer: Gabriel L. - Verified reviewer: Yes - Industry: Entertainment - Company size: Self-Employed - Product usage: Used daily for more than 2 years - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered It started rough and ended genuinely well. An early re-engagement campaign to a list I hadn't validated properly produced a high bounce rate and got my account suspended — entirely a mistake on my side. What impressed me was how Brevo handled it: instead of a wall, I got a clear, patient, human review that treated the situation as a chance to fix the root cause. I rebuilt my subscription process (double opt-in, CAPTCHA, separate consent and privacy checkboxes), cleaned my list, and adopted a proper warm-up discipline. Today I have a compliant, healthier setup and a much better grasp of deliverability — and I'm building my whole owned-channel strategy (email, WhatsApp, automations) on Brevo. For anyone serious about owning their audience rather than renting it, the combination of tooling, fair pricing and human support makes Brevo easy to recommend. Just respect list hygiene from day one — they will. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Two things stand out. First, the breadth on one platform: email, SMS and WhatsApp, with a genuinely usable API and a data model flexible enough to run a real first-party CRM — custom attributes, segmentation, automations, native double opt-in forms with CAPTCHA, an authenticated sending domain, and a doubleOptinConfirmation endpoint that let me wire my own website forms straight into a compliant subscription flow. The free tier is generous enough to build all of this before paying a cent. Second, and most of all, the human support. When my account was flagged, the specialist who handled my case (Danilo) was clear, fair, and — crucially — educational rather than punitive. He told me exactly what to fix, pointed me to the right guides, and reviewed my implementation quickly. I came out of it with a healthier setup and a real understanding of deliverability. That kind of support is rare. #### Cons The account-protection process, while ultimately fair, is abrupt for a first-time sender. Because Brevo runs on shared IPs, a single early campaign to a poorly-validated list can trigger a suspension fast. I'd have loved a clearer warning before sending to a high-risk list, and the self-service reactivation flow was confusing at first — it took a human to clarify what was actually needed. There are also a few API gaps for developer-driven setups: sign-up forms and segments can only be created in the UI (not via API), category-type attributes return numeric IDs (so you need a lookup to read them), and list subscriber counts can lag behind reality. None are dealbreakers, but they add friction when you're automating. --- ### Improvements, but uptime needs to get better - Overall rating: 4/5 - Reviewer: Jonas B. - Verified reviewer: Yes - Industry: Computer Software - Company size: 2-10 employees - Product usage: Used weekly for more than 2 years - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered My experience with Brevo is okay. More of the bugs have been fixed, but the reliability of the infrastructure is still too low. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros It's very simple to set up transactional email and to get an overview of emails being sent, open stats, and so on. It's also good that you can see bounce statistics. The reliability has gone up a little bit in the last year. #### Cons The reliability is still too low. There are too many outages. If Brevo would become more reliable, we wouldn't have to have a backup provider. #### Reasons for choosing Brevo It was simpler to use and had similar pricing --- ### Mailchimp's smarter, more efficient cousin! - Overall rating: 5/5 - Reviewer: Sujith N. - Verified reviewer: Yes - Industry: Logistics and Supply Chain - Company size: 2-10 employees - Product usage: Used weekly for more than 2 years - Reviewed: May 2026 - Review source details: This review was submitted organically. No incentive was offered Great. Especially after pleasantly encountering a serious, Indian (did not expect in a predominantly European product!), helpful Senior Executive who understood my concern and had a soluion ready. Setting up was easy and using the product has been a good experience. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Perfect campaign tool for SMBs. Mailchimp but more economical, more efficient. A leap foward from the original Sendinblue product, feature packed and did I say economical? #### Cons Not a dealbreaker but the UI could be more premium, features less jam packed and more integrated with actual user workflow. The pricing page is confusing. When I see Rs. 625 in bold for a starter pack, I go to checkout page expecting to pay Rs. 625. But suddenly a calcualtion showing an unreasonable gap (1500 contacts -> directly 50,000 contacts) appears on the checkout page which sort of drains a person's intent to go ahead with the purchase! The >100% of the product subscription price tag for removing Brevo branding (Rs 750 -> Rs. 625) was somewhat surprising. #### Reasons for choosing Brevo The UX and pricing seemed closest to mailchimp, more reliable and robust. #### Reasons for switching to Brevo Pricing, after getting acquired by Intuit, they became too enterprisy for an SMB like me. --- ### Simple, Reliable, and Affordable Email Marketing Platform - Overall rating: 5/5 - Reviewer: Christopher C. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: August 2026 - Review source details: This review was submitted organically. No incentive was offered Overall, Brevo has been a reliable, user‑friendly platform that handles day‑to‑day email marketing needs extremely well. It’s approachable for beginners yet still capable enough for more complex automations. For the price point, the value is excellent, and it’s a strong choice for small to mid‑sized teams looking for an all‑in‑one communication tool. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros Brevo makes it incredibly easy to manage email campaigns and automations without feeling overwhelming. The interface is clean, the workflow builder is intuitive, and the platform strikes a great balance between power and simplicity. Deliverability has been solid, and the built‑in CRM features add real value without requiring extra tools. #### Cons Some advanced customization options feel limited compared to higher‑end marketing platforms. The template editor can be a bit rigid at times, and certain analytics views require extra clicks to get the full picture. Support is helpful but occasionally slow during peak hours. --- ### It’s a solid platform for managing our B2B outreach. - Overall rating: 5/5 - Reviewer: Andy C. - Verified reviewer: Yes - Industry: Sporting Goods - Company size: 51-200 employees - Product usage: Used daily for more than 2 years - Reviewed: August 2026 - Review source details: This review was submitted organically. No incentive was offered Does what we need it to do for the price point. I've used pricier platforms at previous companies and honestly, for a mid-sized operation like ours, Brevo covers the essentials. Not fancy, but it handles our dealer communications and tracks engagement well enough that I can make smarter sales decisions. Worth considering if you're not a massive enterprise. #### Ratings breakdown - Ease of use: 5/5 - Functionality: 5/5 #### Pros We send out our product catalogs and seasonal promos to retail partners all over Southeast Asia. The email builder gets the job done, and the automation is a real time-saver for keeping track of follow-ups with distributors. I use the campaign reports to see who’s actually opening our emails, which is a big help when I’m deciding which accounts to call first. Plus, the CRM lets me segment our dealer network myself, so I don't have to bother IT every time I need something. #### Cons The landing page builder feels half-baked compared to the email side. Had some frustrating moments with their support team during our initial setup, took three days to get clarity on API limits. The mobile app is pretty basic, which is annoying when I'm traveling between trade shows and need to check campaign performance quickly. --- ### Great onboarding support for transactional email setup - Overall rating: 5/5 - Reviewer: Tobi Joshua S. - Verified reviewer: Yes - Industry: Computer Software - Company size: 2-10 employees - Product usage: Used daily for free trial - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered We are integrating Brevo for transactional emails in our SaaS platform, including account verification, password resets, invitations, and system notifications. So far, the account setup and domain authentication process have gone well, and the customer support team was responsive and professional throughout the verification process. Although we have only recently completed the setup and are still in the early stages of using the platform in production, our initial experience has been positive. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The onboarding and customer support were excellent. Our account was initially suspended for verification, but the support team clearly explained the required steps. After authenticating our domain with DKIM and DMARC and providing additional information about our business, our account was manually reviewed and activated quickly. The setup process for transactional email authentication was straightforward, and the documentation was helpful. #### Cons The automatic suspension immediately after creating the account was unexpected and could be confusing for legitimate businesses. A clearer explanation during the initial review process would make the onboarding experience smoother. --- ### Great service and support - Overall rating: 5/5 - Reviewer: Richard B. - Verified reviewer: Yes - Industry: Design - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The Brevo service has been great so far, and customer support was top notch when called upon. The user interface is easy to navigate and there's just the right amount of tools, even in the free plan. #### Cons The only issue we had was a temporary pause on service due to an automated spot check, which was cleared quickly after a manual check. However, we didn't see a notification about the pause, which was a little frustrating. --- ### My experience - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Health, Wellness and Fitness - Company size: Self-Employed - Product usage: Used weekly for free trial - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered Super happy will continue using it specifically for the automations as they are now established and explored more features as I get familiar with the platform #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 3/5 - Functionality: 5/5 #### Pros Super simple introduction and configuration around automations. Was able to create one and integrate it with my application in a few days #### Cons I would say initially sole of the functionality overwhelmed me, so perhaps a slightly more streamlined tutorial upon signing up would have been great --- ### Really good! - Overall rating: 5/5 - Reviewer: Cintia Jimena M. - Verified reviewer: Yes - Industry: Information Technology and Services - Company size: Self-Employed - Product usage: Used weekly for free trial - Reviewed: August 2026 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros the "free" service is really good for smal clients, and the other ones are cheap anyway, $9 dolars are worth it buy I may not needed soon #### Cons the panel is not thaat intuitive, maybe because there are a lot of features. Also I last my SMTP connection and to re.activate it I had to contact Brevo, they did it but well, I would like it to be just a click --- Showing 1 - 10 of 3514 Reviews [See All Reviews](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) ## Brevo Popular Comparisons [Mailchimp vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/mailchimp/)[HubSpot Marketing Hub vs Brevo](https://www.softwareadvice.com/compare/18887-brevo/vs/119437-HubSpot-Marketing/)[MailerLite vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/mailerlite/)[ActiveCampaign vs Brevo](https://www.softwareadvice.com/crm/activecampaign-profile/vs/brevo/)[Constant Contact vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/constant-contact/)[EmailOctopus vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/emailoctopus/)[Systeme.io vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/systeme-io/)[Salesforce Marketing Cloud vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/salesforce-socialcrm/)[Omnisend vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/omnisend/)[EngageBay CRM vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/engagebay/)[Klaviyo vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/klaviyo/)[Cyberimpact vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/cyberimpact/)[emfluence Marketing Platform vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/emfluence/)[ContactPigeon vs Brevo](https://www.softwareadvice.com/compare/18887-brevo/vs/449834-ContactPigeon/)[Marketo Engage vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/marketo/)[GetResponse vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/getresponse/)[SendPulse vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/sendpulse/)[Keap vs Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/infusionsoft-crm/) [Compare All Alternatives](https://www.softwareadvice.com/scheduling/brevo-profile/alternatives/) ## Other Top Recommended Email Marketing Software [Paminga](https://www.softwareadvice.com/email-marketing/net-results-profile/) **4.6** (33) Recently recommended **12** times [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) **4.5** (6252) Recently recommended **7** times [emfluence Marketing Platform](https://www.softwareadvice.com/marketing/emfluence-profile/) **4.7** (51) Recently recommended **4** times [AgencyAnalytics](https://www.softwareadvice.com/web-analytics/agency-analytics-profile/) **4.8** (116) Recently recommended **2** times Stuck Between Options? 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