---
title: "Brevo vs Keap - 2026 Comparison - Software Advice"
description: "Brevo vs Keap - See how these products stack up against each other with real user reviews, product feature comparisons and screenshots. Find out which one is best for your organization."
source_url: "https://www.softwareadvice.com/scheduling/brevo-profile/vs/infusionsoft-crm/"
page_type: "comparison"
language: "en"
publication_date: "2026-11-09"
---
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Brevo vs Keap
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Updated November 9, 2026
# Brevo vs. Keap: 2026 Comparison
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Updated November 9, 2026
# Brevo vs. Keap: 2026 Comparison
Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free.
Free Expert Guidance
Real Human Advice
1M + Businesses Helped
Product comparison
Compare up to 3 products side-by-side
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Add product
[](https://www.softwareadvice.com/scheduling/brevo-profile/)
[Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/)
4.6
[(3528)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/)
Starting Price
$9.00per month
Free trial: Not available
Free version: Available
Pros:
- Ease of Use
- Pricing
Cons:
- Account Management
- Contact Management
Who uses Brevo
Based on 3528 reviews
- Popular among: Small businesses
- Most common industries: Professional Services (16%), IT & Software Development (15%) and Retail, Consumer Goods & Services (12%)
- Top use case: Email Marketing (59%)
86% of users recommend this product
[](https://www.softwareadvice.com/crm/infusionsoft-crm-profile/)
[Keap](https://www.softwareadvice.com/crm/infusionsoft-crm-profile/)
4.1
[(1299)](https://www.softwareadvice.com/crm/infusionsoft-crm-profile/reviews/)
Starting Price
$299.00per month
Free trial: Available
Free version: Not available
Pros:
- CRM system
- Campaign management
Cons:
- High cost
- Steep learning curve
Who uses Keap
Based on 1299 reviews
- Popular among: Small businesses
- Most common industries: Professional Services (23%), IT & Software Development (13%) and Health & Medicine (9%)
- Top use cases: Email Marketing (11%), CRM (7%) and Marketing Automation (6%)
61% of users recommend this product
[](https://www.softwareadvice.com/scheduling/brevo-profile/)
Brevo
4.6
[(3528)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/)
[](https://www.softwareadvice.com/crm/infusionsoft-crm-profile/)
Keap
4.1
[(1299)](https://www.softwareadvice.com/crm/infusionsoft-crm-profile/reviews/)
+
Add product
Add product
## Brevo vs Keap: At a glance
* * *
Product ratings at a glance
| | Brevo | Keap |
| --- | --- | --- |
| Overall rating | 4.6
3,528 reviews | 4.1
1,299 reviews |
| Ease of use | 4.6 | 3.6 |
| Value for money | 4.5 | 3.8 |
| Functionality | 4.5 | 4.1 |
| Customer support | 4.5 | 4.0 |
| Ease of deployment | 4.5 | 3.8 |
Best in comparison
Looking for better ease of use? Ask an advisor for high-rated alternatives
Looking for better ease of use? Ask an advisor for high-rated alternatives
Looking for better ease of use? Ask an advisor for high-rated alternatives
## User interface
* * *
## Key features
Features selected based on 4,827 reviews from Distribution CRM
* * *
A/B Testing
4.2
Autoresponders
4.8
Calendar Management
N/A
Campaign Analytics
4.5
Campaign Scheduling
4.6
CAN-SPAM Compliance
4.3
- Real-Time Analytics: 4.9
- Autoresponders: 4.8
- Email Marketing: 4.7
- Alerts/Notifications: 4.7
- Email Management: 4.7
- Campaign Scheduling: 4.6
- Data Import/Export: 4.6
- Drip Campaigns: 4.6
- Email Distribution: 4.6
- Email Campaign Management: 4.6
- Personalization: 4.6
- Engagement Tracking: 4.6
- Customizable CTAs: 4.6
- Campaign Management: 4.6
- Performance Metrics: 4.6
- Email Tracking: 4.6
- Campaign Planning: 4.6
- Multi-Campaign: 4.6
- Simple Mail Transfer Protocol (SMTP): 4.6
- Email Templates: 4.6
- Marketing Automation: 4.5
- Click Tracking: 4.5
- Subscriber Management: 4.5
- Mobile Optimization: 4.5
- Confirmations/Reminders: 4.5
- Channel Management: 4.5
- Contact Management: 4.5
- Email Monitoring: 4.5
- API: 4.5
- Segmentation: 4.5
- Campaign Analytics: 4.5
- Event Triggered Actions: 4.5
- Reporting & Statistics: 4.5
- Contact Database: 4.5
- Dynamic Content: 4.4
- Reporting/Analytics: 4.4
- Customizable Forms: 4.4
- Customizable Fields: 4.4
- Calendar Management: 4.4
- Lead Segmentation: 4.4
- Template Management: 4.4
- Lead Management: 4.4
- Lead Qualification: 4.4
- Customizable Branding: 4.3
- ROI Tracking: 4.3
- Lead Nurturing: 4.3
- List Management: 4.3
- CAN-SPAM Compliance: 4.3
- Social Marketing: 4.3
- Content Management: 4.3
- Customizable Templates: 4.3
- Social Media Integration: 4.3
- Online Booking: 4.3
- Mobile Access: 4.3
- A/B Testing: 4.2
- Landing Pages/Web Forms: 4.2
- Lead Capture: 4.2
- Third-Party Integrations: 4.2
- Image Library: 4.2
- WYSIWYG Editor: 4.2
- Multi-Channel Marketing: 4.2
- Interaction Tracking: 4.1
- CRM: 4.1
- Customizable Reports: 3.8
- Availability Management: 3.8
A/B Testing
N/A
Autoresponders
N/A
Calendar Management
4.4
Campaign Analytics
N/A
Campaign Scheduling
N/A
CAN-SPAM Compliance
N/A
- Customizable Templates: 4.7
- Campaign Planning: 4.6
- Data Import/Export: 4.6
- Event Triggered Actions: 4.5
- Customizable Fields: 4.5
- Campaign Scheduling: 4.5
- Lead Engagement: 4.5
- Calendar Management: 4.4
- Customer Database: 4.4
- Campaign Analytics: 4.3
- Contact Database: 4.3
- Lead Capture: 4.3
- Email Marketing: 4.3
- Contact Management: 4.2
- Marketing Automation: 4.2
- Campaign Management: 4.2
- Reporting/Analytics: 4.2
- Client Management: 4.2
- Pipeline Management: 4.1
- List Management: 4.1
- Lead Management: 4.0
- CRM: 4.0
- Sales Pipeline Management: 3.9
- Template Management: 3.9
- ROI Tracking: 3.9
- Conversion Tracking: 3.8
- Social Marketing: 3.8
- Task Management: 3.8
- Landing Pages/Web Forms: 3.7
- Drip Campaigns: 3.7
- Interaction Tracking: 3.6
- Mobile Access: 3.5
- Email Management: 3.5
- Lead Qualification: 3.5
- Segmentation: 3.4
- Quotes/Estimates: 3.1
- Workflow Management: 2.9
- Territory Management: 2.8
- Calendar/Reminder System: 2.6
### Wondering if these products fit your needs?
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### Wondering if these products fit your needs?
Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes.
LexiAdvisor for 8 years
## Integrations
* * *
[
ShopifyIntegration rated 4.5 from 23 reviews
](https://www.softwareadvice.com/retail/shopify-profile/)[
ZapierIntegration rated 4.8 from 34 reviews
](https://www.softwareadvice.com/cloud-management/zapier-profile/)[
WordPressIntegration rated 4.6 from 156 reviews
](https://www.softwareadvice.com/web-content-management/wordpress-profile/)
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[
QuickBooks OnlineNot enough reviews
](https://www.softwareadvice.com/product/393202-QuickBooks-Online/)[
Zendesk SuiteNot enough reviews
](https://www.softwareadvice.com/product/26892-Zendesk/)[
MobinitiNot enough reviews
](https://www.softwareadvice.com/sms-marketing/mobiniti-profile/)
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- Trello
- Typeform
- Google Calendar
## Reviews
* * *
Positive review:
DC
Daniel C.
Senior Digital Marketing Manager
Consumer Services, 501-1000 employees
"The email automation workflow is intuitive, letting us set triggers from form submissions; the drag-and-drop editor feels pretty solid, and the Zapier integration saves time."
Sep 19, 2026
Negative review:
GL
George L.
CEO
Computer Software, Self-Employed
"The only challenge I experienced was that the platform is understandably very strict on deliverability and compliance from the outset. While I appreciate the need to protect sender reputation, it can make it difficult for businesses inheriting older customer databases to gradually assess and improve list quality."
Jun 3, 2026
Positive review:
JP
Jessica P.
Digital Marketing Manager
Consumer Goods, 201-500 employees
"I appreciate how Brevo's drag-and-drop email builder lets me create responsive campaigns in minutes, and the real-time preview keeps me from sending broken layouts."
Sep 11, 2026
Negative review:
Sujith N.
Proprietor
Logistics and Supply Chain, 2-10 employees
"The pricing page is confusing. When I see Rs. 625 in bold for a starter pack, I go to checkout page expecting to pay Rs. 625. But suddenly a calcualtion showing an unreasonable gap (1500 contacts -> directly 50,000 contacts) appears on the checkout page which sort of drains a person's intent to go ahead with the purchase!"
May 15, 2026
Positive review:
AD
Amila D.
Marketing Team
Wholesale, 51-200 employees
"It offers useful features such as a no-code email designer, contact management, marketing automation, and detailed analytics."
Jul 23, 2026
Negative review:
BK
Blerta K.
Language Instructor
Education Management, 2-10 employees
"The overly aggressive spam filtering sometimes pushes our valid class schedules right to the junk mail folders of the students and even the advanced marketing and sales automation options are not worth the money when weighed against the slow response time of the customer care section, which is further complicated by the fact that the customer care department is very slow to reply."
Mar 26, 2026
[Read all reviews](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/)
Positive review:
FG
Fabrizio G.
Design Lead
Architecture & Planning, 51-200 employees
"The marketing capability and easy Email marketing and lead generation to campaign easy management this system is effective and the insights collection across several websites this toolbis amazing."
Oct 30, 2025
Negative review:
VR
Verified Reviewer
Marketing Director
Telecommunications, 51-200 employees
"Template options aren't the greatest, and when you use your own HTML - once it sends, it gets corrupted with their code."
May 30, 2025
Positive review:
SY
Salimata Y.
Officer,Financial Center Assistant Manager
Banking, 10000+ employees
"I use Keap to manage marketing campaigns and automate sales for my small business — it combines CRM, email marketing, and automation, so I can keep all my customer interactions in one place."
Jun 11, 2025
Negative review:
AR
Anthony R.
Business Intelligence Analyst
Retail, 51-200 employees
"I set up a few meetings to have two concurrent calls and when that did not sync I lost some form of communiqué with my client temporarily."
Apr 12, 2025
Positive review:
VR
Verified Reviewer
FOunder
Public Relations and Communications, Self-Employed
"All the features that were available, including their CRM system, email features, tagging features and how easy it was to clean out duplicate contacts and clean my list."
Nov 11, 2024
Negative review:
JB
Jessica B.
Admin Asst
Construction, 11-50 employees
"I also do not like using Stripe for credit card payments as they have swiped clients’ cards without approval due to a glitch on the back end."
Feb 20, 2025
[Read all reviews](https://www.softwareadvice.com/crm/infusionsoft-crm-profile/reviews/)
## Customer support
* * *
Brevo
Email/Help Desk: Available
FAQs/Forum: Available
Knowledge Base: Available
Phone Support: Available
24/7: Not available
Chat: Available
Keap
Email/Help Desk: Available
FAQs/Forum: Available
Knowledge Base: Available
Phone Support: Available
24/7: Available
Chat: Available
## Training options
* * *
Brevo
In Person: Not available
Live Online: Not available
Webinars: Available
Documentation: Available
Videos: Available
Keap
In Person: Available
Live Online: Available
Webinars: Available
Documentation: Available
Videos: Available
## Send this comparison chart to my inbox
## Popular Comparisons
* * *
[HubSpot Marketing Hub vs Brevo](https://www.softwareadvice.com/compare/18887-brevo/vs/119437-HubSpot-Marketing/)[HubSpot CRM vs Keap](https://www.softwareadvice.com/compare/1854-HubSpot-CRM/vs/139060-infusionsoft-crm/)