Brandfolder Software

4.71 / 5 (355) FrontRunners

Our advisors have recommended this product 5 times in the last 30 days

About Brandfolder

Brandfolder is a cloud-based asset management solution that provides various processes to organize, store and retrieve media assets and manage digital rights and permissions. The solution can be customized for businesses in industries such as sports, retail, technology, breweries and more.

Brandfolder features a centralized storage location which helps users to manage and update their media assets including logos, videos, audio, press releases and more. It auto-tags images, converts image copy to text, thumbnails videos and supports in-document search which help users to search for specific assets.

Users can also share and distribute assets with their colleagues by providing them access via embedded APIs on a website, single shared links, collections ...


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Supported Operating System(s):

Mac OS, Web browser (OS agnostic)

355 Reviews of Brandfolder

Average User Ratings

Overall

4.71 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Ratings Snapshot

5 stars

(254)

254

4 stars

(98)

98

3 stars

(3)

3

2 stars

(0)

0

1 stars

(0)

0

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 355 results

July 2020

Rebecca from Follett School Solutions

Verified Reviewer

Company Size: 1,001-5,000 employees

Industry: Online Media

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

July 2020

A Modern Interface with an Excellent Pricing Model

The have great customer support, the setup was pretty quick and it's easy to make mass edits.

Pros

I really liked the easy to use interface and the unlimited guest users. Those were two key points during our decision making.

Cons

I would love for users to be able to send a shareable link of their personal boards and the personalized template piece saved to their personal board as well. I think that would be very helpful for sales.

Reasons for Choosing Brandfolder

Pricing Model, Interface and the Templating features.

June 2020

Robin from Rosatis Franchise & Development LLC.

Company Size: 11-50 employees

Industry: Food & Beverages

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

June 2020

Rosati's Pizza Loves Brand Folder!

Our experience with Brand Folder has been great for our Brand! Our office is very happy with it and most of all our vendors and franchisees love having it as tool! Brand Folder has saved me file space, time and overall frustration in the market department day to day.

Pros

Pros: What I like most about Brand Folder is its ease of use. Very user friendly for both our office, vendors and franchisees. Saves me time, I have cut down email management by have a great resource to reference before contacts email me for items now available via Brand Folder.

Cons

Cons: That I can not send email newsletters to all my users direct from Brand Folder.

Reasons for Choosing Brandfolder

Our digital agency we work with on a project bases loves it. Totally had me sold after the first demo. Owners wanted a nice looking design / marketing portal. Loved Brand Folder out of other tools we have seen.

November 2020

gabrielle from StackedSkincare

Company Size: 2-10 employees

Industry: Retail

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

3.0

Value for money

4.0

Customer support

4.0

Functionality

4.0

November 2020

Good, But Needs Improvement

We like using it but the tag/file name limitations has caused issues.

Pros

I love that you can actually see the assets. This is a gamechanger when looking at creative and photography.

Cons

Everything is case sensitive - which leads to our team members creating lots of duplicate tags. It is also a bit of a mess getting your team aligned with tags/labels/sections. It is not as intuitive as other softwares. You also have to know exactly what tag you are searching for as the search picks up on tags not file names.

August 2019

Cassie from Ibotta

Company Size: 501-1,000 employees

Industry: Consumer Services

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

3.0

Functionality

3.0

August 2019

Good product

Pros

The product has good accessibility for many people in the organization. The platform has cool features such as extracting metadata from images, a good tagging function, and a function where you can disable files that are out of date so they can't be used.

Cons

As an "admin" level user, I need to approve other team members uploads before they can embed the image. I'd prefer this not be necessary and it can be a nuisance for the uploader and approver. I don't love the user interface and images can be difficult to locate at times.

August 2020

Mariah from Thrasio

Company Size: 201-500 employees

Industry: Consumer Goods

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

3.0

Customer support

3.0

Functionality

3.0

August 2020

Brandfolder Review

My overall experience with Brandfolder has been good. There are some pros and cons to the database but overall I think it is a good place to house assets for smaller companies. It makes organizing assets easy and convenient. But as our company scales, it has become a little trickier.

Pros

I like the overall layout of Brandfolder. It is easy to use and to navigate. I think it is very user friendly and has some great features and integrations like Slack. It was easy for me to organize all of my company's assets and customer service has always been fast and very responsive to any question or concern I have had. The software is always improving and updating and they are always adding new features to Brandfolder. Brandfolder is a great to house all of our company's assets in one centralized location.

Cons

I least liked the tagging system in Brandfolder. I am not a fan of automatic tagging because some of the tags that automatically pop up arent useful to how we sort our assets. It is a feature I can do without. Our team also had some concerns and dislikes when it came to Adobe Integration. It wasnt as seemless as we would have liked it to be. I think those are two areas that need improvement.

Reasons for Choosing Brandfolder

We chose Brandfolder because we felt like this was the best fit for our department and overall company. We felt like Brandfolder fit the criteria we were looking for in a DAM.