About Reply

Reply is a cloud-based lead generation, contact management and email automation tool suitable for businesses of any size. The solution can be used for outbound and inbound sales, human resources and recruiting, business development, fundraising and more.

With Reply's finder tool, users can find company and prospect profiles and add them to their prospective list of customers. It allows users to search contacts by various parameters including role, experience, name or company. Users can also add contacts by uploading CSV files or by manual entry and then segment them or blacklist contacts as needed.

Reply’s campaign wizard allows users to define email workflows and send personalized and tailored messages. Users can check the performance of campai...


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Supported Operating System(s):

Web browser (OS agnostic)

85 Reviews of Reply

Average User Ratings

Overall

4.65 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Ratings Snapshot

5 stars

(65)

65

4 stars

(15)

15

3 stars

(2)

2

2 stars

(1)

1

1 stars

(2)

2

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 85 results

March 2019

Zee from The App Solutions

Verified Reviewer

Company Size: 11-50 employees

Industry: Outsourcing/Offshoring

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

March 2019

Make your emails reach your customers

We use Reply.io for following up our website leads. We have tried several instruments (SendGrid, MailChimp, HubSpot emails) before switching to Reply.io and so far it was the best instrument. Our response rate has increased by almost 10% due to Reply.io.

Pros

- because there is not a lot of HTML involved in the formatting of the email, the letters get directly into the inbox (unlike Promotions or Spam), which is the main benefit of this emailing instrument. - it's convenient to create email chains and track notifications and responses. - there are team plans for collaboration and you can see the activity of your colleagues, which helps a lot when you need to create statistics for the marketing department.

Cons

- the absence of the HTML formatting is both a blessing and a curse. It is hard to highlight things in the email sometimes, but it pays off well.

July 2016

Ratko from EnCoCreative

Company Size: 2-10 employees

Industry: Marketing and Advertising

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

5.0

Functionality

5.0

July 2016

Made my outreach a walk in the park!

I came in contact with Reply as I was looking for a tool to streamline and optimise my sales outreach. We don't do mass cold mailing, rather research each lead and personalise the emails. And we personalise the follow-ups if they don't respond right away. We personalise them using a template, so we can do mail merge when we send emails (a bit more complex than usual, but it still works). The ideal tool would have the options of a simple CRM, with personalisation lines, a way to send emails and to automate follow-up emails. The reason we chose Reply, and why I'm quite happy with it, because it has all of the features I required + multi-variate testing and most importantly, a great way to do reporting (I love they have a way to qualify the leads as well based on their responses, quite good when you're analysing the results). Customer support is quite responsive and they were quite interested in discussing some probable new features, which I quite like. The pricing is a bit high for a low amount of emails, but as we focus more on qualifying the cold leads, it wasn't an issue on my end. For mass mailers on huge lists, it may be. But again, this isn't a tool for spammers, rather for those that want to do smart outreach. To put some proof in it, we had a 55% average open rate for our cold emails, and a 40% reply rate. Which is quite high for cold campaigns.

Pros

It's easy to setup, easy to use, easy to customise each email and you can get a small preview of how it looks. And the automation part is quite powerful with reporting as well as lead qualification. I liked those parts the most + you can test some variations for every email in the journey. I would say they encompassed all the features for a simple and a complicated users (the most essential, valuable ones, at least)

Cons

It's hard to organise lists, and list management is a bit strange. Pricing is high per number of contacts, although it didn't bother me as we sent it to smaller lists.

July 2019

Anonymous

Verified Reviewer

Company Size: 2-10 employees

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

1.0

Value for money

1.0

Customer support

1.0

Functionality

3.0

July 2019

Painful and unusable

Honestly, we are looking for a new vendor for this service, and would recommend anyone looking for this type of service to find another one. I never write reviews for anything, and my experience with Reply has finally pushed me to be angry enough to do so.

Pros

The price of the software is reasonable.

Cons

There are so many areas in this software where something that should be easy to do ends up taking five times longer than it should. Whether it's loading data, managing people and campaigns, or logging responses you can expect a lengthy, annoying and confusing process based on an architecture that must have been devised by Byzantine Kafka enthusiasts. When you reach out to support they are prompt in responding, but totally unhelpful. They mainly just point out what you've usually already figured out by then - that the only way you are going to get the very reasonable thing you are trying to do done is going to be incredibly time consuming, and draining. My favorite (said sarcastically) support guy there is one who, after telling you that you will spend the next three hours updating contacts one-by-one because the system is incompetently built, will then send you silly thumbs up gifs. Now, I enjoy a good gif as much as the next guy, but there is a time and place, and sending a funny gif to someone you've just doomed to several hours of inane data entry is next-level tone deaf.

June 2018

Taras from Approval Studio

Verified Reviewer

Time Used: More than 2 years

Review Source: GetApp


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

June 2018

Cool stuff for cold email outreach

Pros

Easy and intuitive design; No worries about getting to spam lists; It's not ESP - it's just a tool that automates your sales process Great support

Cons

For early stages price pretty high. But it`s shouldn't be Reply`s problem ) Sometimes there are prospects in my list with passing variables. Reply stops such campaigns. I wish it stops only those incomplete leads. Because it's not an issue to search them in the whole pack without any filter

October 2017

Gustavo from Questel

Verified Reviewer

Company Size: 201-500 employees

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

October 2017

I couldn't do my job without it!

Pros

I like how easy it is to use for all my email campaigns. It works great for both cold-email prospecting campaigns and for post-call follow-up reminders. It provides me with a constant flow of leads and produces real results for our sales team. I use the metrics to focus on prospects who are engaging with my emails. I also use the tasks to convert more leads.

Cons

Better duplicate name recognition because I sometimes add prospects twice. Everything else is great!