Xert Precision Suite is a cloud-based email marketing platform that helps businesses to target, manage and optimize email campaigns. The suite consists of different modules for email marketing, contact management, events marketing, forms management and personalized microsite creation.
Xert SF, the suite's email marketing module supports email campaign management, automated target audience segmentation, marketing channel optimization and analytics and reporting. The solution also offers an open data architecture and enables email priority management, integration with e-commerce systems and event-triggered email campaigns.
Xert Precision includes contact management, mailing list management and data management. It also offers users event marketing activities including event creation, automated registration and payment processing. The solution creates personalized microsites, provides dynamic content and integrates with third-party websites and lead flow and content systems.
Xert Precision Suite is used by clients in industries including e-commerce, media and publishing, sports, trade associations and nonprofit groups. Support is offered via phone, email and an online support portal.