ActiveDEMAND Software


ActiveDEMAND is a cloud-based marketing automation solution that caters to marketing agencies and helps them to create and manage their marketing campaigns. The solution includes marketing automation functionalities for small businesses, corporates, digital agencies and marketing via email.

With ActiveDEMAND, users can create multiple accounts to manage each of their clients’ marketing campaigns and track their performance based on traffic data, prospect conversions and leads. The campaigns can be white-labeled so each agency’s brand remains visible communications with the clients. Email templates and customizable landing pages are provided by the solution. Contact lists can be segmented to create personalized messages for email campaigns with functionalities that allow users to customize auto-responders and follow-up emails.

ActiveDEMAND includes drag and drop widgets to create monthly reports. Call tracking is also featured for managing campaign performance metrics that are captured by the solution for different campaigns. Support is available via phone, livechat, online ticket portal and forums.

46 Reviews of ActiveDEMAND

Overall rating

4.36 / 5 stars

Filters:

Showing 1 - 20 of 46 reviews

October 2018

gerry from Bigfoot Crane Company Inc.

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

3 of 5

Value for money

3 of 5

Customer support

5 of 5

Functionality

4 of 5

October 2018

Active Demand applied to Industrial Marketing

We just signed up for 5 years in a one year subscription model, so I would have to say we are all in.

Pros

The main benefit to me/us is the ability to "know" what is going on at all times, in real time. We make a change we see the result, good or bad and can manage a process forward in real time. Lead nurturing is critical and fairly easy to set up.

The on-line support/chat function is good, but the people are GREAT. love getting real help from rel people.

Cons

Learning curve is challenging, as it some of the trickier back end functions

Response from JumpDEMAND of JumpDEMAND, Inc.

Replied October 2018

Hi Gerry, Thank you for taking a moment to review ActiveDEMAND. We appreciate all feedback to help us constantly improve. We just added the Personal Trainer to help ease the learning curve. On the right side of the platform window there is a tab that says, 'Show Me How'. With this tool, it will walk you through each step of a task. It also has links to how-to videos and support articles, without having to leave the platform. Thank you again for choosing ActiveDEMAND as your marketing automation software.

June 2017

Mark from Flow Exchange Ltd

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

June 2017

ActiveDEMAND allowed me very quickly to deploy my first email campaign delivering measurable results

The ability to set up and deploy professional-looking campaigns very quickly.

Pros

The abilities of Active DEMAND appear to be only limited by my imagination or the courage of my Clients to use them. The process of Lead Nurturing with sophisticated logic and decision making, while I or my clients are sleeping is a huge labour saving feature. Automated reporting with my Agencies branding help me get credit where its due without ambiguity.

The ability to Copy/Clone campaigns, emails processes from one account to another is a hugh time saver when getting an account up and running.

Cons

Ther are several areas where the terms used are quite technical or ActiveDEMAND specific that could do with some contextual help on the screen to assist the newcomers to digital marketing. There a few key features, especially on the account, set up page that need to be right to deliver results. New users should book a Q&A Support session as soon as they sign up and I suggest AD labour several key points about the account set up.

Response from JumpDEMAND of JumpDEMAND, Inc.

Replied June 2017

Hi Mark! Thank you for taking the time to review ActiveDEMAND. We really appreciate your insights and comments.

November 2018

Andy from KruegerWright

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

3 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

November 2018

Outstanding features

It's a one-stop shop for all your marketing automation needs. I have not found any other platform that has all of the features that ActiveDemand does at the price they offer. It's a great option for marketers who want the full-range of marketing automation activities that are possible.

Pros

ActiveDemand incorporates all features you want in marketing automation: landing pages, forms, email, anonymous visitor tracking, integration with CRM, and custom workflows (in addition to all of the baseline marketing automation: lead scoring, contact tracking, etc.). It's very easy to implement on any website via JS or Wordpress plugin-- so you can work independently of the website if you don't have access to the backend (great option for marketing agencies). VERY competitive on pricing as well.

Cons

There is a little bit of a learning curve when starting out. But once you get a feel for where things are and how they operate in the platform, you'll have everything you want at your fingertips. Putting a little bit of time in learning the platform greatly pays off in the long run (and they have great support!).

Response from ActiveDEMAND of JumpDEMAND, Inc.

Replied November 2018

Hi Andy, Thanks for taking a moment to review ActiveDEMAND. We appreciate all comments and feedback and we are happy you are getting value from the platform. We are always working to make the on-boarding experience easier and have added an in-platform assistant to walk you through tasks. And thanks for the shout out to our support team. We agree...they are fantastic.

November 2018

Jeff from Auros Knowledge Systems

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

2 of 5

Value for money

2 of 5

Customer support

3 of 5

Functionality

4 of 5

November 2018

Might be great software, but...

Pros

It provides us with email marketing analytics and helps us understand contact rating in our engagement model.

Cons

I'm not an Admin of this system. I'm just a user. We have it hooked up to our CRM, which is where I spend most of my time. My opinion is that this might be great software for someone who is an admin trying to track analytics for a big company, but we are small and when we hooked this thing up to our CRM, there were a number of things that were either over-looked by the ActiveDemand Implementation Consulting team or my company cheaped out and didn't want to spend the necessary money that was required to make this thing work right... so, in the end, it's screwed up a bunch of my CRM data and I've been spending a bunch of time stumbling across bad data and duplicates then need to be removed, merged, including contacts who get re-mapped to other account owners or even the wrong account! Additionally, there are a ton of meaningless data entries now gumming up the running history in my CRM so that it's near impossible for me to find my last meeting notes... It's been a mess, so we had to delete a bunch of those system automated data entry notes in the CRM history, as well, and then turned off ALL live connection to CRM and do a simple "Post to CRM" from ActiveDemand and I'm a happy camper, again.

Also, the Chrome extension runs too much interference on my processor when I am doing other research or hitting other web sites. Caching like crazy until I turned off the extension.

Response from ActiveDEMAND of JumpDEMAND, Inc.

Replied February 2019

Hi Jeff, Thank you for the honest feedback. One of the main reasons people choose ActiveDEMAND is our deep integration with CRMs. There is a lot of information that can pass between ActiveDEMAND and the CRM and back again, thus it does require planning to ensure the integration is meeting the business requirements. Turning everything on and pushing everything ActiveDEMAND has into the CRM is technically possible, but not recommended. Sales people need information, not data. Most people are not used to having the capability of driving so much information into the CRM (like we provide) ... someone thought it would be useful to get EVERYTHING into the CRM (like ice cream, a little is great, a lot must be AWESOME!) which caused your early issues. We do not charge for CRM integration services, our consultants are always available to review an integration. Please take advantage of our exceptional support staff, we are here to help. The ActiveDEMAND team.

November 2018

Jason from ILM Professional Services

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

3 of 5

November 2018

Exactly as much as we need

ActiveDemand allows us to seamlessly manage our social media and email campaigns.

Pros

The features are complete and easy to understand. There are good integrations and sufficient APIs to allow for custom integrations if we wished. Great support.

Cons

The UI is not super intuitive. There are a few features that are undocumented and were only uncovered upon asking support.

Response from ActiveDEMAND of JumpDEMAND, Inc.

Replied November 2018

Hi Jason, Thanks for taking a moment to comment on ActiveDEMAND. Your feedback helps us improve our software. And we have been working on our UI and increasing our documentation for our features - and will continue to do so. Thanks again!

October 2018

Thai from Spirit Taekwondo

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

October 2018

Very Happy

Pros

I've been using Active Demand for since it started and have been happy with the service and products they provide for my company.

Cons

I wish they would provide an accounting service that would let us bill/invoice and take auto payments.

Response from ActiveDEMAND of JumpDEMAND, Inc.

Replied November 2018

Hi Thai, Thank you for your positive comments! We appreciate all feedback and consider it when working towards future updates of our platform. Thanks again! The ActiveDEMAND Crew

November 2018

Adam from Shenandoah Business Solutions.

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

4 of 5

Customer support

4 of 5

Functionality

5 of 5

November 2018

We use this religiously

Pros

Active Demand is some pretty great software for a lot of our clients. We consider it an important part of our analytics stack to help our customers understand and grow their business.

Cons

There are occasionally server-side issues that prevent the plugin from working, but the team is usually quick to remedy these. It's just a matter of keeping an eye on our sites.

Response from ActiveDEMAND of JumpDEMAND, Inc.

Replied November 2018

Hi Adam, Thanks for taking a moment to review ActiveDEMAND. We are happy you like our software and are using it for your customers to grow their businesses. Your comments are helping us build a better platform every day...so thanks again!

November 2018

Tim from Enliven, LLC

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

November 2018

ActiveDEMAND - A hidden gem

We needed a flexible solution for marketing automation that didn't break the bank. ActiveDEMAND was perfect. It was especially suited to integrate with our sales CRM (Pipedrive).

Pros

ActiveDEMAND is an incredibly flexible solution that can be used in a variety of applications. Their support is top notch and they will help you with anything.

Cons

The user interface is a bit clunky and slow. The templates are not designed in very modern fashion and require a lot of editing.

Response from ActiveDEMAND of JumpDEMAND, Inc.

Replied November 2018

Hi Tim, Thanks for taking the time to review ActiveDEMAND and for the positive comments. We appreciate the constructive criticism as well, regarding our platform and consider all feedback as we work to improve the software and our user's experience with it. Thanks again! The ActiveDEMAND Crew

November 2018

Katie from Senior Star

Company Size: 1,001-5,000 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

November 2018

Great automation tool

Pros

ActiveDemand provides a lot of the digital tools for modern marketing. I love having everything in one place and pulling all the different report options to show ROI.

Cons

No system is a perfect solution, but the help portal and support teams are quick to help, diagnose and provide solutions so our marketing campaigns don’t suffer.

Response from ActiveDEMAND of JumpDEMAND, Inc.

Replied November 2018

Hi Katie, Thank you for taking a moment to review ActiveDEMAND and for the positive comments. We appreciate all feedback and use it to constantly be improving. Thanks again! The Crew at ActiveDEMAND

September 2016

Anonymous

Review Source: GetApp


Ease-of-use

4 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

4 of 5

September 2016

Incredible Value

I was looking for something different, a competitive advantage for my agency. We are trying to be leading edge and I find Active Demand provides that to us. The features that Active Demand have has grown exponentially and their support is second to none. They really value their clients and work 24 hours to make sure they're happy. I highly recommend trying out the software and seeing how it can help grow your agency. Kevin

October 2018

Chris from ConserveHub

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

4 of 5

Customer support

4 of 5

Functionality

5 of 5

October 2018

Very well thought out

Overall it was a good experience and i've made several referrals. Its well thought out and they do a good job of staying in touch to make sure you are getting the most out of the product.

Pros

IT seems that you have an option for any possible feature you can think of.

Cons

At the time I was using the product I wish I had access to expert help to fully utilize every feathure effectively.

Response from JumpDEMAND of JumpDEMAND, Inc.

Replied October 2018

Hi Chris, Thank you for taking a moment to review ActiveDEMAND. Your feedback is very helpful for us to continue to improve the platform and our users' experience. Thank you again for choosing ActiveDEMAND as your marketing automation software.

November 2018

Anonymous

Verified Reviewer

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

2 of 5

Value for money

2 of 5

Customer support

2 of 5

Functionality

3 of 5

November 2018

Overpriced, Bare Bones Lead Automation Tool

We stopped using ActiveDEMAND after a year of frustration and futility. They are good people with an inferior product that lacks a strong customer experience for both the reseller and end user.

Pros

The potential is high for ActiveDemand. It presents itself as a total marketing solution. It offers phone tracking, automated email services, and white label customer interfaces.

Cons

The platform isn't customer friendly. The GUI is very clumsy and not intuitive. There aren't enough templates to really jumpstart a robust campaign. Customer support is slow to respond and lacks online support documentation to help. The cost is comparable to competing platforms that offer better interfaces, stronger customer support, and more templates.

Response from ActiveDEMAND of JumpDEMAND, Inc.

Replied November 2018

Thank you for giving your honest feedback. As it has been a while since you were an ActiveDEMAND client, you may be interested to know that we now have a full marketing stack. From appointment scheduling, drip campaigns, dynamic website content, popups and so much more. As well we now have a fully integrated in app personal trainer and support in several languages. You may want to consider re-introducing yourself to the platform

November 2018

Eeva from Novia Finland Oy

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

4 of 5

Customer support

4 of 5

Functionality

4 of 5

November 2018

Positive surprise

Overall I am happy with ActiveDemand. I have developed our digital and online marketing a lot with ActiveDemand.

Pros

Support team is always ready to help and usually they are very fast with it. It has been a positive surprise, that they also listen to users's needs and ideas and actually create alterations and new features based on those ideas.

Cons

Some of the videos are old and the software does not look the same now, so they are sometimes a bit confusing.

Response from ActiveDEMAND of JumpDEMAND, Inc.

Replied November 2018

Hi Eeva, Thank you for taking time to review ActiveDEMAND. Your comments and feedback are always welcome and helpfu for us to improve your experience with the software. We have been working to update older videos and make them easier to understand. We've also added our in-product assistant to walk through tasks. Thank you again!

June 2015

Kelly from DTE


Ease-of-use

4 of 5

Customer support

5 of 5

Functionality

4.5 of 5

June 2015

ActiveDemand is a Great Marketing Tool

Pros

The product is a very powerful tool for us in our marketing effort. It's really easy to setup email campaigns and focus on our customer contacts and generating new leads. We've learned a lot from ActiveDemand about marketing and what our customers are looking for from our website.

Cons

Because it is such a robust package, there is a learning curve involved with it. The staff at ActiveDemand are quick to help and provide the tools we need. They are very patient and really easy to work with. There have been a lot of things we have wanted in the software that they submit to their development team to get done for us. It's really nice to see a company focusing on constantly improving their products.

May 2017

Sue from Strongpoint Marketing

Review Source: Capterra


Ease-of-use

3 of 5

Value for money

5 of 5

Customer support

4 of 5

Functionality

5 of 5

May 2017

Using for almost a year - still learning

Saves me time with the ability to save portions of the email for future use. Excellent list management.

Pros

Easy to use once you learn it. Good archiving system for saving items for future use. Superior support system. Chat support so helpful. Great that there's no contract period. Excellent value for the money.

Cons

Not easy to learn - needs better training materials - user manuals or resources. I don't seem to get what I need from the video tutorials. Needs better search capacity in resource area. Might be nice to start with a buddy-system for the first few emails. I like access to Sean but after awhile I feel I've asked too much. Maybe someone further down in the org would be able to answer my basic questions. Did that once and it worked great.

Response from JumpDEMAND of JumpDEMAND, Inc.

Replied June 2017

Hi Sue, Thank you for your review of ActiveDEMAND. Your insight and comments are appreciated and feedback is always welcome. Thanks again!

October 2018

Anonymous

Verified Reviewer

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

3 of 5

Functionality

3 of 5

October 2018

Good product but lacking good UX

Active Demand provides great value to our clients, however the interface is not intuitive and hard to use and set up.

Pros

The reports that you are able to generate to automatically send

Cons

The interface is not intuitive and UX is not great. It takes a long time to figure out how to do anything

Response from ActiveDEMAND of JumpDEMAND, Inc.

Replied November 2018

Hello, Thank you for taking a moment to review ActiveDEMAND. We appreciate all feedback to help us constantly improve. We just added the Personal Trainer to help ease the learning curve. On the right side of the platform window there is a tab that says, 'Show Me How'. With this tool, it will walk you through each step of a task. It also has links to how-to videos and support articles, without having to leave the platform. Thanks again for choosing ActiveDEMAND as your marketing automation platform.

January 2019

Angela from Senior Star

Company Size: 1,001-5,000 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

January 2019

Great Software

Pros

Easy to do several tasks online within one program.

Cons

It's a little slow sometimes, but not bad.

Response from ActiveDEMAND of JumpDEMAND, Inc.

Replied January 2019

Hi Angela, Thank you for taking the time to offer feedback on ActiveDEMAND. We appreciate the comments and use them to be constantly improving our software. We are happy you are having a good experience with ActiveDEMAND. Thanks again!, The Team at ActiveDEMAND

July 2018

Brittany from EJK Plastics Inc

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

4 of 5

Customer support

5 of 5

Functionality

4 of 5

July 2018

Highly integrated software for pipe drive CRM

Pros

What's great about this software is that it's linked directly to my current CRM system. It tracks emails and drip campaigns, it will track calls with a click the call feature and transcribe the conversation for documentation process. It identifies who is being prospected online as well as identifying prospects on the webpage how long and what pages of interest. This is a great sales tool for any organization looking to see what activity is really working for your company.

Cons

It's a lil tricky if your not technologically savvy and can be a bit pricy for a smaller organization.

Response from JumpDEMAND of JumpDEMAND, Inc.

Replied October 2018

Thanks for the feedback Brittany! We are constantly improving the user experience of our software and your feedback is extremely helpful in that endeavor. Thanks again for taking the time to leave a review!

May 2017

Beth from Success Solutions, LLC

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

4 of 5

May 2017

I have 30+years of legal experience and now work in the field of coaching and self-improvement

The benefits I like from this software is the email and list capabilities as well as the capability to easily build landing pages for campaigns and events.

Pros

Easy to use for someone like me who is technologically challenged! I like how easy it is to create a landing page for an event sign up, etc.

Cons

What I like least is the Facebook posting. While I like the statistics I get using the software to post my Facebook posts, the post itself on Facebook does not always post correctly. Usually only posts a portion of the picture.

Response from JumpDEMAND of JumpDEMAND, Inc.

Replied June 2017

Hi Beth! Thank you for your review of ActiveDEMAND. We appreciate your comments and insight. It is always helpful to get feedback. Thanks again!

November 2018

Anonymous

Verified Reviewer

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

November 2018

Powerful prospecting solution

We evaluated this against Hubspot, Salesforce Pardot and Autocampaign. The combination of ActiveDEMAND and Pipedrive was the only solution that gave us a reasonable entry point that allows our relatively small organisation grow into a solution, as opposed to blowing the entire marketing budget on a framework. Technically, it looks to be on-par with Salesforce, although somewhat limited compared to HubSpot. The support is great, although a small challenge is that they are based in Canada and we in Europe. So there is no overlap in the working hours. They seem flexible enough for early-morning calls. Overall, ActiveDEMAND was the product that allowed us to choose Pipedrive CRM over Salesforce and HubSpot.

Pros

Tight integration with Pipedrive
Good configuratior for email-journeys.
Very reasonable entry-point to start with marketing automation and prospect tracking.

Cons

Comprehensive, to the extent that it can be somewhat difficult to navigate. But I have not used the SW enough yet to make this

Response from ActiveDEMAND of JumpDEMAND, Inc.

Replied November 2018

Hi! Thanks for taking a moment to review the ActiveDEMAND platform. We appreciate all feedback to help us to continue to improve the software and our users' experience with it. Thanks again! The Crew at ActiveDEMAND