AWeber Software

4.35 / 5 (91)

About AWeber


AWeber provides email marketing services for small businesses. This solution helps automate email followups and delivery of newsletters.

AWeber offers auto-responders that enable businesses to deliver targeted, personalized and timely messages to customers. It allows users to integrate their email marketing accounts with various online services, thus improving information sharing among different corporate functions.

AWeber lets users insert email subscription forms on their blogs, websites and Facebook pages. Users' AWeber accounts can also be integrated with most of shopping cart tools, so that new customers can be added to email lists once they complete a purchase on user website.

Users can also make use of AWeber API, a programming interface, to build their own customized applications and tools to meet their specific requirements.



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Supported Operating System(s):

Windows 7, Windows Vista, Windows XP, Mac OS, Web browser (OS agnostic), Windows 2000, Windows 8, Windows 10

91 Reviews of AWeber

Average User Ratings

Overall

4.35 / 5 stars

Ease-of-use

4.0

Value for money

4.0

Customer support

4.5

Functionality

4.0

Ratings Snapshot

5 stars

(47)

4 stars

(33)

3 stars

(8)

2 stars

(2)

1 stars

(1)

Likelihood to Recommend

Not likely

Very likely

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Showing 1-20 of 91 reviews

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August 2018

Jonas from Jonaslindgren.net

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

August 2018

The easiest autoresponder for beginners

Fantastic. I don't think i'll ever change autoresponder. I've tried GetResponse and others and they are also awesome, but I like the simplicity of Aweber so I don't really see why I would ever change.

Pros

I've used Aweber since 2014, and i've NEVER had an issue with them.

Sure, they have downtime just like every other autoresponder a couple times per year, but it's always fixed really quickly.

The deliverability is awesome, it's extremely easy to use and their customer is support is insanely responsive. I have had to do a few minor changes to my account every now and then, I kid you not, they have taken care of my issues usually within 2-3 minutes of me opening up the chat (which is now open 24/7)

Cons

I've heard that if you open a new account with Aweber now, you need to use their service for around a month using double optin, which could be annoying. When I set my account up several years ago, I didn't have to do that. So if you're planning on running paid ads etc right away, that might be an issue for you. If not, Aweber is awesome and i'm sure you'll love it.

Response from AWeber Communications of AWeber Communications

Replied February 2019

Hi Jonas, Thanks so much for your feedback! We really appreciate it. I wanted to quickly clarify that, generally speaking, we don't require new customers to use double opt-in after signing up for an account. Please let us know if you have any questions or need any help with your account. Brandon O.

June 2018

Jorden from Bodies By Bench LLC

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

4 of 5

Customer support

5 of 5

Functionality

4 of 5

June 2018

My email server of choice!

Pros

I've been using Aweber since the very beginning of my online business about 7-8 years ago. It integrates well with other services to make an automated flow of things. I love the segmentation I can do. Just the overall ease of using it. Oh, and their customer service is INCREDIBLE. Probably one of my favorite features. There is someone live to chat with within seconds to help you. Incredible support, no waiting.

Cons

Of course, like any new tool, is the learning curve at the beginning. But once you understand the different things you can do with your email lists...it's easy. And depending how complex or simple you do things to send emails, it can be super simple to get started.

Response from AWeber Communications of AWeber Communications

Replied February 2019

Thanks so much for your feedback, Jorden! We really appreciate it. We're always looking for ways to shorten the learning curve and make using our platform as easy as possible. If you have any questions or need any help with your account, please let us know! Brandon O.

December 2017

Kehinde from Tech And Brain Systems

Company Size: 2-10 employees

Review Source


Ease-of-use

5 of 5

Value for money

4 of 5

Customer support

5 of 5

Functionality

5 of 5

December 2017

My experience with Aweber

For easy to use Email Marketing Platform, Aweber is just the best that I have used.

Pros

The singular thing I so much love about Aweber is their User Interface UI. It is so simple and straightforward. Everything you needed are at the right place.

Their inbox rate in superb, from experience I normally have up to100% inbox rate. My list is less than 2000 subscribers but then I believe their system sends out emails as though it's sending directly to one person at a time.

Their landing pages are simple and easy to customize. They have Javascript, plugins for different CMS and blogging platform and Html though I use the html mostly.

Cons

Actually, Many times I had wanted to create a more sophisticated web forms but their platform is not compatible for it. What I am trying to say is that I have had needs for forms that help people to take a short survey thereby building my list with it or a two-step form but the feature is included.
Aside that, every other things are just perfect.

March 2019

Anonymous

Verified Reviewer

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

4 of 5

March 2019

Great Pricing, Amazing Support

Solid, solid, solid.

Pros

Amazing support, I did a side by side comparison customer support test for 5 other vendors and they responded the most thoroughly and the fastest. The API is thorough and haven't had any issues. Interface just works. It has all the stuff you need. The unlimited email sends for pricing is great, most vendors charge you for emails after a certain point.

Cons

The templates were a bit confusing, wish it had an advanced mode for interface with more bells and whistles so you don't have to use API to make anything advanced.

December 2018

Jack from Precision Health & Fitness Ltd

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

3 of 5

Value for money

5 of 5

Functionality

5 of 5

December 2018

Powerful Email Marketing Management

Having used Aweber for a few different reasons (online training program delivery, marketing funnel, client newsletter and updates) it has definitely been my go to software for email marketing. It is competitively priced and the functionality you get for the cost is great. I would suggest spending a period of time familiarizing yourself with (or watching Youtube demos) and testing the software though before adding in real clients.

Pros

Many different templates make it easy to create emails.
Easy to use styling keeps emails looking professional and in keeping with brand.
Competitively priced.
Autoresponders - setting up an email series has been fantastic for setting up new clients to our programs without bombarding them with information all at once.

Cons

It takes a little while to work your way around the navigation.
The ability to split test emails to see which get a better response would be useful.

Response from AWeber Communications of AWeber Communications

Replied December 2018

Hi Jack, Thanks for sharing your feedback! I noticed your comment about being able to split test emails. We have this feature, and we'd be happy to help you get started with it. Give our customer solutions team a call and we can help you out. Brandon O.

December 2016

Matthew from Dedoose

Company Size: 2-10 employees

Review Source: GetApp


Ease-of-use

4 of 5

Value for money

4 of 5

Customer support

4 of 5

Functionality

4 of 5

December 2016

Why AWeber?

When you go with AWeber, you get the complete email managerial package. Simply, opt-in forms are available to embed in your website, which AWeber used to collect subscriber details. You can send out fully customizable emails manually or on an automated schedule. AWeber further allows you to segment your subscriber list down by subscriber behavior and even target content, allowing you to choose who gets what, and when. Tailoring your content to fit your subscribers is basically a gauranteed way to increase your views and subscriber base and conversion rates.

Pros

AWeber provides a simple interface which is easy to manage, and they also provide a large array of tutorials to help make the learning process a bit easier. The templates they provide are also of grat value as well. Tracking subscriber behavior and data is a huge bonus to help improve your conversions. A free 30-day trial is always a huge bonus as well.

Cons

A little more expensive than the alternatives. Template quality leaves a little to be desired as well, and the inability to send video via email seems like an outdated issue that should have been solved a long time ago.

September 2018

Caroline from LASSO GROUP

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

5 of 5

Customer support

4 of 5

Functionality

4 of 5

September 2018

Email Marketing taken to a whole new level

Aweber is a high end email marketing option. If you are serious about Email marketing, Aweber is a good place to start. I feel more professional and in control using Aweber for my blog subscriptions.

Pros

What I like most about Aweber the analytics that the application offers. Compared to other email marketing software in the market, Aweber offers the most specific options in terms of targeting people around the emails they get. For example, Aweber if you send out an email with a particular offer and someone opens it but doesn't click the offer, you are able to know this and decide on the next action to take to convince them to check out your offer.

Another thing I like about Aweber is the fact the Customer support. They respond quickly and are very friendly and helpful - they know their staff.

Cons

Compared to Mailchimp, Aweber doesn't have very beautiful designs for your email. This is one thing I like least about the software.

Another disadvantage is that the user has to have a good understanding of the application in order to reap the most from it. The good thing is there is a lot of documentation and Youtube videos online explaining how to make the most of the software

September 2018

O. Kelvin from Fiverr

Company Size: 201-500 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

3 of 5

Customer support

5 of 5

Functionality

4 of 5

September 2018

Great Tool For Email Marketing, But Pricey For Startups

Overall, Aweber delivers on it's promises, customer service is top-notch as well. I currently signed up for their affiliate marketing, I would recommend it to my audience. 8/10, that's my personal rating.

Pros

I like the high level of deliver-ability from Awebers' server(s), emails deliver to inbox almost all the time, so long you check for spam trigger words.

I have been using Aweber for over 6 months now, and I think it's a great value for money.
It has all the essential features anyone would need to grow their business online.

Cons

I still think it's a bit pricey if you ask me, email marketing could be cheaper and better. I know how hard I had to work to get to where I am.

Email marketing is very essential to the growth of an online business, but the cost sometimes scares away struggling startups.

December 2018

eric from Internet service provider

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5 of 5

Functionality

2 of 5

December 2018

not the best

Pros

Easy to build campaigns and schedule deliveries

Cons

doesn't have extensive stats, hard to move and delete contacts in bulk. Delivery was up and down

Response from AWeber Communications of AWeber Communications

Replied December 2018

Hi Eric, Thanks for your feedback and review. I'm sorry to hear you had some trouble with delivery. We'd be happy to look into this for you. I'm also curious to hear what stats you're looking for that we don't currently offer. Please contact us at https://www.aweber.com/contact-us.htm. All the best, Brandon O.

October 2017

Anonymous

Verified Reviewer

Company Size: 51-200 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

4 of 5

Customer support

5 of 5

Functionality

4 of 5

October 2017

Build Countless Email Marketing Funnels and Lists

Set up a number of marketing funnels to capture and follow up with leads

Pros

Aweber helps you build countless email marketing funnels for your business. It:

* allows you to have a range of email marketing campaigns
* makes the opt-in box for your website visitors to enter (you can even customize the information you want from them (name, email address etc) to become a subscriber
* allows you create a series of emails to go to each of your campaigns' subscribers
* allows you to decide when your emails should be delivered

Cons

Set-up can be a bit cumbersome. You also need to have a clear business process map so you can decide how to manage your subscribers. Aweber assumes you have already done this. I recommend investing some time upfront to figure this out before you start

December 2017

Jeremy from Lake Pointe Church

Company Size: 201-500 employees

Review Source


Ease-of-use

4 of 5

Functionality

4 of 5

December 2017

Aweber review from a long time user

There is usually a free trial available to try Aweber. Aweber also plays nicely with WordPress and hundreds of other integrations.

Pros

I've been using Aweber for close to 10 years on and off. I've tried other similar programs such as Mail Chimp and Infusionsoft, but have always come back to Aweber as my autoresponder of choice. I know some of this may have to do with the fact that I learned their system first, but I also think they have a very simple interface and the layout seems logical to me.

Cons

The only con I can see is that cost increases the larger your list becomes. This may be OK in situations where the ROI increases as your list size increases, but could be a negative for non-profits who have calls to action that are not monetized.

June 2018

Garin from MarketingStrategyX.com

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

3 of 5

Customer support

5 of 5

Functionality

4 of 5

June 2018

Was an Aweber customer for years. Decided to switch due to ongoing frustration.

Pros

What I like most about Aweber are the integrations it offers. Aweber integrated with my PayPal payment links and automatically created buyers lists as people purchased my products, for example.

Cons

What I like least about Aweber is how they charge for unsubscribes. On numerous occasions the unsubscribes on my list, which I was not mailing to, pushed to list total in the next pricing bracket.

When I noticed and called about this it the fee was reversed however due to the occasions when I was unaware unsubscribes were costing me money, or did not promptly delete unsubscribes from my list, I was charged hundreds of dollars that I would have saved if unsubscribes were not counted as part of my list total.

January 2019

Anonymous

Verified Reviewer

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

3 of 5

Value for money

3 of 5

Customer support

5 of 5

Functionality

5 of 5

January 2019

Great email deliverability!

We acquired a business who was already using Aweber, so we decided to continue with it. It has really helped our email deliverability and their customer support is always providing tips and tricks to further improve.

Pros

I've used several different CRMs and Aweber is one of the best. Its easy to navigate, has excellent customer service / support, and has great email deliverability.

Cons

The little options to format an email using drag and drop feature.

Response from AWeber Communications of AWeber Communications

Replied February 2019

Thank you so much for your feedback! We've recently made several improvements to our drag-and-drop email editor, and we'd love to learn more about what you're looking for in the editor. If you're willing to share more, please contact our Customer Solutions team. - Brandon O.

October 2018

Anonymous

Verified Reviewer

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

5 of 5

Customer support

4 of 5

Functionality

4 of 5

October 2018

Good if you're starting out

Pros

Aweber is easy to use, cost effective and great if you're just starting out. Great autoresponder.

Cons

Lacks features such as advanced marketing automation. They introduced some marketing automation but it is still not sufficient or satisfying when compared to the features offered by competitors.

Response from AWeber Communications of AWeber Communications

Replied December 2018

Thanks so much for your feedback! We'd love to learn more about the features you feel are missing. Would you be open to discussing in more detail with us? If so, please contact us at help@aweber.com. Thanks, Brandon O.

May 2018

Jess from Manifest Everyday

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

3 of 5

Customer support

5 of 5

Functionality

2 of 5

May 2018

Awesome Email Marketing Software for Newbies

Pros

Aweber is the first EMS I ever used. They offer an excellent service at reasonable rates with lots of great features. They also offer discounts if you pay quarterly or annually which is helpful if you hate monthly charges.

It's pretty easy to import your list to Aweber, they offer phone, email and chat support, they have a wide variety of responsive email templates, list segmentation, some decent integrations and basic marketing automation.

Cons

Split testing doesn't seem to be available currently which is isn't ideal. If you need this feature I suggest GetResponse. I also think MailChimp and GetResponse provide superior reporting options.

July 2018

Anonymous

Review Source: GetApp


Ease-of-use

4 of 5

Value for money

4 of 5

Customer support

4 of 5

Functionality

4 of 5

July 2018

Using Aweber with 8 Figure Dream Lifestyle.

Pros

Good for tracking leads and email marketing. Scripts set up for me through 8fdl. Great content. My VA sets up the leads and then the process starts and all I have to do is follow up once in a while.

Cons

Haven't used it long enough to see any problems. Seems to be a good platform but not infallible. The email address was missing one letter and website link was not active. They fixed it.

January 2019

JudyAnn from Bar JD

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

5 of 5

Customer support

5 of 5

Functionality

5 of 5

January 2019

Excellent Midlevel Email Management

A great company to work with. They've been known to extend support and information to people after the account has been closed. The deliverability records are great The ability to measure and fix the potential spam level on emails is invaluable.

Pros

Super knowledgebase and active support.
Priced competitively for mid-level email lists and up to larger numbers
Active spam meters on email content
Many options for attractive forms
Form designs can be manipulated to fit business theme
Forms can be designed independently
Lists are separate

Cons

Some of the email themes are a little heavy for fast delivery

Response from AWeber Communications of AWeber Communications

Replied February 2019

Thanks so much for your feedback, JudyAnn! - Brandon O.

February 2019

Laura from Goddess Coach

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

February 2019

Good professional software for small business

I recommend Aweber for small businesses who want to send and track open rates on campaigns and segment their lists.

Pros

Capacity for list segmentation and creating lists for particular interest groups was the main decider for this software at the time. It is reasonably priced for what it gives us and the newsletters with marketing 'tips' are good quality, customer care is helpful when I've needed help.

Cons

All round good - it is not aesthetically pleasing and the style could be updated, but otherwise good.

July 2018

Jacob from VALUEWALK LLC

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

1 of 5

Customer support

2 of 5

Functionality

3 of 5

July 2018

Really bad platform

I did not get many benefits and had a bad experience overall - i no longer care this happened months ago I am over it but since I am writing a review on software i have used, I would advise all honestly to stay away as my story seems far from unique and had other bad experiences which i don't have time to list - MailChimp is a pretty good alternative if you are checking out ESPs

Pros

It is relatively easy to use its not hard to figure out for most beginners and has basic templates and campaigns which should

Cons

Stay away! Their RSS campaign did not send out for a while and then on its own sent out 6 emails at once really pissing off our readers they offered us a discount of 30% if we signed a two year contract after I said it was an inexcusable mistake which cost me hundreds of dollars in unsubscribes and possibly thousands and pissed off my entire email list. 30% off their inflated high price which they had just boosted was not worth it - i have heard many experts and users tell me of Aweber nightmare stories since my experience. I would recommend mailchimp as an option for basic users, i would advice all to stay away from Aweber

October 2017

Ella from Your Voice Success

Company Size: 1 employee

Review Source


Ease-of-use

3 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

3 of 5

October 2017

Email Client For Biz Owners

Overall, I'm glad I went back to Aweber. It's just easier!

Pros

1. Customer service is amazing and they are available to all plan levels
2. It's so easy to create great looking emails
3. Connects to Zapier

Cons

1. Campaigns and Legacy Followup Series is a little confusing. They are not both the same or an upgrade of the other. So it's a bit confusing which one should be used