Leadfeeder Software


Leadfeeder is a cloud-based software-as-a-service application that tracks traffic to user websites in order to collect and score potential leads. It is suitable for business of all sizes across all industries.

Leadfeeder offers integrations with services such as Google Analytics and LinkedIn. Users can see which of their current LinkedIn connections works for companies that have visited user websites. Leadfeeder can also be integrated with customer relationship management software, which allows leads to be added directly to the sales pipeline. The MailChimp integration allows users to track the actions of email recipients on user websites.

Leads are automatically scored and added to a queue based on lead quality. Users can also receive email alerts when specific companies view a user site. Leadfeeder’s search function allows users to search for browsing history by company, and users can save filters for traffic from specific companies, countries, AdWords campaigns or web pages.



74 Reviews of Leadfeeder

Overall rating

4.27 / 5 stars

Filters:

Showing 1 - 20 of 74 reviews

March 2018

Anonymous

Verified Reviewer

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

3 of 5

Customer support

5 of 5

Functionality

4 of 5

March 2018

We use Lead Feeder to track who is visiting our site and what pages they are looking at.

Information that helps us determine if our marketing efforts are effective. We have been able to track site visitors through the entire sales process using the information from Lead Feeder.

Pros

What I like most about Lead Feeder is how easy it is to see what pages site visitors are visiting the most. It also shows how long they are on the page. This information helps us determine if our content marketing strategies are working. We use the visitor information provided by Lead Feeder to determine if we are reaching the industries we most want to reach. It's also great that Lead Feeder provides some contact information for the visitors on our site. We have been able to make a few connects throughout the marketing process that have converted into sales.

Cons

Setting up filters is a little challenging with Lead Feeder. Especially when filtering out information we do not want to see or pay for as a lead. We would like to filter out a lot of the international results we are seeing as leads. Visitors from those countries are not our target market, so we filter out their information to avoid paying for it as an unqualified lead. I have to manually set up a filter for each country that I want to block from our leads information. It would be easier if I could just select a filter that blocks international traffic with just one click.

November 2017

Anonymous

Verified Reviewer

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

November 2017

Thanks to Leadfeeder I am aware who visits my website, which pages and for how long.

Great insight about the kind of organisations and individuals who visit my website, and excellent feedback on the content of my website as they show which pages were visited and for how long.

Pros

Leadfeeder shows me which pages on my website were visited, how long, plus the lead contact of the visitor. I am so pleased with this service as it gives me valuable feedback on my content and the kind of organisations and individuals who are interested in my products and services. I have done a lot of research on monitoring softwares before I came across Leadfeeder and was pleasant surprised that they are so much more advanced than similar other softwares. I strongly recommend Leadfeeder as the best monitoring software on the market. They also have a very friendly and competent customer service. In total, Leadfeeder are the best business partners my company has had as they have added exceptional value to my business.

April 2017

Jay from Bttn Inc(Button Corp)

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

4 of 5

Customer support

4 of 5

Functionality

4 of 5

April 2017

Leader in Feeding important information!!!

I have been using Leadfeeder for several months. The only negative I would have is though we know what company and what the IP Address is that the visitor uses, we have no pertinent information to contact an actual individual. However that being said. If Iam discussing business with a company and they are now on our website for an extended period of time, and I can see what pages they have visited, it gives me a great deal of information as to how serious my potential customer is about doing business. It also gives great information about my competitors who visit, and I can get a good feel for potential business in a particular vertical by viewing several companies who visit us in the same industry. I think the product is a valuable tool in my business arsenal.

Pros

ease of use

Cons

can't get actual visitor information

Response from Leadfeeder of Leadfeeder

Replied April 2017

Hi Jay, great that you are finding use for our tool! Sounds you really know what you are doing. Thanks for your review!

April 2017

Henrik from Vintage Cloud

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

3 of 5

Customer support

5 of 5

Functionality

5 of 5

April 2017

Leadfeeder is a great tool for lead generation

We are using Leadfeeder to see which potential customers are visiting our website. We are a B2B niche market company and we sell our products all over the world. It is really helpful to see what potential customers are visiting our website so we can direct our sales to highly potential leads. It is also nice to see who is visiting our website as a follow up on exhibitions, campaigns etc. We also like the overview per customer that Leadfeeder deliver, so we are able to see the full history of their visits to our website. Would of course love to see what person has visited our website, but maybe one day .....

Pros

Simplicity, easy to install, full overview of history per customer

Cons

There has been periods with a lot of SPAM, but it has improved a lot

Response from Leadfeeder of Leadfeeder

Replied April 2017

Hi Henrik, thanks for your review! We have improved our filtering for non-companies and we're glad to hear it's working for you!

April 2017

Clive from SEGD

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

3 of 5

Customer support

5 of 5

Functionality

1 of 5

April 2017

Non-profit experience

IT is a pretty good product, but we don't make any money from it and because a lot of firms interact with us we are cut off about the 10th of the month already. There is absolutely no point in us paying more fro the service as we make no money from it, but I wish I could see all, not just 1/3 of the firms visiting us. Because the information is mainly firms i.e. Microsoft. There is absolutely no way to get to an individual. For that reason it is useless as a sales tool. So as a user experience/tracking tool it is bordering on too expensive. Most people coming to our website are looking for information, not really to buy something. BUT I appreciate Leadfeeder as a limited use tool.

Pros

YOu can see who (firms) are coming to your site.

Cons

You can't connect to the person who came. We sell to people, not firms. Therefore it is NOT a LEADFEEDER. IT is a customer path tracking tool.

Response from Leadfeeder of Leadfeeder

Replied April 2017

Hi Clive, we are sad we couldn't help you better. :( Still, thanks a lot for your positive review!

April 2017

Sophie from Sigma Conso

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

4 of 5

Functionality

5 of 5

April 2017

Nice web tracking application

I've tried 3 or 4 web tracking applications over the past years and finally selected Leadfeeder for our team for many reasons: ease of use, modern & pleasant design, useful and easy-to-set-up functionality (sorting and filtering features), quality / richness of the IP address database in many countries of interest to us (while many platforms are US centric). I didn't rate the customer support (see above) as I never had to contact them as the platform is of intuitive ease-of-use and as the application has always worked perfectly well for the year or so we've been using it.

Pros

See my previous comments: ease of use, reliability, database quality, rich functionality, nice & clean design.

Cons

Nothing.

Response from Leadfeeder of Leadfeeder

Replied April 2017

Thanks for your review Sophie! Let me assure you that we won't fail you with the support either, in case you might need it at some point. :)

April 2017

Stellan from Vergic

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

4 of 5

Customer support

5 of 5

Functionality

4 of 5

April 2017

A real eyeopener for our online marketing

Before we introduced Leadfeader we where driving blind on our webpage. Sure we got visitors but where they qualified? Alos drilling down in analytics where hard work. We needed a way to present leads for our salesteam without to much tech. The Leadfeeder email reports solves this. They are pushed to our sales staff every morning, sorted on different markets so each person gets his/heres relevant leads. Our awarnes is now very high on whats going on at our web page. Also we hava a clearer view of what leads/companies that comes from Adwords campaign because you can set up Adwords reports with company resolution. Very useful! We have tried other similar solutions but Leadfeeders email reports and support our outstanding!

Pros

Email reports. Adwords resolution to company. Quick support.

Cons

The price is a bit high compared to competitors

Response from Leadfeeder of Leadfeeder

Replied April 2017

Thanks for your review, Stellan!

September 2017

Randell from SSI Technologies

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

2 of 5

Customer support

4 of 5

Functionality

3 of 5

September 2017

So far, experience has been very good. Would be nice to capture the IP

Pros

It loads quickly. User friendly. The web based software compares to a contact list with a brain. It shows how long they are on the website and which links they visited. Interaction whether by phone or email, and nowadays across other channels such as social media or even your customer helpdesk. That information is a gold mine of opportunity, allowing me to identify prospects for up- or cross-sell, convert existing customers to new products or services, target new marketing, or even track invoices. Having this web-based software for my business can dramatically improve my team's collaboration and productivity, increase sales, and heighten customer satisfaction.

Cons

Would be nice to know who is actually looking at the website. Maybe a dept. or a more accurate description of their location. i.e. IP address.

November 2018

Anonymous

Verified Reviewer

Company Size: 51-200 employees

Review Source: GetApp


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

November 2018

Great addition to Marketing Stack - identify effectiveness of campaigns and sources

Pros

We brought LeadFeeder into our stack to identify effectiveness of our ABM campaigns. We wanted to know how effective our campaigns were at attracting new verticals and geo's from our in-target companies and LeadFeeder accomplishes this seamlessly. Bonus points for ease of integration.

Cons

LeadFeeder can be overwhelming with the amount of emails that are automatically sent. We've created tonnes of feeds for varying purposes; if you're not careful, you can end up with 20 emails every morning updating you on the feeds. That said, this is easily configured and turned off.

October 2018

Kaileena from Attainia

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

3 of 5

Customer support

2 of 5

Functionality

4 of 5

October 2018

Leadfeeder Review

Very positive and helpful in prospecting accounts.

Pros

I like being able to see who has been visiting our website so we can prospect smarter. The look and feel of the app is easy to understand as well. I like being able to create tags and add them so you can work through the list faster.

Cons

I don't like that it will show the same website hit multiple times, I wish they filed all hits from the same domain under one showing and just show how many times or people viewed it from that domain under that hit. There are a lot of duplicates which takes longer to go through the list that way.

December 2018

William from Hospital & Health Care

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

3 of 5

Customer support

5 of 5

Functionality

5 of 5

December 2018

Great tool for seeing who was on your website

Tracking who visits my website

Pros

Very easy integration into website. Easy reporting. Tons of offers for customer support.

Cons

Somewhat pricey for small companies that get a lot of visitors but are only concerned with a few of them.

September 2017

Zach from Elevated Third

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

September 2017

Leadfeeder is a game changer for our sales team and an invaluable outbound sales prospecting tool

Solid lead generation insights that fuel our outbound sales process. We save a lot of time and effort looking for contacts and having this information automatically be synced with Salesforce.

Pros

The ability to see contacts associated with the company that is viewing our site is great! I love that Leadfeeder tracks the history of all site views from a particular company. Leadfeeder's workflow features that allow users to assign leads to people and have information pull from Salesforce is amazing. I really like that Leadfeeder allows us to hide ISP views and views that are not relatable to our ideal targets.

Cons

Right now, there is nothing that I would say that I don't like about Leadfeeder. The only area of improvement that I see would be in the UI.

January 2017

Ottomatias from Digitalk

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

January 2017

Get more value from your website

Leadfeeder can help you turn your website from a brochure into a lead generation machine. It won't make miracles by itself, of course, but if you don't already track the things Leadfeeder can show you, you are doing something wrong.

Pros

It's easy to setup and has integrations to tools we already use (Mailchimp, Salesforce)

Cons

It could filter ISPs better.

April 2017

Giulia from tuOtempO srl

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

4 of 5

Customer support

5 of 5

Functionality

5 of 5

April 2017

The best choice

Getting qualified sales leads has always been a challenge and a loss of time: you keep contacting people without having the idea whether or not they're interested in your service. This was my daily situation before the discovering of leadfeeder. Now it's simply the first page i read every morning and i couldn't be more satisfied.

Pros

Very easy to use, perfect integration with Pipedrive and Mailchimp

September 2017

Ashley from Prevue HR

Review Source: Capterra


Ease-of-use

3 of 5

Value for money

4 of 5

Customer support

4 of 5

Functionality

4 of 5

September 2017

A great complement to existing sales processes

Competitive data, lead and opportunity insights.

Pros

- Great for sales prospecting
- Provides fairly accurate information
- Shows when and where opportunities visit your site
- Great for customer success as you can be proactive when existing clients visit your website
- Ability to push to Salesforce
- Very responsive customer support

Cons

- Some data is not accurate
- Does not include Google keywords
- Not having the ability to exclude certain pages from your lead total. We have a huge amount of visitors to our site that are not leads. Unfortunately, we have to individually hide them so that they don't count towards our monthly total. It is a very frustrating process.

September 2016

Carol from Headlines for the Hopeful

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

September 2016

An excellent tool for B2B companies to see leads who visit their website!

Even though my digital news service website isn't exactly a B2B company, we used Leadfeeder to track companies who were visiting our website for potential sponsor and ad revenue opportunities. The platform was so easy to use and it literally took under 2 minutes to get started without any technical background needed. Then once on, the onboarding tutorial was great. Their live chat support is also a big plus.

Pros

Custom feeds, custom notifications, LinkedIn integration, Mailchimp integration

Cons

I look forward to when they enrich their data even more and have more integrations, which I know is coming very soon.

September 2017

Ken from Reflex Enterprise Solutions Group Inc

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

4 of 5

September 2017

Easy to use

Better information as to whom is visiting our website

Pros

Nice interface. What I like most is that it shows all pages viewed and how long a company was viewing each page.

Cons

I believe it doesn't pick up every site visitor? I've had a couple companies reach out to us and there was no listing in leadfeeder that showed the company came to our site. I have no definitive proof of this, but it seems like it's missing a few. It could also be that the individual was not working at their office as it seems it only tracks corporate IP addresses. Personal IP addresses would be of little value anyways as it would be the IP of the service provider .

June 2017

Jussi from ParteCom Oy

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

4 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

June 2017

Helpful to see what site potential customer is looking

More business to me and my customers

Pros

I have used Leadfeeder and Twak.to-Chat together on several websites, Chat worked well with customers who came to our website using their mobile devices (Leadfeeder didn't recognize them) and Leadfeeder would recognize customers based on IP-address etc.

Cons

Sometimes it is difficult to activate customer google analytics account, but customer support is helping us with this issue.

April 2017

Sampsa from Call To Action Osakeyhtiö

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

3 of 5

April 2017

Closed loop Sales and Marketing for concept adopters

Overall I have been very please with the product. It provides a great quick-glance for the sales. Did Marketing/Sales activity x have an impact. Much easier for companies to get started with inbound understanding than price range rivalries like e.g. Agile CRM or Mautic. Lacks some stuff from Hubspots marketing light but on the other hand has more features than Hubspot Light.

Pros

Ease of use

Cons

Needs forms tracking.

Response from Leadfeeder of Leadfeeder

Replied April 2017

Hi Sampsa, thanks for your review! It'll be helpful for others.

September 2017

William from Ozion Airport Software

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5 of 5

Value for money

5 of 5

Customer support

5 of 5

Functionality

5 of 5

September 2017

Nothing short of exceptional! The information gathered has already proven invaluable.

Pros

The ability to see who, when and where visitors are to our site. We are able to see a correlation between our endeavors and the traffic coming back in.

Customer service! Leadfeeder has a deep commitment to sharing knowledge and helping us on the customer side quickly and always with a positive goal in mind.

Cons

It is the same as most, we want more! While we get a good view into what companies are coming and a limited view of the contacts, we would like to go deeper. I think this will begin happening more and more as the system learns our site.