





Admin dashboard






Supported Operating System(s):
Mac OS, Web browser (OS agnostic)About LeadSquared Marketing Automation
LeadSquared Marketing Automation is a cloud-based marketing automation solution for businesses of all sizes. It serves clients in industries such as finance, e-commerce, education, health and wellness, marketing, real estate, software and hospitality.
LeadSquared helps users to automate tasks such as targeted email campaigns. Users can design marketing emails and landing pages, and they can collect and analyze data about interactions leads have with websites, landing pages and emails. This allows users to score leads. Landing pages and marketing emails are designed to be mobile-responsive.
LeadSquared also offers role-based user access. It can integrate with applications such as Super-Receptionist, Ozonetel, LiveChat, Olark Connector, Zopim and GoToWe...
Admin dashboard
Supported Operating System(s):
Mac OS, Web browser (OS agnostic)Average User Ratings
Overall
Ease-of-use
4.5
Value for money
4.5
Customer support
4.5
Functionality
4.0
Likelihood to Recommend
Not likely
Very likely
July 2016
Rahul from Fortune Institute of International Business
Company Size: 11-50 employees
Industry: Education Management
Time Used: Less than 2 years
Review Source: GetApp
Ease-of-use
5.0
Value for money
4.0
Customer support
5.0
Functionality
4.0
July 2016
Very Useful Software for Sales Field
I am using this software for our institution from last 1.5 years and found it very helpful. We have 5 users along with 1 administrator. It is very handy and hassle free software. Being as a administrator of the software in our organization I can say that is it very easy to adopt and our users are very friendly with this software.
Pros
Reminder Pop-ups. E-mail campaign, Defined dashboard, Landing page integration, Auto responders, Separate list for particular data, HTML mailer creation, transactional SMS and Various Kind of Analytical Reports, etc. Export import feature of the LSQ to help generate more defined reports in excel format. E-mail campaign report helps to target the audience based on open and click rate of the mailer. Gets immediate responses from helping team (Technical team) at the time of any kind of technical error or at the time of support requirement.
Cons
Third party integration with LSQ takes time.
June 2020
Pankaj Singh from Betterworks
Company Size: 51-200 employees
Industry: Human Resources
Time Used: Less than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
4.0
Customer support
5.0
Functionality
4.0
June 2020
Marketing Automation tool for SMBs
Overall, the tool is fulfilling all the requirements of any SMB. Especially with a small team this tool is for you to achieve things fast.
Pros
Very easy to use. Administration can be done without any coding hardcore skills. Landing page creation is easy and feature like some Landing page some module can be visible or hide on mobile is a great one without any coding. Support is great. The customer care team is very fast in responding to customer queries.
Cons
Third-party tool integration sometimes feels limited. When it comes to reporting all required reports are available like lead source, lead history, but advanced-level reporting feels limited. for SMBs leadsquared is sufficient.
Reasons for Choosing LeadSquared Marketing Automation
Easy to use and compatibility with our existing marketing stack.
Reasons for Switching to LeadSquared Marketing Automation
Requirement increased.
May 2019
Anonymous
Company Size: 51-200 employees
Time Used: Less than 2 years
Review Source: Capterra
Ease-of-use
3.0
Value for money
3.0
Customer support
2.0
Functionality
3.0
May 2019
Long Implementation and Setup Process, Poor Support
I would only recommend this product if you do not have any data to import from other software tools or if you are looking for very basic functionality. If you are planning to use more advanced functionality, ask them to FULLY demo it for you. Ask lots of questions, don't make any assumptions! I wish I had spent more time doing my due diligence during the evaluation process. I probably would have discovered it was not the best fit.
Pros
The price is what was most attractive about this software. For the feature set included the price was right compared to the marketplace.
Cons
The setup process took much longer than anticipated. We had data to import from another system and working with the support staff off-shore was a challenge. I wound up having to pull an internal resource (developer) to get the import completed. I consider myself pretty savvy with marketing automation/email marketing/crm software tools and I was challenged with the implementation. When all was said and done, we were unable to gain all of the reporting and functionality we initially thought we were purchasing.
Reasons for Choosing LeadSquared Marketing Automation
Price. Perceived value (in feature set) for the cost.
November 2020
Sahaj from Indialends
Company Size: 201-500 employees
Industry: Financial Services
Time Used: More than 2 years
Review Source
Ease-of-use
5.0
Value for money
4.0
Customer support
5.0
Functionality
4.0
November 2020
Overall Nice Experience
Pros
The product is easy to use and our integration with the product was quite easy.
Cons
I am still waiting for the feature which provides us the details of the user who has updated any fields from the Lead Fields section.
July 2019
MD Masoom from TO TEH NEW
Company Size: 501-1,000 employees
Industry: Information Technology and Services
Time Used: More than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
4.0
Customer support
5.0
Functionality
5.0
July 2019
Best Marketing Automation and CRM Software
My overall experience with LeadSquared is amazing, I like their dashboard and reporting features the most.
Pros
I like everything about LeadSquared but mostly I like their simple CRM interface. I like the way we are able to create different camping for different members and shoot an email at one go. like their dashboard and report feature the most, they are very accurate and informative.
Cons
There is one thing that I want to say about it that I dislike about it and that is their price is a little bit expensive compared to others, but I can say that it is worth to spend on it.