





Decision tree analytics






Supported Operating System(s):
Windows 7, Windows Vista, Windows XP, Web browser (OS agnostic), Windows 2000, Windows 8, Windows 10About SAS Customer Intelligence
SAS Customer Intelligence is a cloud-based and on-premise integrated customer relationship management (CRM) and marketing management suite that caters to midsize businesses across various industry verticals. The solution combines multichannel campaign management, marketing resource management and marketing performance management along with data management and a range of analytics capabilities.
SAS’s 'Customer Link Analytics' enables businesses to identify their customers' social communities which allows them to manage their campaign effectiveness by targeting prospects and retaining high-value customers. Other analytics modules, including SAS Marketing Optimization and SAS Profitability Management, help businesses allocate to costs and keep track of rev...
Decision tree analytics
Supported Operating System(s):
Windows 7, Windows Vista, Windows XP, Web browser (OS agnostic), Windows 2000, Windows 8, Windows 10Overall rating
4.00 / 5 stars
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March 2018
Seddik from EPAC Technologies
Company Size: 51-200 employees
Industry: Computer Software
Time Used: Less than 6 months
Review Source
Ease-of-use
4.0
Functionality
4.0
March 2018
SAS Customer Intelligence
Pros
•Open data model •Dynamic data collection •Post-data-collection contextualization •Anonymous behavior capture •Predictive models, forecasting and goal-seeking routines •Dynamic content placement
Cons
Pricy for medium and small firms. Tough to learn. Not user friendly. Can have better visualizations.