About Pyze


Pyze is a cloud-based SMS marketing solution that relies on artificial and business intelligence to offer various tools for analytics, segmentation, customer experience and text messaging.

Pyze can be used to send push notifications, in-app messages, emails and SMS notifications to customers anywhere and at any time. Companies can add call-to-action buttons to their push notifications and share tips, offers or rewards using the in-app messaging feature.

Pyze also helps to find the best times to send messages so that customers are receptive. It allows users to automate their campaigns based on various customer triggers or actions. Companies can launch location-based campaigns based on users’ countries or geographical interests. In addition, Pyze can integrate with other marketing solutions such as Salesforce Marketing Cloud, Twilio, One Signal and Sendgrid.

Pyze works on a Software-as-a-Service (SaaS) model. Users are required to install and add its software development kit (SDK) to their mobile and web apps.



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Supported Operating System(s):

Web browser (OS agnostic)

19 Reviews of Pyze

Average User Ratings

Overall

4.79 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

5.0

Ratings Snapshot

5 stars

(15)

4 stars

(4)

3 stars

(0)

2 stars

(0)

1 stars

(0)

Likelihood to Recommend

Not likely

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Showing 1-19 of 19 reviews

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November 2017

Arsene from Way.com, Inc.

Company Size: 51-200 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2017

The best actionable cross-platform analytics I have used out of 20 as a Growth Marketer

You get to act on nimble growth iteration in the fraction of the time that is required when using other analytics solutions.

Pros

Pyze is the most solid cross-platform analytics platform I have used as a Growth Marketer at several high-growth startups and Fortune 50 companies.

First, it's extremely easy to set up. Any dev can set it up in a matter of 30 minutes. You just need to activate their SDK in your apps and website. Super easy. You get data on your Pyze dashboard right away.

Second, Pyze is really about walking the growth talk. It's the most actionable platform I have every used. Thanks to their unique Growth Intelligence feature, you can reach out in a custom way to automatically surfaced segment based on customer usage. It's fantastic. In no time you get mobile push and in-app set up and read your growth data back. Same for web. In one tool...

Third, they have amazing support. You get any question answered on anything in a matter of hours if not minutes in my experience.

Fourth, they are at the forefront of mobile and cross-platform analytics innovation. A great example for their is their latest "Rich Notifications" integration which allows amazing visuals from push, webhooks, deep in-app linking, social sharing with pre-entered content not to mention custom CTA buttons directly from the notifications.

I use Pyze every day, many times a day as a Growth Marketer.
It is really the driver of my growth marketing actions and nimble iterations at the messaging, UX and campaign levels.

Pyze is the real deal.

Cons

There is only one thing I would look to optimize at this point in the Pyze interface. Sometimes there are a few too many clicks when you want to juggle between campaigns and actual growth metrics if you are not using Intelligence Explorer.

They do have a simple way to customize your own analytics dashboard but I would do some more user testing on the interface to determine shorter "path to value" in most common cases.

November 2017

Anonymous

Verified Reviewer

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2017

Rewarding, transparent and easy

We are aggregating data in the entire decision journey (discovery to transaction) across multiple platforms (Online and offline). If we couldn't make this large amount of data actionable using Pyze, our customers could never see the real value of our software

Pros

Allowing to aggregate actionable data. Pyze enabled Mavatar and its enterprise customers to gain visibility into the behavior of different types of their users; shoppers, influencers, admin and sales people of the top retailers across multiple platforms to measure campaign effectiveness, identify sales trends, and understand, optimize and leverage key user actions.

Mavatar utilizes Dynamic funnels to measure the completion of key business processes to understand the effectiveness of application flows, conversion rates, and channel performance.

Customized reports on key business metrics in form of funnels allows us to serve each and every customer in isolation and help them gain visibility into their specific business.

Cons

Missing API for Single sign on. It's important to keep our customers in one world. Also we wish there was an easier way for the events attributes to find a way to funnels.

November 2017

Sunitha from Pixatel

Company Size: 51-200 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2017

Best Cross-Platform Analytics for Web and Mobile apps

Pros

I love the tools to drill into behavioral analytics like usage reports, visual queries to run custom reports and dynamic funnels for conversion analysis across web and mobile apps are more comprehensive than other platforms.

Cons

There is a learning curve for creating custom dimensions for their automated segmentation feature. They provide automated segmentation for usage and cohort dimensions out of the box. Its a really powerful tool that lets you target specific users for marketing campaigns or personalization.

March 2018

John from Pixatel Systems Inc.

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

March 2018

Great Product. Top Notch Support

Pros

Customer support is fast and reliable. They usually respond on the same day itself. The visualizations make the platform easy to use and manage campaigns efficiently.

Cons

I initially had issues integrating the SDK into our mobile app. Their customer service team does an exception job of listening to customers and helped me resolve my issues quickly.

February 2018

Shila from Creative Stride

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

February 2018

Simple, easy to use with one line of code

Pros

I love how Pyze shows both individual user and aggregate level data to allow us to understand both trends across the entire population and target each user based on specific behaviors. We use Pyze across a number of our web and mobile projects. Its helpful for us to optimize user flows, conversion funnels and target users according to their behavior.

Cons

The responsive site is good but a mobile app would be a welcome addition. It would also help to have the Intelligence Explorer undo only the latest created segment, as opposed to undoing the entire funnel.

November 2017

Keith from Move My App

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2017

Powerful and easy to use

Pros

It has a simple interface which is easy to use for everyone. The visualization capabilities are powerful and actionable to create effective campaigns

Cons

Location based targeting is only available at City level. Waiting for them to roll out lat/long radius based campaigns

November 2017

Asvalayana from Antakshri

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2017

Full-featured marketing platform

Pros

Extremely easy to implement. One line of code got us started and we got a ton of useful visibility into user analytics across our iOS and Android apps

Cons

There is not a designated area for sending push and in-app messaging. To access this you need to use either IE, Growth Automation or Funnels. It would be good to have this as a standalone feature for faster access

November 2017

Travis from App Runway

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2017

Requires a learning curve to use the platform to its potential

Pros

Pyze is extremely flexible. You can create tags for any user action or experience with minimal coding. This allows analytics to be catered to specific products and the functions of those products.

Cons

There is no straightforward go-to guide. I feel there should be a tutorial to go through with some customer support on-hand.

November 2017

Rylan from TechMight

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

November 2017

Very Powerful

Biggest improvement in our retention numbers

Pros

Cost effective in a huge way. As someone who has used many mobile analytics software's, none have provided such a balance of features and price.

Cons

If I had to nitpick, the platform has far too many features - some of which simply make the homepage too cluttered for my liking. Of course, I simply ignore the tabs I don't use or ever will, but it would be good to have a feature to hide these tabs.

November 2017

Siddhi from Ikdam

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

November 2017

Great Auto Segmentation

Pros

- The auto-segmentation feature makes my job extremely easy
- Great capabilities at this price point.

Cons

I wasn't too fond of their layout at first but its become intuitive over time. They just have a lot of functionality that might be better exposed using a standard menu

November 2017

Joan from Experfy

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2017

Pyze helped us increase job posting conversions by 3X

We were able to increase job posting conversions on Experfy by 3X

Pros

The simplicity of Pyze is quite amazing. It's extremely straightforward to setup on our marketplace. We were able to identify where users were dropping off and make tweaks to 3x out conversions.

Cons

I would like the ability to share reports with team members or email share/slack integration would be really helpful

November 2017

Consuela from TSG Land

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

November 2017

Great customer insight solution

Helped improve lead gen and optimize our website. Successfully increased ability to target users who showed interest in our projects

Pros

The Intelligence explorer and Dynamic Funnels are by far the coolest and most useful features. We used Pyze to optimize our website flows to improve lead gen and also to target users who expressed interest in our development projects

Cons

It's not a dislike but there is a lot of functionality and it would be useful to be able to turn off the features that we don't need

March 2018

Audrey from Constant Cloud

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

March 2018

Good value for the price

Pros

Super product. The interface is simple and intuitive to use - I especially love all the colors! I primarily user the Funnels to monitor conversations and the IE for Auto Segmentation. Visualization of the data is brilliant and fun to look at. We use Pyze to feed into our daily KPI dashboard for management

Cons

Docs are good but would really like more video tutorials. I know there are a lot of features that we aren't taking advantage of yet

November 2017

Misha from Academic Room

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

5.0

Functionality

5.0

November 2017

The best Product Analytics tool in the market

Improved page flows on our website. Increased personalization of content on the website

Pros

I am continually amazed at how much Pyze offers. I am a heavy user. I use Pyze to optimize page flows and for website content personalization based on user content affinity.

Cons

I'd like to see personalization at a per-user level instead of only at a segment level. This would be optimal.

November 2017

William from CBS Interactive

Company Size: 1,001-5,000 employees

Review Source: Capterra