--- title: "Hootsuite Reviews, Pros and Cons - 2026 Software Advice" description: "Reviews of Hootsuite. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Hootsuite is a good fit for you!" source_url: "https://www.softwareadvice.com/social-media-management/hootsuite-profile/reviews/" page_type: "reviews" language: "en" --- 1 million+ businesses helped. Get advice Get Free Advice [Home](https://www.softwareadvice.com/) / [Social Media Management Software](https://www.softwareadvice.com/marketing/social-media-comparison/) / [Hootsuite](https://www.softwareadvice.com/collaboration/hootsuite-profile/) / Hootsuite Reviews Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. [Overview](https://www.softwareadvice.com/collaboration/hootsuite-profile/) Reviews [Alternatives](https://www.softwareadvice.com/collaboration/hootsuite-profile/alternatives/) # Hootsuite User Reviews ## Reviews summary - Overall rating: 4.4/5 - Total reviews: 3,804 ### Secondary ratings - Ease of use: 4.3/5 - Customer support: 4.2/5 - Value for money: 4.1/5 - Functionality: 4.3/5 ### Rating distribution - 5 stars: 1,995 reviews (52%) - 4 stars: 1,353 reviews (36%) - 3 stars: 370 reviews (10%) - 2 stars: 49 reviews (1%) - 1 star: 37 reviews (1%) ### Most mentioned pros - It streamlined our content posting and basic campaign tracking, saving us from having to manually check on them all the time and helping coordinate tech support responses via the inbox. - Hootsuite centralizes the scheduling, listening, and analytics of platforms into a single spot, making it easier for non-marketing teams like ours at IME Hidraulica to share their project updates and monitor industry mentions without having to juggle apps. - I use it almost every day because I really enjoy it, and I can create powerful workflows and automate some tasks. ### Most mentioned cons - The platform is not a good value when our team is expanding because it is essentially a waste of money, and the customer support is virtually worthless when it comes to annoying lockouts in account management or the necessity to have some advanced customization features. - Video editing capabilities are quite limited and this can be frustrating as we do a lot of visual storytelling. - One thing I don’t love about Hootsuite is that it can feel a bit clunky sometimes, especially when switching between accounts or navigating certain features. ## Hootsuite customer reviews Showing reviews 1-25 of 3,804 (page 1). ### Still hooting for Hootsuite - Overall rating: 5/5 - Reviewer: Farrah G. - Verified reviewer: Yes - Industry: Education Management - Company size: 5001-10000 employees - Product usage: Used weekly for more than 2 years - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered We are still enjoying Hootsuite and the various features available. We're able to afford the costs while we have extramural funding, but will need to consider continuing once our grant funding ends. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 2/5 - Functionality: 4/5 #### Pros One obvious improvement over the years is the ability to schedule social media posts across multiple platforms. This has made a significant difference in efficiency for our team, especially when it comes to collaborative projects. #### Cons We've experienced some challenges with customer support. In one case, the account was locked due to one user's inadvertent actions and it took longer than expected to get customer service to assist us with getting back to full operation. #### Reasons for choosing Hootsuite We were using Hootsuite before they canceled the free plan so our team was already familiar with the platform and features. --- ### Comfortable operation, at a very affordable price. - Overall rating: 5/5 - Reviewer: Jill F. - Verified reviewer: Yes - Industry: Construction - Company size: 1001-5000 employees - Product usage: Used daily for more than 2 years - Reviewed: June 2026 - Review source details: This review was submitted organically. No incentive was offered I plan all my social media posts with Hootsuite and can easily rearrange them in the calendar using drag and drop. I can also save important dates in advance so they don't get lost and then write the posts later. I also really like the ticketing system and the resulting team collaboration. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Planning content for different channels is straightforward and works perfectly. The sharing function is especially helpful when collaborating with colleagues. I switched to Hootsuite from another tool due to a job change and found my way around immediately. #### Cons From a marketing perspective, it could be a bit more colourful. For someone who has never worked with these kind of tools before, it might be too complex and confusing. --- ### Use Hootsuite to Help Your Business Grow - Overall rating: 5/5 - Reviewer: Crystal A. - Verified reviewer: Yes - Industry: Writing and Editing - Company size: Self-Employed - Product usage: Used daily for less than 2 years - Reviewed: June 2026 - Review source details: This review was submitted organically. No incentive was offered I enjoy using it because it allows me to save time, especially when posting social media. It is a great application to use as a business owner. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 3/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros I enjoy using it because it allows me to post on all of my social media at one time. This is helpful for me as a business owner. #### Cons I don’t like the monthly cost of the application, however I need it for work so I pay for it as needed. --- ### A solid choice for small business social media - Overall rating: 4/5 - Reviewer: Daniel C. - Verified reviewer: Yes - Industry: Education Management - Company size: 501-1000 employees - Product usage: Used daily for less than 2 years - Reviewed: August 2026 - Review source details: This review was submitted organically. No incentive was offered Overall, I've found Hootsuite to be a solid tool for managing our social media presence. The user interface is intuitive, and the scheduling feature has been a huge time-saver. However, I've encountered some minor issues with post tracking and occasional platform connectivity problems, which prevent me from giving it a perfect score. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros Hootsuite's social media scheduling and analytics are pretty solid, and we've seen a significant increase in engagement after implementing it. The user interface is intuitive, and we've been able to streamline our social media management process. It's a great tool for small teams like ours. #### Cons One thing that's kind of annoying is the limited customization options for social media posts. We've had to work around this by using third-party integrations, which can be a bit clunky. It's not a huge deal, but it would be nice to have more flexibility. --- ### Scheduling our social media retail campaign. - Overall rating: 4/5 - Reviewer: Amir H. - Verified reviewer: Yes - Industry: Retail - Company size: 11-50 employees - Product usage: Used daily for more than 2 years - Reviewed: March 2026 - Review source details: This review was submitted organically. No incentive was offered Being an E-Commerce Manager, it is important to have a stable social presence. I take this to plan our daily retail campaigns. It is very effective in postings but the cost is high to a medium sized business. #### Ratings breakdown - Ease of use: 4/5 - Functionality: 5/5 #### Pros The convenience in terms of planning our marketing materials is amazing as we can conveniently make promotional video posts on all our retail social networks at once. #### Cons The platform is not a good value when our team is expanding because it is essentially a waste of money, and the customer support is virtually worthless when it comes to annoying lockouts in account management or the necessity to have some advanced customization features. --- ### Good for creating and tracking your content strategy - Overall rating: 5/5 - Reviewer: Demi M. - Verified reviewer: Yes - Industry: Computer Games - Company size: 11-50 employees - Product usage: Used daily for more than 2 years - Reviewed: June 2026 - Review source details: This review was submitted organically. No incentive was offered I really enjoy it, Hootsuite allows me to see what’s going on with my campaign strategy and take action quickly if something deviates from my vision. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros What I like about Hootsuite is the ease of use of the whole platform. It’s the first web tool for planning posts and analyzing insights that I have used, right after Canva. I use it almost every day because I really enjoy it, and I can create powerful workflows and automate some tasks. #### Cons With Hootsuite, LinkedIn doesn’t allow you to schedule PDF uploads, which is a shame. Also they dosn't anymore giving trial. --- ### Time to learn how to use it. - Overall rating: 3/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Retail - Company size: 51-200 employees - Product usage: Used daily for less than 2 years - Reviewed: February 2026 - Review source details: This review was submitted organically. No incentive was offered My overall experience with Hootsuite it´s good if you have the tima to learn and the company budget to purchase it. #### Ratings breakdown - Ease of use: 2/5 - Value for money: 2/5 - Customer support: 4/5 - Functionality: 2/5 #### Pros I like about Hootsuite that you can centralized many social platforms there and manage scheduling and analytics. #### Cons I don´t like about Hootsuite that there is no free version for a test or try-off. Also I feel the layout can be a little complicated. --- ### Multi-platform management - Overall rating: 5/5 - Reviewer: Charles-Stephen L. - Verified reviewer: Yes - Industry: Media Production - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Hootsuite lets me keep track of my posts on several platforms without having to switch apps all the time #### Cons sometimes scheduling content needs a few checks before publishing. I already had to fix some details after planning. --- ### Hootsuite won't refund me after they failed to cancel my account when I requested it. - Overall rating: 2/5 - Reviewer: Tristan N. - Verified reviewer: Yes - Industry: Venture Capital & Private Equity - Company size: 2-10 employees - Product usage: Used daily for free trial - Reviewed: December 2025 - Review source details: This review was submitted organically. No incentive was offered I am extremely disappointed with Hootsuite's poor support in getting me a refund for this mishap on their part in not canceling my account. I will never work with Hootsuite again. I'm shocked that they are an enterprise company and can't get back to customers. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 1/5 - Customer support: 1/5 - Functionality: 3/5 #### Pros Seemed like a nice site at first for tracking socials of competitors. I was interested in seeing what they could do. #### Cons They did not cancel my account when I requested it and thought I had completed cancellation. They proceeded to charge me over $1,000 before I caught that this subscription had rolled over. I sent them 5+ emails to resolve the issue, to both the original sales rep and to the support channel, and no one has gotten back yet. --- ### Value for Money for small Creators - Overall rating: 4/5 - Reviewer: Patricia M. - Verified reviewer: Yes - Industry: Online Media - Company size: Self-Employed - Product usage: Used daily for less than 6 months - Reviewed: December 2025 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. After using the platform now for a month, it has been very helpful, to free up my time and allow me to prioritize task #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros The Ease of use of the platform especially for content creators or freelance workers. The scheduling option is great #### Cons it's hard to say as I have not had any bad experience since using the software. but I to think the price could be addressed for small businesses --- ### Handy for managing several social accounts - Overall rating: 5/5 - Reviewer: Wesley M. B. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 11-50 employees - Product usage: Used daily for more than 2 years - Reviewed: May 2025 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. It has cut down immensely on the time I’d spend managing social media each week, allowing more time to build community engagement and plan new campaigns. #### Ratings breakdown - Ease of use: 5/5 - Functionality: 4/5 #### Pros Thanks to Hootsuite, I can oversee our foundation’s Facebook, Twitter and LinkedIn profiles from one dashboard. I enjoy that I can schedule posts in the future and check engagement without having to jump around platforms. #### Cons Occasionally the previews are a little different to what actually goes live, so I’ve learnt to check formatting before scheduling. --- ### Great tool for managing content strategy - Overall rating: 5/5 - Reviewer: Christian M. - Verified reviewer: Yes - Industry: Internet - Company size: Self-Employed - Product usage: Used daily for more than 2 years - Reviewed: March 2025 - Review source details: This review was submitted organically. No incentive was offered Hootsuite is useful for managing content strategies #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Functionality: 4/5 #### Pros It networks flawlessly with many different social media platforms and needs no extra aid from a third party such as Zapier for the job #### Cons The model variations are not very good, so Designers may have to use tools like Canva or Adobe for the best quality images --- ### Hootsute and Analytics - Overall rating: 5/5 - Reviewer: Samantha M. - Verified reviewer: Yes - Industry: Veterinary - Company size: 51-200 employees - Product usage: Used daily for free trial - Reviewed: April 2025 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros easy to use for all of our locations and I can schedule and review all analytics #### Cons There has not been anything so far that I have found to dislike --- ### Fully-featured social media scheduling app - Overall rating: 4/5 - Reviewer: Joe M. - Verified reviewer: Yes - Industry: Publishing - Company size: 1001-5000 employees - Product usage: Used monthly for less than 6 months - Reviewed: May 2025 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Functionality: 5/5 #### Pros Being able to pick from a list of company approved marketing materials and schedule them to be posted to my social media makes sharing a lot easier. #### Cons Not so much a problem, but there's a lot going on in the app. I'm sure there are elements I'm not taking advantage of. --- ### Social networks easier to work with - Overall rating: 5/5 - Reviewer: Ian R. - Verified reviewer: Yes - Industry: Retail - Company size: 10000+ employees - Product usage: Used daily for more than 2 years - Reviewed: December 2024 - Review source details: This review was submitted organically. No incentive was offered I can do other activities without having to worry about the content on social networks, easy and simple to manage, managing to have satisfied customers #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Hootsuite is a really useful tool that saves time and provides opportunities for better performance with strategies that have been successful when scheduling posts, it knows the most opportune moment for posts to have a greater reach and greater views to the public, achieving the achievement of goals, you can have a perfect follow-up of each post by keeping track of statistics. Its operation reduces work time at the time I do not have to be aware of the time or moment indicated to make posts on social networks with its programming I can establish the type of content to publish and Hootsuite takes care of the rest #### Cons For the moment there has never been anything that bothers me or has gone wrong --- ### Efficient Social Media Scheduling - Overall rating: 5/5 - Reviewer: amit s. - Verified reviewer: Yes - Industry: Program Development - Company size: 501-1000 employees - Product usage: Used daily for less than 2 years - Reviewed: November 2024 - Review source details: This review was submitted organically. No incentive was offered It makes it easy to plan social content in advance, saving time for busy marketers. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros I scheduled all my posts for the week in one go, freeing up more time to focus on content creation. #### Cons Sometimes it takes a few extra clicks to update scheduled posts, which could be more streamlined. --- ### Great product for social media management - Overall rating: 5/5 - Reviewer: Chris L. - Verified reviewer: Yes - Industry: Education Management - Company size: 51-200 employees - Product usage: Used daily for less than 2 years - Reviewed: December 2024 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Hootsuite is a great product and a staple in my marketing tools. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros Hootsuite makes posting and monitoring mulitple social media channels achievable with tight time constraints. #### Cons Occassionally individual channels can be out of action on Hootsuite however, this generally seems to be temperamental. --- ### easy to use social media - Overall rating: 4/5 - Reviewer: James C. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 11-50 employees - Product usage: Used daily for less than 2 years - Reviewed: November 2024 - Review source details: This review was submitted organically. No incentive was offered it's a very intuitive platform to use and collaborate with clients #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 3/5 - Functionality: 4/5 #### Pros easy to schedule posts in advance for multiple clients #### Cons can sometimes be a bit glitchy and support isn't always immediate --- ### Avoid Hootsuite - Overall rating: 3/5 - Reviewer: Rick L. - Verified reviewer: Yes - Industry: Consumer Electronics - Company size: 51-200 employees - Product usage: Used monthly for less than 2 years - Reviewed: December 2024 - Review source details: This review was submitted organically. No incentive was offered Not up to speed, poor support and customer care #### Ratings breakdown - Ease of use: 4/5 - Value for money: 1/5 - Customer support: 2/5 - Functionality: 2/5 #### Pros Mobile access and ease of use. Scheduling basic posts is simple. #### Cons Hootsuite works awful with X Premium. Cannot schedule posts that go past the standard character limit. Can't schedule aa post of the file is bigger than 5mb. --- ### Efficient Social Media Management with Hootsuite - Overall rating: 4/5 - Reviewer: mohamed k. - Verified reviewer: Yes - Industry: Maritime - Company size: 5001-10000 employees - Product usage: Used weekly for free trial - Reviewed: November 2024 - Review source details: This review was submitted organically. No incentive was offered My overall experience with Hootsuite has been positive. It simplifies social media management, improves efficiency, and offers robust analytics, though it can be complex and expensive. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 3/5 - Customer support: 3/5 - Functionality: 5/5 #### Pros Hootsuite's best feature is its ability to manage multiple social media accounts from one place, with excellent scheduling and analytics tools. #### Cons Hootsuite's biggest drawbacks are its high cost and occasional performance issues, like slow loading times. The interface can feel complicated at first. --- ### Great for scheduling content ahead - Overall rating: 4/5 - Reviewer: Connor S. - Verified reviewer: Yes - Industry: Financial Services - Company size: 2-10 employees - Product usage: Used monthly for more than 2 years - Reviewed: November 2024 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. We have used Hootsuite to post to numerous social media accounts and schedule content well in advance of sharing. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 3/5 - Functionality: 4/5 #### Pros We like that you can add all of your social media accounts to your Hootsuite and effectively manage them from one area. #### Cons We found that the pricing has gotten to be a bit much considering that social media is not a #1 driver of our business model. --- ### Hootsuite was a blessing! - Overall rating: 5/5 - Reviewer: Cory A. - Verified reviewer: Yes - Industry: Construction - Company size: 11-50 employees - Product usage: Used daily for less than 6 months - Reviewed: November 2024 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Hootsuite has helped my company grow tremendously! I was able to see which social media platforms were getting the most attention from my advertising and which ones I needed to change. Sales and profits have gone up due to more people knowing about my company. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Being able to see what platforms were most profitable #### Cons Figuring out how to use it took some time --- ### Too expensive - Overall rating: 4/5 - Reviewer: Rachel M. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 11-50 employees - Product usage: Used weekly for more than 2 years - Reviewed: November 2024 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Hootsuite works well for scheduling and managing social media. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 3/5 - Functionality: 4/5 #### Pros It's easy to see all my social media accounts in one place. I can schedule posts ahead of time. #### Cons It's missing some features that would be helpful. It needs better integration with some platforms, like Instagram. --- ### Hootsuite, the Best Social Media Management Tool - Overall rating: 5/5 - Reviewer: Shelmith M. - Verified reviewer: Yes - Industry: E-Learning - Company size: Self-Employed - Product usage: Used weekly for more than 2 years - Reviewed: January 2024 - Review source details: This review was submitted organically. No incentive was offered This is a wonderful tool that has made my social media workflow a breeze, I can create content, plan and schedule even a month's worth of content and this makes my work easy. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I like the easy-to-use interface. It's user-friendly and everyone can be able to use it. #### Cons Everything is amazing about Hootsuite, no complaints. I highly recommend the software to all social media users. --- ### Social media marketing on auto-pilot - Overall rating: 5/5 - Reviewer: Dylan C. - Verified reviewer: Yes - Industry: Publishing - Company size: 2-10 employees - Product usage: Used daily for less than 12 months - Reviewed: December 2023 - Review source details: This review was submitted organically. No incentive was offered While I had it, Hootsuite was a great piece of software that allowed me to easily manage a much larger online presence than I ever could have without it. But their best features were locked behind a paywall, and their new pricing model has completely locked us out of ever doing business with them. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Functionality: 5/5 #### Pros Hootsuite made it incredibly easy for a marketing team of one to manage a small army of sub-brands for our agency and maintain a constant online presence. Their analytics and scheduling recommendations allowed us to target our posts at the times that were most impactful for our demographic and our engagement went up as a result. #### Cons Hootsuite used to have a free tier, but now all of their tiers are eye-wateringly expensive and they have completely priced out our small business from ever using them. ## More reviews [Next reviews](https://www.softwareadvice.com/collaboration/hootsuite-profile/reviews/?page=2) --- Hootsuite Reviews, Pros and Cons - 2026 Software Advice