--- title: "Iconosquare Software Reviews, Demo & Pricing - 2026" description: "Review of Iconosquare Software: system overview, features, price and cost information. Get free demos and compare to similar programs." source_url: "https://www.softwareadvice.com/marketing/iconosquare-profile/" page_type: "product" language: "en" --- [Home](https://www.softwareadvice.com/) / [Social Media Marketing Software](https://www.softwareadvice.com/marketing/social-media-marketing-comparison/) / Iconosquare Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Alternatives](https://www.softwareadvice.com/marketing/iconosquare-profile/alternatives/) # Iconosquare Review From €33-€116/month Free trial 4 plans Wondering if Iconosquare is right for your organization? Our Social Media Marketing Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - Integrations - User Reviews - Popular Comparisons ## Overview Iconosquare 4.4 [(69)](https://www.softwareadvice.com/marketing/iconosquare-profile/#reviews) Pricing Starting at €33.00 usage based per month ### About Iconosquare Iconosquare is a leading social media analytics and management platform designed to help businesses, agencies, and marketing teams grow their online presence and deliver measurable results. Supporting Instagram, Facebook, X (Twitter), LinkedIn, Pinterest, TikTok, YouTube, and Threads, Iconosquare brings analytics, scheduling, reporting, and engagement tools into one easy-to-use platform. With Iconosquare, businesses gain access to in-depth analytics. Measure follower growth, engagement, reach, impressions, video performance, and audience demographics to understand what resonates with your community. These insights allow marketers to optimize content, refine campaigns, and demonstrate ROI. Agencies can also deliver branded, customizable reports that communicate performance clearly and professionally to clients. The scheduling and publishing tools streamline content management. Plan, preview, and auto-post content across multiple platforms from a centralized calendar. By scheduling at optimal times, businesses can increase visibility and engagement while saving valuable time. Team collaboration is simplified with approval workflows and shared calendars, reducing last-minute errors... and improving efficiency. Iconosquare also provides competitor and industry monitoring, helping organizations benchmark performance, track trends, and uncover growth opportunities. This intelligence gives businesses and agencies the ability to stay competitive in fast-moving markets. Audience engagement is managed through a unified inbox, where teams can reply to comments and messages from multiple platforms. Faster response times and streamlined communication help brands strengthen customer relationships and improve overall engagement. For organizations with multiple accounts, Iconosquare offers multi-profile management and role-based permissions. Agencies can handle many client accounts securely, while businesses with several brands or regions can manage all profiles without losing visibility or control. Key benefits of Iconosquare include: - A single dashboard for analytics, scheduling, reporting, and engagement. - Actionable insights to grow audiences and maximize ROI. - Automated, customizable reports for stakeholders and clients. - Competitor benchmarking and industry monitoring for smarter strategies. - Time-saving scheduling and publishing with automated posting. - A user-friendly interface designed for marketers and business users. - Scalable features that suit small businesses, mid-sized teams, and large agencies. By replacing multiple single-purpose tools, Iconosquare simplifies workflows and reduces costs. Users gain a complete view of social media performance while freeing time for strategy and creativity. Trusted by thousands of businesses and agencies worldwide, Iconosquare combines intuitive design with enterprise-level functionality. Whether you are a small business starting to build a social presence, an in-house team needing deeper insights, or an agency managing multiple clients, Iconosquare adapts to your needs. In today’s digital landscape, social media is critical for awareness, engagement, and growth. Iconosquare gives organizations the insights and tools to make data-driven decisions, stay consistent, and scale with confidence. Wondering if Iconosquare is right for your organization? Our Social Media Marketing Software selection experts can help you in 15 minutes or less. ## Iconosquare User Interface ## Popular Iconosquare Alternatives Main Product Iconosquare 4.4 [(69)](https://www.softwareadvice.com/marketing/iconosquare-profile/#reviews) Ratings Breakdown - 4.49Ease of use - 4.07Value for money - 4.43Customer support - 4.17Functionality Pricing Starting at €33.00 per month Get Price Alternative Product [Vista Social](https://www.softwareadvice.com/marketing/vista-social-profile/) 4.9 [(949)](https://www.softwareadvice.com/marketing/vista-social-profile/reviews/) Ratings Breakdown - 4.90Ease of use - 4.85Value for money - 4.84Customer support - 4.88Functionality Pricing Starting at $79.00 per month Get Price Alternative Product [Zoho Social](https://www.softwareadvice.com/marketing/zoho-social-profile/) 4.7 [(3459)](https://www.softwareadvice.com/marketing/zoho-social-profile/reviews/) Ratings Breakdown - 4.68Ease of use - 4.54Value for money - 4.51Customer support - 4.53Functionality Pricing Starting at $15.00 per month Get Price Alternative Product [Publer](https://www.softwareadvice.com/marketing/publer-profile/) 4.8 [(966)](https://www.softwareadvice.com/marketing/publer-profile/reviews/) Ratings Breakdown - 4.80Ease of use - 4.66Value for money - 4.73Customer support - 4.64Functionality Pricing Starting at $5.00 per month Get Price Alternative Product [Predis.ai](https://www.softwareadvice.com/marketing/predis-ai-profile/) 4.7 [(186)](https://www.softwareadvice.com/marketing/predis-ai-profile/reviews/) Ratings Breakdown - 4.64Ease of use - 4.67Value for money - 4.62Customer support - 4.55Functionality Pricing Starting at $19.00 per month Get Price Alternative Product [Agorapulse](https://www.softwareadvice.com/social-media-monitoring/agorapulse-marketing-profile/) 4.6 [(713)](https://www.softwareadvice.com/social-media-monitoring/agorapulse-marketing-profile/reviews/) Ratings Breakdown - 4.56Ease of use - 4.36Value for money - 4.70Customer support - 4.26Functionality Pricing Starting at $69.00 per month Get Price ## Iconosquare Pricing and Plans Starting price: €33.00 per month Free Trial Free Version Launch €33.00 usage based, per month Plan includes: - Analytics - Conversations - Industry Benchmarks - Scheduler - XLS Reports - Custom Dashboards - PDF Reports - Company Branded PDF Reports - Tags and Mentions - Promoted Posts Analytics Read More Scale €69.00 usage based, per month Plan includes: - Analytics - Conversations - Industry Benchmarks - Scheduler - XLS Reports - Custom Dashboards - PDF Reports - Company Branded PDF Reports - Tags and Mentions - Promoted Posts Analytics Read More Excel €116.00 usage based, per month Plan includes: - Analytics - Conversations - Industry Benchmarks - Scheduler - XLS Reports - Custom Dashboards - PDF Reports - Company Branded PDF Reports - Tags and Mentions - Promoted Posts Analytics Read More Custom Pricing available upon request Plan includes: - Analytics - Company Branded PDF Reports - Conversations - Custom Dashboards - Customer Success Program - Industry Benchmarks - PDF Reports - Post Approval & Collaboration - Promoted Posts Analytics - Scheduler Read More Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## Iconosquare Features - Popular features found in Social Media Marketing Activity Dashboard Automated Publishing Campaign Management Customer Segmentation Customizable Templates Engagement Tracking Keyword Filtering Multi-Account Management Social Media Integration Social Media Monitoring Social Promotion - More features of Iconosquare Access Controls/Permissions Activity Tracking AI/Machine Learning Alerts/Notifications API Approval Process Control Audience Analytics Audience Engagement Audience Targeting Automated Scheduling Benchmarking Brand Tracking Calendar Management Campaign Analytics Campaign Scheduling Charting Collaboration Tools Commenting/Notes Competitive Analysis Competitor Monitoring Content Library Content Management Customer Engagement Customizable Branding Customizable Reports Dashboard Dashboard Creation Data Import/Export Data Visualization Drag & Drop Generative AI Hashtag Tracking Image Library Keyword Tracking @mentions Mobile Alerts Monitoring Multi-Campaign Multi-Channel Data Collection Multi-Channel Management Multi-Channel Marketing Multi-Language Performance Metrics Post Scheduling Real-Time Analytics Real-Time Data Real-Time Monitoring Real-Time Reporting Reporting/Analytics Reporting & Statistics Role-Based Permissions Social Listening Social Mentions Tracking Social Performance Management Tagging Trend Analysis Visual Analytics ## Iconosquare Integrations Slack Integration rated undefined from -1 review OneDrive Integration rated undefined from -1 review Dropbox Integration rated undefined from -1 review Zapier Integration rated undefined from -1 review Adobe Express Integration rated undefined from -1 review ## Iconosquare User Reviews Overall Rating 4.4 Ratings Breakdown 5 51% 4 38% 3 10% 2 1% 1 0% Secondary Ratings Ease of Use 4.5 Value for money 4.1 Customer support 4.4 Functionality 4.2 Have you used Iconosquare and would like to share your experience with others? Adam C. Verified reviewer Marketing and Advertising 2-10 employees Used weekly for less than 2 years Review source Reviewed August 2022 Social media analytics made easy 5 Running a small business, I like to be able to jump into a tool and get the data I need fast. No messing around. Thanks to the data Iconosquare provides, and it's slick user interface, that's exactly what it's allowed me to accomplish. Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 4 Functionality Pros: Coupled with an excellent UI, and all the important metrics you need, Iconosquare's analytics and reporting functionality is on point. And Iconosquare was one of the first to add support for TikTok analytics. Most social media tools still don't even have this feature yet. While being primarily a social analytics tool, I like that Iconosquare has expanded its feature-set to be even more useful. For example, post scheduling, etc. Since there are API limitations from certain social media tools, some content can't be scheduled directly and requires a reminder app. Iconosquare support direct scheduling where possible, but I really like their workflow for scheduling. They made installing the reminder app one of the first parts of the scheduling process. This means that no matter what you schedule in the future, you'll have everything you need at the time. Cons: It would be nice to see their conversations feature support more social networks such as Twitter. But I understand there is a limitation here specifically with Twitter. From conversations with developers & founders of other social media tools, it appears Twitter charge a huge amount of money for their Twitter API that allows real-time messaging. It would also be nice to see LinkedIn supported for PDF and XLS reports. Read More MG Michelle G. Verified reviewer Marketing and Advertising 2-10 employees Used weekly for less than 12 months Reviewed October 2025 Deep analytics all in one place 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: With Iconosquare, I get all my advanced analytics in one place and I get the whole picture that only looking at Instagram won't give me. When making content decisions, I'm grateful to have Iconosquare in my corner, enabling me to make better strategic choices. Cons: I like iconosquare and don't have anything bad to say. I'm excited to add more platforms to get more analytics. Reasons for choosing Iconosquare Better analytics and tracking and competitor analysis Vendor Response Dear Michelle, Thank you for your kind words. We’re thrilled to hear that having all your advanced analytics in one place has helped you make stronger strategic decisions, and it’s great to know Iconosquare has become such a useful part of your workflow. We appreciate your enthusiasm about adding more platforms, and we’re excited to keep supporting your growth. Sincerely, The Iconosquare Team Replied October 2025 Read More KH Kenny H. Verified reviewer Media Production 201-500 employees Used daily for less than 6 months Reviewed September 2025 Good starting point 3 Overall a good, easy-to-understand platform for anyone needing to work in larger teams and multiple accounts. Downfalls come when more advanced native app features (such as Instagram polls, audio adds, etc.) are involved. Ratings Breakdown 5 Ease of use 3 Value for money 3 Customer support 3 Functionality Pros: Easy to schedule content, providing most of the features needed by social media professionals on a day-to-day basis. Easy interface to understand. Cons: Inconsistent metrics from platforms like Instagram, infrequent but notable scheduling failures from the platform, and limitations to full features (eg, adding audio, polls, etc.) to content to increase reach. Vendor Response Dear Kenny, Thank you for sharing your feedback. We’re glad to hear that scheduling and the interface have been helpful for your team’s daily work. Your comments on metrics consistency, scheduling reliability, and advanced feature limitations are important, and we appreciate you taking the time to highlight them. This kind of input helps us improve the platform for more complex use cases. Sincerely, The Iconosquare Team Replied October 2025 Read More CR Cecile R. Verified reviewer Marketing and Advertising Self-Employed Used monthly for less than 2 years Reviewed October 2025 Good product for freelance social media managers 5 Good product as accurate as other products which I have used in the past so I would definitely recommend. Ratings Breakdown 4 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: As a freelance Social Media Manager, I use Iconosquare to measure performance on my clients' acccount. I have used other (more expensive) tools and I have not found them more helpful or better than Iconosquare. Cons: the navigation could be improved because I always struggle a little bit to find what I am looking for. I also don't like the fact that you need a FB page to log into an IG one. Reasons for choosing Iconosquare I currently use Brandwatch as well as Iconosquare Vendor Response Dear Cecile, Thank you for sharing your thoughtful feedback. We’re pleased to hear that Iconosquare has been a valuable and reliable tool for managing your clients’ performance, especially compared to other platforms. Your comments on navigation and login requirements are important, and we appreciate you taking the time to highlight them as we work on improving the user experience. Sincerely, The Iconosquare Team Replied October 2025 Read More AU Alexandra U. Verified reviewer Marketing and Advertising 2-10 employees Used daily for less than 6 months Reviewed September 2025 Useful and easy to manage 5 I learnt about Iconosquare through an AI programme - it was a recommendation. Since then, I use the platform daily. It is really useful as it helps me understand better the way my social media account works. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: It is really easy to use and understand metrics. It helps me see and understand better which type of content is best for my audience. Cons: I currently don't have anything bad to say about Iconosquare. I am just starting to get accustomed to it. Reasons for choosing Iconosquare I find it more user friendly. Also, the interface is nicer. Vendor Response Dear Alexandra, Thank you so much for your kind words. We’re delighted to hear that Iconosquare is helping you better understand your audience and that the platform fits smoothly into your daily routine. It’s also great to know the interface and usability stand out for you. We truly appreciate your support as you get more familiar with the platform. Sincerely, The Iconosquare Team Replied October 2025 Read More CM Cathal M. Verified reviewer Hospitality 51-200 employees Used weekly for less than 6 months Reviewed September 2025 Super Easy! 4 Seamless - I was able to set up the accounts easy enough and also to get started. I also enjoy the general vibe Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 4 Functionality Pros: Easy to use! I enjoy being able to see the grid view. The analytic tracking is great especially for reports. Cons: The calendar view can be hard to see due to the layout on smaller screens. The app doesn't allow you to edit a post that has been set up for approval either. Reasons for switching to Iconosquare Suggested by a friend - also was being used by another venue and good to be on same level Vendor Response Dear Cathal, Thank you for sharing your experience. We’re glad to hear that the grid view, analytics, and overall ease of use are working well for you, and it’s great to know getting started was smooth. Your feedback on the calendar layout and post editing in the app is very helpful, and we’ll keep it in mind as we continue refining the platform. Sincerely, The Iconosquare Team Replied October 2025 Read More JV Jessica V. Verified reviewer Marketing and Advertising Self-Employed Used daily for less than 2 years Review source Reviewed February 2021 Data Data Data 5 Overall I like my experience. I have had issues with post not posting because of glitches or data centers crashing, those are all normal things that happen on other apps so not that big of a deal. Definitely wish it were cheaper. Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 5 Functionality Pros: I like how much data I get from Iconosquare. It definitely helps me predict what to post and for clients and also what hashtags to use. It's easy to use and I like the feature to build a team to help me schedule content. Cons: I dislike the price. Iconosquare has 2 options. You can pay monthly or pay a cheaper rate if you pay for the whole year all at once. I think that's pretty expensive and not everyone can afford it. It would be great if they had a payment plan for the yearly option. Also I wish it would get a little cheaper. I manager 8-10 accounts through out the year and want it to be a little cheaper. Reasons for choosing Iconosquare Because of the data I am able to navigate through. Data is the key to a successful social media. It's the basis to doing well. Read More Mattie W. Verified reviewer Information Technology and Services 51-200 employees Used daily for more than 2 years Review source Reviewed March 2021 Excellent product to program and manage social networks 4 The excellent analyzes that iconosquare offers me are very helpful, it provides a very good general description of its channel, it has also improved our social media strategy, it allows me to form new strategies to implement, it also offers us statistics on each publication, we achieved an increase in the rate of followers since we started using iconosquare, has been a great help to complement the social analysis. Ratings Breakdown 4 Ease of use 4 Value for money 5 Customer support 5 Functionality Pros: Great tool to manage social networks, I can schedule publications without any problem, the reports are very detailed and accurate, it offers valuable information and easy to understand, it also offers a follow-up of the analyzes that are important, it also has clear descriptions if users need help Additionally, it also provides exact numbers of followers, I can optimize posting times to reach the widest audience, it also offers the ability to manage your own comments. Cons: I only see a negative aspect of this tool, and it is its mobile version, which sometimes does not work very well, the process is usually somewhat slow, it is the only bad thing I see with iconosquare, everything else works very well. Read More Andrew P. Verified reviewer Apparel & Fashion 2-10 employees Used daily for more than 2 years Review source Reviewed January 2019 Huge Help To Our Social Media 5 Overall, we're very happy to be using Iconosquare. It's certainly been a big help in growing our social media presence. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: The auto-posting to Instagram has been a huge game changer for us. For both the convenience (time saver) but for the increase in engagement too. We're not sure why engagement has increased when auto-posting through Iconosquare , but it certainly has. Roughly tripling each post's reach. We also love the analylics for their insight into our followers and trends. A huge help. Cons: As we are a brand that sells physical products in our store, it would be helpful for us to tag the images showing product to allow viewer to click and shop them. Also, we would like to auto-post posts with multiple images. Certainly, neither are deal breakers, but having the additional functionality would be helpful. Read More Akshay A. Verified reviewer Internet 11-50 employees Used daily for less than 12 months Review source Reviewed September 2018 Helps with Influencer Research 5 Iconosquare helped me in finding influencers across the globe, thus aiding my marketing efforts and letting me leverage Instagram's true potential. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: I used Iconosquare for six months to aid Influencer Search. 1. Lets you find influencers based on a wide number of parameters 2. Of about 5 platforms tested, iconosquare had the most accurate data 3. Provides list of tools and services that can be used, a comprehensive list known as SMMartbox 4. Allows scheduling posts on Facebook and Instagram Cons: Iconosquare has been undergoing a lot of changes owing to Instagram policies, which tends to get a bit tiring to track and understand Read More Showing 1 - 10 of 69 Reviews Load More Reviews ## Iconosquare Popular Comparisons [Vista Social vs Iconosquare](https://www.softwareadvice.com/marketing/iconosquare-profile/vs/vista-social/)[Zoho Social vs Iconosquare](https://www.softwareadvice.com/marketing/iconosquare-profile/vs/zoho-social/)[Hootsuite vs Iconosquare](https://www.softwareadvice.com/collaboration/hootsuite-profile/vs/iconosquare/)[Brandwatch vs Iconosquare](https://www.softwareadvice.com/nlp/brandwatch-profile/vs/iconosquare/) [Compare All Alternatives](https://www.softwareadvice.com/marketing/iconosquare-profile/alternatives/) ## Other Top Recommended Social Media Marketing Software [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) **4.5** (6251) Recently recommended **4** times [emfluence Marketing Platform](https://www.softwareadvice.com/marketing/emfluence-profile/) **4.7** (51) Recently recommended **3** times [AgencyAnalytics](https://www.softwareadvice.com/web-analytics/agency-analytics-profile/) **4.8** (116) Recently recommended **2** times [Mailchimp](https://www.softwareadvice.com/crm/mailchimp-profile/) **4.5** (17676) Recently recommended **0** times Stuck Between Options? 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