# BigSpy Software Reviews, Demo & Pricing - 2026 > Review of BigSpy Software: system overview, features, price and cost information. Get free demos and compare to similar programs. Source: https://www.softwareadvice.com/social-media-monitoring/bigspy-profile/ --- [Home](https://www.softwareadvice.com/) / [Social Media Monitoring Software](https://www.softwareadvice.com/social-media-monitoring/) / BigSpy Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Alternatives](https://www.softwareadvice.com/social-media-monitoring/bigspy-profile/alternatives/) # BigSpy Review From $9/month Free version 1 plan Wondering if BigSpy is right for your organization? Our Social Media Monitoring Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pros and Cons - Pricing and Plans - Features - User Reviews - Popular Comparisons ## Overview BigSpy 4.8 [(2485)](https://www.softwareadvice.com/social-media-monitoring/bigspy-profile/#reviews) Pricing Starting at $9.00 usage based per month ### About BigSpy BigSpy is a web-based ad spy tool, which helps businesses and individuals discover advertising strategies and track trends to improve marketing campaigns. It lets users gain access to a database of a wide range of ads from across the world and obtain advanced searching with various filters. Teams using BigSpy can draw creative ideas from across various platforms, including Facebook, Twitter, Instagram, Admob, Yahoo, and Pinterest. The platform enables marketing professionals to discover the latest hot ads tracked by other users. It allows individuals to view featured ads on Facebook and view people-tracked ads across all seven supported platforms. BigSpy lets managers track the trend of various ads from within a unified platform. Pricing is available on monthly subscriptions and support is extended via live chat, FAQs, and phone. Wondering if BigSpy is right for your organization? Our Social Media Monitoring Software selection experts can help you in 15 minutes or less. ## BigSpy User Interface ## Popular BigSpy Alternatives Main Product BigSpy 4.8 [(2485)](https://www.softwareadvice.com/social-media-monitoring/bigspy-profile/#reviews) Ratings Breakdown - 4.73Ease of use - 4.63Value for money - 4.66Customer support - 4.75Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [Brand24](https://www.softwareadvice.com/marketing/brand24-profile/) 4.7 [(254)](https://www.softwareadvice.com/marketing/brand24-profile/reviews/) Ratings Breakdown - 4.67Ease of use - 4.51Value for money - 4.75Customer support - 4.42Functionality Pricing Starting at $199.00 per month Get Price Alternative Product [Hootsuite](https://www.softwareadvice.com/collaboration/hootsuite-profile/) 4.4 [(3800)](https://www.softwareadvice.com/collaboration/hootsuite-profile/reviews/) Ratings Breakdown - 4.31Ease of use - 4.14Value for money - 4.18Customer support - 4.27Functionality Pricing Starting at $99.00 per month Get Price Alternative Product [Agorapulse](https://www.softwareadvice.com/social-media-monitoring/agorapulse-marketing-profile/) 4.6 [(713)](https://www.softwareadvice.com/social-media-monitoring/agorapulse-marketing-profile/reviews/) Ratings Breakdown - 4.56Ease of use - 4.36Value for money - 4.70Customer support - 4.26Functionality Pricing Starting at $69.00 per month Get Price Alternative Product [YouScan](https://www.softwareadvice.com/social-media-monitoring/youscan-profile/) 4.9 [(120)](https://www.softwareadvice.com/social-media-monitoring/youscan-profile/reviews/) Ratings Breakdown - 4.78Ease of use - 4.64Value for money - 4.96Customer support - 4.73Functionality Pricing Starting at $499.00 per month Get Price Alternative Product [Lyfpit](https://www.softwareadvice.com/collaboration/lyfpit-profile/) 4.6 [(138)](https://www.softwareadvice.com/collaboration/lyfpit-profile/reviews/) Ratings Breakdown - 4.67Ease of use - 4.59Value for money - 4.55Customer support - 4.57Functionality Pricing Starting at $9.00 per month Get Price ## BigSpy Pros and Cons We analyzed 2,485 verified reviews for BigSpy to find out what actual users really think. Select to learn more Intuitive And Beginner-Friendly Interface Navigating BigSpy is straightforward, with clear menus and organized features that make it easy for both new and experienced users to access information. The platform provides helpful tutorials and tips, ensuring a smooth learning curve and efficient workflow. Comprehensive Multi-Platform Ad Insights BigSpy offers a vast, organized database of ads from platforms like Facebook, Instagram, and TikTok. Its intuitive tools help users track trends, analyze creative strategies, and gain inspiration for campaigns, making ad research and competitive analysis more efficient. Detailed Competitor Strategy Tracking BigSpy enables users to monitor and analyze competitors' ad campaigns across multiple platforms. Its robust analytics and filtering tools help identify trends, effective strategies, and market movements, supporting better decision-making and campaign optimization. Limited Access Without Premium Plan Many advanced features and analytics in BigSpy are locked behind higher-tier subscriptions, making the platform expensive for small businesses or individuals. The free version is highly restricted, which can hinder exploration and usability for budget-conscious users. Inaccurate And Limited Search Experience Users often encounter irrelevant or cluttered search results, with limited free queries and difficulty refining searches. The interface can feel overwhelming, and finding specific ads or filtering by language and platform is challenging for many users. Confusing And Cluttered Dashboard Design BigSpy's dashboard is frequently described as overwhelming, with too much information on one screen and a layout that lacks clarity. Users find navigation confusing, and the design is not visually appealing or user-friendly, making it harder to locate features. ## BigSpy Pricing and Plans Starting price: $9.00 per month Free Trial Free Version Basic $9.00 usage based, per month No plan information available Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## BigSpy Features - Popular features found in Social Media Monitoring Campaign Analytics Competitive Analysis Content Management Dashboard Engagement Tracking Multi-Channel Data Collection Performance Metrics Reporting & Statistics Social Media Integration Trend Analysis - More features of BigSpy Activity Tracking Content Library Filtering Sentiment Analysis Social Listening ## BigSpy User Reviews Overall Rating 4.8 Ratings Breakdown 5 82% 4 15% 3 2% 2 0% 1 0% Secondary Ratings Ease of Use 4.7 Value for money 4.6 Customer support 4.7 Functionality 4.8 Have you used BigSpy and would like to share your experience with others? Lucas N. Verified reviewer Commercial Real Estate Self-Employed Used daily for less than 6 months Review source Reviewed January 2026 👉 BigSpy: A Must-Have Tool for Ad Research and Inspiration 5 Overall, my experience with BigSpy has been very positive. It is a powerful tool for anyone working with digital marketing, dropshipping, or paid traffic. It helps identify market trends, validate products, and build more effective ad strategies. Once you get familiar with the platform, it becomes very efficient and easy to use. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: What I like most about BigSpy is its massive and constantly updated ad library. The platform makes it very easy to analyze winning creatives across multiple channels such as Facebook, Instagram, and TikTok. The advanced filtering options by country, niche, format, and call to action save a lot of time and help generate strong ideas for new campaigns. Cons: The main downside is that the interface can feel a bit overwhelming for beginners at first. Also, some advanced features are locked behind paid plans, which may be a limitation for users on a tight budget. Occasionally, ad loading times can be slightly slow. Read More KC Kent C. Verified reviewer Accounting Self-Employed Used daily for free trial Review source Reviewed March 2026 Head Of Technology 5 Overall, BigSpy is a very valuable tool for anyone doing market research, competitor analysis, or ad creative research. It provides strong visibility into advertising strategies and makes it easier to identify trends and successful campaigns in different industries. For marketers, agencies, and entrepreneurs looking to study high-performing ads or discover companies actively spending on paid traffic, it is a very useful platform. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: BigSpy is very useful for researching active ads across Facebook, Instagram, YouTube and other platforms. The keyword search and filtering options make it easy to find advertisers in specific industries, especially for niches like coaching, courses, and online education. I like that you can quickly see ad creatives, landing pages, engagement data, and how long ads have been running. That makes it much easier to identify profitable campaigns and understand what messaging is working in the market. Cons: The interface can take a little time to learn at first, especially if you are new to ad research tools. Some advanced filtering options could be a bit more intuitive, and occasionally the search results require refining keywords to get the most relevant ads. However, once you get used to the platform it becomes much easier to navigate. Read More MZ Maggie Z. Verified reviewer Utilities 11-50 employees Used weekly for less than 2 years Review source Reviewed September 2023 Best Mobile Ads Spy Website 5 If you provide a plan for start-up, that will be nice Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: It is more comprehensive than similar ads spy products Cons: I like it pretty much. I hope we can use the Chinese version Read More VR Verified Reviewer Consumer Goods 2-10 employees Used daily for free trial Review source Reviewed March 2026 Super Effective! 5 Number one go-to tool for my business!! Superb experience so far, and i will recommend everyone who is looking for a go to tool for their business. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: For my daily product research i use this tool to find trending products. I will give it a five out of five rating so far. Cons: No negative side yet. If they can reduce the price that would be a great plus for the startup, right? Read More VR Verified Reviewer Gambling & Casinos 2-10 employees Used weekly for free trial Review source Reviewed March 2026 so far so good, better for small company 4 My overall experience with BigSpy has been positive so far. The UI feels clean and easy to use, similar to SocialPeta, and I’m planning to explore the features more deeply over time. Ratings Breakdown 4 Ease of use 4 Value for money 4 Customer support 4 Functionality Pros: One thing I really like is that this platform allows monthly payments. Compared to SocialPeta, which requires an annual subscription, the price is much more reasonable. Cons: What I like most about this ad monitoring platform is that its ad search results are complete, updated quickly, and cover all media platforms. Reasons for switching to BigSpy Expired, and the price is way too expensive. Read More VR Verified Reviewer Accounting Self-Employed Used daily for free trial Review source Reviewed February 2026 highly recommend 4 Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 5 Functionality Pros: HELP ME WITH MY BRAND in every apect specialy marketing , HAS EVERYTHING BUT GOOD CUSTOMER SERVICE and anszering in time Read More VR Verified Reviewer Retail Self-Employed Used daily for free trial Review source Reviewed February 2026 Great Satisfied 5 Helpful tool for marketers; delivers strong ad analytics though UI needs refinements, powerful ad insights. Ratings Breakdown 4 Ease of use 5 Value for money 5 Customer support 4 Functionality Pros: Powerful ad insights, easy to track competitors, and great for creative inspiration overall satisfied. Cons: Interface feels cluttered at times, and filtering options could be more intuitive for people who are beginners. Read More VR Verified Reviewer Airlines/ Aviation 2-10 employees Used daily for free trial Review source Reviewed March 2026 Gooooooooooooooood 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Customer Support Security Value for Money Digital Marketing Features Social Media Management Competitor Analysis Read More Marshall C. Verified reviewer Marketing and Advertising 2-10 employees Used daily for free trial Review source Reviewed January 2026 Bigspy Review 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: It's ability to find local video ads. Particularly in the niche of home services and local businesses, it's hard to find the right video. Cons: Waiting to find issues! So far it's been pleasant. Read More Karen J. Verified reviewer Computer Software 2-10 employees Used monthly for free trial Review source Reviewed January 2026 Amazing tool for digital marketers 5 I run a marketing agency and BigSpy has helped me better understand my clients and their competitors, allowing me to create more effective campaigns. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: I really love how much content BigSpy provides. It helps me discover new ideas, analyze trends and improve my marketing strategies every day. Cons: For now I have not found any important disadvantages. Everything works smoothly and the interface is very intuitive and practical. Read More Showing 1 - 10 of 2485 Reviews Load More Reviews ## BigSpy Popular Comparisons [Brand24 vs BigSpy](https://www.softwareadvice.com/social-media-monitoring/bigspy-profile/vs/brand24/)[Hootsuite vs BigSpy](https://www.softwareadvice.com/social-media-monitoring/bigspy-profile/vs/hootsuite/)[Agorapulse vs BigSpy](https://www.softwareadvice.com/social-media-monitoring/agorapulse-marketing-profile/vs/bigspy/)[YouScan vs BigSpy](https://www.softwareadvice.com/social-media-monitoring/bigspy-profile/vs/youscan/) [Compare All Alternatives](https://www.softwareadvice.com/social-media-monitoring/bigspy-profile/alternatives/) ## Other Top Recommended Social Media Monitoring Software [Trello](https://www.softwareadvice.com/project-management/trello-profile/) **4.5** (23568) Recently recommended **0** times [monday.com AI Work Platform](https://www.softwareadvice.com/marketing/monday-com-profile/) **4.6** (6074) Recently recommended **0** times [Hootsuite](https://www.softwareadvice.com/collaboration/hootsuite-profile/) **4.4** (3800) Recently recommended **0** times [Agorapulse](https://www.softwareadvice.com/social-media-monitoring/agorapulse-marketing-profile/) **4.6** (713) Recently recommended **0** times Stuck Between Options? 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