BigSpy

RATING:

4.8

(2085)

About BigSpy

BigSpy is a web-based ad spy tool, which helps businesses and individuals discover advertising strategies and track trends to improve marketing campaigns. It lets users gain access to a database of a wide range of ads from across the world and obtain advanced searching with various filters. Teams using BigSpy can draw creative ideas from across various platforms, including Facebook, Twitter, Instagram, Admob, Yahoo, and Pinterest. The platform enables marketing professionals to discover the latest hot ads tracked by other users. It allows individuals to view featured ads on Facebook and view People-tracked ads across all seven supported platforms. BigSpy lets managers track the trend of various ads from within a unified platform. Pricing is available on monthly subs...

BigSpy Pricing

Free - $0/month for 5 queries daily; 1 seat Basic - $9/month for 20 queries daily; 1 seat Pro - $99/month for unlimited queries daily; 1 seat VIP Enterprise - $199~$499/month for new intelligences; price x seats

Starting price: 

$9.00 per month

Free trial: 

Not Available

Free version: 

Available

BigSpy search functionality

BigSpy Reviews

Overall Rating

4.8

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4.5

Value for money

4.5

Functionality

5

Most Helpful Reviews for BigSpy

1 - 5 of 2,055 Reviews

User Profile

Murtaza Ali Najmi

Verified reviewer

E-Learning, 2-10 employees

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2023

A Treasure bank for Ads

All in all, I've had a blast using BigSpy. Despite a few hiccups with the interface and the paid features, the benefits massively outweigh the drawbacks. It's like having a secret agent who knows all about the ad world, helping you make smarter, more informed decisions. If you're in the ad game, give BigSpy a whirl; I bet you'll find it as valuable as I do!

PROS

Hey there, let me just say, BigSpy's content library is a game-changer! Imagine having a treasure chest of ad examples at your fingertips—talk about a time-saver. The variety and depth of the ads you can explore are fantastic, whether you're a newbie trying to figure things out or a seasoned marketer aiming to up your game. And let's not forget those nifty search filters; they're like the Swiss Army knife for ad research!

CONS

On the flip side, while BigSpy is chock-full of features, it can feel a bit overwhelming at first. The user interface isn't the most intuitive, and it took me a hot minute to navigate through the sea of options. Plus, some of the more advanced analytics features are behind a paywall, which is a bit of a downer if you're on a budget.

Reasons for switching to BigSpy

I made the leap from Minea to BigSpy, and let me tell you, I haven't looked back since. What swayed me? The depth and breadth of BigSpy's database. While Minea was pretty good for basic metrics and tracking, BigSpy takes it up several notches with its comprehensive ad insights across multiple platforms. It's like having a super-powered magnifying glass that not only lets you see what your competitors are doing but also provides actionable insights to step up your own ad game. The search filters in BigSpy are also a big win; they're incredibly detailed, allowing me to hone in on specific industries, countries, or even engagement rates. And as much as I appreciated Minea's user-friendly interface, I've found that the more robust features in BigSpy offer me a competitive edge that's hard to beat. Sure, there's a bit of a learning curve, and I do miss some aspects of Minea. However, the trade-offs are more than worth it for the incredible depth of data and analysis I can now access. Overall, switching to BigSpy was a game-changer for my advertising strategy.

Travis

Marketing and Advertising, 1,001-5,000 employees

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed January 2024

Review from Travis

great from what I have seen so far - want to be able to do more before paying.

PROS

The ability to see specific data results that would not otherwise be seen

CONS

not enought time to test out before asking to pay - I want to be able to dive in and see the worth of cost before moving forward.

witoon

Marketing and Advertising, 51-200 employees

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

3

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

3

FUNCTIONALITY

3

Reviewed August 2023

Very helpful site

PROS

As a marketing manager, I understand the importance of utilizing effective tools to gain insights and stay ahead in the competitive landscape. When it comes to BigSpy, there are several aspects that I found particularly impressive.One of the standout features of BigSpy is its comprehensive and powerful market research capabilities. The platform provides a wealth of data and analytics, allowing marketers to gain valuable insights into their target audience, competitors, and industry trends. This data-driven approach enables me to make informed decisions and develop effective marketing strategies.Another aspect that I appreciate about BigSpy is its user-friendly interface. Navigating through the platform is intuitive, making it easy to access the desired information quickly. The clean and organized layout enhances productivity and saves valuable time, allowing me to focus on analyzing the data and developing impactful campaigns.Furthermore, BigSpy offers a wide range of ad intelligence tools that enable me to monitor and analyze the advertising strategies of my competitors. This feature is invaluable as it helps me identify emerging trends, understand what resonates with the target audience, and adapt my own campaigns accordingly. By staying up-to-date with the latest advertising trends, I can ensure that my marketing efforts remain relevant and engaging.

CONS

As a marketing manager, I always strive to provide constructive feedback to help improve the tools and platforms I use. While BigSpy offers many valuable features, there are a few areas where I believe there is room for improvement.One aspect that I found slightly challenging is the pricing structure of BigSpy. While the platform offers different subscription plans, the cost may be a consideration for some businesses, especially smaller ones with limited marketing budgets. It would be beneficial if BigSpy could explore more flexible pricing options or provide additional tiers to cater to a wider range of businesses.Additionally, while BigSpy provides a wealth of data and analytics, the sheer volume of information can sometimes be overwhelming. It would be helpful to have more advanced filtering and sorting options to streamline the data analysis process. This would allow marketers to quickly identify the most relevant insights and focus their efforts more efficiently.Lastly, while the user interface of BigSpy is generally user-friendly, there were a few instances where I encountered minor glitches or experienced slower loading times. Enhancing the platform's overall performance and addressing any technical issues would further enhance the user experience.Despite these minor areas for improvement, I believe that BigSpy remains a valuable tool for marketers. Its comprehensive market research capabilities, ad intelligence tools, and commitment to innovation outweigh any

Adam

Marketing and Advertising, 1 employee

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed December 2023

Good Research Features

PROS

Big Spy helps me to find a good product to sell

CONS

The dashboard is easily to use, and there are many cool things

Clivelton

Internet, 1 employee

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

FUNCTIONALITY

5

Reviewed January 2024

A great Tool for this times

Good, but need a little more queryes for trial to let us feel the real power of this tool

PROS

Easily finds and monitoring internet and social medias datas and with that we can do better sales.

CONS

As free trial member you can't do more than 1 query per day.