Sprout Social is the best social media management tool for the benefits of the users. I have experienced benefits after benefits.

It is valuable to use social media to grow our experiences and skills. I have extracted the best ideas for my career from social media through Sprout Social. Where customer engagement is needed, Sprout Social is the best platform to discuss most this matters. It is generally easy to use. Very affordable with a month of free trial for all.

This software is amazing. It is easy to understand and implement to. Nothing challenging.

We have been bounced around from account manager to account manager which has been unfortunate as we haven't been able to optimize things very well or probably get the most out of the product. We don't really use the listening tools and I think that is partly because we don't quite know how to set it up. That seems to be a BIG selling point for them but we aren't big on Twitter so that appears to not help us much. As a community manager I would prefer better ways to track sentiment, track engagement metrics, and pull better insights per post on engagement % to see how that effects reach and other data points. But since we don't use Twitter at the moment we seem to miss out on a lot of their focus areas.

The data we are able to get from Sprout is fantastic. They recently added an inbox activity tracker which has been a game changer for engagement management. Being able to get an export of all of our post data too is phenomenal. WAY better than trying to pull things directly from each app.

Not being able to pull YouTube comment data is a big detractor. You also aren't able to not include some posts in reporting (for example we did a giveaway post on Instagram which skewed our entire metrics for the month). No one has TikTok data yet and I am not sure Sprout will be the first as they take a while to implement feedback (if at all).

I would say I'm pretty neutral about it. I was so excited about using them but if I could rewind time I never would have switched.

I manage 13 different social media accounts so I need scheduling software to keep up with everything! The majority of the reports on sprout are the same as you can find on your social media channel, but having everything in one place makes reports easier.

We have had some issues with Sprout since we signed up and the customer service along with the follow-through has been less than ideal. First off you have no account manager, the guy who signed us up washed his hands of us the second he got the check. I found this out when we were having issues connecting our Instagram. After 2 MONTHS, yes 2 months, of talking to support and engineers none of which could help us solve the issue we finally spoke with someone who had an idea of what was going on. After a couple of hours on the phone with him, everything was all fixed, except it wasn't truly fixed. The next day we discovered that since they were having issues connecting our business FB to our business Instagram they just created another business page for us to connect it to. So now we have a business page out there that isn't ours that we can't get Fb to remove. In addition to this major issue we have has small ones such as not being able to post a gif, and not being able to post multiple photos to Instagram through the desktop. It seems the more we use Sprout the more we realize it is not up to par.

It's been a great experience so far. They also have a great support team that you can work with to ensure that you're utilizing all of the platform features as best as you can. For teams who struggle to plan and manage their social accounts, I highly recommend Sprout Social. The platform also can help you uncover trends for future planning too!

No one has the time to sit there and individually schedule out social posts so that's where Sprout Social comes into play! We purchased this software to help us plan and manage our organic social media calendar easily. They also can integrate with paid ads, but that's not something we use it for. I love that you can see a calendar of upcoming posts so I can see if there are any gaps in our calendar. Sprout Social also has very robust reporting for each platform and it has allowed me to have deeper insights into how our accounts and posts are doing. It's been a big lifesaver. Prior to this, I would always forget to post so this has made it easier to make a plan!

The platform is kind of pricey, especially as you add on more licenses. You can't create any custom reports. However, they have a lot of robust reports so I imagine you don't need to. We haven't needed to yet.

For the most part gives us an all-in-one social media management and creation tool. Perfect for collaboration and the structure of permissions and approvals helps on a team level.

Allows us to collaborate across our team with members in different locations. Love the notifications and ability to respond directly to social posts within the app. The ability to email posts to certain non-users helps, and being able to tag content types makes organization easy. The including reporting is robust and provides enough information across multiple platforms to make good decisions. The single inbox is ideal and is the reason we continue to use the platform. It's great to know if something was handled and by which user and the sense of accomplishment is there once you clear your inbox.

The listening tools are a separate cost and for our brands becomes too expensive to commit to. Which it had more feature built in like other platforms to scour and collect keyword mentions across other platforms (not just social).

Overall, we're enjoying Sprout Social and the ability it gives us to manage all of our client accounts from one place. Our efficiency has increased exponentially after switching to Sprout and it's allowed us to take on more clients' social needs as an agency.

It is so nice to be able to have all of my clients' social profiles in one place! With Sprout Social, we're able to not only keep our clients' profiles together, we're able to schedule posts to all of their platforms in the same interface. I think the shining moment for Sprout Social is the Inbox feature, where you can respond and engage with your online social community right there in the Sprout interface. You want to talk about efficiency...our team was spending hours a day logging in and out of different profiles for a client, responding to comments, engaging with other users, etc. Then, they had to do the same thing for the rest of our clients! Having the ability to cut out that unnecessary time spent logging in and out has been a life saver.

Unfortunately, Sprout Social does NOT have the ability to schedule stories on Instagram. While they claim you can "schedule", it's actually a manual process. You can go ahead and create the story post and "schedule" it, but all that means is you'll get an alert to go manually post the story to your profile. This doesn't help increase efficiency and can actually distract from other work in the middle of the day when you have to stop what you're doing to go manually post.

Good.

Sprout Social is an easy-to-use product that allows the Beginner Social Media Manager/Coordinator the ability to save time and be efficient. It has a basic reporting cluster and overall, it's a good tool.

There was no drap-and-drop ability. This may seem petty but when you're scheduling 60-90 pieces of content per month, having to manually open each desired post to edit the date and/or time so that the posting doesn't clash with another post is quite cumbersome. Furthermore, when you have all of these posts on different days and at different times, it's hard to go into a day and recall which date had which post on which social platform at which time. Seeing all of this in a calendar view and literally moving the desired post and everything that corresponds with it, to another date is soooo easy and pleasant to the mind. The lack of a social queue was a major deciding factor as well.

Easy to schedule posts, cool upgrades for tracking & analytics. User experience is great

No snapchat or Tiktok integration. Also, its really expensive if you have multiple social channels. Reasonable price for 10 channels but since each FB, insta, twitter, Linkedin, Pinterest etc counts as 1 channel, 10 goes fast. Also, Insta & FB are owned by same company and you can push your insta post to FB automatically so why do each count as a channel against your 10? We have 3 brands so that means I would have to pay for 18 channels (6 for each) with insta, twitter, FB, GMB, LinkedIn, Pinterest, that pricing gets crazy.

Sprout Social is the best solution I've found for managing all social media platforms from one site, including LinkedIn

It could be easier to respond to social media comments. For example, you can't "reply" to a comment, you can only add an additional comment on Facebook.

Sprout social allowed me to optimize the customer relationship, and to be more visible on social networks.

What I liked the most about this software is the ability it gives us to be more present on social networks.

What I liked least about this software is that many are not interested in it yet and beginners find it difficult to immerse themselves.

A very easy-to-use and understand social scheduling platform that is perfect for beginners and experienced social gurus. Provides excellent insights and analytics to help improve social growth and understanding of how certain posts are performing. Very simple to manage multiple social profiles at once, which is essential for any social media management business.

The place that has the most room for improvement is the posting aspects. Many times I have scheduled posts that have not gone live, which leads to double handling when scheduling the posts in Sprout Social, and then having to post ad-hoc when Sprout doesn't send the post live.

People seek out social media software primarily for automation. But that doesn't solve the workflow and analytics issues that social media and community managers face. Sprout enables us to load content and art into the automation platform as drafts, submit for approval and then automate posting. We also need a competitive edge as an agency, and using this software with the ability to provide more robust analytics than what is provided in the native platforms is a huge win. The biggest improvement we've seen to social media tools in general came from the launch of the social listening tool. However, the pricing model is hindering us from being able to use it. Big bummer. And it can be fixed. We hope you will consider applying the agency model pricing structure that exists for all other functionalities to this particular function. It's essential for us to be able to incorporate it into our new biz process and the current cost structure is preventing us from doing so. Please help!

The agency model sold us. Big win to invite larger groups rather than paying by the "seat" as previous models and other services demand. The approval process and analytics go beyond what is available in the native platforms which is essential for business use. The social listening is what we've been waiting for--and will be instrumental in our relationship moving forward. With that said, there is a caveat, listed below.

The social listening is amazing. However, the sales model is seriously flawed. Our clients will not pay every month for each social listener. Moreover, our agency needs to use this as a way to earn new business. We have many pitches in process at any time and it's not feasible for us to pay every month per listener. As such, this amazing service is not available to us on the scale it needs to be. Please come up with a better pricing model so we can use and sell this service. As it stands now, only the really big agencies will be able to afford it. You need the mid-sized agencies like us (about 50 employees). Just like the agency model sold us by not having to pay by the seat, we can't pay per listener. If you made that available to us, say 3 listeners per client in our agency model, that would be a win. It would limit the number so you could up-sell in those cases where big companies want to listen for a lot of different indicators, but it wouldn't prohibit the broader use of the tool for the masses--which will drive significant growth. Additionally, this is a huge differentiator for your business. If you make it out of reach for most clients, you loose your edge. Help us. Help yourselves. Give us this tool! And give it to us in a way that our clients will pay for it.

Their strength, by far, is the Smart Inbox, which is unparalleled and a time and life-saver for in-house marketers or agencies managing a large volume of social media accounts, or with huge volumes of inbound customer service inquiries. The suite of reports is second-to-none, with an extensive range of options across all of the major social media networks.

Sprout Social is hideously expensive. Seriously. However, if you can afford it, Sprout is one of the best all-around tools on the market. Their social listening, while "good", is a costly add-on and is limited compared to other providers like Brandwatch.

One of the most important business problems we are solving with Sprout social , is the problem of automating how we share contents to our social media platforms. By using Sprout Social, we are able to gather valuable intelligence about our customers and utilize them to improve our overall social media strategy.

I love Sprout Social's listening feature. This tool allows us to eavesdrop on conversations the public is having about our brand on social media platforms. Being able to tap into these conversations helps us gather valuable intelligence and gain a better understanding of customer sentiments about our products and services.

One of the biggest drawbacks of Sprout Social is the difficulty I encounter when attempting to publish posts to multiple social media platforms with a single draft. For example, when composing and scheduling posts to our Twitter handle, the enforced word count limit of 280 characters makes it impossible to switch a draft post meant for our Instagram or Facebook pages to be posted on our Twitter handle. This limitation has forced us to compose separate drafts for each social media platform where we have a presence, making the process of sharing content to multiple social platforms very cumbersome.

Multiple account management and monitoring and advanced reporting with valuable insights plus scheduling

Additional payment for advanced analytics and accounts getting disconnected frequently

It has been great to consolidate all our social media to one spot. It saves time in planning and gives us the ability to track data, which is the most valuable feature for us. Too many great things to say. Always appreciate the drive for continuous improvement of Sprout Social. I think staying on top ever-changing social features and trends sets Sprout apart.

So many great features and usability! Truly the the most innovative tool for social media on the market.

- It would be nice if when you select multiple social media profiles to post to at the same time it would automatically post to the most optimal time for each instead of averaging the time of all of them. - If we have a piece of content that we really want people to see, it would be nice to know optimal send time over a given week instead of only being able to see optimal send time on one given day. Maybe it is a a stat that shows up on your dash board like "the best time to post this week is: Thursday at 12:05 PM." Optimal send times could be its own page or report. - It would be GREAT if you could see a breakdown of business demographics vs personal profile demographics. I think our demographics for Twitter are inaccurate, because most of our followers are businesses/organizations and automatically assign a male gender and random age when they create their profile. - It is not clear in your "Always up-to-date" specs for LinkedIn the exact size of an image when you post it. - Exact image specs for social is kinda confusing. It looks like Twitter's in-post preview doesn't match the specs - graphics get cut off. Also, it looks like Twitter and Facebook also previews different content sizes in addition to what is listed on your specs pages. For example, in-post square images show up on Facebook and Twitter without getting cut off. It would be nice to know all the different sizes each social media sizes that are offered as they change.

I like the interface and its straightforward.

The paid version is better and can't do much in the free version

Sprout Social has simplified, automatized and organized our work with middle and huge social media communities. We are delighted and strongly recommend it.

The smart inbox is Sprout Social defining feature. It sets Sprout Social apart from its competitors. You can manage every type of interaction (direct messages, mentions, likes, comments, replies, etc.) of all your social media profiles in one single feed which integrates functions as important as task assignment to members of your team. The smart inbox can be "splitted" into as many inboxs as necesary, depending on your needs, the size of your team, or just for getting more organized your social media feeds and timelines.

The listening features are in a transition period after Sprout Social has acquired Simply Measured. I understand they're integrating both platforms but the "deep listening" features are not available as of July 2018. Having said that, the "Reports" feature is more than enough for providing the metrics and analytics you need in your day to day work. Also, when you're working with teams of more than five or ten people, you'd like to see a thumbnail pic of them to assign tasks and stuff like that. Well, Sprout only allows the teams members to upload their personal pics through a external WordPress-based platform, Gravatar, which is a bit annoying (we're used to upload profile pics directly from our computers files). It's a minor setback, though.

Saves tons of time by having all notifications for all social platforms in one place, saves even more time by letting you respond to them as needed directly from Sprout, helps me stay organized by allowing me to archive completed notifications, scheduling for all platforms and a hybrid scheduling option for Instagram (which is amazing), intuitive analytic reports that are easy to read and understand

Smart Inbox: this is the best feature I have come across in social monitoring platform. You choose what results you want to see and it shows you all of them from every platform you choosing in one convenient space, and allows you to respond to any comments/messages, follow back, like, delete, etc. without leaving Sprout's website. I have never had a notification slip through the cracks and it helps immensely with interacting with people on multiple channels

They are a little slow on offering features to utilize updates on social media platforms. They almost always eventually add features, but a nice compromise would be to put out an article or email saying "we know about the update, here's what you need to know, we're working on implementing it on our platform".

We are a global organization with team members in both the US and UK who manage social communication for events. Sprout allows us to easily manage our social posting and approvals. With the function to put into draft mode, we can approve posts before they go live. In addition, the ability to post on Instagram is a gram changer for us! We don't need to have people posting on their phones and running the risk of posting on the wrong account. In addition, the reporting features allow us to see the impact our social communities have through our content sharing.

I've used Sprout for the last six years at my company and it is my one constant. Sprout is extremely easy to use and to get new team members acquainted with. I have seen the platform upgrade over the years, but the calendar function is probably one of the best features to see a full view of your social scheduling. In addition, the ability to follow multiple hashtags is a great feature as our organization attends many events globally that we need to keep track of.

I've had issues setting up my Google analytics tracking on here. When reaching out to support I didn't get the best response to fix it.

Sprout Social combines all the tools I expect to find in social media management software - post scheduling, advanced search/listening, analytics - into an easy-to-use dashboard that makes day-to-day management about as simple as possible. I helped introduce the tool to a team of about 100 people, and training others was easy given the straightforward interface. My favorite feature is the Smart Inbox, which lets you keep tabs on every mention/retweet etc. and take action or do further digging into the people who connected with you. I also appreciated the post scheduling tool (especially the embedded image editing and the Sprout Queue with automated scheduling) and reporting that made it easy to pull data and quickly re-share my most effective messages. My experience with the customer support team was very positive - there was always a quick response to my questions about new features or issues I was having.

While I appreciate the tool's focus on simplicity with a single-column stream, I do sometimes wish that there were an option to customize views to get more information at once. The tool can sometimes require a lot of scrolling. Also, the cost to add new users can be prohibitive - in general this is a much more expensive tool than some others with similar basic features. In my mind it's worth the investment for larger organizations due to its ease of use and reporting features.

It offers simple navigation which helps a new user to use the platform with ease.And also it helps to manage multiple social media accounts in a single platform so that time consumption is less and high productivity.

According to me ,social media management tool is inevitable in my work so I chose tools with chrome extension .This tool ofcourse offers extension but it has little glitch.There is a room of improvement else it is wonderful tool for social media marketers .

Sprout Social provides me the ability to more efficiently manage my client's social media efforts. and do so affordably.

After reviewing a few options, I landed on Sprout Social as my choice for managing social media for my clients. The biggest reason has to do with the user experience. They have the best UI by far of any platform I've used, and it's laid out in a way that makes it very easy to understand everything you're working with. The ease of managing multiple clients and switching between them is great. The group feature helps keep things organized and separate. The reporting also looks fantastic and is very easy to use.

I wish they made it easier to compose content across multiple social media channels. I feel they could do a better job with this. While the pricing is fair, the agency platform is a little difficult to grow into if you run an agency and manage multiple clients. Instead of charging on # of users, it's geared more on # of profiles, which can get pricey.

I've used Sprout to manage dozens of accounts and it really helps keeps everything organized under one roof, including stats. If you're in a hurry, you can generate one of their visual reports for a client and it will include some good stats that give both you and your client insights. But in my opinion, the mobile app is the strongest aspect of Sprout. Being able to post to any of my client's Facebook, Twitter, Instagram, or LinkedIn profiles from my phone with a single login is endlessly useful.

Costs can add up pretty quickly and some UX elements just aren't completely there yet (has improved over the years). It's nitpicky, but for example you can't customize the folder colors for each client group. I also encountered a handful of bugs during my time using Sprout, and when I finally got ahold of customer service, they just told me how to work around it instead of actually fixing the issue.