About SendinBlue

SendinBlue is a cloud-based email marketing tool suited for organizations of all sizes. It offers marketing automation, email campaigns, transactional emails and SMS messages functionalities within a suite.

SendinBlue allows users to create mobile-responsive emails using design tools. Users can also schedule and automate marketing campaigns and pre-test messages’ deliverability before sending campaigns. Transactional emails may be sent via SendinBlue’s SMTP service or API. The contact management functionality allows for importing contacts, categorizing lists, collection forms, behavioral forms and more.

SendinBlue also features reporting, which allows users to create reports on basic statistics, such as open rate, click-throughs and more. ...


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Supported Operating System(s):

Web browser (OS agnostic)

377 Reviews of SendinBlue

Average User Ratings

Overall

4.33 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.0

Ratings Snapshot

5 stars

(211)

211

4 stars

(115)

115

3 stars

(31)

31

2 stars

(3)

3

1 stars

(17)

17

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 377 results

November 2019

Matthew from Atlas Internet Marketing LLC

Verified Reviewer

Company Size: 2-10 employees

Industry: Marketing and Advertising

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

November 2019

Great value for small businesses

Really positive. I have been able to set up my own business and others with SendInBlue and they like it a lot. Definitely worth the value.

Pros

Very low cost with a lot of features including unlimited contacts. The only limit really is 300 emails per day max but when you are starting out with email marketing that's not a big deal, especially with newsletters. They have a very nice automation workflow process that has a lot of options similar to big competitors that cost more. Also, if you need to create a new email template it has the option to open a new tab and then easily refresh it, unlike other competitors. The API connection is easy to find and work with. Overall a great software solution for small businesses.

Cons

Not much of anything, I have seen other systems have a few more features in the automation builder but those were not really used anyway.

Reasons for Choosing SendinBlue

I like the automation builder over Mailchimp, its more intuitive and you can see how the automation is laid out. Plus I tried a few campaigns on mailchimp and had more bug issues.

March 2020

Anmol from Copyleaks

Verified Reviewer

Company Size: 11-50 employees

Industry: Computer Software

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

1.0

Functionality

4.0

March 2020

Email marketing for small budget

I have had a good experience but I wouldn't call it the best. Given a smaller budget we have, we are kind of stuck with them.

Pros

I like the account management service that you get with the enterprise solutions. You get a representative who is attached to your account and works With you closely to help with all deliverability agendas.

Cons

Their customer support. Their customer support is pretty bad and one the worst issues I face. They operate only during specific times during the week, which may often not work well even for companies those who are based on the US. Secondly, it seems like they're always flooded with calls so you can't get to them on the first call, almost always. Then on top of that they don't return your calls when they're unavailable.

Reasons for Choosing SendinBlue

Pricing was the biggest reason. Moreover, they promised services that seemed at par with the comparison.

April 2020

José from qeijo digital

Verified Reviewer

Company Size: 2-10 employees

Industry: Information Technology and Services

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

April 2020

SendInBlue made it easy to set a newsletter for my small business

SendInBlue helped me manage a newsletter subscription for a small business I'm just starting. Their templates and integration with WordPress made this easier than what I expected!

Pros

SendInBlue is feature-rich, offers competitive pricing, great integrations with WordPress, and a sensible free tier plan that considers small businesses contraints and supports them while they are growing. But the highlight of the product is its Support staff! They were great and made the difference for me to stay a happy user!

Cons

The learning curve is a bit steep in the beginning, but once you pass that, it's smooth sailing. Fear not: Support is there to help you, if you need it.

Reasons for Choosing SendinBlue

More feature rich, more sensible free tier, better integration with WordPress.

March 2019

Kelly from The Playground

Verified Reviewer

Company Size: 2-10 employees

Industry: Apparel & Fashion

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

1.0

Value for money

1.0

Customer support

1.0

Functionality

1.0

March 2019

The most useless email marketing company out there!

This is the worst and most deceptive company I've ever experienced in the email marketing world. I have multiple online eCommerce businesses and I decided to try moving one over to SendInBlue from Mailchimp. I have a very clean and legitimate list of contacts (14500+) that was all organically gathered directly through my website, many of which are actual past customers with purchases! I was "approved", so I purchased their plan, and sent out my first campaign. This "approval" means absolutely NOTHING! My campaign stopped at 500 sends (yours will too) and if you don't meet their 12-15% open rate within 36 hours, they will steal your subscription money, and suspend you from being able to send, period. They do not tell you ANY of this beforehand, and they do this intentionally so that they can steal your first months subscription money! This is legitimately their business model. In order to actually USE their "service" (which is nothing at this point) you have to go through a lengthy and EXPENSIVE process of setting up your very own dedicated IP! What's the POINT? Disgusting. They're the most crooked and irrational company I've came across in a long time. I understand wanting to protect your IP's dignity, but you're throwing away and robbing the WRONG customer here. I have a fabulous open rate verifiable by MailChimp, with abundant evidence of such. I gave them MANY opportunities to correct this issue before seeking further action, and leaving appropriate reviews.

Pros

Absolutely none. It's a useless company that lies and withholds all of it's requirements and practices, and will result in most people being completely unable to use it even with beautiful, clean, legitimate large lists. (Especially those with large lists)

Cons

Deceptive practices. Lies. Required 15% open rate on the first 500 email sent within 36 hours. (Any large list won't get that rate) They do NOT send to your whole list, only to a random 500. Then most emails end up in the spam folder. They shut you down after 36 hours if you don't reach their open rate requirement , steal your first months payment, and make you unable to use their features. The ONLY solution is to purchase a dedicated and complicated IP, this is a lying, deceptive company and the price does NOT accurately reflect anything. Nobody with any sort of larger sized legitimate eCommerce mailing list will be able to use their service. But they'll be happy to take your money so you can find that out!

March 2020

Steve from Steve Ellis Photography

Verified Reviewer

Company Size: 2-10 employees

Industry: Photography

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

March 2020

Best decision we've made!

Moving to Sendinblue has been the best marketing decision we've made in the last 2-3 years. Our delivery rates have improved, retention has gone up and we've averaging an open rate of 58% compared to 36% when we were using our previous platform (Mailchimp). On a few occasions we've needed to contact support, for advice. The support function at Sendinblue has been faultless. Responses are fast and they can't do enough to assist you... again unlike 'other' platforms where you wait up to 72 hours even for an initial response!...Which really hinders marketing We recommend Sendinblue to any/all organisations, regardless of size, who want a self-intuitive marketing platform, that does everything you want it to with a support department that ARE actually there everyday to support you

Pros

The Dashboard is excellent, giving a complete overview of all your campaign statistics as well as single line clickable 'top line stats' of your individual campaigns Creating a campaign could not be simpler, with very easy click & drag modules to build your campaign exactly how you want it Once you have sent your campaign, with either a 'send now' or a scheduled time/date send, the reporting is excellent. The usual stats are included, for example total sends, successful sends, opens, click throughs, soft/hard bounces, click throughs etc. But the addition of metrics such as average time to open, average time to click, total and unique clicks plus a timeline gives you everything you would want to see. The reporting for us is one of the strongest features Automation is a great addition, where workflows can be created that trigger actions such as send email or sms based on conditions or events - Sendinblue even includes an sms engine to engage with clients even more

Cons

Having sent numerous campaigns, trying different formats and schedules, we are yet to find anything we don't like or think that could be improved