


Analytics dashboard



Supported Operating System(s):
Web browser (OS agnostic), Windows 10About Instapage
Instapage is a cloud-based landing page platform designed for marketing agencies and teams in a wide range of industry verticals. The solution helps businesses ranging in size from small to large to create targeted post-click landing pages.
Instapage is built to work with Google apps, including Google Adwords and Analytics, which allows content creators to capture marketing data and share it with the in-house customer relationship management and marketing automation tools.
Instapage’s page editor tool allows businesses to create mobile-responsive web pages that are automatically adjusted for multiple devices with different screen resolutions. Pages can be optimized for conversions by tracking visitors’ activities and analyzing their behavi...
Analytics dashboard
Supported Operating System(s):
Web browser (OS agnostic), Windows 10Average User Ratings
Overall
Ease-of-use
4.5
Value for money
4.0
Customer support
4.5
Functionality
4.5
Likelihood to Recommend
Not likely
Very likely
April 2015
Richard
Industry: Marketing and Advertising
Time Used: Free Trial
Review Source: GetApp
April 2015
Easy to build high performing landing pages for PPC campaigns
General UI is really really solid. I have found the software very easy to use as a non-designer / non-coder and created a number of high performing landing pages. This is gold-dust for me as a PPC manager. I previously just focused on working from within Adwords / Bing Ads / Facebook / LinkedIn / Twitter Ads - and did not touch landing pages. It has really helped me to be able to take control of the full process - driving traffic and influencing conversion rate with landing pages. I just love the flexibility you have over the creation of pages - and felt that unbounce and leadpages don't give you that. All in all love it, recommend it on my blog and will continue to use it for years to come.
Pros
Very easy to use. Very flexible. Great templates. Fast loading pages.
Cons
I have found a couple of glitches with a page where an element (form) overlaps 2 sections. I found it nudged all content down on entering some text, which meant I had to pull the form down into another section then back up to reposition it. It would not give me the option to The publishing process I find to have a couple of little bugs where you publish to a custom domain. But not too difficult to get round. I have only tried the template import function once - and it didn't seem to work very well. Possibly the page I chose to import was not wholly compatible.
Response from Instapage
Replied April 2015
Thank you so much for taking the time to share this feedback! We really appreciate it and it seriously helps us improve. The form bumping bug has been reported and will be fixed with the next live push. The Template Importer is currently in BETA only and we gave access to our premium customers to test it out and help us perfect the system. We are super stoked to be the first to bring this type of tech to market and we expect to have a fully functional product to ship in about 6 months. If you have any more feedback or find any issues please shoot us a line at support@instapage.com. Again, thank you so much for your time :) Cheers!
December 2019
tanya from thejoyousfamily.com
Company Size: 2-10 employees
Industry: Professional Training & Coaching
Review Source: Capterra
Ease-of-use
4.0
Functionality
4.0
December 2019
Finding the Right Sales Page Generator Takes Time
Powerful- really powerful lead capture and converter. It takes a little to understand and use. Really beautiful reusable templates and pages once they are built.
Pros
Personalization! This platform gets it. Not all subscribers, customers, or first-time buyers are going to respond to the same ad. The sophistication of Instapage is amazing. I mean heat maps and mouse movement? It is like you are standing behind the potential client witnessing what they are actually responding too. Simply amazing!
Cons
Instapage does connect with email systems like Convert Kit and other big email platforms. Yay- boo! Now it is one more software to learn and manage. Any more I am looking for a one-stop-shop type platform. Is there any place to get everything all bundled together?
Reasons for Choosing Instapage
Podia.com Certainly not as strong a product or as flexible for just lead pages but it does so many other things I don't have to have 4-5 different vendors to host my courses, emails, lead pages, website, blog. So much easier to just go to one login and get work done!
Reasons for Switching to Instapage
Works better with Convert Kit.
October 2018
Alex from Shoop Germany GmbH
Company Size: 11-50 employees
Industry: Internet
Time Used: More than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
3.0
Customer support
1.0
Functionality
4.0
October 2018
Good product with super BAD reliability
Instapage could be the best Landing Page builder out there but the best UX/UI is worthless if you kill your clients webhooks without noticing. If you really rely on a working product without the fear of loosing leads over night because you didn't check the integration for two days this tool isn't for you.
Pros
Instapage is super easy to use. You can create well performing Landing Pages and AB-Test with ease and new features are added on a regular basis. We have been using this software for almost 3 years now. Over the time many new and helpful features where added. There is a variety of integration options available which is helpful even though we just use webhooks.
Cons
Customer support is a nightmare. It is really bad. The webhook integration was changed three times and we as a customer where not informed upfront so we lost a couple thousand leads before Instapage fixed the problem. The last time it happend we had to find a way ourself to get things back running because the response time of the support was too slow and we couldn't afford loosing leads for several days. We adressed this issues a couple times but nothing happend other than basic apoligies. With every update they make you have to fear that all your landing pages and integrations get killed.
November 2020
Shay from Konverto
Company Size: 2-10 employees
Industry: Marketing and Advertising
Time Used: Less than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
3.0
Customer support
5.0
Functionality
5.0
November 2020
Great software but the price is too high
Great software that is probably the best in terms of features, ease of use and looks but for half the price you can get a product very close to it, and for me it was a deal-breaker and also for many of my clients.
Pros
Easy integration Great editor A lot of templates Good support
Cons
Too expensive and prices go up every year The Mobile version is ok but not perfect for mobile phones
Reasons for Choosing Instapage
At the time, the price difference was minor and it was easier to work with and has the best feature for a reasonable price. It isn't anymore.
April 2018
Subash from Optimus PPC Services
Time Used: More than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
4.0
Functionality
5.0
April 2018
Develop Awesome Landing Pages at Scale
Easy, feature rich & effective.
Pros
Instapage helps create stunning landing pages without the help of any developer or any coding experience. You can easily develop landing pages with simple easy to use drag & drop functionality. There are more than enough templates for any industry or requirement - which makes it easy for you to build your landing page with the page content cues already there making life easy. It's easy to integrate with email marketing, CRM & the ilk. The A/B testing feature is nice & easy to take a quick look to see which page variant is doing well.
Cons
Limited icons & images in the free library. Sometimes making changes to the mobile versions takes a lot of time & is not easy. We cant add elements to visible only in mobile version of the landing page. The support team is not that great, but adequate I think. When a landing page is duplicated - all the setup integrations will vanish & has to be done all over again - which is very time consuming & irritating - especially when the differentiator of the company build & test landing pages at scale. Font types available an be expanded or enable us to upload fonts.