---
title: "Kajabi Software Overview 2026 - Features & Pricing"
description: "Review of Kajabi Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/vertical-markets/kajabi-profile/"
page_type: "product"
language: "en"
publication_date: "2026-10-30"
---

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Kajabi

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Overview

[Reviews](https://www.softwareadvice.com/lms/kajabi-profile/reviews/)[Alternatives](https://www.softwareadvice.com/lms/kajabi-profile/alternatives/)

# Kajabi Review

From $89-$399/month Free trial 4 plans

Updated October 30, 2026

Written by [Andrew Blair](https://www.softwareadvice.com/resources/author/andrew-blair/)

Content Analyst

Edited by [Mehar Luthra](https://www.softwareadvice.com/resources/author/mehar-luthra/)

Team Lead, Content

Wondering if Kajabi is right for your organization?

Our Email Marketing Software selection experts can help you in 15 minutes or less.

On this page

-   Our Summary
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   Key Sentiments
    
-   User Reviews
    
-   Frequently Asked Questions
    
-   Popular Comparisons
    

## Our Summary

Kajabi

4.4

[(230)](https://www.softwareadvice.com/lms/kajabi-profile/reviews/)

Pros:

-   Ease of use
-   Course creation

Cons:

-   High pricing
-   Poor customer support

Pricing

Starting at $89.00 flat rate per month

### What is Kajabi:

Kajabi is a platform designed to help creators and developers build digital products and sell them. It offers tools that streamline the process of making online courses and building membership and coaching websites. Kajabi also comes with features for email marketing, developing sales funnels, and performing analytics on the sites users create.

### Why we like Kajabi:

Kajabi has excellent payment processing features, simplifying the buying process for targeted customers. It also has helpful tools for fostering repeat patronage, specifically its member database and contact management solutions. Kajabi also comes with a number of templates that speed up the website creation process for those who do not have a web design background.

### Who should use Kajabi:

Kajabi is a useful tool for content and course creators who want to bridge the gap between their digital products and their target markets. At the same time, Kajabi is versatile, meeting the needs of different kinds of coaches, podcasters, and others who need an all-in-one solution for getting their digital products to market. Its effectiveness with individuals and smaller businesses is evidenced by the fact that 67% of verified Kajabi reviewers have between one and 10 employees.

Do you work for Kajabi? [Manage this product listing](https://www.g2.com/products/kajabi-kajabi/claim_requests/new?auto=true)

Wondering if Kajabi is right for your organization?

Our Email Marketing Software selection experts can help you in 15 minutes or less.

## Kajabi User Interface

## Popular Kajabi Alternatives

Main Product

Kajabi

4.4

[(231)](https://www.softwareadvice.com/lms/kajabi-profile/reviews/)

Ratings Breakdown

-   4.13Ease of use
-   3.74Value for money
-   4.15Customer support
-   4.18Functionality

Pricing

Starting at $89.00 per month

Get Price

Alternative Product

[Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/)

4.6

[(3528)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/)

Ratings Breakdown

-   4.57Ease of use
-   4.49Value for money
-   4.52Customer support
-   4.49Functionality

Pricing

Starting at $9.00 per month

Get Price

Alternative Product

[MailerLite](https://www.softwareadvice.com/marketing/mailerlite-profile/)

4.7

[(2344)](https://www.softwareadvice.com/marketing/mailerlite-profile/reviews/)

Ratings Breakdown

-   4.59Ease of use
-   4.71Value for money
-   4.76Customer support
-   4.54Functionality

Pricing

Starting at $12.00 per month

Get Price

Alternative Product

[ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/)

4.6

[(2574)](https://www.softwareadvice.com/crm/activecampaign-profile/reviews/)

Ratings Breakdown

-   4.25Ease of use
-   4.34Value for money
-   4.39Customer support
-   4.46Functionality

Pricing

Starting at $15.00 per month

Get Price

Alternative Product

[Constant Contact](https://www.softwareadvice.com/marketing/constant-contact-profile/)

4.3

[(2956)](https://www.softwareadvice.com/marketing/constant-contact-profile/reviews/)

Ratings Breakdown

-   4.33Ease of use
-   4.11Value for money
-   4.23Customer support
-   4.20Functionality

Pricing

Starting at $12.00 per month

Get Price

Alternative Product

[Systeme.io](https://www.softwareadvice.com/email-marketing/systeme-io-profile/)

4.8

[(2132)](https://www.softwareadvice.com/email-marketing/systeme-io-profile/reviews/)

Ratings Breakdown

-   4.65Ease of use
-   4.86Value for money
-   4.85Customer support
-   4.68Functionality

Pricing

Starting at $17.00 per month

Get Price

## Kajabi Overview

Kajabi is an all-in-one business platform designed to help organizations build websites and landing pages, streamline payments and marketing automation, and more. Key features include marketing emails, ready-to-use templates, advanced automation, chat support, code editor, and webinars and events.

Marketing teams using Kajabi can automate, optimize, and scale business processes with custom automation triggers to create personal experiences for audiences. The platform enables managers to view user forecasts, reports, customer progress, and more. Additionally, businesses can...

grow, manage, and reach their subscribers with personalized emails that can integrate videos, automation, countdown timers, and other features. Kajabi facilities integration with various third-party applications, such as Google Tag Manager, Cloudfare, Stripe, Aweber, Calendly, PayPal, Mailchimp, Zapier, and Google Analytics. Pricing is available on monthly and annual subscriptions and support is extended via live chat, knowledge base, and FAQs.

## Kajabi Pricing and Plans

Kajabi has four plans. Kickstarter is $89.00/mo billed monthly. Basic is $149.00/mo billed monthly. Growth is $199.00/mo billed monthly. Pro is $399.00/mo billed monthly.

Free trial

Kickstarter

$89.00

flat rate, per month

Upto 1 website

Kickstarter plan includes:

-   1 Product
-   1 Community
-   250 Contacts
-   7,500 Marketing Emails
-   Unlimited Landing Pages

Basic

$149.00

flat rate, per month

Upto 1 website

Basic plan includes:

-   3 Products
-   10,000 Contacts
-   3rd Party Integrations
-   Custom Domain
-   Unlimited Marketing Emails

Growth

$199.00

flat rate, per month

Upto 1 website

Growth plan includes:

-   25,000 Contacts
-   Custom Branding
-   Multiple Admin Users
-   Webhooks
-   15 Products
-   24/7 Support

Pro

$399.00

flat rate, per month

Upto 3 websites

Pro plan includes:

-   100 Products
-   10000 - 100000 Contacts
-   Affiliate Program
-   Code Editor
-   Webinars & Events

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

### Our Analysis of Kajabi's Pricing Plans

Kajabi offers four pricing plans designed to suit various business needs and budgets: Kickstarter, Basic, Growth, and Pro. We've dug deep into each plan to walk you through the key features, benefits, and limitations, empowering you to make a well-informed decision for your online business.

**Kickstarter**

Kajabi's entry-level plan, the Kickstarter, is perfect for creators just starting out or those with a smaller audience. At $89 per mont...

h (or $71 per month when billed annually), it provides essential tools to build and grow your online business, such as support for up to 250 contacts, enabling you to send up to 7,500 email marketing emails, and a Creator Studio. \*\*Pros:\*\* - \*\*Budget-friendly:\*\* The Kickstarter plan offers an affordable entry point into the world of online course creation and marketing. - \*\*Zero transaction fees:\*\* Keep more of your hard-earned revenue with no transaction fees on sales. - \*\*Access to Kajabi AI:\*\* It offers access to AI-enabled features such as the Creator Studio and Creator Hub. \*\*Cons:\*\* - \*\*Limited products and community:\*\* With only 1 product and 1 community allowed, this plan may not suit creators with diverse offerings. - \*\*Restricted contact and email limits:\*\* The 250 contact and 7,500 marketing email limits could hinder growth for rapidly expanding businesses. - \*\*Basic payment options:\*\* While Kajabi Payments offers competitive rates, the limited third-party payment providers may not cater to all audiences. \*\*Basic\*\* The Basic plan, at $149 per month (or $119 per month when billed annually), is designed for creators ready to take their online presence to the next level. It offers expanded features and the capacity to accommodate a growing business. Features include unlimited marketing emails and landing pages, third-party integrations, a custom domain, and support for up to three products and one website. \*\*Pros:\*\* - \*\*Increased product and funnel limits:\*\* With support for up to three products and one website, you can diversify your offerings and create targeted marketing campaigns. - \*\*Expanded contact limit:\*\* The 10,0\*\*00 contact limit provides room for substantial growth. - \*\*Unlimited marketing emails:\*\* Stay connected with your audience without worrying about email restrictions. \*\*Cons:\*\* - \*\*Limited third-party integrations:\*\* While the Basic plan offers some third-party integrations, it may not be sufficient for businesses with complex needs. - \*\*No advanced automations:\*\* The absence of advanced automation features could lead to manual work and reduced efficiency.\*\* - \*\*Lack of affiliate program:\*\* Creators looking to leverage affiliate marketing will need to upgrade to a higher-tier plan. \*\*Growth plan\*\* For established creators seeking to scale their business, the Growth plan, at $199 per month (or $159 per month when billed annually), offers a robust set of features and generous limits. These include support for up to 15 products and 25,000 contacts, unlimited marketing emails and landing pages, 24/7 support and affiliate programs, among others. \*\*Pros:\*\* - \*\*Substantial product allowance:\*\* With 15 products, you can create a comprehensive suite of offerings and targeted marketing strategies. - \*\*Generous contact limit:\*\* The 25,000 contact threshold can accommodate significant business expansion. - \*\*Advanced automations and affiliate programs:\*\* Streamline your processes with advanced automations and expand your reach through affiliate programs. \*\*Cons:\*\* - \*\*Higher cost:\*\* The increased monthly price may be a hindrance for budget-conscious creators. - \*\*Limited website allowance:\*\* Despite the plan's extensive features, you are still limited to a single website. - \*\*No custom code editor:\*\* Limited customization options without access to a custom code editor. \*\*Pro\*\* The Pro plan, at $399 per month (or $319 per month when billed annually), is tailored for thriving businesses requiring the utmost in features, capacity, and customization. It expands the website limit to three, accommodates up to 100,000 contacts, offers a custom domain and branding, plus a custom code editor. \*\*Pros:\*\* - \*\*Expanded product capacity:\*\* With 100 products, the possibilities for creating and marketing your offerings are considerable. - \*\*Extensive contact allowances:\*\* The 100,000 contact limit supports even the most ambitious growth plans. - \*\*Multi-website support:\*\* The ability to create and manage up to three websites opens up new opportunities for brand expansion and diversification. \*\*Cons:\*\* - \*\*Premium pricing:\*\* The Pro plan's cost may be prohibitive for some creators, particularly those with smaller businesses. - \*\*Limited website support:\*\* Despite being the highest-tier plan, it still offers support for only up to three websites, which may not suffice for larger businesses with diversified offerings. - \*\*Potential underutilization:\*\* For creators not leveraging the full extent of the plan's features, the investment may not yield optimal returns. \*\*Conclusion\*\* After analyzing Kajabi's pricing plans, it's evident that the platform offers a range of options designed to cater to businesses of various sizes and needs. For solopreneurs and small businesses just starting out, the Kickstarter plan provides an affordable entry point. With essential features like product hosting and email marketing tools, this plan allows creators to test the waters without breaking the bank. However, as their audience grows, the limitations on contacts and products may become restrictive. Established businesses with a growing customer base will find the Growth plan to be the sweet spot. The increased allowances for products and contacts provide ample room for expansion. Advanced features like automations and affiliate programs enable businesses to streamline their operations and boost their revenue potential. The added benefit of 24/7 support ensures that any issues can be promptly resolved. For larger enterprises or those with multiple brands, the Pro Plan offers the ultimate flexibility and scalability. With the ability to host multiple websites, a generous allowance for products and contacts, and advanced customization options, this plan empowers businesses to create truly unique and engaging online experiences for their customers. Ultimately, the choice of pricing plan depends on a careful evaluation of a business's current needs, growth projections, and budget. By aligning these factors with the right Kajabi plan, businesses can unlock the platform's full potential and achieve their online success goals.

### How does Kajabi pricing compare to alternatives?

Kajabi's starting price is $89.00/month. Explore how its pricing and plan options compare with top alternatives below.

| Product | Starting price | Free trial | Free version | Value for Money |
| --- | --- | --- | --- | --- |
| Kajabi4.4[(230)](https://www.softwareadvice.com/lms/kajabi-profile/reviews/) | $89.00 /mo | Available | Not available | 3.7 |
| [Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/)4.6[(3,528)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) | $9.00 /mo | Not available | Available | 4.5 |
| [MailerLite](https://www.softwareadvice.com/marketing/mailerlite-profile/)4.7[(2,344)](https://www.softwareadvice.com/marketing/mailerlite-profile/reviews/) | $12.00 /mo | Available | Available | 4.7 |
| [ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/)4.6[(2,574)](https://www.softwareadvice.com/crm/activecampaign-profile/reviews/) | $15.00 /mo | Available | Not available | 4.3 |
| [Constant Contact](https://www.softwareadvice.com/marketing/constant-contact-profile/)4.3[(2,956)](https://www.softwareadvice.com/marketing/constant-contact-profile/reviews/) | $12.00 /mo | Available | Not available | 4.1 |

Kajabi4.4[(230)](https://www.softwareadvice.com/lms/kajabi-profile/reviews/)

* * *

Starting price

$89.00 /mo

Free trial

Available

Free version

Not available

Value For Money

3.7

-   [Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/)4.6[(3,528)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/)
    
    * * *
    
    Starting price
    
    $9.00 /mo
    
    Free trial
    
    Not available
    
    Free version
    
    Available
    
    Value For Money
    
    4.5
    
-   [MailerLite](https://www.softwareadvice.com/marketing/mailerlite-profile/)4.7[(2,344)](https://www.softwareadvice.com/marketing/mailerlite-profile/reviews/)
    
    * * *
    
    Starting price
    
    $12.00 /mo
    
    Free trial
    
    Available
    
    Free version
    
    Available
    
    Value For Money
    
    4.7
    
-   [ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/)4.6[(2,574)](https://www.softwareadvice.com/crm/activecampaign-profile/reviews/)
    
    * * *
    
    Starting price
    
    $15.00 /mo
    
    Free trial
    
    Available
    
    Free version
    
    Not available
    
    Value For Money
    
    4.3
    
-   [Constant Contact](https://www.softwareadvice.com/marketing/constant-contact-profile/)4.3[(2,956)](https://www.softwareadvice.com/marketing/constant-contact-profile/reviews/)
    
    * * *
    
    Starting price
    
    $12.00 /mo
    
    Free trial
    
    Available
    
    Free version
    
    Not available
    
    Value For Money
    
    4.1
    

## Kajabi Features

Drawn from insights across 230 verified reviews, we've outlined Kajabi's best and worst rated features and how they stack up against the average rating.

Kajabi's score

Category average

Kajabi's Best Rated Features

Pipeline Management

4.83

4.14 category average

Payment Processing

4.77

4.18 category average

Course Publishing

4.73

4.73 category average

Kajabi's Worst Rated Features

Assessment Management

3.33

3.47 category average

Document Management

3.56

4.18 category average

Design Management

3.71

4.46 category average

-   Popular features found in Email Marketing
    
    A/B Testing
    
    Autoresponders
    
    Campaign Analytics
    
    Campaign Scheduling
    
    CAN-SPAM Compliance
    
    Contact Management
    
    Customer Segmentation
    
    Email Tracking
    
    Event Triggered Actions
    
    Subscriber Management
    
    WYSIWYG Editor
    
-   More features of Kajabi
    
    Activity Dashboard
    
    Alerts/Notifications
    
    API
    
    Application Management
    
    Assessment Management
    
    Billing & Invoicing
    
    Catalog Management
    
    Client Management
    
    Client Portal
    
    Collaboration Tools
    
    Commenting/Notes
    
    Communication Management
    
    Compliance Management
    
    Contact Database
    
    Content Library
    
    Content Management
    
    Content Publishing Options
    
    Course Management
    
    Course Publishing
    
    Credit Card Processing
    
    CRM
    
    Customer Database
    
    Customer Management
    
    Customizable Branding
    
    Customizable Fields
    
    Customizable Forms
    
    Customizable Templates
    
    Dashboard
    
    Data Import/Export
    
    Design Management
    
    Discount Management
    
    Document Management
    
    Drag & Drop
    
    Drip Campaigns
    
    Dues Management
    
    Dynamic Content
    
    eCommerce Management
    
    Electronic Payments
    
    Email Campaign Management
    
    Email Management
    
    Email Marketing
    
    Email Sequences
    
    Engagement Tracking
    
    Form Builder
    
    Forms Management
    
    For Small Businesses
    
    Hosting
    
    Image Library
    
    Interaction Tracking
    
    Landing Pages/Web Forms
    
    Lead Capture
    
    Lead Generation
    
    Lead Management
    
    Lead Nurturing
    
    Learning Management
    
    List Management
    
    Live Chat
    
    Marketing Automation
    
    Media Import
    
    Member Communication
    
    Member Database
    
    Member Directory
    
    Member Portal
    
    Membership Renewals
    
    Mobile Access
    
    Mobile App
    
    Mobile Optimization
    
    Multi-Channel Campaigns
    
    Multi-Currency
    
    Online Store Builder
    
    Order Management
    
    Payment Processing
    
    Personalization
    
    Pipeline Management
    
    Pre-built Templates
    
    Preview Functionality
    
    Promotions Management
    
    Real-Time Analytics
    
    Real Time Editing
    
    Reporting/Analytics
    
    Reporting & Statistics
    
    Role-Based Permissions
    
    Scheduling
    
    Segmentation
    
    Shopping Cart
    
    Storyboarding
    
    Surveys & Feedback
    
    Tagging
    
    Template Management
    
    Templates
    
    Third-Party Integrations
    
    Video Management
    
    Video Streaming
    
    Video Support
    
    Web Forms
    
    Website Management
    
    Website Publishing Options
    
    Workflow Automation
    

## Kajabi Integrations

Based on 230 verified reviews, we've identified products most frequently integrated withKajabi.

PayPal Payments

Integration rated 4.8 from 9 reviews

Zapier

Integration rated 4.6 from 8 reviews

Drip

Integration rated 5.0 from 4 reviews

Kit

Integration rated 5.0 from 3 reviews

Google Analytics 360

Integration rated 5.0 from 3 reviews

Twilio Segment

Integration rated 5.0 from 3 reviews

See all 29 integrations

## Kajabi Key Sentiments

We analyzed 230 verified reviews for Kajabi to find out what actual users really think.

Most Positive Sentiments

Email marketing

71% Positive

23% Neutral

6% Negative

Users value Kajabi's all-in-one platform for its extensive email marketing features and customization options. They find it convenient to manage email campaigns, landing pages, and other marketing functions in one place. In addition, the ability to automate email marketing functions and integrate them with other tools enhances the overall functionality and user experience.

Course management

65% Positive

25% Neutral

10% Negative

Users appreciate Kajabi's course management system for its ease of use and comprehensive course creation tools. They find that the platform simplifies the design and construction of online courses, allowing for personalization and gamification. Many users highlight the ability to streamline course content creation and manage users effectively, making it a preferred choice for online education.

Student training

57% Positive

20% Neutral

23% Negative

Users appreciate Kajabi's course management system and all-in-one platform for student training, highlighting progress tracking as a useful feature. They find it easy to keep track of students and manage multiple courses with a single login. However, some users face challenges with attendance tracking, user training, and student engagement, also noting that the platform can be overwhelming for beginners.

Least Positive Sentiments

Video course creation

48% Positive

40% Neutral

12% Negative

Users are pleased with Kajabi's video course creation features, particularly the video hosting and upload options. They find it easy to add audio and video clips to courses, enhancing the overall learning experience. The platform's video options are well-received, making it a suitable choice for creating engaging video content.

Website builder

54% Positive

19% Neutral

27% Negative

Users find Kajabi's website builder easy to use, appreciating the user-friendly interface and customization options. They enjoy the ability to create appealing websites quickly without needing extensive design skills. However, some users encounter limitations with template customization and quality, comparing it unfavorably to other platforms like WordPress.

Customer service

56% Positive

17% Neutral

27% Negative

Users find Kajabi's customer service to be responsive and value the live support and helpful onboarding process. They appreciate the friendly and helpful customer service agents who listen to feedback and provide quick responses. However, some users experience difficulties with the effectiveness and availability of support, noting issues with outsourced representatives and the lack of 24/7 support for all subscription levels.

## Kajabi User Reviews

## Kajabi customer ratings

- Overall rating: 4.4/5
- Total reviews: 230

### Rating distribution

- 5 stars: 140 reviews (61%)
- 4 stars: 53 reviews (23%)
- 3 stars: 23 reviews (10%)
- 2 stars: 6 reviews (3%)
- 1 star: 8 reviews (3%)

### Secondary ratings

- Ease of use: 4.1/5
- Value for money: 3.7/5
- Customer support: 4.1/5
- Functionality: 4.2/5

---

### Powerful Course and Business Tools With a Few Drawbacks for Growing Entrepreneurs Now

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Commercial Real Estate
- Company size: Self-Employed
- Product usage: a free trial · monthly
- Reviewed: October 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

My experience with Kajabi has been positive overall, with useful tools and room for improvement too.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Kajabi makes it easy to build courses, manage content, and keep my business tools in one neat place.

#### Cons

Kajabi's pricing can feel expensive, especially for small businesses just starting to grow online!!!

---

### Still loving Kajabi!

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Industry: Cosmetics
- Company size: Self-Employed
- Product usage: 3-5 years · monthly
- Reviewed: August 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I really like being able to host classes and seminars with Kajabi and the flexibility on the site as well.

#### Cons

There aren’t much adjustments or updates on the platform. I would like to see some more features like replays directly on the site that customers can access instead of sharing personal links.

---

### I Keep Coming Back!

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Health, Wellness and Fitness
- Company size: 2-10 employees
- Product usage: less than 1 year · daily
- Reviewed: August 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall, I have had a good experience with Kajabi. I have actually looked at leaving and using other platforms, but when I really compared everything, I realized how much Kajabi already does. I like being able to keep most of what I am doing in one place instead of piecing together a lot of different systems. There are definitely things I would improve, but overall I think it is a strong platform, especially if you are building courses, a membership, a community, and other digital resources.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

I really like that Kajabi has so much in one place. I can have my courses, community, emails, landing pages, offers, and other resources without having to use a bunch of different platforms. I have looked at other options, but I keep coming back to Kajabi because it really does have a lot of what I need and gives me room to grow.

#### Cons

The biggest thing for me is probably the price. Kajabi has a lot of features, but it can get expensive, especially when there are still a few things you may need another platform for. I also think there are so many features that sometimes you don’t even realize everything you already have access to or how you could be using it.

---

### A Powerful All-in-One Platform for Selling Digital Products

- Overall rating: 4/5
- Reviewer: Tony U.
- Industry: Information Technology and Services
- Company size: 11-50 employees
- Product usage: 1-3 years · daily
- Reviewed: May 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall, my experience with Kajabi has been positive. It is a strong all-in-one platform for building and selling online courses, memberships, coaching programmes, and digital products. The value really comes from having website, email, sales, payment, and product delivery tools in one system. From a marketing and sales perspective, Kajabi is very useful because it reduces the need to stitch multiple tools together. The templates are clean, the checkout flow is smooth, and the customer experience feels professional. Customer support is generally helpful, and the platform feels secure and reliable.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 3/5
- Functionality: 4/5

#### Pros

What I liked most about Kajabi is how well it brings everything into one place. You can build landing pages, host courses, manage email campaigns, create offers, and track sales without needing too many separate tools. For creators, coaches, and digital businesses, that simplicity is a major advantage. The marketing and sales features are also strong. The funnels, email sequences, checkout pages, and templates make it easier to launch and sell digital products quickly. I also liked that the platform feels premium and professional, especially when building customer-facing pages or course experiences.

#### Cons

The biggest downside is the pricing. Kajabi is powerful, but it can feel expensive, especially for beginners or smaller creators who are still validating their offer. Some features also have a learning curve, and while the platform does a lot, it can take time to fully understand how everything connects. The email management is good, but not as advanced as dedicated email marketing platforms. More flexibility around automation, segmentation, and template customisation would make it stronger.

---

### Powerful All-in-One Platform

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: less than 1 year · daily
- Reviewed: April 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

It’s a reliable platform that makes running an online business much simpler. I didn’t have to deal with multiple tools, which is a big plus. But the cost can be a challenge, especially when you’re just starting out.ome features feel a bit limited unless you’re on higher plans.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

You can build courses, create landing pages, run email marketing, and manage customers without needing extra tools. It’s clean, easy to use, and saves a lot of time.

#### Cons

The biggest downside is the price it’s quite expensive compared to other platforms especially for beginners.

---

### Kajabi review

- Overall rating: 3/5
- Reviewer: Verified Reviewer
- Industry: Mental Health Care
- Company size: 51-200 employees
- Product usage: a free trial · weekly
- Reviewed: April 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Had a great overall experience with Kajabi would highly recommend it to friends and my fellow colleagues

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Had a wonderful experience with Kajabi really liked security customer support marketing and sales email templates and inventory management was super helpful

#### Cons

I had a good experience if I had to pick one certain thing that I wasn’t a big fan of it would probably have to the email management but definitely worth it once you figure it out

---

### Pretty good at everything so you can launch quickly

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: 3-5 years · weekly
- Reviewed: February 2026
- Review source details: This review was submitted organically. No incentive was offered

Overall, Kajabi does just about everything "ok." If your goal is to launch quickly or validate and idea, it's great. If you use more advanced features in email marketing or e-commerce, you may run into some snags.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Kajabi has everything you need to launch an online program quickly. More than once, I've been able to go from idea to launch in just one day. Between the email marketing, carts, and easy to use builder, it's got everything!

#### Cons

While Kajabi does everything, other than the course builder, it doesn't do anything in an excellent way. The email marketing is very basic and the shopping cart doesn't have all the features that I'd like.

---

### Great all-in-one system

- Overall rating: 3/5
- Reviewer: Dr. Renata Z.
- Industry: Alternative Medicine
- Company size: Self-Employed
- Product usage: less than 1 year · weekly
- Reviewed: January 2026
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 3/5
- Functionality: 5/5

#### Pros

Great from the perspective that it's an all-in-one-platform that integrates all the tools to run a successful online business

#### Cons

I felt the cost was so high, there are a lot of features included that I didn't utilize that was factored into the cost of the platform

---

### Versatile platform but expensive for small businesses

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Industry: Hospitality
- Company size: Self-Employed
- Product usage: less than 1 year · weekly
- Reviewed: December 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 3/5

#### Pros

All-in-one platform that’s easy to use; great for hosting courses, emails, and automations in one place.

#### Cons

Expensive for small businesses, design flexibility is limited and backend can feel unintuitive. Could have better tutorials.

---

### The best way to monetize my industry knowledge.

- Overall rating: 5/5
- Reviewer: Maurijn W.
- Industry: Transportation/ Trucking/ Railroad
- Company size: 11-50 employees
- Product usage: 3-5 years · daily
- Reviewed: January 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I joined this to market my training programs on new dispatchers. It puts my products and email list with regard to the website under a single roof. It is strong where the consulting side of my business is concerned but the cost is high where you are not selling digital products on a regular basis.

#### Ratings breakdown

- Ease of use: 5/5
- Functionality: 4/5

#### Pros

The email marketing series are extraordinarily simple to establish in order to nurture leads who receive my free transport guides.

#### Cons

Inventory management functions are not available at all that makes it highly challenging to sell physical goods such as branded logbooks. When you have few contacts the pricing structure is extremely aggressive.

---

Showing 1 - 10 of 230 Reviews

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## Kajabi FAQs

-   Does Kajabi market your course?
    
    Even though Kajabi has marketing tools, it doesn’t come with a marketing service. Instead, Kajabi provides users with a variety of resources they can use to self-market their digital products, including landing pages for sites, sales funnels, and email marketing tools.
    
-   Does Kajabi own your content?
    
    No, Kajabi does not own the content you produce. You have full rights to all intellectual property you create with Kajabi. The platform is merely a tool you use to get your digital content to customers and makes no claims to what you create.
    
-   Can you sell services on Kajabi?
    
    Yes, you can sell courses on Kajabi. For example, you can create a coaching program and sell it directly through Kajabi’s platform. You can also use Kajabi’s templates to create an entire site and landing page for a course that you then sell through Kajabi’s platform.
    

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