---
title: "Pictory Software Reviews, Demo & Pricing - 2026"
description: "Review of Pictory Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/video-making/pictory-profile/"
page_type: "product"
language: "en"
---

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Pictory

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Overview

[Reviews](https://www.softwareadvice.com/video-making/pictory-profile/reviews/)[Alternatives](https://www.softwareadvice.com/video-making/pictory-profile/alternatives/)

# Pictory Review

From $25-$119/year Free trial 3 plans

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    
-   Popular Comparisons
    

## Overview

Pictory

4.8

[(163)](https://www.softwareadvice.com/video-making/pictory-profile/reviews/)

Pricing

Starting at $25.00 per user per year

Top Alternatives

### About Pictory

Pictory is a cloud-based video creation software that automatically converts long-form text and video content into short videos for social sharing using artificial intelligence (AI) technology. The platform offers white-labelling capabilities, which allows users to personalize the videos with custom logos, colours and fonts to establish brand identity.

Pictory enables organizations to add text to videos using audio, edit captions and add transcriptions using automated suggestions. The application automatically creates highlights from webinars and other long videos and lets users schedule automatic posting on various social channels via Hootsuite integration. Other features include bulk uploads, voice-overs, subtitles management and more.

Pictory allows users to export subtitles in SRT or VTT format and download videos as CSV files. Pricing including monthly/annual subscriptions and support is extended via phone, email, FAQs and other online measures.

## Pictory User Interface

## Popular Pictory Alternatives

Main Product

Pictory

4.8

[(163)](https://www.softwareadvice.com/video-making/pictory-profile/reviews/)

Ratings Breakdown

-   4.79Ease of use
-   4.73Value for money
-   4.68Customer support
-   4.58Functionality

Pricing

Starting at $25.00 per year

Alternative Product

[Vyond](https://www.softwareadvice.com/marketing/vyond-profile/)

4.7

[(264)](https://www.softwareadvice.com/marketing/vyond-profile/reviews/)

Ratings Breakdown

-   4.63Ease of use
-   4.41Value for money
-   4.61Customer support
-   4.44Functionality

Pricing

Starting at $58.00 per month

Alternative Product

[TalkingPhotos](https://www.softwareadvice.com/product/523824-TalkingPhotos/)

4.8

[(2247)](https://www.softwareadvice.com/product/523824-TalkingPhotos/reviews/)

Ratings Breakdown

-   4.76Ease of use
-   4.76Value for money
-   4.71Customer support
-   4.56Functionality

Pricing

Available upon request

Alternative Product

[HumanPal](https://www.softwareadvice.com/video-making/humanpal-profile/)

4.7

[(3480)](https://www.softwareadvice.com/video-making/humanpal-profile/reviews/)

Ratings Breakdown

-   4.72Ease of use
-   4.73Value for money
-   4.68Customer support
-   4.56Functionality

Pricing

Starting at $199.00 one time

Alternative Product

[invideo](https://www.softwareadvice.com/video-making/invideo-profile/)

4.5

[(416)](https://www.softwareadvice.com/video-making/invideo-profile/reviews/)

Ratings Breakdown

-   4.49Ease of use
-   4.44Value for money
-   4.51Customer support
-   4.42Functionality

Pricing

Starting at $20.00 one time

Alternative Product

[Synthesia](https://www.softwareadvice.com/video-editing/synthesia-profile/)

4.6

[(314)](https://www.softwareadvice.com/video-editing/synthesia-profile/reviews/)

Ratings Breakdown

-   4.68Ease of use
-   4.32Value for money
-   4.42Customer support
-   4.48Functionality

Pricing

Starting at $29.00 per month

## Pictory Pricing and Plans

Starting price: $25.00 per year

Free Trial

Free Version

Starter

$25.00

per user, per year

Plan includes:

-   text to video
-   url to video
-   ai video editor
-   images to video
-   ppt to video
-   record

Professional

$35.00

per user, per year

Plan includes:

-   text to video
-   url to video
-   ai video editor
-   ppt to video
-   image to video
-   recording

Teams

$119.00

per year

Plan includes:

-   text to video
-   ai video generator
-   ai avatars
-   url to video
-   ai video editor
-   recording

## Pictory Features

-   Popular features found in Video Making
    
    Animation
    
    Collaboration Tools
    
    Drag & Drop
    
    Media Library
    
    Social Sharing
    
    Templates
    
    Video Capture
    
    Video Creation
    
-   More features of Pictory
    
    Activity Dashboard
    
    AI Voices
    
    Animations & Transitions
    
    API
    
    Content Creation
    
    Content Library
    
    Content Management
    
    Customer Support
    
    Customizable Branding
    
    Customizable Templates
    
    Custom Voices
    
    For Marketers
    
    For Online Learning
    
    For Sales Teams/Organizations
    
    Image Library
    
    Multi-Language
    
    Multimedia Support
    
    Multiple Format Support
    
    Natural Language Processing
    
    Preview Functionality
    
    Publishing/Sharing
    
    Recording
    
    Screen Recording
    
    Search/Filter
    
    Single Sign On
    
    Speech Recognition
    
    Subtitles/Closed Captions
    
    Tagging
    
    Text Analysis
    
    Text Editing
    
    Text Overlay
    
    Text to Video
    
    Third-Party Integrations
    
    Transcription
    
    Video Archiving
    
    Video Editing
    
    Voice Generator
    
    Voice-Over/Audio
    
    Watermarking
    

## Pictory Integrations

Make

Integration rated undefined from -1 review

Claude

Integration rated undefined from -1 review

Zapier

Integration rated undefined from -1 review

ChatGPT

Integration rated undefined from -1 review

## Pictory User Reviews

## Pictory customer ratings

- Overall rating: 4.8/5
- Total reviews: 163

### Rating distribution

- 5 stars: 136 reviews (83%)
- 4 stars: 22 reviews (13%)
- 3 stars: 1 reviews (1%)
- 2 stars: 1 reviews (1%)
- 1 star: 3 reviews (2%)

### Secondary ratings

- Ease of use: 4.8/5
- Value for money: 4.7/5
- Customer support: 4.7/5
- Functionality: 4.6/5

---

### Powerful AI for Pennies and SUPER Easy to Use

- Overall rating: 5/5
- Reviewer: Randall P.
- Verified reviewer: Yes
- Industry: E-Learning
- Company size: Self-Employed
- Product usage: Used daily for less than 12 months
- Reviewed: April 2024
- Review source details: This review was submitted organically. No incentive was offered

Pictory is part of the overall package of programs I use to create videos. I start with Pictory to get the base slide graphics, animated graphics and on-screen titles. I use HeyGen to create the talking-head spokesman videos. Then I bring everything together using Wondershare Filmora which has really gotten very sophisticated for the low cost. I supplement the presentation with graphics and additional video from Canva. It's a dynamite combination.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

You just paste your script and it selects the videos and the music. There is a TON of high-quality music and videos to choose from, and it's all included in the program which sells at a very affordable price.

#### Cons

It's doesn't create "talking head" videos. By that I mean having an AI-generated spokesperson reading the script. That would be the only thing I would like to see added.

#### Reasons for choosing Pictory

I still use HeyGen and Canva, but they are supplemental to Pictory. HumanPal was too fake looking, also tried Reals.ai, Yepic and others. I like the speed, wide range of music and top-quality graphics, animations and videos on Pictory.

#### Reasons for switching to Pictory

Pictory is more affordable month-to-month. It's all about performance and value, and even though D-ID is very good, Pictory and my other programs do just as good a job at a lower price point.

#### Vendor response

Thanks for stopping by and leaving such a great review! It’s fantastic that Pictory is an essential part of your workflow, and that you’re finding the selection of music and videos both high-quality and affordable. Your idea for a “talking head” video feature is interesting we could definitely add this to our platform. Why not drop this suggestion on our roadmap at https://feedback.pictory.ai/roadmap? We’d love to see what else you might have in mind!

Replied April 2024

---

### Makes Video Creation a Breeze

- Overall rating: 5/5
- Reviewer: Barry C.
- Verified reviewer: Yes
- Industry: Professional Training & Coaching
- Company size: Self-Employed
- Product usage: Used weekly for less than 6 months
- Reviewed: August 2022
- Review source details: This review was submitted organically. No incentive was offered

I can produce several YouTube videos or marketing videos per day. A life changer for me!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Just paste the text from your story or blog, etc. Pictory creates the video from there. They add appropriate video segments with captions from your story or articles. They add the music automatically, but you can choose something different if you wish. They give you many voiceovers to choose from.

#### Cons

Sometimes the video segments they choose aren't quite right, so you have to go through their library to find a better one, but that doesn't happen often.

#### Reasons for choosing Pictory

Better media library and more intuitive process.

#### Reasons for switching to Pictory

Canva doesn't have voiceovers with a click of the mouse. Pictory video creation is faster.

#### Vendor response

Hey Barry, thanks for your kind words! It's great to hear how Pictory is enhancing your video creation process. We're constantly working to improve our media library and make things smoother. For sharing ideas and tips, do join our creators' Facebook group at https://www.facebook.com/groups/863439644603943.

Replied December 2023

---

### Beware! They are a bunch of thieves!

- Overall rating: 1/5
- Reviewer: Rajat S.
- Verified reviewer: Yes
- Industry: Consumer Services
- Company size: Self-Employed
- Product usage: Used daily for less than 6 months
- Reviewed: January 2023
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Cons

EVERYTHING! Horrible! I bought a subscription. After I bought a subscription, I cannot log in at all! It keeps saying, "Subscription not found." I tried to contact support and they have NOT been helpful at all. They take your money but don't give you any support. They are happy to take your money but don't provide any support!

#### Vendor response

Hi Rajat, we're really sorry to hear about your negative experience. It's important for us to address your concerns promptly. We'd like to understand more about the issues you faced and work on resolving them. Please contact us directly at support@pictory.ai so we can assist you further.

Replied December 2023

---

### Many Use Cases

- Overall rating: 5/5
- Reviewer: Matthew Z.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: Used daily for less than 6 months
- Reviewed: July 2021
- Review source details: This review was submitted organically. No incentive was offered

Fantastic product! I am very impressed.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I like that it replaces many of the other software in my workflow. I don't need an Otter.ai subscription anymore or a Descript subscription. It fills those gaps. It also has an AI video creator that lets me create many videos for social media based on my existing blog content.

#### Cons

I wish there was more control in the Script to Video portion of the program to edit the subtitles. As an example, it could decide to put "The Weber BBQ grill is the best on the market. We thought that it..." on one line. I might want to split it at the period and put the "We thought that it..." on the next line, but it's very time-consuming to do this now. The other thing I think needs improvement is a voiceover for the entire video and not just on a scene-by-scene basis. I would like both options.

#### Reasons for switching to Pictory

Pictory does what Otter.ai does, and a whole lot more!

#### Vendor response

Hi Matthew! It's great to hear that Pictory is optimizing your software tools in terms of time and cost. Thank you for your feedback about the Script to Video editing and voiceover options. We'd love to hear more detailed suggestions at https://feedback.pictory.ai/roadmap. Also, consider joining our Facebook group at https://www.facebook.com/groups/863439644603943 to connect with other users. Your insights help us improve! Thanks for your support.

Replied December 2023

---

### From zero to awesome videos in minutes - Awesome product

- Overall rating: 5/5
- Reviewer: Neil F.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 11-50 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: August 2022
- Review source details: This review was submitted organically. No incentive was offered

Highly recommended. I have tired most similar products, and this is my favourite

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Pictory allows you to make super professional videos in a short time, and without you needing to be a video editing expert. my favourite feature is the auto-voiceover. just write the script you want, and choose from the library of voice overs. amazing

#### Cons

I hope they continue to extend the media libraries further. the content is great but more options would be better.

#### Reasons for switching to Pictory

The customer service and payment aspect of Lumen 5 was really poor. so we found a better product :)

#### Vendor response

Hi Neil, thanks, It's fantastic to hear how Pictory is helping you create professional videos effortlessly, especially with the auto-voiceover feature. We're definitely on it to expand our media libraries for even more options. Your experience matters to us. For any ideas or assistance, reach out at support@pictory.ai

Replied December 2023

---

### Awesome product.

- Overall rating: 5/5
- Reviewer: Mike K.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: Used weekly for less than 6 months
- Reviewed: February 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

The product is a great product. I work with many other content creation programs, and the is the best

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It is very easy to use.The so is excellent to create great content

#### Cons

Nothing...so far, I am very happy with the product.

#### Reasons for switching to Pictory

Ai features make the product very efficiennn

#### Vendor response

Hey Mike Awesome to hear that you're loving Pictory and finding it easy to use! Sounds like the AI features are really making a difference in your content creation workflow. Appreciate you sharing that you switched from InVideo, it's great to know that Pictory stands out for you. If you ever have any feedback or ideas to make it even better, feel free to drop them at https://feedback.pictory.ai/roadmap. Also, since you’re really enjoying Pictory, you might want to check out our Facebook community, it's a great place to connect with other creators and share tips. Thanks again for your review. Kate

Replied February 2025

---

### Pictory in class

- Overall rating: 5/5
- Reviewer: Zara R.
- Verified reviewer: Yes
- Industry: Education Management
- Company size: 51-200 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: February 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

As a teacher at the International College of Business, I use Pictory to explain course content and assessment tasks to my students. I’ve also introduced Pictory to them, and they find it to be an enjoyable and engaging tool for both their class presentations and personal projects.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Pictory has a simple and easy-to-use design. The dashboard is clear, and the tools are easy to find. Even though I’m not a video editing expert, I was able to start making videos quickly without much trouble.

#### Cons

Passwords, my fault I always forget them.

#### Vendor response

Hey Zara! Great to hear that Pictory is helping you and your students at the International College of Business. Love that it's making course content and assessments more engaging, it sounds like a solid way to keep students interested! If you or your students have any suggestions for making Pictory even better, feel free to share them at https://feedback.pictory.ai/roadmap. And if you ever need help, our support team is available at support@pictory.ai. Thanks for bringing Pictory into the classroom. Have a great day! Kate

Replied February 2025

---

### A very good program for exactly what I want to do.

- Overall rating: 5/5
- Reviewer: Dr. Michael F.
- Verified reviewer: Yes
- Industry: Non-Profit Organization Management
- Company size: 2-10 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: February 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Very good! I have suggested Pictory to family and friends.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It's easy to use, and the outcome is very nice many people have complimented me on my videos.

#### Cons

I still want to be able to easily in Pictory, add my voice as one of your Ai voices choices.

#### Vendor response

Hi Dr. Michael, Glad Pictory is working well for you and that your videos are getting positive feedback. Thanks for recommending us! Your idea about using your own voice as an AI option is interesting. It could improve customization. If you haven’t already, you can share it on our feedback page: https://feedback.pictory.ai/roadmap. We’re always looking to improve. Let us know if we can do anything else to enhance your experience. Happy creating! Kate

Replied February 2025

---

### Amazingly powerful user friendly software

- Overall rating: 5/5
- Reviewer: David K.
- Verified reviewer: Yes
- Industry: E-Learning
- Company size: 2-10 employees
- Product usage: Used monthly for less than 6 months
- Reviewed: January 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I created a conference presentation and it was a huge success! People called it the best presentation of the conference. I also created a couple of lessons based on my book available on Amazon (called Super Happy by David Kaufman),

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Amazingly powerful software! Many great features. I really appreciate the images and video clips. Edting is easy.

#### Cons

Some of the voices sound artificial and the music is not always good.

#### Vendor response

Thank you for sharing your experience with Pictory! I’m thrilled to hear it helped make your conference presentation a success. It’s great to see you turning your book into lessons. I understand your point about the voices sounding artificial and the music not always being a perfect fit. We're constantly working on improvements, and your suggestions are always welcome. Feel free to share feedback at https://feedback.pictory.ai/roadmap—it’s a great way to influence future updates. If you need help or tips, our team is always available at support@pictory.ai. If you’re interested in connecting with other creators, check out our Facebook group: https://www.facebook.com/groups/863439644603943. It’s a great space to share ideas and projects with like-minded people. Thanks again for your feedback, and let us know if there’s anything else we can do to improve your experience. Keep up the great work!

Replied January 2025

---

### Will recommend pictory!

- Overall rating: 5/5
- Reviewer: Bryan K S.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: Self-Employed
- Product usage: Used monthly for less than 12 months
- Reviewed: November 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

My overall experience has been very positive

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Pictory is very easy to use, very detailed, love all the options.

#### Cons

I can match my audio to each frame, very nice feature

#### Vendor response

Thanks for the feedback! We’re glad to hear that you’re finding Pictory easy to use and enjoying the customization options and flexibility it provides. It sounds like the audio-matching feature is really adding value to your videos! If you’re interested, consider joining our Creators Facebook group. It’s a good space to share ideas, pick up tips, and connect with other Pictory users. You can join here: https://www.facebook.com/groups/863439644603943/. And as always, if you have suggestions for improvements or need help with anything, feel free to reach out at support@pictory.ai. Thanks for being part of our community!

Replied November 2024

---

Showing 1 - 10 of 163 Reviews

[See All Reviews](https://www.softwareadvice.com/video-making/pictory-profile/reviews/)

## Pictory Popular Comparisons

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