Profitero

RATING:

4.4

(25)

About Profitero

Profitero is a leading eCommerce analytics company trusted by over 4,000+ of the world's leading brands. With Profitero - measure your digital shelf performance and gain actionable insights anywhere you sell online.

Profitero Pricing

We have packages for companies of all size. Equalize the eCommerce playing field with Profitero Pro - simplified features and standardized category estimates that make them simpler and more affordable for smaller eCommerce teams.

Free trial: 

Available

Free version: 

Not Available

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Profitero Reviews

Overall Rating

4.4

Ratings Breakdown

Secondary Ratings

Ease-of-use

4

Customer Support

5

Value for money

4

Functionality

4

Most Helpful Reviews for Profitero

1 - 5 of 25 Reviews

Anonymous

10,000+ employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed July 2022

amazing custom reports

very good would recommend

PROS

full willingness to customize raw data reports

CONS

daily cadence would be preferred over weekly

Reason for choosing Profitero

customization

Reasons for switching to Profitero

economy of scale

Valeria

Consumer Goods, 11-50 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed July 2022

More than just software

Profitero is a software, correct. However, it is also a talented team that is striving to help it's customers gain greater understanding of the eCommerce landscape. They host "mini-share group" events and an annual virtual conference to support the broader needs of their customers. I've additionally used their consultation services to solve more complex problems and help me understand how to use the data in ways that are beyond the functionality of the software.

PROS

My use of Profitero is most valuable in sizing the category and competitors. Additionally, I have leveraged the software to understand optimal pack sizes and price points for products in my category. Anytime I have thought something was wrong, the team was able to educate me that it was simply a gap in my understanding of the metric.

CONS

There is a need to continuously review categorization of products, as new products are added as they become available on the platform. The intricacies of data collection and classification is difficult for any software company to deploy with ease. You never stop learning on this platform.

Reason for choosing Profitero

Combination of Sales & Share and Digital Shelf

Ondřej

Cosmetics, 10,000+ employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

3

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed August 2022

Useful software for tracking your product content and availability

PROS

The most useful features are Assortment & availability and Product content. You could easily export out-of-stock products or some content issues and resolve those problems accordingly.

CONS

I do not really like features Ratings & reviews and Placement. They give you some insight on how well your products operate, but you can do almost nothing about it. Therefore, I hardly used them.

Diana

Consumer Goods, 10,000+ employees

Used daily for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed July 2021

People Powered Analytics

The tool is great but the partnership is extremely valuable. From [SENSITIVE CONTENT], I am extremely pleased with the critical thinking from the team. My account manager is also awesome. She gets it.

PROS

one stop shopping for digital shelf scorecard along with the thought leadership of the team. The tool is great but the support team and the client centric focus is what sets the tool apart from the competition

CONS

Edge is pushing there local availability view. This is not critical to me but several markets are interested in it.

Reason for choosing Profitero

The tool plus the thought leadership. The talent that I work with is very strong, I would hire them for my own team if they did not support us through our partnership. They are not afraid to challenge my team and bring so much thought leadership!

Reasons for switching to Profitero

Client management was awful and it was extremely manual

Vendor Response

Diana, thank you for the stellar feedback. We really appreciate it.

Replied July 2021

Stuart

Wine and Spirits, 10,000+ employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed July 2021

Short review

Improved images an d conversion. Amazon changes meant the tool paid for itself quickly.

PROS

Ease of use, updated on regular basis. Does exactly what we need it to do. Also the scalability.

CONS

The dashboard could do with an overhaul and bring it upto date/more modern.

Reason for choosing Profitero

Better account Management. Amazon sales and share, excellent insight team.

Reasons for switching to Profitero

Profitero's better account management and insight team. but also the stability of the tool