Aprimo Productivity Management

Aprimo Productivity Management is a cloud-based software designed to help marketers streamline marketing processes and deliver campaigns and experiences efficiently. It provides a variety of features including task management, omnichannel marketing automation, resource optimization, project tracking and agile reporting. Businesses can utilize Aprimo Productivity Management to maintain global activity lists of marketing operations with information about metadata and resources. It includes a project oneview module, which lets administrators add ad hoc projects to Kanban boards, update market changes and view specific details on a unified dashboard.