We love ZoomInfo, you can do a trial in the beginning to dip your toes in the water and see how you like it, but again they really do work with you on pricing if that is what is deterring you from trying out this software. If you are a staffing/recruiting firm, I really recommend you trying this out!

We absolutely could not live without ZoomInfo! This software has made such a huge impact on our business, it is so easy to use and they really work with you on pricing if necessary! There are so many awesome add on you can choose from for your account, and we love being able to search millions of companies and get direct work line and mobile dials + work emails. It has helped out recruiters reach out to many hiring managers directly.

I would say pricing is a little bit high, but again you get what you pay for! And this service is 100% worth it in our minds, that we do not mind spending the money to make the business grow.

I have been a user for over 6 years and I love the tool. Their customer support is always responsive - although I have rarely ever needed them because the software is very intuitive and always is working just as expected. In my experience, the sales teams work with your budget on renewals - always are flexible and make adjustments to their packaging/pricing to fit your needs.

The quality of data is top notch. I have used many different sources of marketing data - even worked for 2 of the big players - and the data at ZoomInfo is among the top in quality for B2B. Their software is extremely easy to use, even with the recent update a couple years ago. I have trained many BDRs and SDRs on how to use the tool for prospecting. I have implemented this solution at new companies I have joined and it is always received as a high-value software that continuously is renewed year over year.

There's not many cons about this software. This is being really nit-picky but... I have used the tool as a marketer to build/target and export lists. Although ZoomInfo integrates with some CRM tools, I found I still needed to export the data into excel, add any custom fields (such as Lead Owner, Lead Status, etc), then upload it into the CRM. So it is a bit time consuming. If ZoomInfo can find a way to allow you to add custom fields to the data before instantly integrating into CRMs, that would save a lot of time.

Very traumatic experience. Aside from it is very expensive, zoominfo's customer service is really poor. I reached out to cancel my subscription however, I was told that an account manager will call us. Until now I have not heard from anyone.

Aside from it is very expensive, zoominfo's customer service is really poor. I reached out to cancel my subscription however, I was told that an account manager will call us. Until now I have not heard from anyone.

Aside from it is very expensive, zoominfo's customer service is really poor. I reached out to cancel my subscription however, I was told that an account manager will call us. Until now I have not heard from anyone.

Zoominfo helps my team get perfect data and apollo is an excellent resource for lead generation Zoominfo has been a huge assistance to lead generation team, and I truly appreciate how extensive and well-functioning the database is. Apollo has been quite beneficial to a sales team by providing free emails and numbers

Zoominfo gives free credits that some other tools do not offer, and they only offer 5 or 10 credits. I thus enjoy Zoominfo

Zoominfo has been an incredible resource. I have implemented at 3 different sales departments and will continue to require it as part of my sales tool set. I was surprised to find that in outing previous contact databases for Zoominfo, the company was paying about the same, if not more, for databases of half the size and little-to-no direct contact info. There are some startups with a fraction of the database that may be a better price-fit for individual users, but I think you're doing it wrong, if you're using: - Insideview or Dun&Bradstreet (not even comparable for direct contact info, for around the same price) - Rainking (great tool for companies targeting IT Departments, has similar detail in contact info, but not as extensive of database)

The accuracy of the data. Zoominfo has more direct dials, including cell phone numbers and desk extensions, than any contact database on the market. Zoominfo also provides emails for just about all of the contacts in it's database and does a good job of verifying/updating these contacts/emails regularly.

Zoominfo has very detailed data across all firmographics, but their employee count for small businesses (between 5-15 employees) is often inaccurate. For instance, in populating a list of companies with 10 or more employees, a lot of those 10-person companies may only have one or two... Not a big deal, in considering their accuracy for companies with over 20 employees and all the other pros. It use to be a 'steal', but the pricing has continued to increase since Discoverorg purchased it. Still a very reasonable price for it's value, but it is becoming frustrating as the costs continue to increase significantly. They have a minimum, which amounts to ~$5,000/yr, which makes it inaccessible to individual users.

Overall, I have seen value from ZoomInfo and it has helped me accelerate some deals.

with ZoomInfo, I like that I can get notifications about the companies that I care about and what they are doing. That allows me to strategize what I want to do and who I need to reach out to to. And when I do my outreach, I know what I need to say with my messaging that will cut through the noise and get a response from my buyer.

Because there is so much you can do with ZoomInfo, sometimes the software is a bit hard to use. It really does take time to set it up properly, otherwise it's just another too-powerful, often clunky solution in my tool kit.

TL;DR — This company does not care one iota about customer service. They do not care about you or your business. They don't care about maintaining a good relationship in the pit of a pandemic. And even when times are fine, they don't care about giving you what they said they'd give you. Here’s the experience * I spent three months telling the sales rep exactly what I needed. * Each time I explained it, she said something like, “Our plans just changed since last we spoke, but yes our current offer can meet your needs.” Confusing as all get-out every time she explained it. * Finally decided to try it, because since they’ve bought out their competitors they’re the only one we could use. * After two days we realized something was very wrong. * They basically said, “Oh you need another plan for that.” Note: we did exactly what we said we’d do. * Kicked it up to sales person’s manager: After 5 mins of listening, “Shoot, we’ve got you on the wrong plan.” Did they change our plan and admit their mistake? Nope... 363 days with the wrong plan and nothing we could do about it but give them more money and hope it would be different. * We improvised with what we had as best we could, lost a lot of time, didn’t yield what we needed. * Nine months later I get a surprising call from their collections agency telling me I have to pay a bill. These guys never called me, never sent an “in this together” email. In April, the pit of the pandemic, they just shot me over to collections. Wow.

The data quality is good and has improved over the past few years. This has been accomplished through numerous acquisitions of competitors, and either they were always a terrible company or the disarray from M&A has cast them into such chaos that all they can do is sell whatever they can get people to agree to buying, and operate a platform. Whatever benefit they provide is so overwhelmingly overshadowed by their apathy and lethargy as a firm that I'm repeatedly reminded of interactions with corrupt functionary bureaucrats in failed states every time I deal with them. This may sound like hyperbole, but I assure you that it is not. I specialize in emerging markets and the only time I've ever seen behavior like I have at this company is in the most forgotten and ungoverned parts of the world — the places where if you don't like what they're serving, or if they didn't do what they promised, you can just go shove it or pay them more and hope that you finally get what you need... eventually.

We were sold the wrong benefits despite roughly three months of discussing our needs with the sales rep, and the company did absolutely nothing to amend this despite the sales manager's first impression on reviewing the problem being, "Oh shoot, we've got you on the completely wrong plan." So I'm not sure because it only sometimes met our needs and the company never revised our plan and blithely ignored our requests for them to do so.

we are very happy with this software and this is a key platform for our outbound

it's accurate, the database is big, very easy to work with a very reliable, very good support

its is less accurate for EU leads, its pretty expensive

This product has dramatically transformed our companies "attacking" process of sales. Would recommend to anyone needing lead generations.

ZoomInfo is a life saver for those sales/cold-calling individuals that have a hard time reaching their targets. It implements numbers/emails so you can have your targets direct line, and is very useful in following up and striking conversations between managers, employees, or potential targets in a company.

Sometimes it can have ambiguous or outdated information and it makes it difficult to track down exactly the person you're looking for.

Use it every day! Invaluable information for sales prospecting

Missing important data such as org chart data. Similar companies info

I don't know what I would do without Zoom. This came up at our company conference. A necessity for remote work.

Zero qualms. I used to experience some issues with recordings, but they seemed to have fixed that as I haven't experienced that in months now.

The primary business challenge being solved is around uncovering new business logos to promote our services. The platform has also assisted in cleaning the data we already have in Salesforce.

The platform has been a major contributor to developing new prospects that fit our ICP guidelines, including revenue, employee count, and technology infrastructure. It has also assisted me in collecting as much information for prospecting new contacts within an organization. Integrating with Salesforce was incredibly straight forward, and I personally like the chrome extension. It allows me to look up a contact in Zoom without having to leave a LinkedIn profile.

One of the key issues I have noticed is the level of accuracy with the data shared on a particular contact. In many cases, the contact would no longer be with an organization associated with ZoomInfo. There have been instances where the contact may have left the company more than a year ago, and ZoomInfo still doesn't have the updated information. The level of detail in the data is incredible, but it's less accurate than what I remember when I first started using the platform.

This has to be the biggest disappointment, and I would never recommend this tool, it's extremely pricey, and when we reached out to our Account Manager for help, he kept saying “well, I remind you, you're on a contract”. We don't feel like we're being listened at. We are still waiting for options to fix this issue, or to cancel this tool that has been of zero use to us. Furthermore, we've gotten training where they keep repeating the same and the same, taking little value from it.

Integration with Hubspot seemed to work fine

Where do I start? Since the beginning we express our concerns to the AE assigned to us, that ZoomInfo could be “too big for us”, since we target mainly small to medium companies; after we were reassured that the Data was updated and taken from several channels, we decided to go ahead with the solution. Three months in (almost four), and we haven't gotten one single good lead. Some of the issues are, but not limited to 1) a lot of the information for small business was not up-to-date, 2) "Small businesses" that always end up being part of a bigger company, 3) Mixed information from companies from the Intent because the signal and the suggested contacts are pulled from different companies with the same name, 4) it can take up to an hour to clean ONE contact, since the information is mixed, and as stated before, many times the data is not updated, many people who "doesn't work there anymore", 5) When using the Intent feature and calling the lead, they rarely know what we're talking about, or they got a solution “weeks ago”, 6) Intent topics are locked, and you can change them only a few times during the year, so you want to be extra mindful with those, but of course, these topics are NOT open to you. They give you a long excel list with a thousand of topics for you to “select”. This is so complicated and takes so much time, when it would be easier to do it with on a sharing screen meeting, so 7) will be lack of support.

Overall, my team really likes Zoominfo. It's simple, easy to use, and gives us the type of information that we need for our sales team to be successful. It's a great additional to pair with our other tools, and it extra helpful when it comes to finding contacts on LinkedIn.

My team really likes Zoominfo! It allows us to easily pull contact data for our sales team. The variety of filter options make the platform easy to use, and makes list pulling quick and simple. We love the Websights feature that allows us to see which companies have been on our site. And we really love the intent data that the platform provides! It's great to be able to cross reference the websights with the intent data to not only see who has been on our site and the pages they have viewed, but also it also allows us to focus on other products or services that the company is showing interest in when our sales team does outreach.

I wish the platform were quicker at updating contact and company records, and I wish that we would be actively updated on requests we have made in regards to these updates. I have submitted a few update requests, but they seem to die after the request is submitted because nobody reaches out to tell me the update has been complete, or when the update will be done. I have checked back in on records months later to see that they still were not updated with my request. Many of these have been HQ address updates.

ZoomInfo is one of the most important software solutions of our company. It is used by the whole sales team and our single source of truth regarding lead generation and lead quality. Since outbound sales is our most relevant revenue channel, high quality leads are mandatory for our success. The use experience is very accessible plus we are doing internal trainings with ZoomInfo. I especially like the salesforce integration, which takes a lot of manual workflows away from me. The quality of leads we generate over ZoomInfo is impressive.

Sometimes it can be necessary to check the researched Email addresses double e.g. with Domain Ninja in order to make sure we save the right contact email. But despite that, I am super happy with ZoomInfo.

Overall ZoomInfo Sales OS has done wonders for my small business! It opened up a world of contacts and doors that we would not have been able to open on our own. It's simply a great idea and one that no other company is doing that I'm aware of, at least not on this scale. If you deal with a lot of business to business sales, this is really a must have. Even if you are just looking for certain contacts in your industry, ZoomInfo will really help you out. Highly recommended to businesses of all kinds!

ZoomInfo SalesOS is unlike any other software I've used! Gone are the days of spending countless hours searching for leads or contacts manually...Simply use SalesOS to get a whole database of relevant info quickly and safely. Other than the great concept of ZoomInfo in general, and the great info you can get from them, I have to say the thing I like the most is their customer service. They are very attentive and available to help you make sure you get the most out of the platform.

I honestly don't have anything really negative to say about ZoomInfo Sales OS! If anything, it can be a little confusing at first because they have many different pricing options and packages to choose from. But fear not! If you need help deciding what's best for you business, their great customer service team will guide you every step along the way.

Zoominfo is really easy to use as a prospecting tool that connects well with Salesforce CRM on your day to day prospecting activities. in other words as a simple tool to do all of the sales team's pre-work prior to a call, it definitely does what it says on the tin plus it has great filters.

the contact data is decent in the US but for foreign companies (EMEA or APAC) it's actually not that great. in addition, that price is a bit too high for what the product does.

Very poor.We find this tool is useless and wanna to end the contract. But we overdue 2 days of the auto-renew date. So it end up paying this tool without use for another full year price, we negotiate for a long time, but no luck. They are just not care about whether your success.

Enrich part of our CRM data in hubspot, charge by credit also have flexibility

- Really small percentage of the data could be enriched, so it end up a useless tool.

If you are trying to choose between the top options in list acquisition services don't hesitate to choose this one as the universe is far larger and more up to date than anything else out there.

Zoominfo is simple to use and has the most up-to-date contact info of any similar service I've used. It's rare I ever find a company not listed so I can always at least find a main number for the company and typically any company is well built out with all or most senior executives and usually most Director level and Manager levels as well.

I feel like they could do better with the way they link to linkedin profiles as very often there seems to be a total mis-match but this is really a minor issue given all the value-add this service provides.

It was great as long as we were using their product. But as soon as there was any kind of issue where we wanted to change our contract they threatened legal action super soon. First time I've ever worked with a company that relied more on legal threat to retain customers than providing value. It's been a really negative, hugely distracting experience that is still on-going.

Their data is pretty good. Not better than some of the other competitors on the market but it did the job.

- Unexpected evergreen clauses in contract that I was not able to cancel my contract despite reaching out A MONTH before the contract renewal - Non-responsive sales reps / AR team when dealing with a contract issue trying to reduce the size of my contract before the renewal - Now being collected for an amount larger than my original contract claiming I didn't reach out to the specific email that was in my contract

Overall the experience with ZoomInfo has been great. We transitioned from legacy DiscoverOrg, which, was very outdated and limited us to only a specified amount of accounts and their information. ZoomInfo has opened us up to a whole new world when it comes to prospecting.

The ZoomInfo platform is super user friendly. The UX is very intuitive and easy to learn. We primarily use ZoomInfo for exporting lead contact information into our Salesforce CRM. We also enable alerts on target accounts to give us up-to-date information on the account that we use in outreach—keeping us relevant in our personalized communications to leads.

Not a major pain point, but the integration with Salesforce does not use "fuzzy" logic. For example, if I am exporting a lead to an account that already exists in our Salesforce, but the account name in ZoomInfo differs slightly from what is in our Salesforce CRM, the accounts will not match. For example, an account might be named "Acme Inc." in ZoomInfo but we may have the account named "Acme" in our Salesforce. This will not pick up as a match, and then we will have to search for the Account, otherwise a new account will be created, creating a duplicate record.

After using ZoomInfo for 2+ years, it has greatly improved my workflow processes for prospecting new sales leads and finding detailed contact information. Prospect and company contact information is updated frequently which has saved me a lot of time while prospecting. We have ZoomInfo integrated into our CRM allowing a streamlined workflow. Another positive about ZoomInfo is the ability to view similar competitors of the companies I'm researching so that I can fill my pipeline more quickly.

Since using ZoomInfo, I have had zero complaints. Highly recommend!

ZoomInfo has provided us with the information needed to get in contact with the necessary folks to generate revenue. I would highly recommend ZoomInfo to any company.

The ease of using ZoomInfo has been a game changer. It is very efficient to use especially once you download the plug-in on Google Chrome. It takes little to no time to find the information I am looking for.

The biggest con is the amount of times that numbers either aren't on there or are wrong numbers. I have dialed and got siblings, spouses, and other family members along with completely wrong people. It makes for an awkward phone call.

The incredible selection of data that is available is remarkable, and its precision is very impressive.

I didn't like how ZoomInfo is unfriendly and difficult to use, especially for those new with database search engines. Search results may also be congested and include out-of-date information.