I love that the Google name lives on and that this tool is reliable and trustworthy. The pricing is awesome as well.

The breadth and depth of reporting offered by Google Analytics are excellent and it's also great that it is free to use and offers a robust knowledge base and community.

The amount of information available through Analytics is mind-boggling and gives you insights on your traffic that help you better understand their habits, leading to better sales.

We are so thankful to have a program so easy to use that also does such an awesome job at what it's meant to do.

I love the ability to customize the info layout so I can quickly access the information that is most important to me.

I truly love google because it is very helpful and easy to use, Google products are awesome.

Overall we've been really happy. Considering that it's free, and integrates with everything, and lets a non-technical founder like myself get something up and running quickly, it's amazing.

I love the features and ease of using this platform. It helps me to keep track of my traffic and to help build upon it by finding areas that I can improve on all while getting my results via numbers.

Analytics is a win win, definitely easy to start and the results are clear and accurate.

It is very confusing to navigate and when they update it makes it even worse to re-learn where all of the features are located.

I love Google Analytics and would recommend it to anyone or any company looking for an easy to integrate robust analytics software.

Overall experience with Google Analytics has been very positive and we are lucky we were able to use it with Google Adwords to help us.

I liked that it made it easy for me to track what kind of traffic I was getting at my website. Their breakdown of accessed location was very helpful.

Great experience, have loved using analytics to improve our website and all aspects of our online profile.

I love that they have a great customer support team and the name sells itself.

My personal experience with Google Analytics is great so far as it not only saves a lot of money as its Free but also help me to improve my website statistics for my audience.

There is a free version that provides some data about how your website or app performs if you want to test it out in the beginning. Customer service is also great as with any Google product.

I followed a detailed step-by-step tutorial to set up Google Analytics. But even after repeating the whole process to exclude any possible mistakes, it is not working for me.

This is an excellent software for knowing general demographics about the people visiting your software. It is free, so it is an excellent resource for any user.

My overall experience with google analytics is very amazing with help of this excellent platform i can keep deep Insight in my website and check anytime which areas requires attention.

I like the most is it help me see the analytics easier and better it is so easy to use so yeah is cool too.

Like I said, Great but not at the same time it has a nice pleasant and easy to use interface but can be a little slow at times.

One of its best features is the ability to create custom reports that help you target exactly what metrics you want to measure.

Best thing ever if you are doing any type of research whether it's just for fun, a project or something for work its great for everything. Completely free and it's very easy to use.

Its has a bad feature that it also counts website owner visit on his page that gives a wrong information but this option may be done disable during setting.

You do not have to be very technical to use the tool. I love the visuals and on top their customer service is remarkable.

It has a pretty bad UI/UX. Its feels horrible to navigate and is a chore to implement it, we need a specialist only to set it up so everyone can get the data.

The major downside for me is the lack of user support. It's difficult to get an answer (or atleast a quick answer) to issues with Analytics which can be frustrating.

In a way I see it as a problem are identifier that is incapable of identifying the problem itself.

It's super easy to integrate and shows so many different key figures. I am really very convinced and I like it.

I've been very happy with Google Analytics and have used it with several businesses to track web performance, identify opportunities for improving the site, and tracking leads/ecommerce revenue.

It provides great visibility of all important metrics you are looking for when using this kind of software.

It has been a great addition to the resources we are able to provide our team and it's a win - win, we get improved performance and results.

It is also excellent that clients do not require in-depth training. The integration capacity of Yellowfin with Big Data is excellent.

The fact that the program is useable on both Mac and PC makes it a great option. The program is certainly worth the cost.

Overall, we've had a great experience with Yellowfin. Setup was easy and we were getting insightful analysis very quickly after adopting.

I really liked Yellowfin BI, no big problems using it so far.

Having more than 40 of our customers using Yellowifn, mostly embedded we have had great feedback from these customers and a great working relationship with Yellowfin.

It is very easy and simple to use and is a great tool.

We loved the customization of the program, and we could really make it our own. When we did have technical issues, customer support was able to resolve them very quickly.

Yellowfin is one of the greatest analytical tools that are really great for creating dashboards and making OLAP operations.

It is pretty easy to use and is quite user-friendly. It's very easy to connect multiple data sources in it and this helps the user tremendously.

While the lack of cloud services and coding to customize are minor issues, we do not have much to complain about. It’s very user-friendly and we have easily been able to teach others how to use it.

Yellowfin is a great BI software with an easy-to-use UI that anyone can use, it makes reporting, analytics and data visualization much easier.

As a business, yellowfin has helped make the best decisions based on our data.

Easy to setup (<4 hours), very cost effective for multiple users, easy to connect to any database, great online training and tools to get up to speed, and easy to create reports/tabs/dashboards.

Ease of use, with compromising functionality, for administrator as well as users. For us, strong security and multitenancy is important.

Ease of use, customer support has been great, cost is exceptional value for money.

They have bent over backwards to help me get the best plan for our customer base. And most importantly, our customers using our Yellowfin integration have been very happy with the report output.

US Dollar

Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI analysis reports. The app's primary function is to provide insights into customer behavior interactions with websites and apps to identify effective content. The platform centralized dashboard displays simplified overviews and reports. The system connects with other applications, such as CRMs and POS systems, to provide detailed overviews of customer behaviors.

Google Analytics 360 uses machine learning to discover customer trends and patterns in the data. It identifies users with high revenue potential and identifies content converting the most customers. Shareable reports are generated from intelligent data analyses, with options to produce synoptic overviews and complete details. The platform integrates with other Google advertising and publishing products to extend market reach. Available connections include Display & Video 360, AdSense, AdMob, and AdWords.

LongDescription

Data Aggregation

Funnel Analysis

Website Analytics

Customizable Reports

Access Controls/Permissions

Customer Segmentation

Referral Tracking

Ad hoc Reporting

Campaign Tracking

Site Search Tracking

Customer Database

Collaboration Tools

Data Capture and Transfer

Data Import/Export

Dashboard Creation

Multi-Channel Data Collection

Real Time Data

Pageview Tracking

Performance Metrics

Data Connectors

Data Discovery

User Interaction Tracking

KPI Monitoring

Time on Site Tracking

Activity Dashboard

Alerts/Notifications

Reporting & Statistics

Data Visualization

Interactive Reports

Conversion Tracking

Keyword Tracking

Dashboard

Customer Journey Mapping

Real Time Reporting

Behavior Tracking

Reporting/Analytics

Usage Tracking/Analytics

Widgets

Single Page View

Customizable Dashboard

Product Data Management

Third-Party Integrations

Indexing

Data Management

Search/Filter

Augmented Analytics

Intelligent Search

Available from 1.3 million Yen per month.

Email/Help Desk

FAQs/Forum

Knowledge Base

Chat

Self-Employed

2-10

11-50

51-200

201-500

501-1000

1000+

Google Analytics 360

Webinars

Documentation

Videos

Yellowfin is the only enterprise and embedded analytics platform that combines action based dashboards, automated analysis and data storytelling. Yellowfin is recognized as an innovator by the world's leading analyst firms. More than 29,000 organizations and over 3 million end-users across 75 countries use Yellowfin every day. Yellowfin supports the builders, the designers, developers, data scientists and devops, who assemble and embed data solutions into business applications and workflows. The platform delivers multi-experience analytics that allows decision makers to see, understand and do more with their data.

Real Time Analytics

Forecasting

Integration into Third Party Applications

Visual Workflow Management

Performance Management

Activity Tracking

Data Synchronization

Visual Discovery

Charting

Real-Time Monitoring

Simulation

OLAP

Financial Analysis

Publishing/Sharing

SSL Security

Single Sign On

Data Extraction

Projections

Relational Display

Public Dashboards

Scheduled/Automated Reports

Sales Trend Analysis

Functions/Calculations

Geographic Maps

Application Development

Self Service Data Preparation

Private Dashboards

Content Management

Mobile Access

Profitability Analysis

Sales Reports

Marketing Reports

Scorecards

Trend/Problem Indicators

Benchmarking

Role-Based Permissions

Ad hoc Query

Real-Time Notifications

Workflow Management

Real-Time Updates

Key Performance Indicators

Budgeting/Forecasting

Visual Analytics

Customization

Predictive Analytics

Multi-User Collaboration

Multiple Data Sources

Mobile Reporting

Data Blending

Customizable Templates

Audit Management

Metadata Management

Alerts/Escalation

Customizable Branding

Data Transformation

Monitoring

Streaming Analytics

Trend Analysis

Ad hoc Analysis

Summary Reports

Drag & Drop

Self-service Analytics

Financial Reporting

Data Mapping

Mobile Dashboards

Big Data Analytics

Data Integration

AI/Machine Learning

Data Analysis Tools

Natural Language Processing

Historical Reporting

Windows 7

Windows Vista

Windows XP

Web browser (OS agnostic)

Windows 2000

Windows 8

Windows 10

We have packaged our products into a number of plans to suit different BI needs. Choose AI-powered automation with Yellowfin Signals, data storytelling with Yellowfin Stories, which can sit alongside your existing dashboard tools, or Yellowfin Analytics+ which contains our complete suite of products.

Google Analytics 360 vs Yellowfin

User Ratings & Reviews

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Product Demo & Screenshots

Advisor Recommendations & User Awards

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