--- title: "IdeaBuddy Reviews, Pros and Cons - 2026 Software Advice" description: "Reviews of IdeaBuddy. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if IdeaBuddy is a good fit for you!" source_url: "https://www.softwareadvice.com/za/bpm/ideabuddy-profile/reviews/" page_type: "reviews" language: "en" --- [Home](https://www.softwareadvice.com/) / [Business Plan Software](https://www.softwareadvice.com/business-plan/) / [IdeaBuddy](https://www.softwareadvice.com/business-plan/ideabuddy-profile/) / IdeaBuddy Reviews Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. [Overview](https://www.softwareadvice.com/business-plan/ideabuddy-profile/) Reviews [Alternatives](https://www.softwareadvice.com/business-plan/ideabuddy-profile/alternatives/) # IdeaBuddy User Reviews ## Reviews summary - Overall rating: 4.7/5 - Total reviews: 83 ### Secondary ratings - Ease of use: 4.7/5 - Customer support: 4.6/5 - Value for money: 4.5/5 - Functionality: 4.6/5 ### Rating distribution - 5 stars: 61 reviews (73%) - 4 stars: 19 reviews (23%) - 3 stars: 2 reviews (2%) - 2 stars: 0 reviews (0%) - 1 star: 1 reviews (1%) ### Most mentioned pros - Overall I found my experience with IdeaBuddy very smooth - I kept going to the plan and it helped me with shaping the first documents I needed to communicate my idea to partners. - An important aid for a very delicate task, especially if a well-made business plan allows you to find a financier for a start-up (my case). - I also appreciate the professional exports for business plans and pitch decks, which are investor-ready and save a lot of time. ### Most mentioned cons - There isn't anything I disliked or felt wasn't helpful or missing. If I had to pinpoint something, it would be the fact that when I go back and update a previous category's content, it doesn't automatically update the next categories based on the revised content. - price the main thing that I hate about it that I can't using it without subscription ,while everything right now kinda free - I could not see whether we can add the users with idea idea-related task? ## IdeaBuddy customer reviews Showing reviews 1-25 of 83 (page 1). ### honest review - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Import and Export - Company size: Self-Employed - Product usage: a free trial · daily - Reviewed: May 2026 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 3/5 - Customer support: 3/5 - Functionality: 5/5 #### Pros coverage all the business aspects from plan to financials ,validation , and its put the business knowledge to the platform which is great #### Cons price the main thing that I hate about it that I can't using it without subscription ,while everything right now kinda free --- ### Great tool to build a business plan for a beginner - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Food & Beverages - Company size: Self-Employed - Product usage: a free trial · weekly - Reviewed: February 2026 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I liked how clear and well-explained the steps we need to go through to build a business plan are. It makes the process much easier to understand and removes the stress of figuring things out on my own. The AI tool helps improve productivity and helps in my weakest areas of knowledge. #### Cons There isn't anything I disliked or felt wasn't helpful or missing. If I had to pinpoint something, it would be the fact that when I go back and update a previous category's content, it doesn't automatically update the next categories based on the revised content. --- ### A good structured introduction to writing a business model - Overall rating: 4/5 - Reviewer: Verified Reviewer - Industry: Non-Profit Organization Management - Company size: Self-Employed - Product usage: a free trial · weekly - Reviewed: February 2026 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Overall I found my experience with IdeaBuddy very smooth - I kept going to the plan and it helped me with shaping the first documents I needed to communicate my idea to partners. I like the structure it provided and how easy it was to use. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 3/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros I found it most useful for planning and building a business model. It was easy to use and going from section to section, seeing my progress and getting some templates really helped with making progress on my idea. It made the process much more structured. #### Cons I liked the least perhaps the structure being too rigid - i.e. some sections are less relevant for social entrepreneurship, and there may be some room for customisation based on the objectives. --- ### If you don't try Ideabuddy, you'll be missing out! - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Publishing - Company size: Self-Employed - Product usage: less than 1 year · weekly - Reviewed: January 2026 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. It was straightforward. Simple, but not condescending. Like we know we're all adults here, so I'll guide you but not treat you like a child. I have much more of a vision for my future that is now grounded in reality because of Ideabuddy's platform. I'm quite impressed! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I am a lifelong creator, and the business side of things - especially the money - has always been hard for me. Ideabuddy did not bog me down with a huge business plan of pointless information. It helped me see what I have, what I've done, and what I will do in a digestible and simple way. I highly recommend their service! #### Cons That I didn't think of it first. 🤣 But on a serious note, I honestly don't really have anything to complain about and that's...pretty rare for me! --- ### Absolute time saver for startups! - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Information Technology and Services - Company size: 2-10 employees - Product usage: less than 1 year · weekly - Reviewed: December 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. We used Idea Buddy to start writing our business case. We really had nothing when starting. It saves time, generates a great business case document that you can refine and professional looking finance charts. I liked that we could collaborate as a team. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros I really like the intuitive use and that I do not have to start my business case on a blank piece of paper. Absoulte time saver! #### Cons The cherry on the cake would be to connect the business canva and business plan. This would save even more time. #### Vendor response Thanks a lot for the feedback, Melanie! We are really happy to hear IdeaBuddy helped you get started fast and collaborate as a team. Also, we are working on connecting the Canvas and the business plan, so stay tuned! Replied December 2025 --- ### IdeaBaller - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Sports - Company size: Self-Employed - Product usage: less than 1 year · weekly - Reviewed: July 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I have had a positive experience with IdeaBuddy, and I am going to continue using the product. It allows me to have everything related to my business in one place, and the ease of exporting documents makes it a no-brainer. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros I love the AI features that IdeaBuddy has. You can start with just an idea, and they give you everything else! It is easy to use and will allow you to think of things you may not have thought about before #### Cons I would have liked to use the premium features as well for the free trial. If I were going to start my idea, it would have been helpful to also have the market research/validation to see how it would perform in an ideal setting. --- ### Great product! - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Management Consulting - Company size: 2-10 employees - Product usage: 3-5 years · monthly - Reviewed: March 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Wonderful, user friendly and robust. Especially easy to grasp for new entrepreneurs. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros Very useful for start-ups and new projects in existing companies. Very friendly as well for SMB consultants. I'd just recommend multilingual UI for the platform. #### Cons Not multilingual. Spanish is critical for our customers. --- ### Diamon mark - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Professional Training & Coaching - Company size: 2-10 employees - Product usage: less than 1 year · daily - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I have always wished you were here before.. and now I am very proud and excited to have developed minds like yours #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros You guys are really awesome. Everything I found on the platform was great and unique. The reports, the plans, the control panel, everything was amazing. #### Cons Support the Arabic language. I think that if you can do that, I will be the first to contribute to spreading and marketing the platform in my region. #### Vendor response Thank you for your amazing feedback, Yousef! We're thrilled that you enjoyed the platform and its features. Supporting the Arabic language is a fantastic suggestion, and we will certainly consider it in the future. Replied November 2024 --- ### Small Business planning - Overall rating: 3/5 - Reviewer: Verified Reviewer - Industry: Hospital & Health Care - Company size: Self-Employed - Product usage: 1-3 years · weekly - Reviewed: January 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall positive and I will keep using it! #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Functionality: 3/5 #### Pros I started with the free trial and continued on with a subscription. This has been a valuable tool in building my business plan and outlining and organizing my ideas for the company. I like that the business plan is thought-provoking in the items it captures. I also like that it will synthesize this into a complete and shareable document. #### Cons The web-based platform needs to be optimized for tablets and smartphones. Some of the features are not ideal in these settings. Currently I do not own a laptop/desktop so this is sometimes an inconvenience. #### Vendor response Thank you for your review. We just wanted to inform you that IdeaBuddy is optimized for smartphones and tablets since last month. You can read more about it here https://ideabuddy.com/blog/ideabuddy-is-now-mobile-friendly/ Replied January 2022 --- ### The Idea Buddy for Brand Strategist, Entrepreneurs, Start-Ups, & Much More! - Overall rating: 5/5 - Reviewer: Steven A. - Industry: Food & Beverages - Company size: 11-50 employees - Product usage: a free trial · monthly - Reviewed: December 2022 - Review source details: This review was submitted organically. No incentive was offered It's a great tool. There is a free version. You can try it to believe it. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The ease of use and the ability to create multiple ideas with premade templates. It even has an idea score to rate your ideas. #### Cons I am big on the Blue Ocean Strategy as it is at least the bridge from strategy to brand implementation for me. It just goes hand to hand. --- ### The perfect business plan for entrepreneurs - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Health, Wellness and Fitness - Company size: Self-Employed - Product usage: less than 1 year · weekly - Reviewed: September 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I am a future entrepreneur with little experience in creating a Business plan. I have previously used another BP that was full of business jargon and complicated to navigate... hence I scoured the internet to find the right business plan that is user-friendly and offers a "roadmap" and guidance on how to complete each chapter which is where the AI feature comes in handy. IdeaBuddy is exactly that. I will definitely recommend this to new, inexperience entrepreneurs. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros IdeaBuddy asks all the right question which helped me clarify/define my project to the greatest detail. #### Cons I have not found anything I didn't like. #### Vendor response Thanks a lot for the review, Merle! We've built the platform for entrepreneurs like you, glad you like it. Replied September 2024 --- ### Great Experience - Overall rating: 4/5 - Reviewer: Verified Reviewer - Industry: Information Technology and Services - Company size: 11-50 employees - Product usage: a free trial · daily - Reviewed: May 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Great experience, but the system needs to have program management integration and must have other app integrations - like email etc #### Ratings breakdown - Ease of use: 3/5 - Value for money: 3/5 - Customer support: 4/5 - Functionality: 3/5 #### Pros The process flow is awesome, and AI business plan generation is helpful; it provides the minimum set of processes and tools, but needs improvement, like adding email integration etc #### Cons I could not see whether we can add the users with idea idea-related task? I would like to look at this as a full program management solution #### Vendor response Thank you for your review, Deepak! You can invite collaborators to your ideas by visiting the Users section. Also, we plan to add integrations with other apps very soon. Replied June 2025 --- ### 5star Optimized for tablets and phones too - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Health, Wellness and Fitness - Company size: 11-50 employees - Product usage: a free trial · weekly - Reviewed: October 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Ideal for a startups, it gives me a clue on how to proceed, what steps are necessary and what other possibilities are available #### Ratings breakdown - Ease of use: 5/5 - Functionality: 5/5 #### Pros Not only it helps me with the crucial topics to cover but gives clear instructions and examples on how to word them. A big plus is that it’s optimized for iPhones. #### Cons At revenue creation it took a while to figure out some calculations, when I was using “Charge per service” #### Vendor response Thanks a lot for the feedback! 🙌 Glad to hear IdeaBuddy helped you structure your ideas and wording, and that the iPhone experience works well for you. Also, we appreciate the note about the revenue calculations too, we’ll keep improving that part. Replied December 2025 --- ### Experience with platform - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Accounting - Company size: Self-Employed - Product usage: a free trial · daily - Reviewed: May 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Great! IdeaBuddy has helped me organize and structure my business ideas in a way that feels both professional and easy to manage. It offers smart approaches to solving problems and planning effectively, no matter how small or big the challenge. The templates and guidance make the process smooth. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros IdeaBuddy makes it easy to take your idea into action by guiding you step-by-step through business planning. I liked how intuitive and well-structured the platform is. It helps you shape your concept clearly and effectively. #### Cons So far, there’s nothing major I dislike. However, I think it could benefit from more integrations with other productivity tools to streamline workflows even further. #### Vendor response Thanks a million for your review, Guillermo. Glad you like IdeaBuddy! Quick note - we plan to add integrations with other apps very soon. Replied June 2025 --- ### Love the business plan support and templates - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Health, Wellness and Fitness - Company size: Self-Employed - Product usage: a free trial · weekly - Reviewed: September 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. So far my overall experience has been great. It's helped me do something I've put off for too long, which is create my business plan! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Functionality: 5/5 #### Pros I love the business plan creation. Using the AI supporter has seriously helped me unlock some ideas for my business and even validate the ideas i had before. #### Cons There's little i don't like, the only thing I've noticed so far that ia a bit frustrating is that i can't seem to make the AI helper work in the sections where I'm building my products, but that might be a simple glitch. --- ### Great tool for business planning - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Consumer Goods - Company size: 2-10 employees - Product usage: a free trial · weekly - Reviewed: May 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Overall, the experience has been wonderful — it saves me time, suggests ideas, and gives me structure. I think it would be excellent if, at the end of the business plan, it could generate a summarized pitch deck for investors. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It saved me a lot of time in writing a business plan, something that used to take me weeks or even months. #### Cons What I liked the least was that the competitor suggestions focused primarily on the U.S. and European markets, rather than the Latin American market, which is more relevant to my case. There are closer and more direct competitors that were overlooked. #### Vendor response Thanks a lot for your review, Sabrina! 💙 We are happy to hear that IdeaBuddy is helping you in writing your business plan. Keep dreaming big, we’ve got your back! Replied June 2025 --- ### Best Business plan - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Airlines/ Aviation - Company size: 2-10 employees - Product usage: less than 1 year · monthly - Reviewed: June 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I had a great experience and even things I did not think about, they had it covered. That is the reapn I am coming back to the site for another business plan #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The pricing is affordable when you weight the quality of the end product. In my opinion it is the best for start ups #### Cons It can be a bit confusing especially the financial but once you get the hang of it, it all good..... #### Vendor response Thank you so much, we are glad to hear you enjoy using our platform! Replied July 2025 --- ### IdeaBuddy makes ideas come to life. - Overall rating: 4/5 - Reviewer: Verified Reviewer - Industry: Computer & Network Security - Company size: Self-Employed - Product usage: a free trial · weekly - Reviewed: May 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. My overall experience so far has been really Pleasant everything has been broken down into manageable portion’s which helps bring my idea to life. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros What I liked most was the AI feature which helps you write out your idea in a more professional manner. #### Cons With the features I have used I don’t think there are any Cons as I believe what I have used so far is easy and user friendly. #### Vendor response Thank you for your review, Jason! We’re glad to hear that IdeaBuddy is helping you on your entrepreneurial journey. Replied June 2025 --- ### First Time Idea Buddy User - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Alternative Medicine - Company size: Self-Employed - Product usage: a free trial · weekly - Reviewed: February 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. It has been fun, easy to use, and much, much better than trying to edit a template. The AI function has been helpful and also enjoyable. #### Ratings breakdown - Ease of use: 5/5 - Functionality: 5/5 #### Pros It is easy to use, the AI function is very helpful. #### Cons Expense categories are a bit confusing and sometimes you have to work to find a different category to get the expense to show up correctly. #### Vendor response Thanks a lot for your review, Lori! We've made additional improvements for the AI suggestions, so you better check it out. Now you get suggested amounts for all expenses, employee salaries, product prices with sales assumptions, and many more. Have a great day, and thank you for supporting us! IdeaBuddy Team Replied February 2025 --- ### Personal Experience - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Accounting - Company size: 2-10 employees - Product usage: a free trial · monthly - Reviewed: February 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Overall i had an amazing experience. There wasn’t anything wrong #### Ratings breakdown - Ease of use: 5/5 - Value for money: 2/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It’s amazing! The whole process, it is easy to use! #### Cons IdeaBuddy is perfect in every way, i helped me a lot! --- ### A Great Platform to Create a Business Plan - Overall rating: 5/5 - Reviewer: Laszlo S. - Industry: Media Production - Company size: Self-Employed - Product usage: a free trial · daily - Reviewed: April 2024 - Review source details: This review was submitted organically. No incentive was offered I’m glad I found IdeaBuddy when I was looking for a solution to create a business plan. The user-friendliness of IdeaBuddy is outstanding. The fact that its design is very clean, the business plan creation process becomes a simple matter. By following each step, you can be sure that you won’t miss any important aspect of the creation of a good business plan. I especially liked the comprehensive financial planning section. It gives an accurate picture and financial analysis needed to devise an integrated business plan which is, in my opinion, a key element. In conclusion, my experience with IdeaBuddy has been positive, and I recommend it to anyone seeking a comprehensive, easy-to-use business planning tool. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Functionality: 5/5 #### Pros Ease of use Nice design Well thought out sections, which covers all aspects of creating a business plan #### Cons The exported Business Plan could look a little bit better, but this is only nitpicking --- ### Very in-depth business planning tool. - Overall rating: 4/5 - Reviewer: Verified Reviewer - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: a free trial · daily - Reviewed: July 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I only got through the trial but I did spend a good bit of time testing and filling in the different sections. Even with as much time as I put in, I feel like I only scratched the surface of what it can do. I initially put my information into the wrong section so I wasn't able to create an actual business plan out of my notes. Once I realized my mistake, I was nearing the end of the trial. Once I did jump into the business plan section though, the system opened my eyes to several things I hadn't thought of and was very helpful in walking me through everything I need to consider when drawing up my plan. Highly recommend if you are looking for a step by step way to create a business plan and really dive into what it will take to truly launch your business. #### Ratings breakdown - Ease of use: 4/5 - Functionality: 5/5 #### Pros Comprehensive tool that is great for fleshing out new business ideas and for writing detailed businesses plans. #### Cons Slight learning curve mostly regarding functionality of each section of the system. --- ### Great tool - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Entertainment - Company size: Self-Employed - Product usage: less than 1 year · daily - Reviewed: September 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I loved it! it is easy and step by step, perfect for me! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I was able to writ my business plan easily with the help of AI. #### Cons So far I like everything, it takes time to fill up everything but it is worth it. #### Vendor response Thank you so much, Florence, for your kind review! We're thrilled to hear that IdeaBuddy helped you speed up the process of creating your business plan. Wishing you continued success on your journey! Replied October 2024 --- ### Cut to the Chase - Overall rating: 4/5 - Reviewer: Verified Reviewer - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: less than 1 year · weekly - Reviewed: March 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. It's simple, easy and fun to use as a planning tool for both the business and our business ideas. Love it! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Functionality: 4/5 #### Pros As co-director of a small business, most of our time is spent bringing in the business and doing the doing. With the best intentions in the world, planning rapidly and regularly moves down the priority list. However, whilst we're still not perfect, IdeaBuddy has made the whole process incredibly simple and easy for us. #### Cons What's not to like? If I could change one thing, it would be to include collaborators in the free version. --- ### Business Idea Development with IdeaBuddy - Overall rating: 5/5 - Reviewer: Dino K. - Industry: Non-Profit Organization Management - Company size: 2-10 employees - Product usage: a free trial · weekly - Reviewed: August 2020 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. My overall experience with IdeaBuddy is great and I would really recommend it to anybody who is developing their idea as it gives you plenty of options to write down and build your idea and there is a really good connection between Business Model Mode and Story Mode. #### Ratings breakdown - Ease of use: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Product is very user-friendly and easy to use and I like it that it gives you two options to develop your idea - one standard in the form of a BMC and second through the story mode. While I find business model set-up necessary to write all the parameters down, I found Story Mode even more useful as my business idea is client-orientated so this option helped me imagine through which possible steps clients will go. #### Cons I wouldn't say I found any cons, rather it is something that confuses me - When creating a new idea you can either choose from pre-configured Business set-ups or create your own and when choosing between these two option I would wish to have a bit more explanation what each one of these two options will give me. ---