Moz-Pro not only provides you with SEO software but also tools and training platform. It provides guaranteed results that are to be trusted. Its features are also vast and important for the users' needs.

Moz-Pro is a combination of various SEO tools. It also has free tools which include keyword explore and open site explorer which are available to use for as many times as you can. Its chrome extension called Moz Bar provides you with information about the domain rank or page authority on the search engine results page. In case you subscribe for Moz-Pro, the tools that you will have access to can’t be available to the person who hasn't subscribed for it. Pros of Moz-Pro - 1. It is a comprehensive toolkit Since Moz-Pro is a combination of several SEO tools, it has a variety of features that make it have an impressive range that covers any role you want it to play in boosting the search engine’s rank. 2. It has the best learning and resource guides. Moz-Pro is designed in a way that its users can learn from the various video tutorials and guides it provides. In case you do n’t know how to use it, there are guides, packages, community forums and also posts that are there to make you understand. 3. It is easy to use and operate Moz-Pro. Although it has many SEO tools, there is no confusion when it comes to using and operating it. Its processes are very easy to follow and in case you have any problem you can get help in its guide or video tutorials.

Cons of Moz-Pro. 1. Subscription is needed. Although it has free tools, you need to subscribe so that you can access the other tools that aren’t free. Tools such as campaign crawl test, on page grader and rank tracker can only be accessed by the subscribed users and are not available without subscription. 2. It is very expensive. Moz-Pro user requires much capital when it comes to subscribing to get important tools that aren’t available without subscription. You are also required to pay an extra amount of money if your operations are large since the campaigns or keywords are limited.

It is a solid bit of kit and their rank tracker is as good as any.

I think Moz is one of the easier SEO products to use, the interface is simple / obvious and provides you with all of the info you need to analyse a site's performance.

Moz has many great features but there are others offered by others that provide a wider scope for digital marketing.

My overall experience with Moz local is bad. I will not use it again.

Moz local at $100 per year iis overpriced in my opinion. I've found a cheaper alternative, BrightLocal that does the same thing for a lower price. When I went to cancel my account, I found that Moz has hidden the "cancel" button somewere. I read the FAQ article that says "Click Continue with cancellation" but this link does not exist. I am unhappy with the service and even more unhappy that Moz has made it impossible to cancel their service without reaching out to them. I think this is an unethical business practice.

What I like least about Moz local is that there is no way to cancel the service.

It's has been a great tool to research my competitors and find potential keywords to target.

It allows me to know the domain and page authority of my competitors and lets me see important stats about keywords when I'm researching for new words to target

The backlink database needs to improve, and it offers less features than other SEO tools in the market