About Launchpad

Over the past decade, V12 Group has been providing marketers with data and technology solutions to increase their customer base. In 2013, they introduced Launchpad, their web-based marketing automation platform. Launchpad helps direct marketers focus their outreach using acquisition data. Users can select their targeted audience based on demographics, lifestyle, and behaviors and then reach them through multiple media channels.

Launchpad is unique in itself because it can offer customer acquisition and CRM capabilities. It streamlines the marketing process, so users are able to execute campaigns across different channels, all while having a complete visibility over their customer messaging and interactions. Launchpad reaches prospects via direct mail, email, ...


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Supported Operating System(s):

Mac OS, Web browser (OS agnostic), Windows 8

1 Reviews of Launchpad

Overall rating

5.00 / 5 stars

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August 2014

Denny from Off BEET Productions

Industry: Hospitality

Time Used: Free Trial


Ease-of-use

5.0

Customer support

5.0

Functionality

5.0

August 2014

Great marketing platform for everything you need at your fingertips!

Pros

The platform is really easy to use, and I am able to do my email marketing, display advertisements, and use mobile messaging all in one shot. I also like that you can market to your current customer lists, and you can use the lead builder tool to find new customers.

Cons

There is nothing that I don't like about Launchpad.