Custobar

RATING:

4.4

(8)
Overview

About Custobar

Custobar is a cloud-based marketing automation and customer data management solution that helps businesses design, launch, and manage marketing campaigns. The platform lets organizations create customizable forms to engage with the clients and capture/validate information like name, address, and email and store them in a centralized repository for future marketing initiatives. Custobar includes 360-degree customer view capability, which allows users to edit tags and marketing permissions, add notes to customer timelines and gain insights into customers’ transaction history, profiles, and journey through statistics and KPIs. Marketers can find and categorize customer data by preferences, product interests, geography or other attributes. Other features include push messa...

Custobar Pricing

Custobar (up to 150 000 contacts) - €195/month Custobar Plus (over 150 000 contacts) - Details on request The monthly price is based on the number of contacts.

Starting price: 

€195.00 per month

Free trial: 

Available

Free version: 

Not Available

Custobar dashboard view
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Custobar Reviews

Overall Rating

4.4

Ratings Breakdown

Secondary Ratings

Ease-of-use

4

Customer Support

4.5

Value for money

4.5

Functionality

4.5

Most Helpful Reviews for Custobar

8 Reviews

Anonymous

51-200 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed April 2023

Better than Braze, Klaviyo or all the other well-known players

Amazing – great team. You get some free consultation. Integration was seamless. Overall blown away by the functionality.

PROS

The way you don't just track data but also get actionable insights is just beyond this world. I love it and think there's nothing better out there – after having used +100 ESPs & Automation Tools for the last decade

CONS

That I didn't find it earlier – left a lot of money on the table

Reasons for switching to Custobar

Better & faster data insights

Julie

Retail, 201-500 employees

Used weekly for more than 2 years

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

4

FUNCTIONALITY

3

Reviewed September 2021

Goede tool om mee te starten

We kunnen klanten bereiken die nieuw zijn en prospects overtuigen om hun aankoop te voltooien door een abandoned cart email.

PROS

Software die alles centraal heeft : productfeed, klantendata, emailing, etc, je hoeft dus geen verschillende tools te gebruiken. Ik denk dat het een goede tool is om mee te starten.

CONS

Niet alles is even vanzelfsprekend en de werking heeft toch wat duiding nodig, voornamelijk rond automations is het soms moeilijk om alles op te zetten qua doelgroep bepaling etc. Ook rapportage is niet erg duidelijk doordat je maar 3 maanden terug kan kijken.

Reason for choosing Custobar

Meer klanteninzichten

Reasons for switching to Custobar

We hadden behoefte aan automatisaties en meer klantenoverzicht.

Vendor Response

Thank you Julie for the constructive feedback. We'll keep working hard on the automations and reporting to ensure their user friendliness. Pleased to hear that the abandoned cart automated message is giving you great results!

Replied September 2021

User Profile

Marko

Verified reviewer

Retail, 11-50 employees

Used daily for less than 2 years

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2021

Flexible Omni-channel tool that does it all

Very happy with the product. Almost in an instant, we managed to open few new direct marketing channels and enable automated audience exports to our paid advertising via Custobar. So far new needed features have been looking promising as well.

PROS

Customer support has been a great help in implementation phase of every new tool within Custobar. Other than that... Custobar allows us fit a bunch of tools under one hood. That brings us much needed transparency between channels and enables us to learn more from our customers - and use that knowledge more precisely.

CONS

It is a tad technical product unlike some visually compelling competition (which then have more limitation in the technical side though).

Reason for choosing Custobar

Multi-channel capabilities and ability to work closely with the development team.

Reasons for switching to Custobar

Multi-channel capabilities as nr. 1.

Vendor Response

Thank you Marko for your review, kiitos! Customer support Custobarians were thrilled to hear your kind words. We'll continue developing Custobar monthly to be worth your trust also in the future!

Replied September 2021

Mario

Farming, 51-200 employees

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

3

CUSTOMER SUPPORT

3

FUNCTIONALITY

4

Reviewed November 2023

Custobar quello che serve

Custobar lo hi trovato un buco software per una gestione ottimale e facilitare, i processi che servono per un buon sviluppo di ricerca

PROS

Mi piace la possibilità di ricerca di clientela e produzione, del settore che serve

CONS

Ci vorrebbero più strumenti nel software ne andre più avvantaggiato

Reasons for switching to Custobar

Non aveva abbastanza strumenti nelle ricerche

ola

Retail, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed September 2021

Easy to create campaigns with follow up and insights

Effectivness in producing mail campaigns, very quick and easy. Overall view (360-view) of our customers Custobar solved our GDPR compliance.

PROS

The 360-view of our customers is very helpful, we had no total/360-view of our customers. Easy implementing via API which we use for other services. Very fast and effective creation mail capaigns

CONS

Search for customers and audiences is not intuitive, more like programming/code style

Reason for choosing Custobar

Price Delivery time (fast)

Vendor Response

Thank you Ola for the review! We highly appreciate this and also your development ideas like the stickers. Happy to continue working with you.

Replied September 2021

Tanja

Apparel & Fashion, 51-200 employees

Used weekly for less than 2 years

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed September 2021

Custobar helps us in our growth

PROS

Custobar is easy to use and gives us valuable information on our customers and their shopping behavior, which we use in our marketing decisions. Customer support and experience are great; I feel Custobar is really willing us to grow and prosper!

CONS

Custobar analytics should still be developed in order to get more in depth analysis of our actions, especially with regards to the automations.

Vendor Response

Thank you, Tanja, for your honest feedback. We highly appreciate your company's feedback and insightful discussions on how to develop the reporting features. They are very important for Custobar's future development.

Replied September 2021

Hanna

Consumer Goods, 51-200 employees

Used weekly for more than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2021

Review for Custobar

Always getting the best support and quick help.

PROS

Integration with our existing business processes and e-commerce was easy and benefits are measurable. intuitive and easy to use and do newsletters weekly.

CONS

Only cons is that I wish I had more time to use all the good features and do more automations.

Vendor Response

Thank you Hanna! Your review really warmed our hearts. We will work hard also in the future to make sure you'll enjoy using Custobar!

Replied September 2021

Anonymous

51-200 employees

Used weekly for less than 12 months

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2021

Data enrichment by automation

Custobar has significantly reduced the workload of its employees. Employees are given significantly more time for the work for which they are hired than for enriching data manually. With the help of the service, we have also made our data much richer and learned more from our customers.

PROS

The most useful and impressive feature for us is the data collected by the program about other services we use. The service is easy to set up and really easy to use.

CONS

We have been using the system for about a year and we have not noticed any shortcomings

Vendor Response

A big thank you! It's great to hear that Custobar is helping you to utilise data and to understand your customers better. Keep on rocking the sports industry!

Replied September 2021

8 Reviews