CustomerLabs CDP

RATING:

4.6

(11)

About CustomerLabs CDP

CustomerLabs CDP is a customer data platform that helps businesses to collect, store, manage, and analyze customer data. The software is deployed in the cloud and can be accessed from any device or location. CustomerLabs CDP caters to both B2B and B2C businesses that are looking for a way to collect customer data from a variety of sources and connect it with other data from other sources. This software integrates with CRM systems like Salesforce, Zoho, SAP Cloud for Sales, HubSpot, and other tools.

CustomerLabs CDP Pricing

CustomerLabs pricing is based on number of events you track and the number of integrations used.

Starting price: 

$99.00 per month

Free trial: 

Available

Free version: 

Available

CustomerLabs CDP - capture website actions
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CustomerLabs CDP Reviews

Overall Rating

4.6

Ratings Breakdown

Secondary Ratings

Ease-of-use

4

Customer Support

5

Value for money

4.5

Functionality

5

Most Helpful Reviews for CustomerLabs CDP

1 - 5 of 11 Reviews

User Profile

Taylor

Verified reviewer

Computer & Network Security, 2-10 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2019

Incredibly Powerful and Highly customizable

Amazing customer service and overall experience! Very pleased with the capabilities of the tool and the outstanding support provided by the team behind it.

PROS

CustomerLabs provides us with a flexible, powerful alternative to both Google Tag Manager and Segment, allowing us to identify and track events across our event registration site with ease. Using their Action Recorder, we were able to quickly tag and identify core events (user registration, ticket selection, purchases, etc) and can now use that data to provide a better experience to our customers, while also more effectively retargeting those users who didn't complete the registration process, something that would have been nearly impossible with the event platform on its own.

CONS

Very few dislikes, though there is a small learning curve as one gets familiar with the software and its workflow. However, the team at CustomerLabs provided some of the best support and handholding I've ever experienced from a SaaS provider, and they were able to help us get up and running within the first day we put CustomerLabs to work.

Reason for choosing CustomerLabs CDP

CustomerLabs proved to be both more powerful and more economical than the combination of alternatives we evaluated.

User Profile

M

Verified reviewer

Marketing and Advertising, 2-10 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed March 2021

Highly recommended tool for no-code server side conversion event implementation

Moving onto Customerlabs has helped me focus on Strategy & Execution and not to worry about spending more time on data collection. Meaningful decisions are being made with customer information being unified onto one single platform. Being a non coder, CustomerLabs reduced my dependency on developers and data analysts, which in turn helped me focus on my campaigns.

PROS

Perfect tool for non coder like me to implement server side conversion events specially with the new iOS update and Google no roll out of cutting Third-Party Tracking Pixels to work directly on Chrome. Their customer support and on-boarding has been top notch. I would have been lost without their team's untiring support.

CONS

Looking forward to an improvement in UI/UX. For not so expert like me I wish to see more implementation and use case videos.

Reason for choosing CustomerLabs CDP

Clear differentiator between Segment and CustomerLabs was presented and proactive outreach they did with their personalized ads (which eventually was done using CustomerLabs product) helped me engage more with the product to firm on this solution.

Ale

Used less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

3

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed June 2018

amazing app for tracking event when you are a coder

Tracking actions and event for get real info about what happen in your shop or landing page. Track convertion and send info to your apps.

PROS

You can setup event so you can improve your convertion. Action recorder for customer labs help you to do this if you are not a developer. this is a pain and this save alot of time A MUST TOOL FOR ECOM or DIGITAL MARKETER - You can setup the tracking code really easy - Integrate with like FB or Adword - You can track event and send the info to other services Today tracking the convertion and the action on your site is key for traking how your site/convertion is working. INSANE SUPPORT. One of the best support i talk. They take the time to help you so u can get this up and running smoothly!

CONS

Action recorder is pretty simple but they need to fix some detail, could be really more simple - improve the UX kind confusing - i dont like the design - make more easy or accesible . Example there is a hand you need to click to select the element, but is your first time you miss it because the design. Is easy to setup, but with some clear instruction or steps should be more easy!!! Also they need to add tutorial because most of the people dont get this tool is really good or how to use it. I dont like they count all the pageview like event, so you need to exclude theurl or you get your limit exceed. With some small fix it this is cold be one of the top secret tool for digital marketer. Tracking what happen in your site, shop or landing page is key, and Action Recorder help you to get that info

Thomas

Information Technology and Services, 2-10 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2019

Super easy to use and powerful

PROS

It saves a lot of development time - instead of having our developers define each event, we were able to do so ourselves using the action recorder. Then we watch the events come in - it's super awesome! Now, as with any software, there is a bit of a learning curve because there are many different events, and each one of them are defined slightly differently in each individual case. The customer support at Customerlabs has been absolutely fantastic in helping us set this up and they have been very responsive. We highly recommend this product.

CONS

There really are very few cons; if I had to name one, it could be that there is no mobile SDK that could be used. I'm not a developer, so I don't know if this even is possible, but it would have been absolutely amazing to go through the same steps as I can currently go through with the action recorder but for a mobile app.

Vendor Response

Thanks very much Thomas. This motivates us a lot. Thanks for taking time to review us.

Replied September 2019

User Profile

Gary

Verified reviewer

Marketing and Advertising, 2-10 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2018

Fantastic Tool If Conversion Tracking If Your Are Not a Developer

Good tool overall if you like tracking conversion data on your site and don't have a lot of coding knowledge or have a developer at your disposal.

PROS

While Google Analytics gives you lots of conversion tracking options, some features are not available or if they are, can be very difficult to setup unless you have a knowledgable developer on hand. Action recorder let's you track button clicks, add to carts, prfile creations, etc, without having the need to do comlicated coding on the site. They also integrate with lots of 3rd party tools to pass the data to your other software.

CONS

They should be more generous with the # of integrations on the paid plans.

Vendor Response

Many thanks Gary, appreciate it.

Replied January 2019