VWO Data360

VWO Data360 is a cloud-based customer data platform that enables businesses to analyze and enrich their customer data to build segmented audiences, personalize purchase journeys and drive conversion. The platform helps marketers automate the delivery of personalized customer experiences across digital channels and create campaigns that are relevant to specific audiences. VWO Data360 features a built-in data management solution that enables marketers to connect and merge multiple customer data sources such as transactional, behavioral and demographic data.